StudentShare
Our website is a unique platform where students can share their papers in a matter of giving an example of the work to be done. If you find papers matching your topic, you may use them only as an example of work. This is 100% legal. You may not submit downloaded papers as your own, that is cheating. Also you should remember, that this work was alredy submitted once by a student who originally wrote it.
Contact Us
Sign In / Sign Up for FREE
Sign Up for FREE Sign In
Search
✕
Go to advanced search...
✕
Home
Free Samples
Premium Essays
Editing Services
Editing Proofreading Rewriting
Extra Tools
Essay Topic Generator Thesis Generator Citation Generator GPA Calculator Study Guides Donate Paper
Essay Writing Help
About Us
About Us Testimonials FAQ

Marketing Essays

Result for Subject Marketing:
19897 essays
Sales and Marketing Personnel 1 Marketing Assignment
3 pages (750 words) , Download 2 , Assignment
Free
Richard Hellmann, a German from vetschau, Germany, owned a delicatessen in New York City. He first sold his readymade mayonnaise from the delicatessen where it became very popular. He then proceeded to distribute the mayonnaise in bulk to other provisions.
Preview sample
Research Design: Contingent Valuation Method Marketing Essay
11 pages (3199 words) , Download 2 , Essay
Free
In order to estimate the value of market materials as well as non-market materials, the contingent valuation (CV) method is utilized. The method utilizes the respondents’ willingness to pay (WTP), which can precisely evaluate the value of certain market and non-market products. Such goods, which are considered non-market environmental goods, have to be researched for contingent valuation.
Preview sample
sponsored ads
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
—
Apply my DISCOUNT
Business to Business Marketing Marketing Term Paper
4 pages (1000 words) , Download 3 , Term Paper
Free
This paper intends to include the nature of the Business to Business marketing along with its related fields so as to provide with a comprehensive description of the concept. Business to Business marketing is concerned about selling or purchasing of goods or services with a motive to support the operations of other firm or to support production of other firms’ products or even for resale purposes.
Preview sample
Diversity in AT&T Telecommunication Company Marketing Essay
14 pages (3699 words) , Download 2 , Essay
Free
The company has the largest collection of available phones thus; it has extensive wireless networks with the leading 4G network in the United States. In one way or another, the company is bringing it all at once for different customers, from inventive Smartphones to upcoming production TV services and stylish solutions for a variety of businesses.
Preview sample
Strategic Marketing Marketing Essay
4 pages (1000 words) , Download 2 , Essay
Although some marketers have found a niche or a particular advantage that will take some time to copy or counter, sooner or later this will be done and that will end a company’s competitive advantage in this respect. That is why the effectiveness of a strategy depends on how well it is planned, how perfectly it is executed and how it helps develop customers and loyalty that is there to stay for a comparatively long term.
Preview sample
International Corporate Communications in KFC Marketing Essay
10 pages (2834 words) , Download 6 , Essay
Free
In every organisation, communication is regarded as a continuous business activity. Communication comprises sending and receiving information, thoughts, facts and feelings. It is one of the essential marketing components in the corporate world where people share information and collaborate with organisation.
Preview sample
Fundraising Through Commercial Social Networks by Non-Profit Organizations Marketing Assignment
3 pages (750 words) , Download 3 , Assignment
Among all of them, the most popular is Facebook which is considered as the industry giant having adoption rate of around 89% such that nine out of ten non-profit organizations have shown their presence on Facebook . However, the current growth of Facebook is on a slower side yet it is growing.
Preview sample
Identifying Important Target Markets Marketing Essay
8 pages (2235 words) , Download 2 , Essay
Free
The National Capital Commission’s in-house marketing and communication experts,  after comprehensive market research and input from stakeholders in the business, cultural, and tourism sectors, has ascertained that despite the fact that there is a positive perception towards the Capital, there is still an inadequate appreciation for its relevance among sections of the national audience.
