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Marketing Essays

Result for Subject Marketing:
19702 essays
Clean Environment Services Business Idea Marketing Assignment
12 pages (2964 words) , Download 0 , Assignment
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The services the business is going to provide include domestic cleaning in offices and homes, packages for spring cleaning, window cleaning, clean that will be regular and one-off, washing and ironing, carpet cleaning, emergency cleaning, and cleaning for people who are moving in or out. The services will use staffs that are trained, trusted, and friendly.
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Transportation: Maersk Line Sea Freight Marketing Case Study
9 pages (2255 words) , Download 0 , Case Study
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They operate 12 million containers every year to deliver goods all across the globe (Churchill & Mikkelsen, 2017). They have a strong global presence and expertise that allow them to be one of the leading choices for the clients. Maersk has 40,000 employees and conducts its operations in 114 countries (Churchill & Mikkelsen, 2017).
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The Globalization Initiative and Entering New Foreign Market in Phnom Penh Marketing Report
13 pages (3393 words) , Download 2 , Report
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Across the world, the demand for beans has sky-rocketed. This may be as a result of the fact that the health benefits of beans are quite immense. Research has suggested that the health benefits of beans are superb considering the fact that it is quite versatile in addition to the fact that it is affordable for many people within social classes. 
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Exploring Connections and Variations in Engagement Tactics with Customers Marketing Coursework
6 pages (1685 words) , Download 0 , Coursework
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We see that there are a lot of similarities in the way a social worker will deal with culturally different clients. Though in the two cases mentioned above – myself and a member of the black community – we are from two minority communities who are ethnically different from the white majority, but our needs for self-respect and dignity.
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Marketing Plan of Telehealth and Electronic Health Records Marketing Report
14 pages (3538 words) , Download 1 , Report
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Telehealth intends to increase patient engagement as well as focusing on the ways to prevent and manage chronic diseases among them. There is an increase in chronic diseases among the aging population. The new products will improve self-care, regulate reforms, introduce new payment models and reduce healthcare costs.
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Impact of Globalization on Shopping and Consumption Marketing Coursework
5 pages (1402 words) , Download 0 , Coursework
Free
In the broadest sense, globalization is a process by which all communities and people come to experience the increasing ranges of cultural, political, and economic activities across the world landscape. By definition, it is evident that the process affects nearly everybody across the globe in various ways.
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Donald Norman Criteria: Applications and Importance Marketing Coursework
5 pages (1523 words) , Download 0 , Coursework
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Prahalad and Ramaswamy (2004) describe the methodology as the process for incorporating workability engineering into the design process with a view of supporting the whole development process and create applications whose applicability may be user friendly. Involving users is a way of ensuring that the interests and needs of the users are met. 
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Situation Analysis, Market Target and Audience for La Mour Marketing Case Study
5 pages (2003 words) , Download 0 , Case Study
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There are a few economical factors that may affect the sales of La Mouré cosmetics. According to the Federal Budget 2014, the Gross Domestic Product (GDP) in Australia will expect a slow growth of 2.5 percent from 2014 to 2015. This may affect our sales, the demand for goods and services are relatively lower.
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Description and Evaluation of Ballantynes Social Media Marketing Case Study
8 pages (2037 words) , Download 0 , Case Study
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As an integral Ballantynes social networking platform, Facebook is one of the leading social media with the largest subscription in the world. It also has a high presence in almost all countries. The allegation is that were it a country; it would be the most populous nation because it has over 2.5 billion subscribers, most of whom are adults.
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Social Media Networking Platforms in Marketing Strategies Marketing Case Study
7 pages (1772 words) , Download 0 , Case Study
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Then finally, organizing public events to advertise the new brand is likely to attract new customer loyalists. This cant only is achieved by giving an excellent description of the brand that is attractive to the customers. This description can then be noted down by to ensure every detail is captured before beginning to make a wireframe.
