StudentShare
Our website is a unique platform where students can share their papers in a matter of giving an example of the work to be done. If you find papers matching your topic, you may use them only as an example of work. This is 100% legal. You may not submit downloaded papers as your own, that is cheating. Also you should remember, that this work was alredy submitted once by a student who originally wrote it.
Contact Us
Sign In / Sign Up for FREE
Sign Up for FREE Sign In
Search
✕
Go to advanced search...
✕
Home
Free Samples
Premium Essays
Editing Services
Editing Proofreading Rewriting
Extra Tools
Essay Topic Generator Thesis Generator Citation Generator GPA Calculator Study Guides Donate Paper
Essay Writing Help
About Us
About Us Testimonials FAQ

Marketing Essays

Result for Subject Marketing:
19930 essays
Classic Airlines Marketing Essay
8 pages (2251 words) , Download 2 , Essay
Free
Classic Airlines. Classic Airlines is a company in the airline industry with over 25 years of experience. The firm has an operation that includes 2300 daily flights across 240 cities. The firm has a global workforce of 30,000 employees. Due to the size of the company, it is imperative for this firm to invest its marketing dollars well.
Preview sample
Combining Ideas to Capture the Filipino Culture and Market Marketing Research Paper
6 pages (1800 words) , Download 2 , Research Paper
Free
There are a number of foreign cultures that have existed in the U.S. Among them is the Filipino culture, which is reported to have existed since the 18th century. To date, the estimated number of Filipinos in the U.S. is over ten million (Pimentel, 2010). Indeed, Filipinos have populated the U.S. for so long, but how this fact has affected the Filipino market is quite unclear.
Preview sample
sponsored ads
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
—
Apply my DISCOUNT
The Branding and Marketing of the United States of America Marketing Essay
9 pages (2519 words) , Download 3 , Essay
Free
The paper utilizes the important elements of nation branding to examine the strategy and techniques that have been used in the branding and marketing of the United States of America outside its boundaries. It aims at evaluating whether these branding drives have created a positive perception about the United States that has created value for some American entities overseas.
Preview sample
UK Regulatory Framework for Corporate Governance Marketing Dissertation
8 pages (2354 words) , Download 6 , Dissertation
Free
The essence of corporate governance lies in the separation of ownership and control. The shareholders of a firm bestow the responsibilities to control and administer the firm on the board of directors. The managers while running the company have the informational advantage, which the shareholders do not have.
Preview sample
Business Supplying the Demand for Arts, Historical, and Cultural Tourism Marketing Assignment
5 pages (1353 words) , Download 2 , Assignment
Free
More than fifty percent of the international historical and cultural heritage is concentrated in Italy. Even if debates might ensue over the accuracy of this figure, Italy is without a doubt one of the richest nations in the world as far as history and culture go. Numerous, ancient civilizations have touched the country as much as recent and modern cultural and artistic influences.
Preview sample
Service Recovery Effects on Customer Satisfaction Marketing Essay
16 pages (2500 words) , Download 4 , Essay
Free
The result of data analysis showed that service recovery has an impact on customer satisfaction. It was found out that customers appreciated effective service recovery and they were likely to become loyal clients. Further, the research results showed that their was a correlation between service recovery and customer loyalty.
Preview sample
MySQL, Google, Electronic Arts Marketing Essay
6 pages (1651 words) , Download 2 , Essay
Free
The companies which develop different software for individual or commercial use generally make huge investments in the research and development of the products. The software developers write source codes that are proprietary documents of Software Company of closed source. These source codes contain the company’s business model, which consists of complementary products and license fees for the use of the software and services.
Preview sample
Branding - Significance and Influences Marketing Literature review
3 pages (1014 words) , Download 2 , Literature review
Free
Products in ancient times in fact bear the semblance that branding is practised by ancient people in commerce. Scholars noted that branding was used in clay pots of ancient civilizations in Etruria, Rome and Greece. Signs identified are either thumbmarks or symbols used by the producer such as a star, a fish or a cross to distinguish its peculiarity from other goods.