Preview sample
Market Plan for Venus Software Company Marketing Essay
8 pages (2508 words) , Download 2 , Essay
Free
The few employees of the Venus Software Company face scheduling challenges as their market is steadily growing thus increase in customer demands but with employees. The company’s major challenge is to develop means of increasing the profits and revenue without altering the demands of their customers and meeting their demands effectively.
Preview sample
Key Reasons for the Depressing Sales and Profit Marketing Case Study
7 pages (1750 words) , Download 2 , Case Study
Free
Case Study, Marketing Name: Professor: Course: Date: Case Study, Marketing Case Questions 1. What are the key reasons for the depressing sales and profit? There are diverse reasons that attribute to the depressing sales and profit in the Cafe Bijoux under the management of both Julie Sanders and Mary Carter.
Preview sample
Description of Commons IMC Strategy Marketing Research Paper
7 pages (2153 words) , Download 2 , Research Paper
Free
In today’s highly competitive world, fast-paced change along with steady technological advancements helps in generating a competitive edge for the firms as well as business entities. An organization that can adapt itself to the changing business needs and scenarios is in a greater position to remain sustainable and competitive in the long term.
Preview sample
The Most Effective Form of Marketing Marketing Dissertation
33 pages (8250 words) , Download 4 , Dissertation
The effectiveness of marketing is ascertained based on how effectively a marketer is able to reach out and fulfil customer needs better than competing firms. It is effective marketing that has enabled Apple to venture into products such as the iPod and MacBook. A sound marketing strategy enables an organization to leverage its strength.  
Preview sample
Launching a BPA-free Product Line With Event Marketing Marketing Assignment
8 pages (2000 words) , Download 2 , Assignment
Free
Event marketing is a relatively new addition to marketing strategies that achieve multiple objectives. This report chronicles how a new line of Bisphenol-A-free products of Nuby was launched in an event, with Parents Magazine and HealthyChildren.org as the event organizers.
Preview sample
Free School Meals Marketing Essay
10 pages (2624 words) , Download 2 , Essay
Free
It is important to highlight that this policy was passed after it was realized that most of the young pupils from poor families went to school without proper meals. This adversely affected their concentration in class and so there became a need to strategize on ways to help come out of the situation.
Preview sample
Evaluation of the Pending Merger of American Airlines and US Airways Marketing Research Paper
4 pages (1248 words) , Download 2 , Research Paper
Free
Currently, there is a pending merger of American Airlines and US Airways which is projected to affect American airline networks and operations in different ways. This paper gives an evaluation of the prospected merger of the two airlines and what it entails in the airline marketplace especially in the United States of America.
Preview sample
The Impact of Social Media and Viral Marketing on the Film Industry Marketing Essay
9 pages (2250 words) , Download 3 , Essay
Free
Convergence of technology added impetus to Viral Marketing and accelerated the growth of social media. The changes have tremendous impact on companies including those in the film industry that necessitated reorienting their strategies in tune with the technological developments for sustainable growth in the long run.
Preview sample
Standard Chartered marketing communication strategy and competitive position Marketing Lab Report
10 pages (2500 words) , Download 2 , Lab Report
Free
The researcher of this essay aims to analyze Standard Chartered competitive position. The competitive position of Standard Chartered identifies the strengths that could be leveraged to avail many opportunities for the bank at one hand, but on the other hand, it also spots many weaknesses along with the threats that the business environment uncertainty may pose to the bank in future.
Preview sample
Critical Analysis of Marketing Myopia Marketing Essay
11 pages (3024 words) , Download 2 , Essay
Free
In the analysis of this case study, Levitt (1975) suggested that the reason behind the downfall of the so-called “growing industry” is generally because of their myopic thinking culture. With this short-sighted vision of what the future of business may offer, firms do collapse. It is indeed necessary to think outside the box.
Preview sample
New Product Development and Product Innovation Charter Marketing Essay
10 pages (2749 words) , Download 4 , Essay
Free
The management is likely to delegate duties to a team that seeks to state the events following such changes. Therefore, in conclusion, all businesses view threats, modify them into opportunities and enter the market effectively and strategically. Electronic businesses are not vulnerable to technological changes; hence always endeavor in research to come with new ideas and lastly, products.