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Barina Line Product Diversification Proposal Marketing Term Paper
14 pages (3867 words) , Download 0 , Term Paper
Free
The study revealed that indirect causes of wastes on construction sites were the failure to have legal and contractual incentives. As a way of minimizing material wastes on sites, techniques such as staff training and enhancement of awareness, delivering materials at the time they are needed, and proper storage were applied.
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Analysis of the Luxury Car Market in India Marketing Report
5 pages (1303 words) , Download 0 , Report
Free
PEST is one such mechanism that is used for the analysis of the macro-environmental factors. Apart from this the internal analysis of the industry is also important to understand the profitability of the industry and factors impacting it (Graham, 2008). The study also focuses on Porter’s Five Forces analysis of the luxury car market of India.
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Pepsi Advertisement Analysis Marketing Essay
5 pages (1250 words) , Download 1 , Essay
Free
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Its wilds contain information on any issue, including those that are of interest to professional advertisers, for example, according to a comparative assessment of certain brands, including Pepsi.
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Strategic Marketing Plan for Six Flags Marketing Essay
17 pages (4250 words) , Download 3 , Essay
Free
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There were more than 23.9 million people who visited the park from the year 2009. Six Flags owns various spots for fun activities, water parks, and fun parks in the US (Themeparkpost.com, Aug 30, 2012).
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The Marketing Strategy of GoPro Based on Social Media Marketing Essay
4 pages (1000 words) , Download 2 , Essay
Free
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If you’ve been yearning for the activities, you can get the best goods from the company. A product produced by GoPro is designed for people interested in entertainment activities. GoPro is known for producing goods that will be relevant in filming and other entertainment activities.
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Marketing And Advertising Strategies Of Delta Airlines Marketing Essay
11 pages (2750 words) , Download 1 , Essay
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Its history began in 1924 when it was created as a branch that specialized in the design of military aircraft giant Huff Daland.
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The Marketing Aspect Marketing Essay
4 pages (1000 words) , Download 1 , Essay
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This applies to all aspects of life, but more so with launching new products. To alleviate that risk of wasting money and time, economists have developed a construct called a feasibility study.
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Menchie's and Pinkberry Frozen Yogurt Marketing Case Study
3 pages (906 words) , Download 0 , Case Study
Free
The paper 'Menchie's and Pinkberry Frozen Yogurt' is a great example of a case study on marketing. Frozen yogurt is excellent to choose for a snack especially if as an individual you go after the gluten-free diet.  Most of the flavors and topping are natural and are gluten-free. When you have celiac disease or gluten sensitivity you can throw away caution sense frozen yogurt does not have gluten.
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Marketing Mix and Startegies of Coca- Cola Marketing Dissertation
28 pages (7791 words) , Download 5 , Dissertation
The hottest battles between Coca-Cola and PepsiCo will be in international markets especially the emerging ones. First-mover advantages can be crucial in the international soft-drink war. The strategic challenge is to establish greater brand awareness and preference through advertising on a scale similar to that of the domestic market.
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The Impact of Social Media on Traditional Marketing Strategy Marketing Term Paper
10 pages (2765 words) , Download 1 , Term Paper
Free
Social media is a major tool in current marketing activities. The replacement of traditional marketing strategies and adoption of Facebook, tweeter, Skype, Youtube, and Instagram has made organizations achieve more information that relates to their consumers. Within a social media environment, information plays vital duties.
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Lloyds Banking Group Entering Bangladesh Marketing Case Study
12 pages (3530 words) , Download 1 , Case Study
Free
Commercial firms in the garment export sector, service sector, and agricultural sector form a significant customer base for banking institutions in Bangladesh. Lloyds can benefit from this commercial customer base because one of its strategies is to focus more on commercial clients than individual clients.
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The Conference Room in the Business Hotel: The Case of Hotel Crowne Plaza NEC Birmingham Marketing Dissertation
51 pages (9776 words) , Download 1 , Dissertation
Crowne Plaza is a full-service chain and a part of the interContinental hotel group. Originally the brand was renowned as “Holyday InnCrowne Plaza” and first was found in 1983 in the US. Crowne Plaza Hotel is situated in the heart of England; the hotel provides a simple elegant modern style; it is close to the international airport in Birmingham. 
