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Marketing Essays

Result for Subject Marketing:
19702 essays
Evaluation of Apples Simple Is the Ultimate Sophistication Campaign Marketing Coursework
8 pages (2058 words) , Download 0 , Coursework
Free
The paper “Evaluation of Apple’s Simple Is the Ultimate Sophistication Campaign” is a creative example of marketing coursework. An advertisement is defined as a paid form of non-personal communication about an organization or its products cum services or even ideas passed through a mass communication channel in the form of a video, audio picture, or print on Television, radio, and websites (online).
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Starbucks Cafe Marketing Marketing Case Study
13 pages (3334 words) , Download 0 , Case Study
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The paper "Starbucks Cafe Marketing " is an outstanding example of a marketing case study. A marketing plan is a reviving step for any organisation to give new directions to their business activities. A marketing plan must have a defined objective and vision on how to obtain the objectives (Aminattaheri, Sorooshian, and Aghabakhshi, 2013).
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Market Entry - Kudu Marketing Case Study
6 pages (26 words) , Download 0 , Case Study
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The paper "Market Entry - Kudu" is an outstanding example of a marketing case study. The study will emphasize the importance of market expansion, specifically for domestic firms. In an intensely competitive marketplace, it becomes essential to acquire a desirable market share. The report will reflect upon the core benefits associated with an international market which can be explored by a UAE-based organization.
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Internationalization of Zara - 4Cs Analysis, Porters Five Forces Analysis, Competitive Strength Marketing Report
13 pages (3069 words) , Download 0 , Report
Free
The paper “Internationalization of Zara - 4Cs Analysis, Porter’s Five Forces Analysis, Competitive Strength” is an impressive example of a marketing report. There are many companies, which expand their services to other countries. There are many strategies, which can be applied. However, almost all of them have positive and negative features.
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Marketing Communications Campaign Plan for Audi A3 Sportback E-Tron Marketing Case Study
10 pages (2715 words) , Download 1 , Case Study
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The paper "Marketing Communications Campaign Plan for Audi A3 Sportback E-Tron" is a perfect example of a case study on marketing. Organizational success is dependent on in-depth marketing and understanding of the potential consumer market. Through comprehension of the consumers, organizations managed to develop proper marketing or promotional initiatives in a profitable manner.
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Internationally Business - Marketing Strategies for Shisha Tobacco Marketing Case Study
6 pages (1932 words) , Download 0 , Case Study
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The paper "Internationally Business - Marketing Strategies for Shisha Tobacco" is a perfect example of a case study on marketing. Marketing strategies are important as they allow businesses to flourish in international segments (Chaney and Martin, 2010). In this paper, the researcher discusses the marketing strategies of shisha tobacco that contains fruits instead of nicotine.
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Marketing and Social Media Marketing Case Study
6 pages (1555 words) , Download 0 , Case Study
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The paper “Marketing and Social Media” is a thrilling example of a marketing case study. In the recent past, companies have lost their clients as a result of social media marketing fails. For instance, the highly-acclaimed discount store, Wal-Mart, offered an all-expense-paid tour in the US for bloggers with the intention of marketing the business.
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IBM Expansion Approach in the German Market Marketing Case Study
30 pages (7495 words) , Case Study
Nobody downloaded yet
The paper "IBM Expansion Approach in the German Market" is an outstanding example of a marketing case study. The world’s information technology industry is of age and yet new devices and applications continue to emerge. The business models can be said to be at maturity phase evident from the slowing innovation.
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Situational Analysis for Tesco Marketing Case Study
7 pages (2037 words) , Download 0 , Case Study
Free
The paper “Situational Analysis for Tesco” is a helpful example of a marketing case study. Jack Cohen formed Tesco Supermarket in 1919, it started its operations in West End market stalls in London and is one of the largest chain stores with stores in 14 countries. In 2012, its sales exceeded 72 billion Pounds, which represented a 7.4% growth from the previous years
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FDI in the Emerging Markets - Opportunities and Threats Marketing Essay
8 pages (2018 words) , Download 0 , Essay
Free
The paper "FDI in the Emerging Markets - Opportunities and Threats" is an outstanding example of a marketing essay. According to John Fitzgerald Kennedy, the countries are neighbours by geography, partners by economics and allies by necessity. Investment as a phenomenon is the vital attribute for socio-economic developments, whether it is characterized as private or public (Phillips and Phillips, 2011).