Preview sample
Marketing Strategy of GlaxoSmithKline Marketing Essay
12 pages (3428 words) , Download 5 , Essay
Free
The pharmaceutical industry is one of the most profitable sectors of the world. The industry is witnessing increased growth even amidst the economic slowdown. To study the dynamics and factors affecting the Industry PEST (Political, Economic, Social and Technological) and Porter’s five forces analysis will be conducted in the study.
Preview sample
Marketing Strategies of Meritus Mandarin Hotel and Its Position in the Tourism Industry Marketing Dissertation
28 pages (9902 words) , Download 3 , Dissertation
The first section of the study is the introductory part which includes a background analysis of Meritus Mandarin hotel and the tourism industry of Singapore. It also includes the academic objectives of the company. The second section of the study includes an analysis of Mandarin Orchard Singapore’s branding position, pricing and revenue strategy, service recovery, etc.
Preview sample
A Marketing Analysis of Procter & Gamble Marketing Research Paper
9 pages (2689 words) , Download 5 , Research Paper
Free
The purpose of the research study is to examine the marketing prowess and strategies of the multinational company Procter & Gamble, a business reporting $10.75 billion in net income in 2012. How P&G is able to accomplish such significant revenues is likely attributable to not only the relevancy and sustainability of its products but to its marketing prowess to gain consumer attention in multiple international and domestic markets.
Preview sample
Subvertising and advertising culture Marketing Essay
9 pages (2250 words) , Download 2 , Essay
Free
It is also a meme hack and a part of social hacking or culture jamming (Posner 1982). It mimics the look and feel of the targeted ad and the viewers suddenly realize they have been duped. Their primary goal is to damage political candidates and campaigns, corporations and other targets.
Preview sample
Global Marketing: Standardization Versus Adaptation by Coca-Cola Marketing Case Study
9 pages (2589 words) , Download 3 , Case Study
Free
The days are over when ‘survival’ was the mainstream goal of every company. The technology has revolutionized leaps and bounds and has removed all the domestic and international barriers of expansion. Companies strive for ‘continuous growth’ now, and to attain this they are always in search of broadening the scope of their activities across the boundaries.
Preview sample
Selling Oil Rigs in Mena Region Marketing Essay
4 pages (1114 words) , Download 3 , Essay
Free
A start-up business has always been exposed to multiple risks due to its vulnerable nature. However, the success rate of a new business is expected to remain high, if entrepreneurs are able to develop a realistic and achievable business plan by analyzing and assessing the associated risk and by framing a set of effective and plausible strategies.
Preview sample
Analysis of Statements about Hedging Instruments and Risk Management Marketing Essay
7 pages (2040 words) , Download 4 , Essay
Free
It is a contract that is held between two prevailing parties to purchase or sell any property at a specific time in the upcoming days at a specific rate. Through future contracts, organizations can restrict themselves from any price variations. One of the best dynamic future contracts in the international market is the ‘Eurodollar future contract’.
Preview sample
Comparing Borders Group and Amazon Marketing Assignment
5 pages (1292 words) , Download 2 , Assignment
Free
Borders had been lacking skills that were required to do internet marketing i.e. it announced a deal with Amazon.com Inc to re-launch its e-commerce site. In 2008, Borders established its own e-bookstore and made a partnership with Kobobooks to facilitate its eBooks sales. To retain its customer it offers free Wi-Fi almost in all stores and starts providing self-publish facilities to customers.
Preview sample
Increasing Service Quality at a Nationwide Restaurant Chain Marketing Essay
8 pages (2000 words) , Download 2 , Essay
Free
No organization worth its name could continue to exist indefinitely without some kind of commitment to quality, consistency and reliability of product or service.
Preview sample
Harley Davidson in Selecting an Appropriate ERP Provider Marketing Case Study
5 pages (1232 words) , Download 2 , Case Study
Free
The primary concern in choosing the provider was seeing if the provider and Harley Davidson could accomplish a long-term working relationship. It had to be ensured that the ERP provider could understand the particular requirements of the Harley Davidson work environment that demanded a high degree of flexibility along with little interruption in operations as the implementation was undertaken.
