Free Marketing Essay Examples and Topics | Page 399

Strategic Management and Business Policy of Perfection Foods Marketing Assignment

26 pages (7000 words) , Download 3 , Assignment

Perfection Foods is one of the most popular and leading exporters as well as manufacturers of high-quality cupcakes. Incepted in the early part of the 21st century, the organization named Perfection Foods currently has a highly and widely diversified product line comprising high-quality handmade cakes.

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Baker's Reconnecting Strategy Marketing Case Study

10 pages (2500 words) , Download 3 , Case Study

Free

In terms of economic aspects, it is crucial to highlight that the UK is currently experiencing a slump in financial health. This regards the recent world recession that has spared few countries in the world. This means that most consumers cut back, their expenditures, on luxury items as they focus on functional items.

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Americana Group Marketing Research Paper

17 pages (4250 words) , Download 2 , Research Paper

Free

This paper represents the analysis of marketing strategies and market environment of Americana Group. The company based in Kuwait and operates in Middle East and North Africa region. It operates under food industry and its main businesses are operating food and beverage outlets like restaurants and manufacturing different food products.

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The Importance of Identifying Consumer Trends in Canada Marketing Research Paper

28 pages (7698 words) , Download 2 , Research Paper

The needs, tastes, demands and preferences of consumers keep on changing with time; therefore the role of marketers has become very complex. Businesses need to offer products and services according to the preferences and needs of the consumers and with the changing trends of the consumers, marketers not only have to predict the behavior of the consumers but also come up with products and services to meet the changing needs.

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The Future of Nigerian Advertising Industry Marketing Essay

10 pages (2250 words) , Download 3 , Essay

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The author states that it can be said that in the future brands of Nigeria will look in a different manner. Such phenomenon as globalization caused many changes even in the most developed and powerful countries. Social media of Nigeria do not provide the customers with relevant information about their firms and products.

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E-Marketing Report for North Brisbane Landscape Marketing Assignment

11 pages (3193 words) , Download 2 , Assignment

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The company’s online presence is poor in comparison with the rest, and there were many factors responsible for it. The visual representation of the website of the company was also not attractive enough to capture user attention. So, strategies were recommended for a future marketing plan to uplift its presence in the e-marketing arena.

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How Successful Is Rolexs Current Marketing Strategy Marketing Research Paper

11 pages (2965 words) , Download 3 , Research Paper

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Rolex is among the top-ranked luxury brands in the wristwatch industry that has created its distinctive position in the market by targeting only affluent people. Rolex has been targeting the niche market since its initial days; the main aim of the company is to provide quality-seeking people with the best wristwatches that have been designed with superior quality raw materials.

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Developing an integrated Marketing Mix Plan for a new brand (TEA) Marketing Research Paper

15 pages (3750 words) , Download 3 , Research Paper

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Developing an Integrated Marketing Mix Plan for a New Brand (TEA). At the current the world tea market is swiftly developing with emerging customer necessities. The importance of the drastic change is noted from the export of value added tea products is highlighted in literature to face the shortcomings that are increasingly aggressive beverages.

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Public relations plan for Pilsner Urquel Marketing Research Paper

13 pages (3250 words) , Download 2 , Research Paper

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Pilsner Urquell is operating in the international beer industry for many years and is known to be one of the prime golden beers. Pilsner is currently operating under SABMiller along with three other international brands (SAB Miller, a).

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The Impact of Service Quality on Customer Satisfaction Marketing Research Paper

12 pages (3780 words) , Download 9 , Research Paper

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The magic key in today’s market became Service Quality; this concept is widely spreading and became a highly weighted customer priority. Maintaining high service quality is a competitive edge for any firm; companies now are very much concerned with that concept investing and focusing on the service quality to maintain differentiation and survive in the new global world.

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How Hersheys company emerged to a multibillion-dollar organization Marketing Research Paper

13 pages (3250 words) , Download 3 , Research Paper

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This paper is a full-scale elaboration of how Hershey’s company developed itself from a small-scale unit to a global leader in the chocolate industry. Appropriate management tools are taken and the performance of the company is tested on the basis of those tools with the provision of rational justifications.

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Marketing Planning and Marketing Campaigns Design Marketing Assignment

9 pages (2250 words) , Download 2 , Assignment

Free

The marketing planning process enables the marketing teams to focus on the generation, communication, distribution and capture of values from the target audience while taking into account the diversified risk factors of the environment. This process is more concerned with the medium performance of the product or service solutions in the market.

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The Impact of Burger King's Arrival in Lausanne Marketing Research Paper

16 pages (4000 words) , Download 2 , Research Paper

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The research was carried out among existing customers to establish their contention with the variety, price, quality and service offerings of the Franchises. The selected customers were given questionnaires after briefly being familiarized with the need for the study. The questionnaires were designed in an easy to answer manner.