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Marketing and Sponsorship in Sports and Events Marketing Coursework
13 pages (3492 words) , Download 0 , Coursework
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The paper "Marketing and Sponsorship in Sports and Events" is an engrossing example of coursework on marketing. Sports sponsorship happens when an organization establishes a connection with an outside sports event or any other issue with the aim of influencing the fans or any other person related to that event.
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Adidas Market in the UAE for the Adidas Footwear Brand Marketing Case Study
8 pages (2052 words) , Download 0 , Case Study
Free
The paper "Adidas Market in the UAE for the Adidas Footwear Brand" is an outstanding example of a marketing case study. The Adidas Group of companies is a German MNC that deals in the manufacture of sports apparel, accessories, and footwear. The Adidas Group is a global leader in the industry that deals in the manufacture of sports products as it offers the market state-of-the-arts goods (Smart, 2007).
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Mainstream vs Alternative Viewpoints Marketing Literature review
7 pages (1864 words) , Download 0 , Literature review
Free
The paper "Mainstream vs Alternative Viewpoints" is a good example of a marketing literature review. Market orientation is a key issue for any association that needs to thrive and make due in the short and additionally long keep running, in the nearness or nonattendance of competitors. Hence, organizations have adapted and are turning out to be more market situated. 
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Innovation in the UK Fashion Retailing Firms - Class and Glaze Marketing Case Study
13 pages (3406 words) , Download 0 , Case Study
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The paper "Innovation in the UK Fashion Retailing Firms - Class and Glaze" is an outstanding example of a marketing case study. C&G (Class and Glaze) is a fashion-retailing firm that was recently established and got a chance to take part in this year’s British Fashion Week. The firm received excellent reviews and it wants to build upon the reviews it received during the fashion week but it has limited resources for marketing.
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Evaluation of Online Trading & DRIP Marketing Essay
4 pages (1128 words) , Download 0 , Essay
Free
The paper "Evaluation of Online Trading & DRIP" is an outstanding example of a marketing essay. “Making a wise decision when choosing the best trading site can return substantial amounts of cash to your pocket that could otherwise disappear in fees and commissions, so it is worth knowing what you want before selecting a TRADING PLATFORM.”
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International Luxury Branding Analysis of Louis Vuitton Marketing Case Study
6 pages (1539 words) , Download 1 , Case Study
Free
The paper "International Luxury Branding Analysis of Louis Vuitton" is an outstanding example of a marketing case study. Because of the highly weighted status and style that they give to the consumers, luxury brands are among the few business commodities that people all over the world love (Dubois and Czellar, 2002, p. 157).
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Benefits of Increasing Employee Engagement to a Business Marketing Assignment
6 pages (1742 words) , Download 0 , Assignment
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The paper "Benefits of Increasing Employee Engagement to a Business" is an outstanding example of a marketing assignment. According to Dessler (2000, 44), human resource management is described as a function within an organization that involves the process of valuing, hiring as well as developing employees to be more productive at their place of work.
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Value Created by Christmas Market and Practices Undertaken by the Organizers Marketing Research Paper
34 pages (4119 words) , Research Paper
Nobody downloaded yet
The paper “Value Created by Christmas Market and Practices Undertaken by the Organizers” is an entertaining example of a marketing research paper. The aim and objective of the current paper are to highlight the value generated by the Christmas market and to differentiate the practices undertaken by the organizers.
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The Satisfaction Levels among the Respondents Based on Different Items at the Lincoln Christmas Market Marketing Research Paper
14 pages (2530 words) , Download 0 , Research Paper
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The paper “The Satisfaction Levels among the Respondents Based on Different Items at the Lincoln Christmas Market” is a germane example of a marketing research paper. This research study done by the city council through the University of Lincoln students sought to establish the number of people who usually patronize the Christmas market.
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Christmas Market of 2013 - Significance of age, Gender, Income, and Ethnicity of the Event Participants Marketing Research Paper
12 pages (2794 words) , Download 0 , Research Paper
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The paper “Christmas Market of 2013 - Significance of age, Gender, Income, and Ethnicity of the Event Participants ” is a brilliant example of a marketing research paper. The aim of the paper is to provide an insight into Christmas markets and also to add research on the topic. The objective is to highlight the economic value of such markets and to identify and elaborate the contemporary event practices.
