StudentShare
Our website is a unique platform where students can share their papers in a matter of giving an example of the work to be done. If you find papers matching your topic, you may use them only as an example of work. This is 100% legal. You may not submit downloaded papers as your own, that is cheating. Also you should remember, that this work was alredy submitted once by a student who originally wrote it.
Contact Us
Sign In / Sign Up for FREE
Sign Up for FREE Sign In
Search
✕
Go to advanced search...
✕
Home
Free Samples
Premium Essays
Editing Services
Editing Proofreading Rewriting
Extra Tools
Essay Topic Generator Thesis Generator Citation Generator GPA Calculator Study Guides Donate Paper
Essay Writing Help
About Us
About Us Testimonials FAQ

Marketing Essays

Result for Subject Marketing:
19914 essays
M1A3 - Organizatinal Behavior Marketing Research Paper
3 pages (750 words) , Download 2 , Research Paper
Sequentially, a learning organization has five concepts that govern the attainment of transformation. One, there is the system thinking in which the organization views itself as one body with different organs that make up its overall appearance. Secondly, personal mastery makes the next feature in a learning organization where an individual commits him or herself to the learning process.
Preview sample
International marketing Marketing Essay
4 pages (1000 words) , Download 4 , Essay
Free
At the heart of international strategy lies selection of foreign market and the entry models which are appropriate for the desired market (Ellis, 2010, p.450). A comprehensive and exhaustive analysis of the market plus the entry mechanisms are essential for any firms planning to venture into foreign market if the corporation would want to remain in operation and break-even.
Preview sample
sponsored ads
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
—
Apply my DISCOUNT
Analyzing Buyer Behavior Marketing Essay
5 pages (1334 words) , Download 2 , Essay
Free
Arnold Stonewall has hired me as his business manager to help boost business and increase profitability because he has been in the business for over thirty years and now he has noticed a change in fashion and he needs my Input. This is how I analyzed the data from the statistics at hand. I went ahead looked at the grooming and promotion information then interpreted it as shown below.
Preview sample
How Celebrity Endorsement will Help to Do Marketing of Products and Services Marketing Essay
3 pages (750 words) , Download 2 , Essay
Free
There are many benefits to celebrity endorsement, such as increased exposure, opening up a whole new market of fans, and providing believability for the consumer. On the other hand, celebrity endorsement of a product or service can backfire spectacularly if that celebrity does something to decrease their popularity, which may lead to a decrease in the popularity of a product due to association.
Preview sample
Advertising plan for Vodafone Marketing Assignment
10 pages (2500 words) , Download 2 , Assignment
Free
Vodafone Group is one of the largest mobile companies in the world. Vodafone was started in the year 1985 and within 28 years they became one of the global leaders in the business. They have more than 400 million customers around the world. They are operating in more than 25 countries and they are in partnership with more than 50 network providers.
Preview sample
Zara Case Study Marketing Essay
21 pages (5250 words) , Download 6 , Essay
Zara Case Study. Zara is a leading fashionable apparel company. The company is recognised to possess a superior brand image as well as reputation in the worldwide market segments. In this report, a PESTEL and ‘Five Forces Analysis’ are conducted. The analysis of the external environment has found out the opportunities as well as the threats which are present in the global market segments.
Preview sample
Industry analysis. Parking services Marketing Term Paper
3 pages (750 words) , Download 2 , Term Paper
Based on the high level of profit being derived from parking services, the number of competitors in the industry will be high. Dwolla charges only 25% to the money sender per transaction.
Preview sample
Organizational Culture Marketing Research Paper
5 pages (1250 words) , Download 4 , Research Paper
Free
According to the paper an organization can achieve huge success by making a strong relationship with the employees and target customers. This strategy will help the organization to achieve both social and organizational goals. The unique organizational culture of Walmart has helped the organization to operate successfully in the global market place.
Preview sample
Flip the Funnel by Jaffe Marketing Research Paper
5 pages (1443 words) , Download 2 , Research Paper
Free
All companies, whether big or small, stand in a similar position when it comes to attracting customers to their brands. Customers make rational choices about spending their hard-earned money on the items they want to obtain. Whether they would spend their money on the products of a particular company or with their competitor depends on the brand evaluation by the customers.