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Business Cultures Which Foster and Impede Product Development - 3M Marketing Research Paper

15 pages (4048 words) , Download 2 , Research Paper

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Products are nothing but benefits that are tangible and offered in exchange for a price. There are two ways of developing a new product; one is the generation of a new idea, designing the idea and the second is market analysis and research. The development of new products is essential for the maintenance and growth of market share.

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The Body Shop Marketing Plan In Hull Marketing Assignment

10 pages (2500 words) , Download 4 , Assignment

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The Body shop is one of the most reputed companies in the cosmetic industry. It has joined hands with L’Oreal recently to improve its global presence. However, some people believe that this alliance is just like the mixing of oil with water because of the contrasting business philosophies of these two companies.

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Competitive Strategies. Chaos Camera Company Competitive Advantages Marketing Assignment

10 pages (2500 words) , Download 2 , Assignment

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Competitive Strategies. Chaos Camera Company Competitive Advantages. This paper analyses the performance of our team in the simulation of a camera company. The company, Chaos Camera Company, was run as a team. The analysis is broken down into various parts: our competitive strategies, competitive advantage and actions of our competitors, our offensive and defensive strategic options, regional strategic approach, decisions supporting strategy execution, improving value chain activities, corporate social responsibility and finally our decision making style.

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Marketing Audit of ARAMEX company Marketing Research Paper

19 pages (4750 words) , Download 6 , Research Paper

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The report has been designed to carry out a marketing audit for Aramex Company which operates in the freight and logistics sector. The company is based in the United Arab Emirates and it uses a unique business strategy where it relies on other company’s vehicles and aircraft to carry out its business.

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The Tiffany & Co Analysis Marketing Research Paper

15 pages (3750 words) , Download 3 , Research Paper

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This study also expands its analysis by looking at the quantitative variables that influence company performance. Here we scrutinize quantifiable variables of the company like company worth and predictable sales. The method involves analyzing profit and loss accounts, arithmetical state of the financial system, sales and earning histories.

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How Big Data Became So Big Marketing Assignment

11 pages (3754 words) , Download 2 , Assignment

Free

The existence of open economies which provide limitless business opportunities to organizations has played a major role in the process of increasing the level of competition in the markets. This has resulted in the process of a generation of a large number of alternatives to the buyers and consumers in the open market, who pick up the items that best suit their interests and budget expenses.

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Comparative Aanalysis of Dell And Apple Laptop Marketing Marketing Essay

12 pages (3000 words) , Download 3 , Essay

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According to the research there are different marketing strategies by Apple and Dell, which illustrate two companies that must use unique tactics in order to gain more market attention and brand loyalty long-term. Apple understands its market characteristics and how to use affiliation and rapport as a means of gaining additional market share.

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Starbucks External and Internal Environment Marketing Essay

19 pages (4750 words) , Download 6 , Essay

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The brand name “Starbucks” has become symbol of quality within last few years. Starbucks has changed the age old concept of coffee store into an exquisite experience. Every day millions of people walk inside the store of Starbucks to experience sublime customer service and quality of coffee.

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Why Obama Won Marketing Assignment

10 pages (2500 words) , Download 2 , Assignment

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Why Obama Won Introduction Effective political marketing is fundamentally described as a well-acknowledged phenomenon in the modern day context. Moreover, it is regarded to be an increasingly significant aspect to attain political recognition creating immense influence over several organizations such as different political parties, educational establishments, media, interest-groups and health services firms.

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The Middle East and North Africa Market Development Marketing Case Study

10 pages (3071 words) , Download 2 , Case Study

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Mena region in many ways is dependent upon two core factors; these are prices of oil and policies of the states. About 23% (out of 300 million) population of the MENA region has daily earnings of less than 2 dollars. Therefore regional integration is integral for this region (The World Bank, 2011a).

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Marketing Strategies for R200 Revola Smart Phone Marketing Research Paper

10 pages (2588 words) , Download 3 , Research Paper

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People have become busy and at the same time want to remain connected to their social life. As a result, the communication gadgets have been improved to perform several functions like accessing the internet and social sites, as a means of entertainment (Keegan et.al 200). This is why the smartphone has been modeled with features like high-resolution cameras and a media player.

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The Body Shop Marketing Plan Analysis Marketing Research Paper

18 pages (4500 words) , Download 4 , Research Paper

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Dame Anita founded the Body Shop Company, which is located in the United Kingdom, in 1976. Today, this company operates in 61 countries across the globe, with close to 2 500 outlets.

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Importance of Information Technology in Marketing Marketing Essay

14 pages (3886 words) , Download 3 , Essay

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It goes without saying that IT has become an integral part of the business. Marketers dealing in products in the domestic markets are utilizing IT-powered marketing tools to their fullest. International marketers are also making good use of IT along with effective marketing strategies to compete effectively in the global market.