Preview sample
Retailers Extensions or New Format based upon changing Consumers and Markets Marketing Assignment
3 pages (750 words) , Download 2 , Assignment
Additionally, the net immigration rate is estimated at 3.62 migrants per every thousand people in the total population. Moreover, urban growth increases annually at an estimated rate of 1.2%. Generally, the US has witnessed the following demographic trends; aging of population, larger proportion of earning women, declining middle class, and increasing and diverse ethnicity (Carr, Babin, & Zikmund, 2012).
Preview sample
Strategy to Enter International Markets for Weichert Realtors Marketing Case Study
8 pages (2000 words) , Download 2 , Case Study
Free
Weichert Realtors was founded around the year 1969 in a humble setup comprising of a single office. The company has grown and has expanded into becoming one of the largest and major providers of home affair related services. During the course of their handling of business, the company has realized that many people develop a very emotional corner with the process of buying their individual homes.
Preview sample
Reasons Why Anti-Smoking Campaigns Have Been Largely Ineffectual in Curbing Teen Smoking Marketing Research Paper
8 pages (2159 words) , Download 2 , Research Paper
Free
However, these strategies remain ineffective since teenagers continue to smoke irrespective of the numerous antismoking campaigns. Additionally, teenagers continue to be influenced to start smoking through marketing strategies. There are several reasons why antismoking advertisements remain ineffective in curbing teen smoking.
Preview sample
A Crisis of Trust: Importance of Customer Service Excellence in Establishing Trust Marketing Essay
8 pages (2000 words) , Download 3 , Essay
Free
A Crisis of Trust: Importance of Customer Service Excellence in Establishing Trust Part One The customers are considered as the lifeblood of the business industry; therefore, it is important for business organisations to gain their trust and loyalty. In line with this, they employ customer service excellence in order to get and maintain a good rapport with their customers.
Preview sample
Technological Advancement in Information Technology Industry Marketing Assignment
11 pages (2943 words) , Download 2 , Assignment
Free
Now people can easily make wireless communications. Not only can this, with the help of smartphones, but people also use all kinds of other professional, personal, and entertainment purposes. Internet connectivity in smartphones has eased the processes. Communication is managed by huge technical facilities like routers, signal booths; in short, communication is completely supported by technology.
Preview sample
Social Media Networking and Mobile Application Marketing Dissertation
4 pages (1394 words) , Download 2 , Dissertation
Free
These salons can also launch dynamic videos on their Facebook page, register appointments, bookings, and information sharing on behalf of the company (Thomson “Is B2B Social Media Marketing behind B2C"). The company also supplied its distributors and suppliers with various educational resources to enhance that social marketing strategy.
Preview sample
Branding, Pricing, and Distribution Marketing Assignment
4 pages (1267 words) , Download 4 , Assignment
Free
With the reality of borderless markets, the strategy would have to be one that works for both the local and global audience as any dissimilarities or differences there would be questioned. The kind of branding strategy that is to be created for this product will have the following as the main features: It should have a consistency in message no matter what market it is aimed at.
Preview sample
New Venture Development Marketing Essay
8 pages (2284 words) , Download 2 , Essay
Free
Cope (473-491) pointed out that how it feels like creating a new business venture without mentors? Question 1 also depicts the same question but in a different fashion. Bakker, Curşeu and Vermeulen (95-219) stressed Social cognitive learning theory (SCLT) in order to highlight the fact that first-time entrepreneurs need support from an experienced mentor or suggestion from peer group in order to be succeeded.
Preview sample
Project Management - Kenyan Public Telecommunication Firm Telkom Kenya Marketing Essay
21 pages (5787 words) , Download 2 , Essay
The report claims that the constant fall of business of the company makes its Board of Directors (BOD) alarmed. The sales executives of the company were replaced by the BOD and they decided to appoint a precisely well-equipped person who would make proper market research and apply strategies that would help the company augment its retail performances in the market.
Preview sample
Marketing Planning of Shell Oil Company Marketing Essay
14 pages (3788 words) , Download 2 , Essay
Free
The constraint for oil and gas around the globe has led to an increase in price and limited supply. The increasing industrialization along with the population has exerted pressure on the United State’s oil and energy scenario. The IHS CERA North American Gas and Power Scenarios Advisory Services provide long-term strategic initiatives for the oil and petrochemical companies.
