We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Royal Dutch/Shell Group
Royal Dutch/Shell Group
10 pages (2500 words) , Essay
Nobody downloaded yet
The goals focus on the overall strength and independence of the company and its products or services, flexibility of overall offerings, and marketing differentiation.
Polish This Essay Preview essay
Social media - internet forum,email and picture sharing
Social media - internet forum,email and picture sharing
5 pages (1250 words) , Term Paper
Nobody downloaded yet
When the size and business of a company expands the need for the distribution of these products to their target customers also increases.In this scenario,the Internet marketing is the most excellent way that offers higher potency and access to international markets for the marketing of products.
Polish This Essay Preview essay
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
Apply my DISCOUNT
Google and Competitors
Google and Competitors
3 pages (750 words) , Essay
Nobody downloaded yet
The search engines prove to be a great company during such hardship. Google is one of the key search engines offering a number of features to the internet community. A global technology leader in its area of expertise, Google has been consistently on the lookout for ways to improve the ways people connect with information.
Polish This Essay Preview essay
Promoting products
Promoting products
5 pages (1250 words) , Download 1 , Essay
The author explains that six promotional mix factors involve advertising, sales promotions, publicity, display, public relations and personal selling. Advertising is paid, nonpersonal mass communication or direct marketing tools such as flyers, brochures, catalogs, and the like. Sales promotions are marketing events which stimulate purchasing.
Polish This Essay Preview essay
Fashion Retailer Zara
Fashion Retailer Zara
12 pages (3000 words) , Assignment
Nobody downloaded yet
This essay analyzes the marketing of Zara that brought success to company. The total number of shops for the Inditex’s eight fashion distribution chains now stands at 2,244 in Europe, America, the Asia-Pacific region, the Middle East and North Africa. Overall, 322 new stores were launched in 2004 with 97 new Zara stores.
Polish This Essay Preview essay
Mortgage markets
Mortgage markets
4 pages (1000 words) , Essay
Nobody downloaded yet
These bonds can become liquid when the firms unwind their positions due to losses. The other firms loss will create liquidity in the illiquid GSEs. The trends that affect the mortgage market is the losses and gains in the international markets as they are interconnected.
Polish This Essay Preview essay
Advantages and disadvantages of private labels
Advantages and disadvantages of private labels
7 pages (1750 words) , Essay
Nobody downloaded yet
There are many categories of private labels such as, store brands, store sub-brands, umbrella branding, individual brands and exclusive brands.In order to fully discuss private labels, an original company, Macy's, has been used as an example in this essay.
Polish This Essay Preview essay
Market analysis in Abu Dhabi
Market analysis in Abu Dhabi
5 pages (1250 words) , Research Paper
Nobody downloaded yet
The real estate market condition in the United Arab Emirates is, as a whole, facing a boom. It has the most secure and profitable market in whole Gulf region. Abu Dhabi is currently enjoying real estate investment from all over the world. The Abu Dhabi market possesses number of opportunities in the real state sector.
Polish This Essay Preview essay
Rhetoric Analysis of a Music News Website
Rhetoric Analysis of a Music News Website
4 pages (1000 words) , Essay
Nobody downloaded yet
College students who download illegal mp3s without paying via peer-to-peer networks are the primary perpetrators; their illegal actions deprive the record industry's employees of their salaries. This issue is very important as we are all surrounded by it everyday and most important of all, it is in fact illegal.
Polish This Essay Preview essay
Marketing plan for Milk
Marketing plan for Milk
5 pages (1250 words) , Essay
Nobody downloaded yet
An established milk beverage manufacturer is introducing a completely new product - flavored milk beverages for the segment 6-12 years old. The marketing plan for this product will be as follows
Polish This Essay Preview essay
Social Marketing
Social Marketing
3 pages (750 words) , Essay
Nobody downloaded yet
Social marketing can be used to modify behavior such as the antismoking campaigns that have been launched on behalf of various health organizations. The National Cancer Institute, a government agency, publishes numerous fact sheets on the methods and benefits of smoking cessation (Fact sheets: Tobacco/Smoking cessation). This information is designed to de-market a product by modifying behavior with the goal of decreasing consumption.
