StudentShare
Our website is a unique platform where students can share their papers in a matter of giving an example of the work to be done. If you find papers matching your topic, you may use them only as an example of work. This is 100% legal. You may not submit downloaded papers as your own, that is cheating. Also you should remember, that this work was alredy submitted once by a student who originally wrote it.
Contact Us
Sign In / Sign Up for FREE
Sign Up for FREE Sign In
Search
✕
Go to advanced search...
✕
Home
Free Samples
Premium Essays
Editing Services
Editing Proofreading Rewriting
Extra Tools
Essay Topic Generator Thesis Generator Citation Generator GPA Calculator Study Guides Donate Paper
Essay Writing Help
About Us
About Us Testimonials FAQ

Marketing Essays

Result for Subject Marketing:
19702 essays
Marketing Strategy for Fred Jones Construction Storm Roof Repair Marketing Essay
10 pages (2895 words) , Download 2 , Essay
Free
The storm roofing business realized a boom in Dallas right after a tornado touched down on April 2-3.2012 and a year ago on April 27, 2011. $ 100 million worth of insurance claims had been reported in 2011 for Dallas alone, based on the news report of Nielsen and Richter (2012). There were 19 separate warnings about a tornado approaching the Dallas population with 6.3 million people.
Preview sample
Case Study Report - Introduction to Marketing Marketing Essay
14 pages (3500 words) , Download 2 , Essay
Free
Case Study Report - Introduction to Marketing. In this report we make a research on the market segmentation of Eco shack and Urban Eco shack made by Doug and Paul in New Zealand market. Considering the basic behaviour of the inhabitants and their changing needs they have come up with the ideas of making Eco Shack and Urban Eco shack.
Preview sample
sponsored ads
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
—
Apply my DISCOUNT
The Business Strategy of Zara Company Marketing Essay
17 pages (4819 words) , Download 6 , Essay
Free
Major Apparel Companies are looking to establish businesses in emerging economies. In this fast fashion industry, the threat of new entry is quite low; the bargaining power of the buyers is quite high and the Rivalry among competitors is intense. The fast fashion apparel industry (the UK in particular) is believed to be in the maturity stage.
Preview sample
Evaluation of the Poster on Euro 2012 Marketing Essay
6 pages (1889 words) , Download 3 , Essay
Free
The poster covers vital issues in stereotyping and the development of new concepts in society. The poster does not appreciate the beauty of the city and the role of the inhabitants in changing and societal perception. In line with the changes in perception is the development of the new image. Society today is facing a serious challenge.
Preview sample
Individual Sales Flowchart Activities Analysis Marketing Essay
4 pages (1058 words) , Download 2 , Essay
Free
Sales can be conducted between different types of groups such as business to business (B2B), business to consumer (B2C), business to government (B2G), government to consumer (G2C) as well as consumer to consumer (C2C). This analysis will mainly focus on B2B and B2C. It starts by discussing the sales activities for business-to-business.
Preview sample
Strategic Business Options of Zara Marketing Essay
4 pages (1358 words) , Download 2 , Essay
Free
Cost leadership-level strategy is when a firm strives to acquire a competitive advantage over the competitor by reducing its economic cost. The fact that Zara has found differences that matter to customers and differentiated itself from its competitors is one of the reasons that keep the competitors off since it becomes difficult to copy and imitate them.
Preview sample
Recommendations Solution for Marketing Issues Marketing Case Study
6 pages (1500 words) , Download 2 , Case Study
Free
Project TO: Amanda Miller, CEO FROM: Consultant RE: Recommendations Solution for Marketing Issues DATE: Memo Purpose The Classic Airlines has sustained over the years and has had some glorious days in the recent past. With a fleet of over 375 highly advanced passenger carriers, it needs to be highlighted that the airline company Classic Airlines, is significantly one of the largest airlines that has been dominating the skies of around 240 cities.
Preview sample
Ethics of Marketing Marketing Research Paper
3 pages (750 words) , Download 2 , Research Paper
Free
The American Marketing Association, AMA (2013) has several of such ethical norms that guide marketers in their relationship with stakeholders including customers, regulators, host communities and employees among others. Laczniak (2008) defines ethics of marketing as a systematic study on the application of moral standards to marketing institutions, behaviors and decisions.