Preview sample
The Role of Perceived Risk in Sustainable Consumption Contexts Marketing Essay
5 pages (1340 words) , Download 2 , Essay
Free
Approximately one hundred and fifty million people enter the middle social class each year, and this phenomenon will maintain until 2030 (Blackwell, Miniard and Engel 90). The demand for social amenities and luxury goods such as water, energy and cars will increase by approximately 45 percent annually.
Preview sample
Situational Analysis of Dixons Retail Plc Marketing Case Study
10 pages (2864 words) , Download 4 , Case Study
Free
The company, through its promotional technique, would like to create awareness among both the end-user as well as the health care providers who are responsible for prescribing medication for the patients. The company is also aiming to target the professional medical community through different types of advertising modes.
Preview sample
DISSERTATION ON VIRAL MARKETING OF FMCG: CONSUMER PRIVACY / DATA PROTECTION Marketing Essay
10 pages (2500 words) , Download 2 , Essay
Free
DISSERTATION ON VIRAL MARKETING OF FMCG: CONSUMER PRIVACY / DATA PROTECTION (Student name) As partial submission for a degree in marketing The date Table of contents 1. Introduction……………………………………………………………………………………..3 2.
Preview sample
Customer Portfolio Management Marketing Essay
10 pages (2500 words) , Download 3 , Essay
Free
Customer Portfolio Management [Student’s Name] [Course Title] [Instructor’s Name] [Date] Customer Portfolio Management Introduction Customers are considered as an asset for a business, because; these customers are the one who influence policy and business strategy development.
Preview sample
Business to Business Marketing Marketing Assignment
12 pages (3000 words) , Download 3 , Assignment
Free
A.1 The process of marketing communication is considered as a tool which helps the different companies whether working on to market its products and services to both businesses and consumers.The tools of marketing communication helps the company to communicate its brand ideology to consumers.
Preview sample
General Overview of Marketing Marketing Essay
10 pages (2717 words) , Download 2 , Essay
Free
The following are the steps involved: Conduct a survey among the target consumers for information on the product or service offered by the company. Try to identify the current needs of the consumers. Try to find out the current features sought by the customers. Try to identify the price range preferred by the product.
Preview sample
Selling in Uk Principles and Aspects Marketing Essay
11 pages (2750 words) , Download 2 , Essay
Free
The Sale and Supply of Goods to Consumers Regulations Act came into existence on 31 March, 2003. This Regulation was adopted as a result of the Consumer Guarantee Directive, a part of legislation in Europe, the intention of which is to offer some protection to the consumers of the European Union.
Preview sample
Sustainable Tourism Development in Australia Marketing Essay
13 pages (3724 words) , Download 3 , Essay
Free
More than 0.5 million people work in the tourism industry and the industry employs five percent of the total workforce in the country. More than six million tourist visits the country every year. There are ample opportunities for marketers to lure tourists by designing a systematic service mix. Visiting tourists spent an annual average of $25 billion.
Preview sample
Internet Marketing Term Paper Marketing Term Paper
3 pages (750 words) , Download 4 , Term Paper
Free
Many organizations promote their products and services on different sites but some organizations prefer e-mail marketing. In email marketing, the marketer should have a valid e-mail address to prevent the sent email from reaching the spam folder (Jayamaha 2011).
Preview sample
Marketing: Analysis of SustainU Marketing Research Paper
6 pages (1654 words) , Download 2 , Research Paper
Free
The company claims to bring back jobs of the textile industry which were outsourced from the USA to third world countries like India and China. SWOT analysis may be defined as a strategic planning method that can be used to evaluate the strengths, weaknesses and opportunities and threats associated with a particular business idea. (Gary Armstrong)
Preview sample
The Process of Market Segmentation Marketing Essay
6 pages (1500 words) , Download 2 , Essay
Free
The conclusion from this study states that market segmentation is one of the most essential and vital concepts that businesses should embed within their systems. The benefits derived from segmentation will depend upon how effectively market research is carried out, which variables are considered, and the ability of the marketer to notice trends and opportunities.
