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Marketing Essays

Result for Subject Marketing:
19702 essays
Marketing Strategy Marketing Assignment
7 pages (1911 words) , Download 1 , Assignment
Free
This assignment also designs a plan to measure marketing performance, determines any strategic partnerships the department store chain could develop that would promote the higher-ranged-priced products and support the expansion on the west coast and selects and outlines a digital strategy. The advantage of this strategy is that it will serve more in the long run; it helps to understand the performance of the business. 
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Investigation to Establish Consumer Perceptions towards Medical Spas UK Marketing Essay
8 pages (2681 words) , Download 0 , Essay
Free
The paper "Investigation to Establish Consumer Perceptions towards Medical Spas UK" is an outstanding example of a marketing essay. In the modern world where there is fashion, glamour and style people desire to have the brightest look and appearance. In fast running life where there are fewer chances to work on self-development, people come to the methods of medical Spa and treatment.
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Business Research for Social Networking Marketing Report
12 pages (3000 words) , Download 0 , Report
Free
A substantial portion of the teachers working in these regions is from Asian countries. Moreover, online or distance education is gaining huge popularity at present because of the enormous developments in conducting online classes in the virtual world. It is easy to establish online classrooms for the convenience of the teachers and students.
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Techniques Deployed by Social Media Marketing Marketing Essay
7 pages (1750 words) , Download 3 , Essay
Free
The author states that the design should also take into account of the likely impact it may have on the pleasure or effectiveness that will be attained by the potential users. In effect, to be able to seriously take into consideration the people’s feelings, we should be able to provide them with products that are likely to revitalize their fond memories
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The United Kingdom Fashion and Luxury Industry: a Marketing Strategy Marketing Research Paper
8 pages (2000 words) , Download 2 , Research Paper
Free
This study will benefit different parties for instance; current investors, potential investors, scholars, the government and consumers themselves. The current players in these industries will be able to gain knowledge on how their products are faring in the market and with this, they are able to develop strategies on how to improve their position.
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The Principles of Marketing Marketing Assignment
6 pages (1643 words) , Download 1 , Assignment
Free
American luxury retailer Neiman Marcus has efficiently adopted internet marketing into their business. The products can be seen all the time through the company website. Internet users can notice and avail their favorite products online. The company has efficiently uploaded its fashionable clothes on their website.
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British Petroleum Company Analysis Marketing Case Study
13 pages (3672 words) , Download 1 , Case Study
Free
If the business trend of BP is considered, then it did not reveal a positive scenario because of the oil spill in the Gulf of Mexico. The US government had nearly cornered BP and its operations in its geography due to the environmental damage its oil spill had caused. This also negatively affected the company in terms of its goodwill and financials.
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International Public Relations - Vera Wang Marketing Case Study
10 pages (2648 words) , Download 0 , Case Study
Free
The paper "International Public Relations - Vera Wang" is an outstanding example of a marketing case study. The fashion show is aimed at increasing international brand awareness by getting potential customers to know about the company and the brands. Brand awareness will make people know more about the company and also to discover the company (Waiyachote, 2007).
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The Macro Environment of Tesco along with Its Competitive Environment in the United Kingdom Marketing Research Paper
12 pages (3515 words) , Download 0 , Research Paper
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In order to further gain information regarding this particular retail brand, the marketing elements and SWOT analysis which are currently employed at the company would be explored and evaluated. Furthermore, recommendations would be provided so that the company can enhance its profitability and customer satisfaction level in the United Kingdom. 
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Professional Placement Reflections Marketing Report
16 pages (4463 words) , Download 0 , Report
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The skills involved in communicating with other people on a marketing level including reflecting on a previous placement s/he had undertaken previously. There, s/he set six employable criteria, which is management upon which s/he elevated the study on the current placement. S/he will display the organizational structure of the chambers of e-commerce Leeds.
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Nokia External Environment Analysis Marketing Report
10 pages (2996 words) , Download 0 , Report
Free
The paper “Nokia External Environment Analysis ” is an outstanding example of a marketing report. The leading companies around the world are trying to capitalize on the advantages of globalization in the competitive global market. After getting success by business practices in the domestic market, the leading companies try to expand their operational boundary in order to achieve growth.
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Service Marketing Issues at Armani Hotel Marketing Report
6 pages (1856 words) , Download 0 , Report
Free
The high level of internet connectivity in various corners of the world, along with the existence of the open economies has provided the platform for the demand for products and services of international standards. The luxury sector, especially the hospitality sector, always demands international standards and qualities of services.