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Differences of Japanese Distribution System and Marketing from Other Countries Marketing Term Paper
14 pages (3909 words) , Download 1 , Term Paper
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As per the study, the distribution system is a key component that drives success or growth of a company. There are different approaches which are adopted by firms in order to distribute their products or services to end-users. The traditional distribution channel has undergone certain changes due to recent developments made by the government.
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Recent Performance of the Key Brands and Retailers in the UK Tablet Market Marketing Term Paper
8 pages (2166 words) , Download 1 , Term Paper
Free
The secondary is data that has been collected by someone else and been made available for other users. The most known sources of this data are the Census reports, records for organizations and data from books, journals, and articles. However, there are advantages and disadvantages that organizations face when working with secondary data.
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Tim Hortons Marketing Strategies Marketing Case Study
10 pages (2810 words) , Download 2 , Case Study
Free
Tim Horton’s contributions to the industry have been crucial not only for its growth but also in ensuring the market remains in constant competition and quality products over the years. It has kept giants such as McDonald’s and Starbucks by rivaling their products and ensuring their clients have the best experience.
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The Influence of Online Marketing on the Buying Behaviour of Consumers by Focusing on Tesco Marketing Dissertation
41 pages (10417 words) , Download 2 , Dissertation
From the above study, it could be concluded that the first objective of the paper which was to analyze the impact and influence of online marketing tools on the buying behavior of consumers has been assessed. The paper makes a detailed study of the influence of the online marketing mechanism and its influence.
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How to Manage Tourism Consumer Behaviour to Achieve Marketing Success Marketing Literature review
7 pages (2085 words) , Download 0 , Literature review
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The paper “How to Manage Tourism Consumer Behaviour to Achieve Marketing Success” is a convincing variant of literature review on marketing. Marketing research allows marketers to formulate marketing strategies, psychological advertisement and mix that are in sync with customer needs. It has been repeated over and over that information is a resource to any organization.
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Marketing Plan for New South Wales Transport Marketing Case Study
9 pages (2483 words) , Download 0 , Case Study
Free
The paper "Marketing Plan for New South Wales Transport" is a perfect example of a marketing case study. New South Wales (NSW) transport which provides daily transport facilities to the people residing in the nearby areas is looking towards introducing a new electronic ticket by the name Opera for their Sydney commuters so that more awareness can be spread about it.
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What is the Right Supply Chain for Your Product Marketing Assignment
4 pages (1712 words) , Download 0 , Assignment
Free
The paper "What is the Right Supply Chain for Your Product" is a perfect example of a Marketing Assignment.  For each of the three scenarios below categorize the demand for bulk breaking, spatial convenience, waiting time/delivery time, assortment/ variety as high, medium or low in each case explain your answer for three cases.
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How to Counteract the Bad Publicity of Holden Australia for Its Closed Down Marketing Research Proposal
6 pages (1943 words) , Download 0 , Research Proposal
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The paper "How to Counteract the Bad Publicity of Holden Australia for Its Closed Down" is an outstanding example of a marketing research proposal. Since its establishment in 1856, Holden is a private motor company that has been invested in the manufacture and supply of motor vehicles in Australia and throughout the globe (White, 2015).
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How to Maintain Customer Interest Marketing Case Study
8 pages (3271 words) , Download 0 , Case Study
Free
The paper "How to Maintain Customer Interest" is a perfect example of a Marketing Case Study. It is a hands-free speaker that allows the users to control it with their voice. The Echo is connected to the Alexa Voice Service to receive and send messages, make calls, play music, as well as offer instant information, weather, sports scores, news, and many others. 