Preview sample
Volunteer Tourism Communication - Global Vision International Marketing Assignment
10 pages (2678 words) , Download 2 , Assignment
Free
Individuals can be able to volunteer in areas such as construction projects, teaching projects, and even wildlife and terrestrial conservation. The organization gives the volunteers the opportunity to work in areas of their interest. Although the volunteer opportunities seem attractive, most individuals are discouraged by the costs of volunteering that are charged when applying for the programs.
Preview sample
Marketing of NCR Company Marketing Research Paper
8 pages (2187 words) , Download 2 , Research Paper
Free
Businesses need to market their products since; the customers are less than the suppliers. Businesses need to find ways of attracting customers and making people choose their products instead of the competitors’ products. However, even though monopolists do not have competitors, they also need to market their goods in order to increase their consumer base.
Preview sample
Techniques to Research Burngreave Messenger' Marketing Issues Marketing Essay
10 pages (2500 words) , Download 3 , Essay
Free
The group consultancy module was an independent work that was involved in the creation of work done amongst other works. It was possible to work when on holiday for those who came from Sheffield and during school days among other days. Working was based on personal initiative and encouraged personal discipline among the learners involved.
Preview sample
Product Life Cycle and Sustainability Management Marketing Assignment
5 pages (1551 words) , Download 3 , Assignment
Free
I have chosen the food and beverage industry. I believe that companies in this industry face numerous challenges, for example, the stiff competition in the industry. Another key challenge is the ever-increasing regulatory requirement. Retailers demand high-quality and cheap products from the industry. 
Preview sample
Marketing Strategy to Attract Students at Qatar University Marketing Essay
3 pages (1011 words) , Download 4 , Essay
A marketing strategy outlines the measures that can be implemented to achieve the desired goals (Strydom, 2004). Marketing communication is very important as far as attracting students to a university is concerned. The university must portray itself as a reputable institution in the region. This strategy will help to attract more students.
Preview sample
The Company Performance of the Aston Manor Brewery Marketing Essay
14 pages (4012 words) , Download 2 , Essay
Free
Aston Manor Brewery has used all means possible to be a force to reckon with in the production of ciders. It values continual improvement and uses the CSR approach towards understanding and determining the means upon which it needs to shape up. Aston Manor develops the involvement of employees in its charity decision-making.
Preview sample
Market and Competitors of the Biotop Company Marketing Essay
6 pages (1789 words) , Download 3 , Essay
Free
The company has committed and determined worker that is ready to work and offer effective services to clients. The fact that it faces competition from companies that have even operated for long years has not made the managerial staff lose hope in its undertakings. This shows that the company is determined to face the competition courageously.
Preview sample
Social media vehicle: Foursquare Marketing Essay
3 pages (750 words) , Download 2 , Essay
This is the second venture of its entrepreneurs, the first one being Dodgeball which was later acquired by Google. The application allows users to add their location when they are at a coffee shop, restaurant or any other location in order to keep the friends or others in the network about it.
Preview sample
Evaluating Tactics and Competitors of Blackberry Z10 Marketing Essay
10 pages (2744 words) , Download 3 , Essay
Free
The company has made collaboration with bigger companies enabling an efficient reach of the potential customers. Blackberry Company has ensured that they attain enough distributors to help in reaching a large number of potential customers all around the world. The main distributors of the product include Orange, T-Mobile, and Vodafone.
Preview sample
Eastern Foods in Marketing Marketing Coursework
8 pages (2408 words) , Download 2 , Coursework
Free
There are certain issues that are deemed quite important as far as the development of the fast-food business in Birmingham is concerned. This issues human resources, accounting, and marketing. To be able to develop a complete organizational structure for this business to be able to realize success this issue will have to be adequately addressed.
Preview sample
Strategic Marketing Management of the Traveling Agency Industry in the UK Marketing Research Paper
12 pages (3000 words) , Download 2 , Research Paper
Free
Wars have caused political instability in different parts of the world. Due to such political instability, the EU and the US revised new security which came into effect in summer 2006. Although governments have taken essential safety measures the new political strategies reduced the customers’ confidence level for travelling by air. 