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Emotional Design and Advertising Issue Marketing Essay
7 pages (1750 words) , Download 2 , Essay
Free
A producer must keep in mind his consumers when producing something. If the product is well designed and everything works as expected from the product, then there will be a positive response coming out of consumers. They might add it as part of their daily, weekly or monthly purchase depending upon its usage and durability
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Marketing and Public Relations and Quality Improvement Marketing Assignment
10 pages (2615 words) , Download 0 , Assignment
Free
“ Prior to the conduct of market analysis, an eight (8) pointer-prerequisites must be achieved in the preparation of a Dietetics Marketing Planning Model, to include:  a) identify the target market; b) conduct market research to include the use of SWOT analysis; c) set realistic and measurable goals.
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Capability of Small and Medium Enterprises Companies Marketing Case Study
9 pages (2360 words) , Download 0 , Case Study
Free
Countries’ economical factors like GDP, per capita income are well dependent on the development of SMEs. The growth of SMEs is important in order to achieve national objectives. The government of all the developing and developed countries is motivating the small and medium scale industry to get the economic growth of the country.
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External Analysis of Online Dating Industry - Eharmony Marketing Case Study
10 pages (2670 words) , Download 0 , Case Study
Free
The paper "External Analysis of Online Dating Industry - Eharmony " is an outstanding example of a marketing case study. There are considerable revenue-building opportunities for emerging and existing online dating services in the United States. By 2007, the industry was valued at $900 million (Piskorski, Halaburda and Smith 4).
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Business Economics - Microeconomic Concepts Marketing Essay
6 pages (1629 words) , Download 0 , Essay
Free
Taking proper decisions at the right time based on the demands or fluctuations in the market is extremely important for an organization to stay competitive Service industry is one sector in which competition is intensifying at present. The selection of suitable market structures is important for firms in the service industry to stay competitive all the time.
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An Individual Audit and Analysis of a Fashion Brand and its Communication Strategy Marketing Report
18 pages (5490 words) , Download 0 , Report
Free
The brand audit would involve a critical assessment of Armani's brand communication and how it builds clients' interest. The paper would also examine the brand personality, brand portfolio, and brand architecture. As well as how Armani works to attain brand equity. The report would assess the marketing communication and target customers. 
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Launch of New Robotic Technology for Use in Consumer-Oriented Space Flights Marketing Essay
14 pages (4134 words) , Download 0 , Essay
Free
Highly in the developmental stage, such investors and businesspersons such as Richard Branson of the Virgin Group are taking the lead in gaining private and corporate investment to ensure launch by 2015. One of the most fundamental marketing opportunities for companies like ABB is the demand for science, research, and experimentation which will be occurring on these regular space flights.
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Nestle Supply Chain Management Marketing Essay
12 pages (3319 words) , Download 1 , Essay
Free
The organization had been established in the year 1866 by Henri Nestlé and is now one of the leading food corporations in the global food processing industry. Nestlé incorporates a large number of products that can be segmented into different types such as baby food, dairy products, confectioneries, coffee, breakfast cereals, ice cream along with bottled water, and pet food products.
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Demand and Supply Led Drivers Marketing Essay
6 pages (1832 words) , Download 0 , Essay
Free
The paper "Demand and Supply Led Drivers" is an outstanding example of a marketing essay. Every company in this modern era is trying to capitalize on the advantages of globalization. After achieving a huge success level in the domestic market-leading companies to wish to do business practices across the domestic border in order to maximize profit, market share, core competency and goodwill.
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Social Media and Mobile Search Marketing in Saudi Arabia Marketing Research Proposal
12 pages (3892 words) , Download 0 , Research Proposal
Free
The use of the internet and social media has been on the rise in the kingdom of Saudi Arabia. Statistics indicate many Saudis are conducting only transactions. Social media play a crucial role in the Saudi Arabian future economy. The use of social media to market services and products marks the essence of internet marketing.
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Furnishings for You: Analysis Marketing Case Study
14 pages (3672 words) , Download 0 , Case Study
Free
It provides a variety of furniture. The quality of products of the company and the services provided to the customers help it to gain and maintain a reputation in the market. The recent problems that the business is currently facing are the appearance of new competitors and the economic downturn which has forced the customers to reduce their spending.
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Sony Corporation Marketing Assignment
7 pages (2101 words) , Download 1 , Assignment
Free
Not only has the marketing strategy helped Sony to grow but also has played an important role in making it a brand name. There are a lot of definitions of marketing we can find in the present dictionary but comprehend in a better way we can define it as “getting the right product or service in the right quantity, to the right place, at the right time and making a profit in the process".
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Marketing Communication Marketing Case Study
8 pages (2027 words) , Download 0 , Case Study
Free
The stabilized government policy and strong economical background of Singapore will influence Azimuth to operate in Singapore. Higher GDP, high disposable income of people and technological advancement will help to motivate the company to do product diversification. 
