An Analysis of Signifier and Signified Marketing Essay
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Fascination engages the viewer even if not female and under 14, the target market for the dolls. It is a fascination with the clever juxtaposition of plastic, color, and shape, but it is not the bare essentials or raw materials that will concern this discussion, but the way they are loaded with complex meaning, and how it is asserted over prospective purchasers and consumers at large.