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Modern Marketing Activities Marketing Essay
9 pages (2279 words) , Download 0 , Essay
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The paper 'Modern Marketing Activities' is a great example of a marketing essay. Under the conditions of increased demand and supply growth, the rapid change and the increasing role of the consumers' preferences determine the production and sales of goods and services' structure of modern enterprise to retain its position in the market.
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Brand Management - Nandos Fast Food Marketing Case Study
8 pages (2403 words) , Download 0 , Case Study
Free
The paper “Brand Management - Nando’s Fast Food” is an excellent example of a marketing case study. Nando’s brand as a quick-service food outlet is not as strong as the other competitors. For one, nobody thinks of Nando’s as a food delivery outlet, unlike the competition. Similarly, none of the people interviewed thought of the establishment as a drive-through.
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Franchising and Other Approaches That Can Contribute to Mc Donalds Success Marketing Case Study
11 pages (2872 words) , Download 0 , Case Study
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The paper “Franchising and Other Approaches That Can Contribute to Mc Donalds Success” is an earnest example of the marketing case study. Companies operate in a dynamic environment that is characterized by competition during the contemporary period. In order for them to gain a competitive advantage, there is a need to implement various strategies in their operations that cannot be matched by competitors.
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Expansion of Sony Corporation in India Marketing Case Study
10 pages (2664 words) , Download 0 , Case Study
Free
The paper “Expansion of Sony Corporation in India” is a good example of a marketing case study. In the past decade, the level of competition in the electronic industry has increased tremendously. The entry of the internet and social media has increased the demand for technological devices.
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The Different Strategies of Apple and Samsung Marketing Essay
9 pages (2338 words) , Download 0 , Essay
Free
The paper 'The Different Strategies of Apple and Samsung' is a perfect example of a marketing essay. The mobile sector is highly competitive, and large numbers of competitors and competition based on prices characterize the mobile market. Aspects such as level of income, access to the internet, and technology drive growth in the sector.
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Coca-Cola Company - Advertising and Media in the Marketing Environment Marketing Report
8 pages (2081 words) , Download 0 , Report
Free
The paper “Coca-Cola Company - Advertising and Media in the Marketing Environment” is an affecting example of a marketing report. One of the highly competitive markets in the world is the beverage market. Although broad, this market is narrowly segmented with products ranging from plain water and alcoholic beverages to chilly and hot drinks.
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What Marketing Strategy Should the UK Firm Device to Expand Its Exporting Marketing Literature review
6 pages (1695 words) , Download 0 , Literature review
Free
The paper “What Marketing Strategy Should the UK Firm Device to Expand Its Exporting?” is a persuasive example of a marketing literature review. The advent of globalization is quickly transforming international marketing. With the growing competition from various international firms, each has to come up with the best marketing strategy that can enable them to maintain a competitive advantage.
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Marketing Perspectives for General Motors, Black Tie Marketing Business Plan
13 pages (2677 words) , Download 0 , Business Plan
Free
The paper “Marketing Perspectives for General Motors, Black Tie” is a worthy example of a marketing business plan. This is a marketing plan of a business idea that is about lunching a Ball mainly for the students. The name of the business will be the GM, Black Tie. It will be a formal dance party that will give a chance to experience a Hollywood-style ball to its customers.
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Global Marketing - Glocalisation Marketing Coursework
12 pages (44 words) , Download 0 , Coursework
Free
The paper "Global Marketing - Glocalisation" is a perfect example of marketing coursework. The term glocalisation is the blend of both localisation and globalisation. Glocalisation is expressed when global dynamics are reinterpreted or customised locally. According to glocalisation, a product is likely to succeed in a local market if it efficiently addresses the tastes and preference of the local consumers.
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Role of the Internet, Mobile and SNS in Global Brand Building - Ayam Brand Singapore Marketing Case Study
6 pages (1717 words) , Download 0 , Case Study
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The paper "Role of the Internet, Mobile and SNS in Global Brand Building - Ayam Brand Singapore " is an outstanding example of a marketing case study. The process of promoting brand values to the customers has undergone a major change over the last decade or so. Organizations no longer rely on conventional marketing channels to reach out to the target customers.