Preview sample
MARKETING OF BODY IMPLANTS Marketing Essay
6 pages (1500 words) , Download 2 , Essay
Free
In one way or the other, all these elements must relate very well and perfectly in order for there to be a comprehensive and successful marketing process. In most cases, the process starts with the consumer or buyer, needing a particular product or service, for which a producer must make available through acts of ingenuity.
Preview sample
Strategic Analysis Of Crh Plc Marketing Case Study
9 pages (2250 words) , Download 14 , Case Study
Free
STRATEGIC ANALYSIS OF CRH PLC. This paper involves a strategic analysis and a business analysis of CRH PLC, a building material manufacturing entity with its headquarters in Ireland. The company has focused on an internationalisation and expansion drive since the 1970s.
Preview sample
Marketing Brief about Charles Sturt University's Faculty of Business Marketing Essay
6 pages (1500 words) , Download 2 , Essay
Free
Advertising and marketing at business faculty of CSU is to build customer self-assurance, attract fresh customers, and keep current customers coming back and assist make the faculty lucrative. It is not an easy task to accomplish all these objectives
Preview sample
Internal Situation of BioGood Marketing Research Paper
13 pages (3572 words) , Download 2 , Research Paper
Free
BioGood is going to provide high-quality biodegradable plastic, which is going to be used for a longer time, thus providing sustainable services to the customers. BioGood Company retail outlets will introduce new jobs in the market based on the wide range of services and products that the firm will provide to the customers.
Preview sample
Corporate Strategy Assessment: British Airways Marketing Essay
10 pages (2500 words) , Download 4 , Essay
Free
 , that BA focuses on cost minimization and maximizing the potentials of a fewer and leaner management team that would enable them to channel the funds, previously allotted for compensation and benefits of managers, to other strategic areas such as intensifying efforts for exemplary corporate service.
Preview sample
How the Students Are Spending Their Time on Social Networking Sites Marketing Assignment
14 pages (4429 words) , Download 2 , Assignment
Free
Social Media is a relationship existing between people’s networks. In the past 10 years, there has been a dramatic change in the social world. With the invention of social media, many young men and women exchange feelings, ideas, personal information, videos, and pictures at an astonishing rate. Every day, a very large number of students are spending endless hours on social networking sites.
Preview sample
Marketing Plan for Company G Marketing Research Paper
10 pages (2500 words) , Download 3 , Research Paper
Free
According to the report company G operates in the electronics market, the business which is expanding at a rapid pace. It is imperative to identify the target market where the company will deploy its marketing tactics. The two main criteria based on which the company can identify its target market would be income level and geography.
Preview sample
International Sustainable Business: Brewing Sector in the United Kingdom Marketing Term Paper
8 pages (2546 words) , Download 2 , Term Paper
Free
There is a need to understand that the British brewing sector is becoming strong in the world amidst competition. There is a need to increase its ability to determine and fight its rivals. However, the said sector is still home to diverse members with specific corporate objectives. Thus, an innovative business model is needed to show how to homogenize these different members as one entity.
Preview sample
Integrated Personality: Secret To Happiness Marketing Essay
8 pages (2553 words) , Download 3 , Essay
Free
There are many obstacles that human beings experience in the path of happiness. One of the major obstacles is the body image of a person. If a person is overweight, then it becomes difficult for him to become a happy person. A healthy self-image depends not only on personal achievements but also on the physical and social image that a person has.
Preview sample
The Global Pharmaceutical Industry Marketing Essay
3 pages (750 words) , Download 3 , Essay
The essay "the global pharmaceutical industry" aims to integrate appropriate theory to critically analyse the macro-environmental factors that have influenced the development of the global pharmaceutical industry during the period of the case.Macro-environmental factors are socio- cultural, political, legal, environmental, economic and technological.