Preview sample
Two Management Systems and Differences with Respect to Three Management Areas Marketing Essay
8 pages (2542 words) , Download 2 , Essay
Free
The key objective of running an organization is to make a profit. This can only be achieved through reduction of expenditure, and at the same time improving or maintaining the output of the firm. This can be achieved in many ways. Some of the ways include the use of favorable management systems, and adopting policies that will guide the organization to attain the organization’s objectives.
Preview sample
Brand Identification Plays In Brand Loyalty and Brand Promotion Marketing Essay
25 pages (2000 words) , Download 4 , Essay
The paper has reviewed a number of journal articles in order to offer insights about the impact of customer brand identification on the process of developing customer loyalty and brand promotion. In this context, it has been found that a sound customer brand identification process helps a company to develop a larger base of loyal customers.
Preview sample
Analysis of Target Corporation Marketing Case Study
7 pages (1950 words) , Download 2 , Case Study
Free
Sales growth in private labels has increased over recent years. Profit margin is much higher for these products than branded ones. Private brands of Target Corporation include Choxie, Embark, Circo, Archer Farms, Kool Toyz, Merona, Room Essentials, Target Limited Edition, Trutech, Market Pantry, Gilligan & O’Malley, ProSpirit, Xhilaration etc.
Preview sample
Annual Report for Firm F Marketing Assignment
3 pages (750 words) , Download 2 , Assignment
The rationale used to make choices on the customer segment include the attractiveness of the segment, synergies, and market gaps and whether the segment fits with the resources. The chosen segments are quite attractive as they all need vehicles for style, transport or as an indication of their success in life.
Preview sample
Effective Interfirm Collaboration Marketing Essay
5 pages (3264 words) , Download 2 , Essay
Free
Nevertheless, the demand for the company’s products have been found to have no significant relationship with the predictor variables, and hence further studies should be conducted to find out whether there are other means that this variable could affect a company, or whether there are some hidden variables that obstruct the relationships.
Preview sample
Armani Hotel (Dubai) - Managing Customer Service Marketing Essay
6 pages (1500 words) , Download 2 , Essay
Free
It has to be mentioned that the hotel’s highly individualized kind of customer service helps in converting the intangible factors in to tangible ones. This in return helps in a great way in the marketing of a service in the hospitality sector. Also by providing superior level of customer’s satisfaction it can be said that the hotel will be able to retain customers and thereby attain significant amount of finance related advantages in the long run.
Preview sample
Supermarket industry Marketing Essay
6 pages (1500 words) , Download 2 , Essay
Free
There are approximately more than 35,000 supermarket stores in the United States with each store stocking about 50,000 different products that are all competing for the buyers’ attention. As a result of this, there are several marketing strategies that have been employed by supermarkets to ensure that they are able to maximize on their profit margins.
Preview sample
Bodywise Health Spa: Product Assessment Marketing Research Paper
5 pages (1414 words) , Download 2 , Research Paper
Free
The spa will offer massage in different variety of styles including traditional massage, deep tissue work, hot stone massage, pregnancy, reflexology, sports, and others. Treatments on the body and face using the best products such as Pevonia’s Anti Free Radical Treatment and Vitamin C Antioxidant Facial are offered by the health spa.
Preview sample
Marketing Strategy - Promotion and Marketing of Starbucks Products Marketing Essay
8 pages (2371 words) , Download 5 , Essay
Free
Starbucks company restaurants have always been the best place where many coffee lovers get a cup of the world’s best coffee. It is a well-known international coffee house chain in the world, with over 17,000 stores in over 50 countries (Williams & Curtis, 2006). The company is famous for its famous coffee brands like drip-brewed coffee, coffee beans, and other cold and hot drinks.
Preview sample
How to Differentiate Customers Marketing Essay
4 pages (1000 words) , Download 2 , Essay
Free
The author states that customer differentiation is not limited to only the net revenue each and every customer brings in a quarter or a year but on a range of parameters which calculates the growth potential, net worth, returning customer base, ongoing business, current relationship and references obtained from the customer.