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Strategic Analysis of eHarmony Company Marketing Case Study
5 pages (1494 words) , Download 0 , Case Study
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The paper “Strategic Analysis of eHarmony Company” is a suitable example of a marketing report. eHarmony, an online dating site company founded by Dr. Neil Clark Warren and Greg Forgatch faces increasing competition on the market. The company needs to reconsider its strategic position on the market.
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Luxury Brand Management and International Events Marketing Case Study
8 pages (2016 words) , Download 0 , Case Study
Free
The paper “Luxury Brand Management and International Events” is an original example of a marketing case study. The main objective of the document is to provide more insight into Bugatti, which is one of the most outstanding luxury car brands. The report particularly focuses on Bugatti’s identity and image as well as its strengths, weaknesses, some opportunities.
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Marketing Process and Modern Day Marketing Marketing Essay
10 pages (2552 words) , Download 0 , Essay
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The paper "Marketing Process and Modern Day Marketing" is an outstanding example of a marketing essay. Marketing is one of the best ways to increase sales for start-ups and well-established organizations today. It is, in its easiest structure, all strategies used by an association with an end goal to get their goods and services into the homes of clients.
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Nandos Customer Service Marketing Case Study
14 pages (3549 words) , Download 0 , Case Study
Free
The paper "Nandos Customer Service " is an outstanding example of a marketing case study. Nando’s is an international fast-food chain specializing in the provision of Portuguese food mainly based on chicken to its customers. The restaurant began as a humble Portuguese restaurant in Rosettenville, South Africa offering succulent, spicy, flame-grilled chicken when it was bought by Duarte and Brozin for R 80000.
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How Social Factors Predetermine Decision-Making Patterns of Customers Marketing Essay
6 pages (1563 words) , Download 0 , Essay
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The paper "How Social Factors Predetermine Decision-Making Patterns of Customers" is an outstanding example of a marketing essay. All companies, which try to sell something to customers, should be aware of the main external factors, which influence sales. Social factors act like all other important factors and influence sales and customer behaviour in a substantial way.
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The Interplay between Markets and Government in Todays Economy Marketing Essay
10 pages (2572 words) , Download 0 , Essay
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The paper "The Interplay between Markets and Government in Todays Economy" is an outstanding example of a marketing essay. In a modern economic system, the aggregate interactions between the business and citizens guide economic decisions and the pricing of services and goods. Markets refer to the mechanisms for allocating resources.
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Walmart Retail Marketing Marketing Case Study
12 pages (2986 words) , Download 0 , Case Study
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The paper "Walmart Retail Marketing" is an outstanding example of a marketing case study. This paper is aimed to critically analyze the concept of retail marketing, and Walmart will be used as a case study and China will be the country of operation. Walmart is a huge multinational grocery retail chain and it runs large discounts superstores and warehouses.
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International Market Entry Strategy in the Automobile Sector - Geely Automobiles in India Marketing Dissertation
43 pages (11759 words) , Dissertation
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The paper "International Market Entry Strategy in the Automobile Sector - Geely Automobiles in India" is an outstanding example of a marketing dissertation. The global automotive industry has been undergoing consolidation, mergers and acquisition as a result of overcapacity, low customer satisfaction and loyalty in the industry.
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Incorporating the Economic Principles in the Marketing of the Smart Home Devices Marketing Essay
6 pages (1611 words) , Download 0 , Essay
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The paper "Incorporating the Economic Principles in the Marketing of the Smart Home Devices" is an outstanding example of a marketing essay. Smart home devices include devices that help make the homestay a more enjoyable activity. The paper delves into the discussion of smart home devices. The same paper focuses on the importance of incorporating economic principles in the marketing of smart home devices.
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John Lewis - Market Entry Strategy Marketing Case Study
16 pages (3965 words) , Download 1 , Case Study
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The paper "John Lewis - Market Entry Strategy" is an outstanding example of a marketing case study. The report explores the external environmental factors affecting John Lewis, the company’s internal capabilities, culture, values and corporate social responsibility practices. It also examines the international business opportunities available for John Lewis and targets the UAE as a potential new market.