Preview sample
Business Model Framework of Mergers and Acquisitions Marketing Essay
22 pages (6281 words) , Download 3 , Essay
The business environment has become a factor that has required businesses to review their strategies in order to withstand the shifting market dynamics. This has not always happened as the result of struggling companies. For these companies, the only solution is a complete overhaul or joining forces with a better-placed company. 
Preview sample
Construct a Marketing Plan next step Marketing Essay
3 pages (750 words) , Download 6 , Essay
Free
Non-financial Goals Non-financial goals enable a business to set high standards in its customer journey experience and service delivery systems. These goals do not reflect on balance sheets or financial statements of a company. However, they assist in financial success and business growth of a company.
Preview sample
Company Background - Microsoft Corporation Marketing Essay
4 pages (1000 words) , Download 3 , Essay
Free
This essay explores Microsoft Corporation. The firm was incorporated in 1981 and it became public following an IPO on March 13, 1986. Today the company is currently selling Windows 8 operating system. Microsoft is the industry leader in the software industry due to the fact that they have the most popular operating system.
Preview sample
The Problem of Rival Promotions: Consumer Analysis in Gap Incorporated Marketing Term Paper
9 pages (2472 words) , Download 3 , Term Paper
Free
Gap Inc. has diversified its merchandise offerings from its original foundations of providing blue jeans and record albums to a variety of merchandise that maintains mass-market appeal. Gap not only provides apparel and accessory merchandise in the United States but in Europe as well, competing with major clothing retailers Zara and H&M.
Preview sample
Objectives, Target Market and Positioning of Kadri Pharmacy Marketing Essay
7 pages (2056 words) , Download 3 , Essay
Free
Kadri Pharmacy Limited has a long history that may generally be associated with experience and stability. The pharmacy has a positive net worth going by 2011 reports and a relatively strong asset base for an organization its size. The organization is a one-stop-shop for customers who need over-the-counter and prescription drugs.  
Preview sample
Global Marketing Objectives and Strategy of the Body Shop Marketing Essay
10 pages (3006 words) , Download 2 , Essay
Free
The process of doing business is getting highly complicated in today’s largely connected business world. The emergence of the internet plays a major role in regards to providing strong lines of connectivity. The flow of information between the developed as well as the developing economies has become easier and faster.
Preview sample
Communications Plan of Kelloggs Company Marketing Essay
8 pages (2366 words) , Download 2 , Essay
Free
Kellogg’s Company is a multinational company which deals with the manufacture and sale of foodstuffs and snacks such as cookies, biscuits, cereal snacks, and waffles. The company is generally affected by political, social, and environmental factors. Politically, Kellogg’s Company is affected by the U.S and foreign, federal, state, and local laws about different operations.
Preview sample
Apple Inc as an Organism Defined by Analysis Metaphors by Morgan Marketing Essay
11 pages (3054 words) , Download 5 , Essay
Free
Apple being a firm concerned with technological products would be better likened to an organism that needs to swiftly adapt to the constantly changing business environment so as to ensure its survival. The constant power struggles and conflicts due to varied interests compare it to a political organization. 
Preview sample
Management Marketing Research Paper
3 pages (750 words) , Download 3 , Research Paper
Racism in the Workplace Every individual has the right to work in any organization regardless of their gender, race, age and nationality. There are many reported cases of people being discriminated in their work places because of their race. Racism in the workplace is an act of in subordinating or discriminating employees because of their race.
Preview sample
Economic Efficiency Analysis of The Dollar Tree Transportation Marketing Case Study
3 pages (750 words) , Download 7 , Case Study
Free
The headquarters of the stores is in Chesapeake, VA. Dollar Tree transportation logistics comprise of import, management of inbound, distribution centers, management of outbound transportation and domestic transportation. The company is committed to providing exceptional service to its customers through continual improvements in quality, operating costs and safety (Derdak & Simley, 1988).