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Entrepreneurship and Innovation at Soup E-Duper Marketing Case Study

10 pages (2500 words) , Download 2 , Case Study

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A marketing plan is often regarded as an essential and effective set of practices needed to be conducted by an organization in terms of generating value to the customers along with ensuring proper communication and delivery. A well-structured marketing plan is also regarded as quite beneficial to manage a feasible relationship with the clients.

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Marketing Principles of Apple Marketing Essay

15 pages (4080 words) , Download 5 , Essay

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Brassington and Pettitt (2006, 8) argue that a good marketing concept must take into consideration the needs and wants of customers targeted. In this regard, marketing concepts are usually created as creative strategies to the problems pertaining to how to get the goods needed and desired by a given segment of consumers and bought by the group.

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Business to Business Marketing and Business-to-Consumer Business Marketing Research Paper

12 pages (3000 words) , Download 4 , Research Paper

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This paper tells that business-to-business can be occurred between a wholesaler and a manufacturer or between a retailer and a wholesaler. The other contrasting terms of B2B are B2C and B2G. B2B branding is a typical term used in marketing. The volume of Business-to-Business transactions is respectively higher than the Business-to-Consumer transaction.

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Concept of Social Businesses Marketing Research Paper

12 pages (3014 words) , Download 2 , Research Paper

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The fundamental difference between Social businesses and other forms of businesses is that while the other form of business is meant to earn profits and increase the dividends and the shareholders value (For-profit organizations), or not earn any profits at all (not-for-profit organizations), Social businesses seek to generate modest profits, which are then used to improve the businesses’ reach to the targeted people or groups of people.

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Analysing the organisational approach to segmentation,targeting and positioning Marketing Assignment

9 pages (2250 words) , Download 4 , Assignment

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Furthermore, in the highly dynamic business environment, marketing strategy is considered to be a crucial determinant for attaining competitive advantage and for gaining profitability with the aim of surviving at the marketplace.

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Building Blocks Daycare Center as One of the Prime Child Care Service Providers in Chicago Marketing Research Paper

31 pages (8901 words) , Download 2 , Research Paper

The above information will help the management of the Building Block day care centre to assess the various marketing strategies being adopted by its competitors as we can observe that the pricing strategy of the above-mentioned child care centres are almost similar, but the capacity intake of each of these child care centre varies to a great extent.

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Corporate Social Responsibility Influence Consumers Behavior Marketing Report

26 pages (7036 words) , Download 4 , Report

This is the data analysis chapter where two major activities shall be played by the researcher. These activities are the presentation of data and discussion of data. These two shall be done quantitatively meaning that there shall be the use of numeric indexes with the core employment of calculations undertaken with the use of the SPSS.

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The Development of Entrepreneurial Marketing Marketing Assignment

11 pages (3478 words) , Download 2 , Assignment

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Through the decades the need for covering special needs of firms has led to the development of another form of marketing, which has been quite popular among entrepreneurial/ small businesses: entrepreneurial marketing. The development of entrepreneurial marketing is presented and analyzed in this paper using relevant literature.

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Strategy The Warehouse Group Limited Marketing Assignment

15 pages (4235 words) , Download 2 , Assignment

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The Warehouse has grown increasing its presence in New Zealand to 83 stores by 2012. It is during this time that a decision to be involved in the acquisition was hatched to increase production and reach more markets. The Warehouse also boasts a number of brand names that are situated around the stores that add up to its other operations.

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The Possibilities And Effects Of Raising Prices Above Competitive Levels In Oligopolistic Markets Marketing Assignment

10 pages (2500 words) , Download 3 , Assignment

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Oligopoly is a general economic method in the current society. The term “oligopoly” originates from the Greek “oligos” connoting "little or small” and “polein” implying “to sell.” When “oligos” is utilized in the plural, it means “few.” Therefore, Oligopoly is a condition in which a particular market is run by a small group of firms.

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Great Lakes, Great Decisions Marketing Case Study

6 pages (1500 words) , Download 3 , Case Study

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Political – the political environment for leaded gasoline had changed markedly due to the intense lobbying of environmental groups. Politicians who plan to seek office and those already in office but are seeking re-election have no choice but to listen to advocacy groups.

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Sustainable Packaging Marketing Essay

4 pages (1000 words) , Download 4 , Essay

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The complete manufacturing chain may include the actual production, packaging, storage, distribution, and marketing. The mode of packaging will determine storage, distribution, marketing, and possible sales.

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Promotion of Brand Awareness Marketing Term Paper

7 pages (1750 words) , Download 4 , Term Paper

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The Internet can fetch various physical barriers to commerce and can provide even the smallest business with access to various untapped markets all over the world. The future of the e-commerce industry is a booming industry and the market power is shifted towards a customer, which is changing the mechanism of the business.

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Marketing Essays