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The Estee Lauder Companies Competitive Market Marketing Case Study
11 pages (2814 words) , Download 0 , Case Study
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The paper "The Estee Lauder Companies Competitive Market " is an outstanding example of a marketing case study. The Estee Lauder Companies has created several portfolios of brands. It is an American marketer and manufacturers of hair care, fragrance, makeup and skincare products. Fifteen years ago, Estee Lauder Companies was considered the market leader in the cosmetic business.
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Natural Kitchen - Sustainability-Led Marketing Marketing Case Study
8 pages (2028 words) , Download 0 , Case Study
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The paper "Natural Kitchen - Sustainability-Led Marketing" is an outstanding example of a marketing case study. The mission statement of the organisation is designed in a manner that emphasises business ethics and sustainability. The primary philosophy in the mission statement of Natural Kitchen is ‘Ethical foods, sustainable sources’ (Natural Kitchen London, 2016).
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Concept of Glocalization and Its Relation to the Standardization-Adaptation Debate Marketing Assignment
11 pages (2715 words) , Download 0 , Assignment
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The paper "Concept of Glocalization and Its Relation to the Standardization-Adaptation Debate " is an outstanding example of a marketing assignment. This report aims to critically assess the concept of ‘Glocalization’ and discuss how it relates to the ‘standardization-adaptation debate’ that prevails in Marketing literature.
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Marketing Process and Modern Marketing Marketing Essay
9 pages (21 words) , Download 0 , Essay
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Generally speaking, the paper "Marketing Process and Modern Marketing " is an outstanding example of a marketing essay. Marketing is the social process by which groups and individuals attain what they require through producing, processing, distributing, and selling goods and services among each other.
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Nine Brand by Savannah Miller Marketing Case Study
7 pages (1879 words) , Download 0 , Case Study
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The paper 'Nine Brand by Savannah Miller " is a great example of a marketing case study. The study will aim to investigate who is the Savannah Miller consumer and how she is different from other consumers. It will also investigate what she buys and her. Her price sensitivity will also be examined as compared to other users.
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Marketing Tactics Issue of Allstar Brands in Brazil - Country Manager Marketing Case Study
8 pages (2312 words) , Download 1 , Case Study
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The paper "Marketing Tactics Issue of Allstar Brands in Brazil - Country Manager " is an outstanding example of a marketing case study. Allstar Brands is a consumer products company that is based in the United States that majorly deals in the production and distribution of ethical pharmaceuticals for prescription, over the counter drugs and consumer products.
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How Does Marketing Affect Sports Customers Marketing Essay
6 pages (1614 words) , Download 0 , Essay
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The paper "How Does Marketing Affect Sports Customers" is an outstanding example of a marketing essay. Marketing is a process that is used by companies to "sell" their products to the likely customers or the target market. The companies try to target their market and showcase the product in a language and situation that is most appealing to the consumers.
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Foreign Exchange Risks Marketing Coursework
14 pages (3416 words) , Download 0 , Coursework
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Generally speaking, the paper "Foreign Exchange Risks" is a great example of marketing coursework. Many small, medium and sometimes large enterprises overlook the financial exchange risks. Most of these small and medium-sized enterprises are those that wish to grow and succeed in the global marketplace.
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Innocent Smoothie - International Marketing Opportunities Marketing Case Study
16 pages (4028 words) , Download 0 , Case Study
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The paper "Innocent Smoothie - International Marketing Opportunities" is an outstanding example of a marketing case study. Innocent smoothies are market leaders in the UK controlling almost 77.5% of the market in the UK. They have a rich product range with 30 different recipes to cater to diverse consumers. Their smoothies are made from natural fruits sourced from high-quality suppliers.
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Measuring the Demand of Ethical Consumerism Marketing Research Paper
21 pages (5836 words) , Research Paper
Nobody downloaded yet
The paper "Measuring the Demand of Ethical Consumerism" is a perfect example of a marketing research paper. The egg debate has become the most discussed in many nations including the United Kingdom. Many people around the world use eggs for breakfast as a source of proteins. In 2015, the production of eggs in the United Kingdom was estimated at 100 billion.
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51 - 100 results of 19702 items
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