Polish This Essay Preview essay
Marketing Saturn Corporation in 1998
Marketing Saturn Corporation in 1998
5 pages (1000 words) , Essay
Nobody downloaded yet
The GM should not have done something which was not compatible with the Saturn Corporation but since it was the parent company, the one who had to give up was supposed to be the Saturn Corporation itself. The Marketing and Product Planning team looks for companies that have not only the technology for today.
Polish This Essay Preview essay
Reaching the youth market in Europe: Euro Teens
Reaching the youth market in Europe: Euro Teens
10 pages (2500 words) , Coursework
Nobody downloaded yet
As humans being social animals, there is the need to discuss on the various issues and matters of interest that are essential in making life better and enjoyable. On this point of view a greater percentage of human behavior is determined by the social life in which it exist in.
Polish This Essay Preview essay
British market for chocolate
British market for chocolate
6 pages (1500 words) , Essay
Nobody downloaded yet
There is just an imagination and desirable understanding to meet their needs by various chocolate brands. But various brands say that they’ve formulated the chocolate to suit the palate of British public which is more used to milk chocolates.
Polish This Essay Preview essay
William Hill Marketing Management
William Hill Marketing Management
6 pages (1500 words) , Case Study
Nobody downloaded yet
Today, William Hill relies chiefly on an efficient technology innovation system and online services. This is one of the most important infrastructure requirements, which is essential for the expansion of opportunities and plays an important role in making or breaking the competitive positioning.
Polish This Essay Preview essay
VRIO framework of Gillette
VRIO framework of Gillette
1 pages (250 words) , Research Proposal
Nobody downloaded yet
The author explains that the industry is flooded with competitors. There are substitutes for the brands in-terms of rechargeable batteries. New competition is entering the market and offering products at a lower price than Duracell. Buyers’ power is high as they have a lot options available.
Polish This Essay Preview essay
Improvements of the marketing planning process in the pharmaceutical company
Improvements of the marketing planning process in the pharmaceutical company
16 pages (4000 words) , Essay
Nobody downloaded yet
The author states that the sustained growth of Actavis is attributed to its continuously increasing portfolio, enhance ment in sales volume and value of its product(due to their better quality) , development of all-inclusive range of theurapeutic drugs, thechnological upgradation and commitment to intoduce new, safe and affordable drugs.
Polish This Essay Preview essay
The Vodafone New Zealand
The Vodafone New Zealand
2 pages (500 words) , Essay
Nobody downloaded yet
Reasons cited are the unfavorable mix of mainly unregulated mobile market, the absence of technology platform competition -that makes consumers vulnerable to being picked. He disputes geography and population dispersion as claimed by the operators. The next regulation influenced opportunity for a surge in competition.
Polish This Essay Preview essay
Primary models of international marketing
Primary models of international marketing
1 pages (250 words) , Essay
Nobody downloaded yet
According to the research findings the model a business adopts depends on its objectives though all of them may have their own limitations. How a company markets its products may influence its choice of marketing over the other. For example, a sausage company dealing in pork sausages may not use the same model it uses in Europe and Asia.
Polish This Essay Preview essay
Modern marketing techniques
Modern marketing techniques
5 pages (1250 words) , Essay
Nobody downloaded yet
Case studies of research studies that have been done in the recent past reveal that majority of modern marketing techniques are basically used to deal with consumers’ behaviors. Singh and partners reason that human behaviors in purchasing as well as consumption are greatly influenced by attitudes or preconceptions about the specific product or service.
Polish This Essay Preview essay
Charlotte Beers at Ogilvy & Mather Worldwide
Charlotte Beers at Ogilvy & Mather Worldwide
4 pages (1000 words) , Research Paper
Nobody downloaded yet
With regards to the case of Charlotte Beers, the following analysis will seek to discuss what Beers ultimately sought to accomplish within her role as CEO. Moreover, the analysis will also consider whether or not Beers, and her team, got the vision right.
