StudentShare
Contact Us
Sign In / Sign Up for FREE
Search
Go to advanced search...
Nobody downloaded yet

Measuring the Demand of Ethical Consumerism - Research Paper Example

Summary
The paper "Measuring the Demand of Ethical Consumerism" is a perfect example of a marketing research paper. The egg debate has become the most discussed in many nations including the United Kingdom. Many people around the world use eggs for breakfast as a source of proteins. …
Download full paper File format: .doc, available for editing
GRAB THE BEST PAPER93.8% of users find it useful

Extract of sample "Measuring the Demand of Ethical Consumerism"

Download file to see previous pages

The paper "Measuring the Demand of Ethical Consumerism" is a perfect example of a marketing research paper. The egg debate has become the most discussed in many nations including the United Kingdom. Many people around the world use eggs for breakfast as a source of proteins. In 2015, the production of eggs in the United Kingdom was estimated at 100 billion. Although some consumers avoid eggs due to cholesterol-related health complications, a report produced by the Dietary Guidelines Committee indicated that cholesterol is not a nutrient that people should be worried about when they think about overconsumption (Spangenberg, 2013, p. 44). Therefore, the number of egg consumers is expected to increase in future. Nonetheless, the production of eggs has raised many questions on the sustainability and profitability of this business. Many consumers are keen to know the way eggs are produced and the environmental impact of consuming eggs. Farmers use two systems to rear hens that produce eggs and include the free-range and caged chicken (Ballabeni, Wlodarczyk & Rahier, 2011, p. 319).

The demand for cage-free eggs has increased dramatically as consumers ask for sustainable chicken housing systems. Farmers prefer using the caged system to produce a lot of eggs hence increase their profits. Caged hens occupy less space compared to the free-range chicken. On average, these caged animals occupy only 67 SQ. Inches of space which is the same as an A4 size piece of paper, hence, they are unable to spread their wings or move around (Kjærnes, 2012, p. 162). These animals are also denied their natural characteristics such as perching, nesting, and dust bathing. On the other hand, the free-range chicken is not confined to a small space, and it is able to move from one position to another and engage in natural hen behaviour. These chickens live indoors in flocks, but they are not allowed to go outside. The demand and the supply of the eggs are influenced by various factors. These factors include the prices of the eggs as well as the prices of the complementary and supplementary foods like fish and meat, the changing preferences and knowledge of consumers, the diverse demographics, and the government policies among other factors.

...Download file to see next pages Read More
Download file to see previous pages

 

...Download file to see next pages Read More

CHECK THESE SAMPLES OF Measuring the Demand of Ethical Consumerism

Whether Ethical Sourcing A Source Of Competitive Advantage

Adopting the means of ethical manufacturing sourcing generally relates to a wider market audience and conformance with predefined ethical standards and principles that facilitate an organization to create a brand image and adhere to the corporate social responsibility.... ethical sourcing is a term that is created and defined by an individual organization's principles and practices.... Whether ethical Sourcing A Source Of Competitive Advantage....
16 Pages (4000 words) Dissertation

Fair-Trade Consumption Issues

The concepts of both demand and approval therefore shape the focus of this organizational form, where the demand of any corporate product is made based on the self-approval of the necessary ethical compliance.... Thus, the essence of Fair Trade Consumption is not just to desire to be ethical, but to believe in the concept of ethical behavior for both the corporations and individuals, to approve of such ethical behavior and to demand that such behaviors be displayed by the business community (Simon, 2007 p18)....
5 Pages (1250 words) Essay

Why Organizations Should Uphold Ethical Measures

The paper "Why Organizations Should Uphold ethical Measures" states that the study of business ethics should be well spread across all disciplines such as in relation with the stakeholders, the government, the civil society, the suppliers and competitors, and contemporary management tools.... The rules and principles are called ethical theories.... Sustainability is the ability of a business to meet its demand and supply is present and also in future, is an important aspect for business ethics....
9 Pages (2250 words) Coursework

Ethical Issues in Modern Business

The essay "Ethical Issues in Modern Business" focuses on one of the most burning contemporary problems in business society, the ethical dilemma between capitalism and consumerism.... Capitalism and consumerism are both responsible for ensuring our priorities are just.... he second key term to define is consumerism.... However, when looking deeper into the concept of consumerism, it leads to the overwhelming need of the consumer to have, to possess, to buy – materialism supersedes actual need....
7 Pages (1750 words) Essay

Business Ethics when Marketing to Children

However, if marketing to children is truly to be practiced ethically, marketers need to be aware of ethical expectations beyond their own subjective paradigm This paper examines the unethical marketing practices of It will also examine reasons why marketers aim at children and why children are easily lured into some advertisements (Hadjiphani, et al, 2008).... Despite all this, possible revenues that children can provide to manufacturers and their marketers, there are vital ethical matters that arise....
7 Pages (1750 words) Research Paper

Ethical issues in Packaging Practices

However, several ethical issues surfaces with the aspect of packaging since in order to ensure proper sale values several factors are compromised with leading to unethical practices.... Shrimp present four different ethical issues that are involved with packaging....
8 Pages (2000 words) Research Paper

Ethical Consumerism

From the paper "ethical consumerism " it is clear that a big gap between the committed ethical consumer for whom ethical consumerism is a lifestyle –for whom it has been habitual –and ethical consumers who are new to the idea and for whom the entire context of consumer decisions may be significant.... ethical consumerism was first popularized by a UK magazine published in 1989 so as to produce rating tables that were inspired by the criteria-based approach of the movement of ethical investment....
8 Pages (2000 words) Coursework

Applied Business Ethics

We shall examine the following ethical dilemma.... This ethical dilemma is actually hard to determine the most appropriate strategies for use.... he above ethical dilemma has been classified due to various factors.... "Applied Business Ethics" paper argues that it is paramount for various businesses to exercise ethically upright practices as a way of ensuring that they hold a future tomorrow....
6 Pages (1500 words) Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Contact Us