Preview sample
Enterprise Rent-A-Car A Market-Driven Company Marketing Case Study
3 pages (750 words) , Download 2 , Case Study
Enterprise Rent-A-Car is a firm which started with the main aim of leasing cars to its potential customers. As it is the aim of any firm, the firm aspire to make benefits that enables it to remain relevant in the market. The case study given is more about situation analysis of the company, how it is striving to achieve its aim through its relationship to both the internal environment and external environment.
Preview sample
Effects of Country-of-Origin on Consumer Willingness to Pay More Marketing Term Paper
9 pages (2899 words) , Download 2 , Term Paper
Free
The equity theory was utilized by Koschate-Fischer, Diamantopoulos, and Oldenkotte who sought to investigate the means by which products ultimately affect the prices that the end consumer is willing to pay.  In this way, the authors presented a situation which of course focused upon the price-related consequence of country of origin. 
Preview sample
Virgin Galactic Marketing Essay
7 pages (1750 words) , Download 3 , Essay
Free
The variables that would define the target’s buying behavior would include - their economic situation, lifestyle and their personality, social influence, income, wealth and education and motivation, perception, beliefs and attitudes. The best way to position Virgin Galactic to this target would be to play on their psyche.
Preview sample
The Impact of Internet on the International Marketing Marketing Research Paper
12 pages (3000 words) , Download 2 , Research Paper
Free
The emergence of a self-reliant economy has made human being to experience faster communication, transportation, and capital flow. Such factors are creating both opportunities as well as challenges for the marketers. Hence companies are left with a choice to either strong react to the challenges and grab the opportunities or accept the upshots.
Preview sample
Determinants of Portfolio Performance Marketing Essay
7 pages (2154 words) , Download 2 , Essay
Free
Evaluation of a personal risk profile is a very important consideration that should be made before deciding the most appropriate investment for a particular individual. The fact that the focus is having a long-term mindset means that the numerous volatile situations that take place in the short term should not lead to emotional actions.
Preview sample
Transactional Marketing versus Relationship Marketing Marketing Assignment
12 pages (3333 words) , Download 2 , Assignment
Free
Most of the markets within the Western countries began to quickly mature and due to the high level of information and choices available to the customers; they became more mature and sophisticated. It became more troublesome to persuade them as they became more demanding. It became apparent that mass advertising and promotional programs were quickly losing their effectiveness.
Preview sample
International Marketing Marketing Essay
4 pages (1000 words) , Download 2 , Essay
Free
This paper examines two issues in international markets that have a direct impact on business expansion. The said issues are ethics and the global perspectives of international expansion. The various components of the two issues will be examined for the purposes of creating and understanding and recommending the best means of approaching internationalization.
Preview sample
Citibank IN New Countries for Futures Markets Development Marketing Essay
3 pages (750 words) , Download 2 , Essay
Similarly, market entry strategies refer to the pre-planned methods incorporated with the intent of delivering goods and services to targeted markets for instance, through distributions (Bhattacharyay 36). These market entry strategies vary depending on the product or service in concern as well as the key objectives of the business.
Preview sample
Application of Customer Relationship Management Strategy in Hilton Hotel Marketing Essay
6 pages (1796 words) , Download 5 , Essay
Free
All business ventures must acknowledge that old marketing rules are currently ineffective since they have been viewed to provide poor marketing solutions to businesses that cannot match the current business environment. The business environment has become quite competitive that customers have become few for the many business ventures.
Preview sample
Zara case company analysis report Marketing Essay
21 pages (5250 words) , Download 6 , Essay
Zara Company Analysis. Zara is one of the proficient players in the world of fashion and the leading brand of Inditex Group. The company’s financial prowess is so remarkable that it has been found to have a great effect the Spanish economy. This paper shall give an in depth analysis of the company’s internal and external environment.
Preview sample
Strategic Marketing: Forecast and Budget Marketing Essay
4 pages (1166 words) , Download 2 , Essay
Free
Research on the demand for the proposed product or a market gap to be filled by the product is vital. It is vital of the market research to establish the difference in the current products in the market. The main challenge can be in product designing and factoring of the response of the consumers. The proposed product is the Portable Emergency Button.