Polish This Essay Preview essay
Competition analysis and 4ps strategy analysis
Competition analysis and 4p's strategy analysis
4 pages (1000 words) , Case Study
Nobody downloaded yet
Paderno’s competition analysis To begin with, Ian described competition analysis as the evaluation of the strengths and weaknesses of current and potential competitors (13). Fleisher and Bensoussan added that the findings from the competition analysis are usually usefull in the designing a defensive and offensive business strategy that could aid in identifying threats that exist as well as the viable opportunities within the market (28-31).
Polish This Essay Preview essay
Media of The Plastic Surgery Institute Of Miami
Media of The Plastic Surgery Institute Of Miami
3 pages (750 words) , Download 0 , Research Paper
Free
The surgery institute sets concrete, measurable and achievable goals. Its management engages with their fans through the social media by giving their clients reasons to talk about their surgery services and encouraging other new customers to visit the institute.
Polish This Essay Preview essay
Marketing objectives and strategies of massive, incorporated
Marketing objectives and strategies of massive, incorporated
2 pages (500 words) , Download 0 , Essay
Free
o become the market leader by increasing market share by 10% ; and To aggressively compete with search rivals like Google and Yahoo (Wash, 2006). The marketing strategy currently employed by Massive, Inc. can be fully understood by looking at its marketing mix.
Polish This Essay Preview essay
Marketing Planning as an Essential Foundation for Marketing Success
Marketing Planning as an Essential Foundation for Marketing Success
6 pages (1500 words) , Essay
Nobody downloaded yet
The purpose of this paper is to discuss the extent to which marketing planning is foundational to marketing success; and that degree of import is dramatic. Without proper planning, the marketing efforts of a business are likely to be haphazard and unfocused, create vulnerabilities for competitors to exploit, and ultimately fail in effectiveness.
Polish This Essay Preview essay
Lakeland Wonders
Lakeland Wonders
3 pages (750 words) , Essay
Nobody downloaded yet
Therefore, Hailstrom is attempting to find ways to resolve this issue.While working in marketing their new CEO Hailstrom was always known to be one step ahead of the rest which was a big factor in increasing the companies growth and financials.
Polish This Essay Preview essay
Malaysian Airlines Retention Strategy
Malaysian Airlines Retention Strategy
4 pages (1000 words) , Essay
Nobody downloaded yet
Malaysian Airlines came into being on October 12, 1937, after the joint proposal of the Ocean Steamship Company of Liverpool, the Straits Steamship Company of Singapore and Imperial Airways was accepted by the Government which put forward the request of flying planes between Penang and Singapore.
Polish This Essay Preview essay
The Sub-prime Mortgage Market and Variable Rate Mortgage Market in the USA
The Sub-prime Mortgage Market and Variable Rate Mortgage Market in the USA
11 pages (2750 words) , Essay
Nobody downloaded yet
This report gives a detailed account of the economic impact of the operations of the sub-prime mortgage market and the variable rate mortgage market and the effect of the actions of the lenders in pursuing the securitization vehicle to mitigate the problems being caused by the sharp increase in the delinquencies of the sub-prime mortgages.
Polish This Essay Preview essay
Three Different Market Structures: Oligopoly, Monopoly, Perfect Competition
Three Different Market Structures: Oligopoly, Monopoly, Perfect Competition
8 pages (2000 words) , Essay
Nobody downloaded yet
The researcher will try to include ‘real-world’ examples of the three different market structures (oligopoly, monopoly, perfect competition). The questions below will be addressed in the succeeding discussions: Why is this difficult for perfect competition? Is an oligopoly market closer to monopoly or perfect competition?
Polish This Essay Preview essay
Exploring Research Relationships
Exploring Research Relationships
6 pages (1500 words) , Essay
Nobody downloaded yet
More specifically this paper aims to determine the kinds of relationships among such identified constructs and variables that have received attention in other research papers. Particular attention has been devoted to those variables that impact the relationships to be studied in the extant research at hand which seeks to utilize the 1991 SERVQUAL instrument to measure service quality performance vis a vis customer service quality needs in the marketplace.
Polish This Essay Preview essay
Tesco Plc
Tesco Plc
9 pages (2250 words) , Download 1 , Essay
An established presence with a huge bricks-and-mortar infrastructure, Tesco is also the world’s most successful and profitable online grocer. The reasons that others failed in the grocery business, where Tesco has succeeded is Tesco is competing on customer loyalty and customer experience, although it keeps its own prices competitive in each local market.