Preview sample
Are Mergers the Most Appropriate Method of Strategic Growth in Today's Marketing Essay
9 pages (2896 words) , Download 3 , Essay
Free
In today’s business environment, it can be argued that mergers are the most appropriate method of strategic growth. The current business environment is dynamic hence it may be wise for companies to merge their operations in order to gain a large market share if the other company is poorly performing.
Preview sample
Marketing Plan for Toyota Marketing Research Paper
14 pages (3500 words) , Download 3 , Research Paper
Free
There are various prominent aspects that have made the company attain the position of the market leader. The differentiation strategy of such company as Toyota Motors has made it possible for the business to get the benefit of almost monopolistic presence, especially it can be attained within developing countries. 
Preview sample
Influences of Economics and Marketing on Relationships in the Global Good Supply Chain Marketing Essay
8 pages (2447 words) , Download 2 , Essay
Free
The rising population has increased the demand for food. In order to provide sufficient food to the people, the governments of different countries have undertaken appropriate economic policies to cater to the increasing demand for food. The rise in demand for food against the prevailing supply levels has led to the rise in the prices of food in the markets.
Preview sample
Chrysler Half Time in America Marketing Research Paper
4 pages (1128 words) , Download 2 , Research Paper
Free
The advertiser proves some relevance for the car in middle-class American society. This way, the automobile manufacturer defines its target market and tries to attract the target market to the ideal product. However, numerous criticism of the advert portrayed various pitfalls some of which could not position the product in contemporary society.
Preview sample
Consumer choices regarding food and other items related to their income and social status Marketing Essay
6 pages (1500 words) , Download 2 , Essay
Free
The study also determines how much the power of advertising and media over the television has on their purchasing and consumption habits. It will also tries to determine how, with typically low paid and temporary unskilled employment, these people view the food products they purchase in terms of getting dietary satisfaction or not.
Preview sample
Mobile Phone Addiction Marketing Literature review
13 pages (3923 words) , Download 5 , Literature review
Free
In the current age of digital globalization, the use of computers and cell phones has become very popular. These technologies have also become accessible to the masses with their cheaper rates and diverse features. Mobile phones have especially become indispensable to society as they demand to always stay connected to each other.
Preview sample
Plain English Movement Marketing Term Paper
4 pages (1266 words) , Download 2 , Term Paper
Free
Plain English is a way to express our thoughts in a clear, concise, and easy language in minimum words. It is a common myth that long fluffy sentences can better and accurately express our thoughts. Perhaps, one thinks and feels like that; however, it is mostly not true. Some features differentiate plain language documents from traditional.
Preview sample
Consumer Benefit, Market Segment, and Market Size of a Theatre Marketing Case Study
4 pages (1155 words) , Download 3 , Case Study
Free
The author of the paper argues in a well-organized manner that marketing segments are the different groups with which the Hopgood theatre market is divided according to the common and differential characteristics of the market. Market size is the number of consumers and retailers of Hopgood theatre products and services in a specific market.
Preview sample
Apple Marketing Analysis Marketing Essay
6 pages (1613 words) , Download 3 , Essay
Free
Marketing mix analysis entails the elaboration of the four Ps as pertains to marketing: Product, Price, Place, and Promotion. Apple Company needs to know how to combine the four Ps so as to garner a competitive advantage against its competitors and hence increase the customer preference of its products and services. This further increases the revenues of Apple Company.
Preview sample
Company Analysis: Cloon Keen Atelier Marketing Essay
4 pages (1123 words) , Download 3 , Essay
Free
One reason would be to ensure a high market share and this would mean productivity, efficiency, and continuance of the operation. In other words, Cloon Keen Atelier, which is trying to create significant moves within the context of the marketing mix (product, price, place, and promotion), does not actually differ from what the others are doing in the market.
Preview sample
The Political Environment for Coca-Cola and Pepsi in India Marketing Essay
4 pages (1000 words) , Download 5 , Essay
Free
India is the second most populated country in the world. The country has a population of 1.19 billion people. Both Pepsi and Coca Cola have done a poor job of expanding the size of the market. The companies have been ineffective because the firms failed to realize that the western marketing will not be effective in an Asian marketplace.
Preview sample
    18601 - 18650 results of 19930 items
    We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
    ✕
    Contact Us