Preview sample
Essential Principles and New Realities of Marketing Marketing Essay
8 pages (2129 words) , Download 3 , Essay
Free
In the case of choosing between virtually identical alternatives, which is also known as ‘low involvement in buying’ the consumer is usually looking for very slight differences that will convince them to forego one product and spend money on the other. An example can be, when one wants to purchase a product like hair gel, that is from different companies and they have a similarity in price.
Preview sample
Integrated Marketing Communcations and Customer Satisfaction Strategy Marketing Assignment
4 pages (1000 words) , Download 2 , Assignment
“Brand loyalty is a reciprocal relationship that begins with the business” (Disneyinstitutechollateral). It is the responsibility of the managerial staff and the employees of 360UP to demonstrate loyalty to its customers by offering great service, low prices, and value in every food purchase.
Preview sample
Marketing Nuances of the Famous Company Marketing Essay
6 pages (1669 words) , Download 2 , Essay
Free
The primary product that 360UP provides is food. The company has the unique business proposition of being a mobile food vendor. 360UP faces lots of competition from different segments. An influential segment that attracts lots of customers due to the fast service and low prices is the fast-food industry.
Preview sample
IMC Strategy for Launching New Car Model in Eastern Canada Marketing Essay
5 pages (1354 words) , Download 3 , Essay
Free
The objective of IMC is to evaluate the various factors of marketing communication to relate the factors for representing simplicity, reliability, and utmost communication impact. IMC includes five major aspects based upon which the process can be utilized for interacting with the customers. First, to categorize and select the actual target customers.
Preview sample
Hierarchies, Incentives and Firm Structures of SynChem and Henlin Biotech Marketing Essay
4 pages (1282 words) , Download 2 , Essay
Free
Developments in the biotech or high-tech fields in the production of new products or services may perpetually involve the combination of a highly specialized set of skills or techniques from different fields. This has helped in explaining many joint research or development ventures in the biotech and high-tech industries in the recent past.
Preview sample
McDonald's Brand Attributes, Values, and Personality Marketing Assignment
3 pages (1020 words) , Download 48 , Assignment
Free
McDonald’s is the leading fast-food retailer globally. It has more than 33,000 retail outlets in 119 countries. The organization promises a standard quality of food with the combination of supreme convenience and customer services. The company is famous for its Big Mac burgers, fries, and different food items.
Preview sample
Situation analysis and media objectives Marketing Personal Statement
3 pages (750 words) , Download 2 , Personal Statement
Free
Unethical practices by guerilla marketers Guerilla marketing is the unconventional advertising means that aims at cost minimization. It is based on human psychology and perception on certain goods and services advertised rather than market competition and quality of products.
Preview sample
Meeting the Goals of Marketing - Case of Glenmeadie Marketing Essay
8 pages (2180 words) , Download 3 , Essay
Free
The Glenmeadie company is known for its long-term operation in the market and continuous supply of excellent quality products. The company has organized a marketing campaign in 25 cities offering the Tastemakers Program. The purpose of this campaign is to build a personal connection of the customers with the products. There are several issues arising while organizing this campaign.
Preview sample
Macroeconomics Analysis of N Brown Group Plc Marketing Essay
5 pages (1564 words) , Download 2 , Essay
Free
N Brown Group Plc is one of the key market players in the e-based home-shopping retailing industry. It is included amongst the largest home-shopping retail businesses in Britain. The basic idea that N Brown Group plc adopts, is the marketing and distribution of its offerings through catalogs, emails, e-marketing tools, etc.
Preview sample
Strategic Strengths and Weaknesses of Mandarin Oriental Hotel Group Organisation Marketing Essay
6 pages (1688 words) , Download 3 , Essay
Free
Mandarin Oriental Hotel Group (MOHG) is a management and hotel investment group comprising resorts, luxurious hotels, and dwellings in and around high-profile locations globally. There are about 45 hotels in 28 countries coming under this Group. In addition, there are also 14 residences that are interlinked with the property of the Group.
Preview sample
Pricing Strategy River Side Cafe Marketing Essay
3 pages (750 words) , Download 2 , Essay
Furthermore, River Side Cafe is the first cafe within its locality to embed the rich Mexican culture in its business practices. Apart from attracting immigrant Latinos living far away from home to come and have a test of their home made brew, the cafe also manages to attract both old and new lovers of the drink who want to try out the Mexican style of brewing beverages.