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Marketing of Cars Depending on Affinity Groups in America and the Middle East Marketing Literature review
25 pages (8139 words) , Literature review
Nobody downloaded yet
The paper "Marketing of Cars Depending on Affinity Groups in America and the Middle East" is an outstanding example of a management literature review.  The automobile industry is perceived to be one of the leading business sectors all over the world. The industry manufactures a wide variety of vehicles which comprises several facilities and requires additional costs to purchase.
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Understanding the Scope of Marketing Communications Marketing Essay
10 pages (2939 words) , Download 0 , Essay
Free
The paper "Understanding the Scope of Marketing Communications" is an outstanding example of a marketing essay. This report details the rationale for the Look for Longer ad campaign that was run by the advertiser CBS Outdoor named Look for Longer. That ad campaign, to recall, entailed placing posters through the London Underground tube system in order to catch the attention of the crowds who ride the tube.
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Case Study of The David Beckham Brand Marketing Essay
12 pages (3128 words) , Download 0 , Essay
Free
The high level of penetration of the internet facilitated connectivity accompanied by the fast development of various kinds of technology-based gadgets has helped in the process of spreading the trends of globalization to the consumers in various markets around the world. The consumers in various markets are getting more and more demanding in nature.
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Consumer Marketing in Terms of Marketing Strategies for the New Economy Marketing Case Study
6 pages (1500 words) , Download 1 , Case Study
Free
Harley –Davidson is one of the companies that have experienced the impacts of consumer marketing in relation to marketing strategies. Consumers are now able to buy products online with all the specifications that they need. This has to lead to improved markets for the company and satisfaction for consumers (Make a payment 2013).  
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Trend of Online Retailing Marketing Research Proposal
13 pages (3939 words) , Download 0 , Research Proposal
Free
The paper "Trend of Online Retailing" is an outstanding example of a marketing research proposal. There has been an increasing trend of online retailing among fashion retailers. Some prime examples in this regard are Hennes and Mauritz, Marks and Spencer, and many others. It has almost become essential for all fashion retailers to offer the option of online shopping to consumers and customers.
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Company Introduction and Product Positioning of UW Closing Company Marketing Business Plan
5 pages (1573 words) , Download 0 , Business Plan
Free
The business has been successful in this period of operations and there are satisfactory levels of profits earned by the company, but an increase in competition and increased focus of competitors towards market segmentation has resulted in a tough competitive environment for the company to operate.
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International Business and Marketing Marketing Coursework
13 pages (3514 words) , Download 0 , Coursework
Free
The paper "International Business and Marketing" is an outstanding example of marketing coursework. International business and marketing are fundamentally described as the execution of a broad assortment of business activities that are generally undertaken throughout national borders. It has been apparently observed that this particular conception of international business, as well as marketing, has gained momentum.
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International Marketing Marketing Essay
8 pages (2046 words) , Download 0 , Essay
Free
It would be a massive financial performance by the company. The company already has taken the challenge in the research and education sector. The clinic is introducing advanced medicine along with a brand new medical school. In the upcoming five years, the Mayo clinic will do the investment for innovative practice, research, and the education sector.
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Marketing and Business Operations Marketing Essay
10 pages (2724 words) , Download 0 , Essay
Free
Their furniture is eco-friendly and simply designed. IKEA is one of the world’s largest furniture retailers and it sells furniture like beds, chairs, desks, home appliances, tables, and accessories. The company also deals in customized furniture which is assembled according to the preferences of the customers.
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Strategic Business Plan Marketing Report
14 pages (5044 words) , Download 0 , Report
Free
Since the business will be operated online, therefore, there are no boundaries for the marketing and delivery of web-related services. Our company will lead with creative business ideas that suit the business requirement of growing enterprises and helps them to attract more customers at a low cost.
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Marketing Across Cultures Marketing Essay
12 pages (3284 words) , Download 0 , Essay
Free
Non-verbal communications are also important and can present difficulties in high-context cultures such as China, Japan, and India. Thus what is seen is just as important as what is written or what is spoken. Therefore visual or non-verbal communications about brands and products must be adapted to culture to connect with people in high context cultures. 
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International Marketing Environment Marketing Assignment
5 pages (1372 words) , Download 0 , Assignment
Free
A situation analysis is then carried out to prioritize and assess the strengths, weaknesses, opportunities, and threats. Measurable and clear goals which are achievable within a set time period are then set. Strategy development involves picking out a target market and choosing efficient ways of utilizing the marketing mix tools.