Preview sample
The Smartphone Industry Analysis 2012 Marketing Essay
4 pages (1214 words) , Download 4 , Essay
Free
A smartphone is defined as a mobile electronic device that runs an advanced operating system and can also install new applications and is always connected to the internet which results in a variety of functions available to the consumer. It has been a decade since the first smartphone was launched and there has been no going back.
Preview sample
Marketing of Vegan Restaurant in New York City Marketing Research Paper
9 pages (2566 words) , Download 4 , Research Paper
Free
In the past few years, competition in the catering industry has become intense and large international food enterprises have captured a prominent share in the market that would impact our Vegan restaurant. Successful implementation of an internal management system has become an integral part of the success of any restaurant.
Preview sample
Summary of the book Our iceberg is melting Marketing Essay
3 pages (750 words) , Download 21 , Essay
Free
Kotter begins the text stating, “Once upon a time a colony of penguins was living in the frozen Antarctic on an iceberg near what we call today Cape Washington” (Kotter 2006, p. 1). The most important penguins are in what is referred to as the Leadership Council.
Preview sample
Program Evaluation and Action Planning - Pancreatic Cancer Action Network Marketing Assignment
8 pages (2110 words) , Download 3 , Assignment
Free
The main participants in the Community Outreach Program of Pancreatic Cancer Action Network are a group of patients who suffer from pancreatic cancer. 100 patients who are affected by pancreatic cancer at a high level are taken as the sample population for the study. This number is considered adequate for the effective evaluation of the program by understanding their responses.
Preview sample
M1A3 - Organizatinal Behavior Marketing Research Paper
3 pages (750 words) , Download 2 , Research Paper
Sequentially, a learning organization has five concepts that govern the attainment of transformation. One, there is the system thinking in which the organization views itself as one body with different organs that make up its overall appearance. Secondly, personal mastery makes the next feature in a learning organization where an individual commits him or herself to the learning process.
Preview sample
International marketing Marketing Essay
4 pages (1000 words) , Download 4 , Essay
Free
At the heart of international strategy lies selection of foreign market and the entry models which are appropriate for the desired market (Ellis, 2010, p.450). A comprehensive and exhaustive analysis of the market plus the entry mechanisms are essential for any firms planning to venture into foreign market if the corporation would want to remain in operation and break-even.
Preview sample
Analyzing Buyer Behavior Marketing Essay
5 pages (1334 words) , Download 2 , Essay
Free
Arnold Stonewall has hired me as his business manager to help boost business and increase profitability because he has been in the business for over thirty years and now he has noticed a change in fashion and he needs my Input. This is how I analyzed the data from the statistics at hand. I went ahead looked at the grooming and promotion information then interpreted it as shown below.
Preview sample
How Celebrity Endorsement will Help to Do Marketing of Products and Services Marketing Essay
3 pages (750 words) , Download 2 , Essay
Free
There are many benefits to celebrity endorsement, such as increased exposure, opening up a whole new market of fans, and providing believability for the consumer. On the other hand, celebrity endorsement of a product or service can backfire spectacularly if that celebrity does something to decrease their popularity, which may lead to a decrease in the popularity of a product due to association.
Preview sample
Advertising plan for Vodafone Marketing Assignment
10 pages (2500 words) , Download 2 , Assignment
Free
Vodafone Group is one of the largest mobile companies in the world. Vodafone was started in the year 1985 and within 28 years they became one of the global leaders in the business. They have more than 400 million customers around the world. They are operating in more than 25 countries and they are in partnership with more than 50 network providers.
Preview sample
Zara Case Study Marketing Essay
21 pages (5250 words) , Download 6 , Essay
Zara Case Study. Zara is a leading fashionable apparel company. The company is recognised to possess a superior brand image as well as reputation in the worldwide market segments. In this report, a PESTEL and ‘Five Forces Analysis’ are conducted. The analysis of the external environment has found out the opportunities as well as the threats which are present in the global market segments.