Preview sample
Adding customer value to your financial organisation for competitive advantage Marketing Essay
6 pages (1500 words) , Download 3 , Essay
Free
ADDING CUSTOMER VALUE FOR COMPETITIVE ADVANTAGE Introduction Every company, no matter how competitive, minor or large, mainly relies on its reputation for success, existence and customer value. Clients, workforce, suppliers, investors, communication networks and regulators may have a fundamental effect; they all have crucial views concerning the companies they interact with every day.
Preview sample
Marketing Plan of Red Bull Marketing Research Paper
6 pages (1500 words) , Download 2 , Research Paper
Free
By providing an overview of the geographical markets, overall market share, expectation for future sales growth, profitability potential, and seeking to analyze and understand the firm’s geographic growth strategy, the researcher is able to determine a great deal with regards to what may take place within the future without ever having to suffer the risks.
Preview sample
Corporate Brands Buildings of SMEs in B2B Environment in the UK Marketing Dissertation
31 pages (9032 words) , Download 4 , Dissertation
Branding has become more important than ever. Brands convey uniform values such as credibility and experience. As a result of the highly competitive environment, businesses are continuously trying to differentiate themselves from others in order to thrive and grow. One of the most valuable assets of a company is corporate branding.
Preview sample
Introduction to Marketing Marketing Essay
4 pages (1000 words) , Download 4 , Essay
Free
Till the middle of the past century, the idea of marketing was limited to the management and accumulation of all the marketing operations in an organization (Felton, 1959). However, the increasing demands of the recent market trends have compelled marketing practices to be focused on the attainment of competitive advantage in the markets.
Preview sample
Pricing Strategy Consulting Business Marketing Essay
7 pages (1908 words) , Download 4 , Essay
Free
Pricing has always been an important part when deciding upon the product or in launching a new product. It has been said that while establishing pricing, three things can happen: firstly, to overprice the product and lose a sale that might have resulted profitable; secondly, underprice and make an unprofitable sale; and thirdly, price accordingly and make both sale and profit at the same time.
Preview sample
Blueprint and Distribution of Story Hotel Marketing Research Paper
4 pages (1072 words) , Download 2 , Research Paper
Free
Among the trends in the creation of a meaningful experience, for customers in the hotel industry, include service blueprinting. In service blueprinting, there is a clear distinction in visibility that divides the front office and the clients. With its location in the city’s center, the hotel has its premises close to other most visited places in Stockholm.
Preview sample
Marina Bay Sands Customer Analysis Marketing Essay
5 pages (1590 words) , Download 3 , Essay
Free
Marina Bay Sands Casino is one of the most advantaged casinos in the world. This is because it has relatively low competition being a duopoly while still enjoying the lowest interest rates of as low as 5 percent. To add to this, it has an amazing architectural multipart including a sky park of its kind and it is located in Asia; a region recovering from economic difficulties and has a large pool of millionaires.
Preview sample
The Impact of Internet on the International Marketing Marketing Research Paper
12 pages (3000 words) , Download 2 , Research Paper
Free
The emergence of a self-reliant economy has made human being to experience faster communication, transportation, and capital flow. Such factors are creating both opportunities as well as challenges for the marketers. Hence companies are left with a choice to either strong react to the challenges and grab the opportunities or accept the upshots.
Preview sample
Wal-Mart retail marketing Marketing Research Paper
9 pages (2250 words) , Download 2 , Research Paper
Free
Retail marketing It is important to understand the concept of retail marketing mix before analysing its elements. Retail mix refers to the features that are involved in the retail marketing strategy planning. The elements that retailers use in order to meet consumer needs and wants are what comprise retail mix (Dennis, Fenech & Merrilees, 2005).
Preview sample
Organisational behiever design Marketing Essay
3 pages (750 words) , Download 2 , Essay
A leader in true sense is someone who leads his followers along the way or path towards their goals and objectives (Blanchard & Hersey, 2008). Leadership is the characteristic that will enable a person to inspire group of people to realize common interest or goal.