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To Tweet or Not to Tweet Marketing Essay
8 pages (2304 words) , Download 0 , Essay
Free
This necessitates a massive campaign to make clients aware of the product. Since the cereal bar is a new product being introduced into a flooded market, the company requires identifying the specific market niche that will value the new offering adequately to buy it in the long term.
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Crisis Negotiation Compliance Techniques Marketing Essay
4 pages (1245 words) , Download 0 , Essay
Free
A social proof, she showed me their sales records and statistics why most students preferred a specific brand of laptops. When I first got into the shop and gave my budget, the saleslady had recommended a certain laptop, which she consistently requested me to pick. Her negotiation techniques played a part in influencing my final decision on the purchase I made.
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Impact of Economic Crisis on Volkswagen in the Vietnam Market Marketing Case Study
5 pages (1830 words) , Download 0 , Case Study
Free
Generally, the paper "Impact of Economic Crisis on Volkswagen in the Vietnam Market" is an outstanding example of a marketing case study. The global economic downturn impelled due to various reasons is an appalling piece of news for every business of all the countries throughout the globe (Navarro, 2012).
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Purchasing Policy of the San Bernardino IT Department Marketing Personal Statement
2 pages (500 words) , Download 0 , Personal Statement
Free
 Purchasing Policy The San Bernardino IT Department will purchase the products and services needed by the different departments. The policy is divided into four areas. The areas are purchasing requisition, supplier selection, store
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The beggining of auto moblie Marketing Assignment
5 pages (1250 words) , Download 0 , Assignment
Free
The Beginning of Automobile Introduction It was with the beginning of 20th century there occurred a dynamic change in the transportation world of US with the invention of cars .Before, the mobility of the cars, the country was depended on the steam
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Components and Tools of Public Relations Marketing Essay
11 pages (3197 words) , Download 0 , Essay
Free
InterContinental Hotels Group is a group of companies that has over 4,400 properties, which are situated in over 100 countries. In fact, IHG oversees some of the renowned hotels all over the world. These hotels include Holiday Inn, Crowned Plaza, Hotel Indigo, Intercontinental, Hotel Inn Express and Stay Bridge among others.
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Screening Markets for Carlsberg in Russia and China Marketing Case Study
15 pages (4157 words) , Download 0 , Case Study
Free
The paper "Screening Markets for Carlsberg in Russia and China" is an outstanding example of a marketing case study.  The influence of multinational enterprises has been increasing a lot in our day to day lives. Many companies are trying to expand their presence by targeting more customers and capturing global markets for their company's products.
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Development of Application That Can Attract Real Estate Tenants in Singapore Marketing Research Proposal
12 pages (3595 words) , Download 0 , Research Proposal
Free
The key purpose of the study is to develop an existing application in mobile phones of Samsung and Apple that can increase the attraction of real estate tenants for buying a property in Singapore. The study will use close-ended questions in order to collect feedback from 200 real estate tenants in order to understand the relationship between dependent variables.
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Social Media and Societal Marketing by Coca Cola Marketing Essay
12 pages (3394 words) , Download 0 , Essay
Free
Marketing as we know it today is not marketing as it was in the yesteryears. A lot has changed. Although the four P’s of marketing still form the foundation of any marketing training, both social and economic considerations have now had to be considered in training (Abratt & Sacks 1988, p.498).
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Positioning of Armani Hotel Marketing Case Study
6 pages (1624 words) , Download 1 , Case Study
Free
According to data from the statistic center in Dubai, the total population of Dubai amounted to 2,003,170 - out of which 1,536,380 were men and 466,790 were women. Dubai’s population has reached above 2 million with men accounting for more than three-quarters of the total population.
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Marketing Management Marketing Essay
10 pages (3274 words) , Download 0 , Essay
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The key term direction in the definition provided by Johnson, Scholes, and Whittington (2006) refers to the direction or mission of an organization. To achieve the direction stated, an organization develops and adds marketing activities in order to achieve the desired direction. 
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Strategy for Entering Qatar Marketing Case Study
16 pages (4254 words) , Download 0 , Case Study
Free
The paper "Strategy for Entering Qatar" is an outstanding example of a marketing case study. The world is experiencing an economic crunch for the past several years and the energy crisis around the world is the primary reason behind this depression. The oil reserves of the Middle East are running out.
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How Websites Are Being Used by Organisation's to Market Themselves Marketing Essay
12 pages (3352 words) , Download 0 , Essay
Free
The situation is slightly different for an established business as it has weathered many challenges along the way. However, that notwithstanding, the business still has to keep up with the competition. Like the proverbial shark in the ocean, it has to keep moving for stopping will kill it. In the current digital age, businesses have sought to market themselves on the Internet by way of websites.
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