Polish This Essay Preview essay
Sony Corporation
Sony Corporation
20 pages (5000 words) , Download 1 , Research Paper
Sony group has many segments like electronics, music, motion pictures and financial services. These include Sony Electronics, Sony Computer Entertainment, Sony Pictures Entertainment, Sony music entertainment, Sony Financial. Sony is the third-largest manufacturer of television in the world after Samsung Electronics and LG Electronics.
Polish This Essay Preview essay
Fresh Tec
Fresh Tec
6 pages (1500 words) , Case Study
Nobody downloaded yet
The overall effect was a reduction in productivity and efficiency in the global market for fresh produce, resulting in losses of up to 25 percent to the industry, and up to 50 percent for those in developing countries (FAO, 1989). These losses were brought about by several factors.
Polish This Essay Preview essay
Consumer Buying Decision
Consumer Buying Decision
3 pages (750 words) , Download 8 , Essay
Free
The social aspect in making buying decisions by Ethel’s consumers is demonstrated by their need to achieve an upward mobility in the society. Thus the consumers at Ethel have a social belief that the chocolate would make them to be associated with the elite.
Polish This Essay Preview essay
Sales and Marketing
Sales and Marketing
6 pages (1500 words) , Term Paper
Nobody downloaded yet
As the study declares the sales professional’s expectations are based on defined Key Performance Indicators and they exist in a range of expectations. The reporter would wish to maintain a very high level of customer satisfactions with each of their customers, this ensures that the company does not lose them in the future.
Polish This Essay Preview essay
Freigtag Company Essay
Freigtag Company Essay
5 pages (1250 words) , Essay
Nobody downloaded yet
The company embraces this philosophy, and it has resulted in the world embracing the company. (Gomez, 2008) Resources FREITAG is situated in Switzerland, and it has grown, establishing several branches on a global scale as an initiative and symbol of the firm’s growth and development.
Polish This Essay Preview essay
Marketing story analysis
Marketing story analysis
4 pages (1000 words) , Essay
Nobody downloaded yet
The article under analysis has shown how real-time marketing may be used in various ways by organisations. Sometimes, it may be used to defend reputations, introduce a new product to the market, increase product sales and build relationships with clients. Any of these ideas may be classified under the three perspectives of the marketing mix.
Polish This Essay Preview essay
Global Popularity of Brand Playboy
Global Popularity of Brand Playboy
7 pages (1750 words) , Research Paper
Nobody downloaded yet
Different trends in society are not only based on the needs of those in the culture but also link to the appeal and the expressions of a specific time frame.  An example of one of the popular elements in society is Playboy merchandise.  This particular company is known for the entertainment which it provides to society, specifically which links to models for men as well as merchandise which advertises the company. 
Polish This Essay Preview essay
Public Relations
Public Relations
4 pages (1000 words) , Essay
Nobody downloaded yet
PR aims to convince stakeholders who include employees, partners, investors and the public to uphold a desirable perception of an organization. Although PR bears a level of resemblance to advertising, they differ because advertisers intend to sell services and products, while PR managers put their emphasis on shaping an organization’s image.
Polish This Essay Preview essay
International marketing
International marketing
11 pages (2750 words) , Assignment
Nobody downloaded yet
of origin 13 Coca-cola in developing countries 14 Changes in the image of the home country of a company 14 Other countries 15 Conclusion 15 Introduction The Coca-Cola brand is a product of Coca Cola Company. The company was set up in 1886 and is currently the leading distributor, marketer, and manufacturer of non-alcoholic beverages (August 2008, p.
Polish This Essay Preview essay
Market Research: Case Study on Kelloggs
Market Research: Case Study on Kellogg's
8 pages (2000 words) , Essay
Nobody downloaded yet
This is why market research is an important aspect of any market-oriented business. traditionally, competitive advantage in the market leaned towards characteristics that were quite structural in nature like gaining market power to control the market, amassing huge large economies of scale, or having a production line that was very massive and produced goods in huge quantities to cut on costs and meet market demand that was very high due to few number of industries (Baker & Sinkula, 1999, pp.411-427).