Preview sample
Snow White Laundry & Drycleaners Marketing Case Study
3 pages (750 words) , Download 4 , Case Study
According to the research findings the growth and success of this business depends solely on the people in the company. They are not that many, hence; the limited liabilities and risks. Serving and giving back to the community is one of the main objectives of the business, and by the looks of it, they are giving back to the community that gave them a chance.
Preview sample
International Marketing Project 2/1 Marketing Assignment
3 pages (750 words) , Download 3 , Assignment
The hypothesis was on companies that attract consumer communication but still maintain a harmonious relationship with current clients. Interviews were carried out on 20 representatives of tourism firms, 15 from restaurant, 10 to represent travel agencies, and 5 from the transportation organizations.
Preview sample
Standardization and Adaptation Marketing Essay
10 pages (2500 words) , Download 2 , Essay
Free
Standardization and Adaptation In the year 1954, a milk-shaker mixer salesman named Ray Kroc, recognized an opportunity in this market and decided to exploit it. He negotiated the deal of franchising and got the deal of franchising McDonald’s in USA. As a service fee, Mr Kroc took about 1.9 percent of the sales for himself and a royalty of 0.5percent of the sales was given to McDonald’s.
Preview sample
Measuring Performance Marketing Essay
10 pages (2500 words) , Download 2 , Essay
Free
Strategic planning is the process of defining a strategy and making decisions to allocate resources to achieve the strategy. Some techniques used are SWOT analysis, PESTEL analysis, and Porters 5 points. SWOT analysis evaluates the main internal and external factors that command the success of the business.
Preview sample
Building Long-Term Relationship with the Customers Marketing Dissertation
34 pages (9612 words) , Download 2 , Dissertation
Marketing relationship is a form of marketing derived from express response marketing campaigns and is found to concentrate on retaining and fulfilling customers as opposed to focusing on sales transactions for an organization’s growth. In practice, a marketing relationship is different from other forms of marketing because it recognizes the long-term effects and/or importance of customer relationships.
Preview sample
Marketing Design and Innovation Marketing Essay
8 pages (2000 words) , Download 2 , Essay
Free
This exemplifies the fact that marketing strategies are subject to local pressures that are shaped by existing cultural environment, social backgrounds, economic conditions and religious sentiments. The McDonalds have transformed itself from its well known range of chicken burgers in US to McVeggie burgers in Indian markets.
Preview sample
Hayek's Idea of Information Use and Its Use in 21st Century Marketing Essay
11 pages (2750 words) , Download 2 , Essay
Free
The main functioning of any market depends on the achievement of efficiency in terms of outcome and also in terms of other economic variables, political variables and also societal variables. According to Hayek's view, in a centrally planned economy, every individual or economic agent knows only a small fraction of the aggregate knowledge.
Preview sample
Athletes and Their Impacts on Endorsement of Sportswear Marketing Literature review
4 pages (1279 words) , Download 2 , Literature review
Free
There are many parameters that go into the decision of whether a person is deserving of celebrity status. Attractiveness, special skills or an extraordinary lifestyle are some of the common characteristics of people whose lives deviate from the social norm and also seem to command awareness in the eyes of many people.
Preview sample
What Should Be the Priority for Glenmeadies Innovation Efforts Marketing Essay
8 pages (2182 words) , Download 2 , Essay
Free
Innovation is particularly important for a company old enough to have a 25-year reserve, particularly with the most recent explosion in social networking and other online technologies as a platform for sophisticated marketing. However, any company should continue to focus on what the customer really wants, which is an outstanding and reliable product.
Preview sample
The Greatest Challenges Facing Marketers as they Enter International Markets Marketing Essay
5 pages (1250 words) , Download 2 , Essay
Free
Marketers’ main focus is to meet the changing demands of the customers. In the current times, the emerging markets offer huge potential for expanding business across the globe. Indeed, within new business equations, marketing strategy is significantly influenced by a myriad of macro-environment factors and global issues that tend to impact market and the psychology of consumers.
Preview sample
    18701 - 18750 results of 19914 items
    We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
    ✕
    Contact Us