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Qantas Versus Virgin Australia Airlines Marketing Research Paper
17 pages (4798 words) , Download 0 , Research Paper
Free
The paper "Qantas Versus Virgin Australia Airlines" is a great example of a Marketing Research Paper. The marketing mix is the set of tactics and actions that companies use to promote their products or brands in the market. The goal of the report was to analyse the marketing mix between Qantas and Virgin Australia Airline. 
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Lenovo as a Multinational Company in an Emerging Market Marketing Case Study
10 pages (2812 words) , Download 1 , Case Study
Free
The paper 'Lenovo as a Multinational Company in an Emerging Market" is a good example of a marketing case study. The current wave of economic liberalization in the present decade has seen the growth and expansion of companies in developing countries to global heights that challenge subsequent existing multinational businesses (Motohashi, 2015).
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How the Advertisement or Promotional Activity Is Compatible with Eden Beautys Requirements Marketing Assignment
25 pages (6273 words) , Assignment
Nobody downloaded yet
The paper "How the Advertisement or Promotional Activity Is Compatible with Eden Beauty’s Requirements" is a perfect example of a marketing assignment. The advertisement formulated to promote the Eden beauty company has been made to the highest standards. The background colors chosen for the advert which is black and pale pink has met the demands of the organization.
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Market Demand and Demand Trends Marketing Research Paper
9 pages (2444 words) , Download 0 , Research Paper
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The paper "Market Demand and Demand Trends" is a great example of a Marketing Research Paper. The report has conducted a situational analysis of Eco Stock Supplies limited, this has been achieved by defining the business as well as its scope, conducting of external analysis of the firm, and this section entailed the macro-environment, industry critical success factors, and the microenvironment. 
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Brand Development and Marketing of Coca-Cola Company Marketing Case Study
12 pages (3333 words) , Download 0 , Case Study
Free
The paper "Brand Development and Marketing of Coca-Cola Company " is a good example of a marketing case study. The Coca Cola Company is the most popular distributor of beverages and non-alcoholic drinks all over the world. The product manufactured by the company includes 3600 products. The products range from juices, tea, water, coffee as well as the energy drinks.
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Bankruptcy and Product-Market Competition Marketing Case Study
7 pages (1750 words) , Download 0 , Case Study
Free
The paper "Bankruptcy and Product-Market Competition" Is a great example of a Marketing Case Study. According to Kotler & Armstrong (2016, p. 37), a firm’s marketing strategy describes the customers that the company will serve and how it will create and deliver value to the identified customers. A marketing plan then defines the actual program.
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Dominant Partial Least Square Factors of Consumer Purchase Behavior Marketing Case Study
8 pages (2000 words) , Download 0 , Case Study
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The paper "Dominant Partial Least Square Factors of Consumer Purchase Behavior " is a wonderful example of a Marketing Case Study. Tata Motors Limited is the largest automobile in India. It is a leader in commercial vehicles and passenger vehicles in India. The passenger vehicle market has become attractive especially with the increase of the middle class (Menon & Raj 2012).
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Amazon Company Marketing Marketing Case Study
7 pages (1849 words) , Download 0 , Case Study
Free
The paper 'Amazon Company Marketing" is a good example of a marketing case study. This is an American cloud computing and electronic commerce company. It was founded by Jeff Bezos in the year 1994. Initially, this company operated as an online bookstore. It later diversified and started selling the following products; CDs, Blu-rays, DVDs, video downloads, MP3 downloads, apparel furniture, jewelry, video games among many products.
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Is Free-Market Environmentalism Mainstream Marketing Research Paper
7 pages (2099 words) , Download 0 , Research Paper
Free
The paper "Is Free-Market Environmentalism Mainstream" is a great example of a Marketing Research Paper. The process of purchasing an office property building is pretty troublesome if there is no way to ensure that you are getting the best price on offer. In order to determine whether the value of a certain property is justified, research has to be conducted in the market.