Polish This Essay Preview essay
Factors Of Influence On Retail Trade
Factors Of Influence On Retail Trade
8 pages (2000 words) , Essay
Nobody downloaded yet
According to the reports based on IGD, the UK grocery market has been steadily increasing and is expected to grow even more in the coming future (Varley and Rafiq, 2004). The total grocery market has shown an increase from 163.6bn Pounds in 2012 to 169.7bn Pounds in 2013 i.e. 3.7% increase from the previous year.
Polish This Essay Preview essay
Reflect and evaluate Apples marketing principles & practices
Reflect and evaluate Apple's marketing principles & practices
4 pages (1000 words) , Essay
Nobody downloaded yet
The other organic functions include finance and operations; in my opinion, though, these two are important only in so far as they strategically support how the firm meets the demands of the market. The most important purpose of marketing is to determine what the market wants, and to be able to deliver the needed product and/or service with the best quality possible among the competing firms.
Polish This Essay Preview essay
Focus of the marketing mix
Focus of the marketing mix
7 pages (1750 words) , Essay
Nobody downloaded yet
This product is a tablet with its main features including gaming, application pad and organizer. It is basically a touch screen which is between a smart phone and the laptop (Hughes, 2011). Target customers Apples iPad target customers are basically businessmen and professionals who require various applications to perform their duties.
Polish This Essay Preview essay
Apples marketing strategy in China
Apple's marketing strategy in China
20 pages (5000 words) , Literature review
Nobody downloaded yet
Implications of branding strategies and their influence on consumer behaviour are also examined. International marketing environment International marketing is “marketing in an internationally competitive environment, whether the market is home or foreign” (Cherunimal, 2010, p.1).
Polish This Essay Preview essay
Managing Markering Communication
Managing Markering Communication
11 pages (2500 words) , Essay
Nobody downloaded yet
The present era is commonly referred to as the Information Age. All small, average sized or large businesses need to make use of effectual business communication practices. Adequate capital, corporate resources, experience and talent are no longer enough to ensure that a business remains relevant in the current global economic climate.
Polish This Essay Preview essay
Consumer Behaviour Models and Their Strategic Applications
Consumer Behaviour Models and Their Strategic Applications
10 pages (2500 words) , Essay
Nobody downloaded yet
The author states that in some decision-making process, people pay the significant amount of importance on evaluating available options while in case of some products, consumers do not put significant importance on evaluating options and just go by their intuition. In the first case, the decision-making process is known as high involvement decisions.
Polish This Essay Preview essay
Topic Development of an Integrated Marketing Communication Mix Strategy
Topic Development of an Integrated Marketing Communication Mix Strategy
10 pages (2500 words) , Download 1 , Essay
The reason behind choosing Russia is because of its competitive market in IT industry. Russia is one of the fastest growing countries in technology, development and investment. According to a report of Reuters, the overall IT spending is expected to grow at CAGR of about 17% during 2010 to 2014 which will position Russia as a prominent IT hub across the world.
Polish This Essay Preview essay
Brand marketing
Brand marketing
7 pages (1750 words) , Download 2 , Essay
Effective branding strategy helps an organization to achieve several potential competitive advantages in competitive global market place. Several leading organizations around the globe are trying to increase their core competencies through the implementation of several unique competitive strategies.
Polish This Essay Preview essay
Investigate the Potential Opportunity of Marketing This Brand In the UK for a Pharmaceutical Company
Investigate the Potential Opportunity of Marketing This Brand In the UK for a Pharmaceutical Company
10 pages (2500 words) , Assignment
Nobody downloaded yet
The report analyses the external and internal environment of UK with the help of the technique of marketing audit. aWith the help of SWOT analyses, the strength, weakness, opportunities and threats of the organization of Bursti is recognized in the markets of UK among other players. The paper acomprises of certain recommendations about the strategies and policies that might be taken by the organization of Bursti.
Polish This Essay Preview essay
2501 - 2525 results of 9296 items

Let us find you samples on subject Marketing for FREE!

Contact us:
+16312120006
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us