Preview sample
Going Global, Acting Local - Communicating Global Brands to Global Markets Marketing Assignment
8 pages (2387 words) , Download 4 , Assignment
Free
The aim of the global marketing strategies is to maximize homogenization, standardization, and integration of the marketing activities such that it caters to all the markets throughout the globe (Kotler, 2009). However, in order to make the brands successful, global marketers address a number of issues related to the marketing strategy.
Preview sample
Researching reporting dashboard features for marketing automation tools Marketing Research Paper
4 pages (1000 words) , Download 4 , Research Paper
Free
Comparison of software Aglione is a powerful business intelligence tool that is also easy to use as a dashboard tool and a marketing intelligence application. It allows for a single view into one’s data across every source, as well as pre-calculated key metrics like revenue by channel and acquisition, customer retention over time and by value, and lifetime value by segment or acquisition source (Agilone.com 1).
Preview sample
Aakers Brand Personality Framework Marketing Essay
10 pages (3634 words) , Download 3 , Essay
Free
According to Aaker and Fournier (1995), brand personality is the “set of meanings constructed by an observer to describe the ‘inner’ characteristics of another person…that can be used to summarize complex behaviors and form expectations of future behaviors’ (p. 392). The concept of brand personality eludes a clear definition. 
Preview sample
Development of Marketing Plan of a Company Marketing Essay
7 pages (2039 words) , Download 2 , Essay
Free
A marketer has to determine whether he or she has adequate information to make a strategic action on which markets to pursue. Marketing research entails obtaining adequate information on the environment of the John Lewis Organization. An analysis of the internal and external environments will give adequate information on marketing strategy.
Preview sample
Critically Analyse the Role of Customer Satisfaction and Loyalty in the Strategic Marketing Essay
20 pages (5000 words) , Download 2 , Essay
Free
Companies in order to be successful in their marketing objectives are required to provide services or products in accordance with the requirements and needs of consumers applying incessant innovation. Companies are required to be able to satisfy customers as well as acquire the loyalty of consumers for developing a better competitiveness.
Preview sample
Managing Marketing Communication for Old Spice Marketing Essay
10 pages (2500 words) , Download 2 , Essay
Free
Any effective IMC program calls for its marketers to use the right combination of communication techniques, understand the function of the different communication tools, and then harmonize their use. To achieve this goal, it is vital to have strong message consistency. This will result in a strong sales impact and sustain brand equity.
Preview sample
Puma: business report Marketing Essay
6 pages (1500 words) , Download 6 , Essay
Free
BUSINESS REPORT PUMA TABLE OF CONTENTS Executive Summary 3 Overview 4 Market Audit 5 Marketing goals and objectives 5 Current customers 6 Product or service 6 Strengths 6 Weaknesses 6 Competition 7 Critical Success Factor 8 Recommendation 8 References l0 Executive Summary PUMA is a recognized brand of sportswear in the world.
Preview sample
The marketing strategy of Apple Marketing Essay
5 pages (1250 words) , Download 4 , Essay
Free
According to the research, Apple Inc. has registered great success in the information technology industry, because of the marketing strategy it adopts. However, there are few weaknesses in its marketing strategy. Therefore, the aspects of 4Ps must be considered by Apple and aligned with its marketing strategy in order to ensure maximum sales revenue for the company.
Preview sample
Industry Analysis and Financial Services of Pan America Marketing Research Paper
5 pages (1531 words) , Download 2 , Research Paper
Free
Gasolina Urban blend belongs to the alcoholic beverage industry. This industry is a sector that has matured courtesy of its long history of existence. It comprises various companies that market both alcoholic and non-alcoholic drinks. The history of the alcoholic industry dates far back because drinking of beverages has been claimed to be as old as humanity.
Preview sample
UK Population's Attitudes to Banks and Banking Crisis Marketing Essay
6 pages (1814 words) , Download 3 , Essay
Free
Banks are among the institutions that for a long period have been respected and held in high esteem by many people in the United Kingdom and the world as a whole. That is why many people all over the world have known no other place of putting their money apart from the banks due to the trust that they have had in them together with trust and security.
Preview sample
    16501 - 16550 results of 19702 items
    We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
    ✕
    Contact Us