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GOME Electrical Appliances Holding Ltd - Marketing Marketing Case Study
8 pages (2211 words) , Download 0 , Case Study
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The paper 'GOME Electrical Appliances Holding Ltd - Marketing " is a good example of a marketing case study. GOME Electrical Appliances Holding Ltd was established in 1987 by Wong Kwong Yu and is based in Hong Kong. The company engages mainly in electrical appliances businesses and selling of electronic products in the retail stores and over the Internet.
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Customer Satisfaction at Computer R Us Marketing Research Proposal
13 pages (3532 words) , Download 0 , Research Proposal
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The paper "Customer Satisfaction at Computer R Us" is an outstanding example of a marketing research proposal. Computer R Us recently diversified its line of offerings by creating a new division known meant to offer repair services. After this initiative failed to meet set benchmarks and led to diminished customer satisfaction levels, the management called for the urgent discovery of the issues affecting the division’s performance.
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Service Quality Dimension and Customer Satisfaction Marketing Assignment
8 pages (2391 words) , Download 0 , Assignment
Free
The paper "Service Quality Dimension and Customer Satisfaction" is a great example of a Marketing Assignment. Office Depot employs numerous strategies in creating value for its customers. Home-delivery or delivery is one of the options in which a customer can acquire a product and be delivered between three and five days. 
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Innovation in Store Design Marketing Essay
5 pages (1444 words) , Download 0 , Essay
Free
The paper "Innovation in Store Design" is a great example of a marketing essay. Retail businesses have found themselves in the midst of market dynamism that has resulted from changes in trends and technologies and increasing competition in the industry. In order to remain profitable and enhance business growth, retailers have extensively engaged in visual merchandising.
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Different Marketing Communication Advertisements Issues Marketing Case Study
11 pages (3209 words) , Download 0 , Case Study
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The paper "Different Marketing Communication Advertisements Issues" is a great example of a Marketing Case Study. The objective of the advertisement was to introduce a new product known as Ford Figo that an extra-large boot. The ad was leaked online in the Ads of the World, where agencies normally upload work that is yet to be published (Stampler, 2013). 
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The Daman Insurance Company Marketing Case Study
13 pages (4038 words) , Download 1 , Case Study
Free
The paper "The Daman Insurance Company" is a great example of a Marketing Case Study. Daman is among the well-recognized health insurance companies in UAE with the Abu-Dhabi governing owning 80% of it and the remaining 20% being owned by Munich Re from Germany. This firm was started in the year 2005. The report has undertaken to discuss the situational analysis of Daman Insurance in the UAE. 
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Competitors and Collaborators Marketing Case Study
6 pages (1500 words) , Download 0 , Case Study
Free
The paper "Competitors and Collaborators " Is a wonderful example of a Marketing Case Study. Marketing is a critical factor in an organization as it determines how well the business strives to fulfill the needs of the customers. The following report relates to Netflix Company. The institution majors in the streaming of movies and its services had been very marketable.
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Viability of the Marketing Opportunities Marketing Case Study
6 pages (1804 words) , Download 0 , Case Study
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The paper "Viability of the Marketing Opportunities" is a great example of a Marketing Case Study. This paper analyzes the marketing opportunities which Southern Peninsula Wines has in India. Since Southern Peninsula Wines has identified India as a destination to carry out a trade so the paper looks at identifying the marketing opportunities.
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Alternative Pricing and Distribution Models in Social Marketing Marketing Essay
8 pages (2422 words) , Download 0 , Essay
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The paper "Alternative Pricing and Distribution Models in Social Marketing" is an outstanding example of a marketing essay. Commercial marketing is achieved through the development of a given brand identity that the clients can relate to on a personal level (Wood, 2008). Commercial marketing can be utilized as a way of addressing some economic, environmental, and sustainability issues.
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Advertising Planning Process Marketing Assignment
8 pages (2189 words) , Download 0 , Assignment
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The paper "Advertising Planning Process" is a great example of a marketing assignment. Advertising is defined as the process of delivering information about goods, services, and products through the media by funding by an identified sponsor. It is also being strategically creative in the way you deliver information to your customers.
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