Preview sample
Industry analysis. Parking services Marketing Term Paper
3 pages (750 words) , Download 2 , Term Paper
Based on the high level of profit being derived from parking services, the number of competitors in the industry will be high. Dwolla charges only 25% to the money sender per transaction.
Preview sample
Organizational Culture Marketing Research Paper
5 pages (1250 words) , Download 4 , Research Paper
Free
According to the paper an organization can achieve huge success by making a strong relationship with the employees and target customers. This strategy will help the organization to achieve both social and organizational goals. The unique organizational culture of Walmart has helped the organization to operate successfully in the global market place.
Preview sample
Flip the Funnel by Jaffe Marketing Research Paper
5 pages (1443 words) , Download 2 , Research Paper
Free
All companies, whether big or small, stand in a similar position when it comes to attracting customers to their brands. Customers make rational choices about spending their hard-earned money on the items they want to obtain. Whether they would spend their money on the products of a particular company or with their competitor depends on the brand evaluation by the customers.
Preview sample
MARKETING OF BODY IMPLANTS Marketing Essay
6 pages (1500 words) , Download 2 , Essay
Free
In one way or the other, all these elements must relate very well and perfectly in order for there to be a comprehensive and successful marketing process. In most cases, the process starts with the consumer or buyer, needing a particular product or service, for which a producer must make available through acts of ingenuity.
Preview sample
Strategic Analysis Of Crh Plc Marketing Case Study
9 pages (2250 words) , Download 13 , Case Study
Free
STRATEGIC ANALYSIS OF CRH PLC. This paper involves a strategic analysis and a business analysis of CRH PLC, a building material manufacturing entity with its headquarters in Ireland. The company has focused on an internationalisation and expansion drive since the 1970s.
Preview sample
Marketing Brief about Charles Sturt University's Faculty of Business Marketing Essay
6 pages (1500 words) , Download 2 , Essay
Free
Advertising and marketing at business faculty of CSU is to build customer self-assurance, attract fresh customers, and keep current customers coming back and assist make the faculty lucrative. It is not an easy task to accomplish all these objectives
Preview sample
Internal Situation of BioGood Marketing Research Paper
13 pages (3572 words) , Download 2 , Research Paper
Free
BioGood is going to provide high-quality biodegradable plastic, which is going to be used for a longer time, thus providing sustainable services to the customers. BioGood Company retail outlets will introduce new jobs in the market based on the wide range of services and products that the firm will provide to the customers.
Preview sample
Corporate Strategy Assessment: British Airways Marketing Essay
10 pages (2500 words) , Download 4 , Essay
Free
 , that BA focuses on cost minimization and maximizing the potentials of a fewer and leaner management team that would enable them to channel the funds, previously allotted for compensation and benefits of managers, to other strategic areas such as intensifying efforts for exemplary corporate service.
Preview sample
How the Students Are Spending Their Time on Social Networking Sites Marketing Assignment
14 pages (4429 words) , Download 2 , Assignment
Free
Social Media is a relationship existing between people’s networks. In the past 10 years, there has been a dramatic change in the social world. With the invention of social media, many young men and women exchange feelings, ideas, personal information, videos, and pictures at an astonishing rate. Every day, a very large number of students are spending endless hours on social networking sites.
Preview sample
Marketing Plan for Company G Marketing Research Paper
10 pages (2500 words) , Download 3 , Research Paper
Free
According to the report company G operates in the electronics market, the business which is expanding at a rapid pace. It is imperative to identify the target market where the company will deploy its marketing tactics. The two main criteria based on which the company can identify its target market would be income level and geography.
Preview sample
International Sustainable Business: Brewing Sector in the United Kingdom Marketing Term Paper
8 pages (2546 words) , Download 2 , Term Paper
Free
There is a need to understand that the British brewing sector is becoming strong in the world amidst competition. There is a need to increase its ability to determine and fight its rivals. However, the said sector is still home to diverse members with specific corporate objectives. Thus, an innovative business model is needed to show how to homogenize these different members as one entity.
Preview sample
    18651 - 18700 results of 19897 items
    We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
    ✕
    Contact Us