StudentShare
Our website is a unique platform where students can share their papers in a matter of giving an example of the work to be done. If you find papers matching your topic, you may use them only as an example of work. This is 100% legal. You may not submit downloaded papers as your own, that is cheating. Also you should remember, that this work was alredy submitted once by a student who originally wrote it.
Contact Us
Sign In / Sign Up for FREE
Sign Up for FREE Sign In
Search
✕
Go to advanced search...
✕
Home
Free Samples
Premium Essays
Editing Services
Editing Proofreading Rewriting
Extra Tools
Essay Topic Generator Thesis Generator Citation Generator GPA Calculator Study Guides Donate Paper
Essay Writing Help
About Us
About Us Testimonials FAQ

Marketing Essays

Result for Subject Marketing:
19914 essays
International vs Domestic Marketing Marketing Essay
4 pages (1295 words) , Download 2 , Essay
Free
Due to the impact of the external environmental factors, the marketers have to think about changing the designs, functionality, and specifications of the products. In the case of product positioning in the international markets, the marketers usually have two options such as the straight extension and adaption.
Preview sample
Marketing Strategies of Louis Vuitton Marketing Research Paper
8 pages (2158 words) , Download 4 , Research Paper
Free
Louis Vuitton motivates its employees through what can be considered as social drivers, namely: recognition, opportunities for advancement, and the fostering of the feeling of belonging to a family. The company puts a lot of emphasis on awards and celebrations and, if one were to walk into any Louis Vuitton store in the world, one would be able to notice that its employees are highly motivated in their work.
Preview sample
sponsored ads
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
—
Apply my DISCOUNT
A Critical Analysis of Branding and Marketing Strategy of Starbucks Marketing Assignment
5 pages (1607 words) , Download 3 , Assignment
Free
Starbucks Corporation is a USA-based global coffee chain based in Seattle, Washington. Starbucks also happens to be the largest coffee chain in the world. The first-ever Starbucks opened in Seattle in the year 1971. It was opened by Jerry Baldwin, Zev Siegl, and Alfred Peet. From the year 1971 to 1976, Starbucks was at Western Avenue.
Preview sample
Competitive and Marketing Landscape for Steve Madden Marketing Essay
6 pages (1780 words) , Download 2 , Essay
Free
The company is primarily associated with selling cutting-edge and fashionable items. However, the company is under threat from various entrants in the market such as BCBG that competes along the same lines as Steve Madden making points of differentiation less visible. Also, competitors such as Nike represent an untapped segment for Steve Madden- that of athletic and sportswear.
Preview sample
Market segmenatation Marketing Essay
3 pages (750 words) , Download 2 , Essay
They are smaller units that are within the larger market that are made up of like-minded consumers. In addition, one segment of the market differs from the other. Within this market segments, there are individuals who have similar thoughts on products, as well as similar interests.
Preview sample
The Channel Market, Competition, and Distributions Patterns of Rolex Company Marketing Research Paper
10 pages (2805 words) , Download 6 , Research Paper
Free
Rolex is one of the leading names in the luxury wristwatch industry and is considers a status symbol worldwide. Since the company has been successfully meeting demands of its consumer and consistently introducing creative and innovative designs in the market, the management and distribution strategies followed by the wristwatch manufacturer is of great interest.
Preview sample
Resume Workshop Marketing Essay
4 pages (1028 words) , Download 2 , Essay
Free
I was excited to attend the resume workshop because there were many things that I did not know and most of them will be useful for me later on in my career. I already knew roughly what information was to be included on a resume, but it was nice to be shown how it should be done professionally. It is really important to have a professional essay because that is the first thing that employers will look for.
Preview sample
Marketing Planning and Strategy - Daloo3a Marketing Essay
13 pages (3526 words) , Download 4 , Essay
Free
This marketing report deals with a small and exclusive boutique store named Daloo3a. The organization started its business operations in the year 2013. Lana Khoury and Mohamed Saeed are the two business owners of this organization. It is an online designer boutique store used to sell shoes, clothes, and accessories for women.
Preview sample
Security Analysis of 10k Form Of McDonalds Marketing Assignment
5 pages (1338 words) , Download 3 , Assignment
Free
This security analysis will comprise a corporate history and life cycle scrutiny including the demographic trends as depicted in the 10k form. Industry forces along with competition are also put into analysis. This analysis will focus on security and the return on equity of the corporation its utility as a measure of the basis for growth.
Preview sample
OXO Kitchen Gadgets : Developing marketing strategy on a budget Marketing Essay
3 pages (750 words) , Download 2 , Essay
It has been very successful with sales increasing by 50% each year since its inception Question 1 Oxo has a huge base of royal customers. Having carved out a niche for itself in the industry, the manufacturing giant has cultivated an ever-increasing market for its products.
Preview sample
Analysis of Doves Real Beauty Sketches campaign Marketing Essay
4 pages (1000 words) , Download 2 , Essay
Free
This level of reach is a testament to the growth of online and social media marketing. Social media marketing through platforms such as Facebook, Twitter and YouTube empowers consumers by allowing them to share and comment on the marketing message. According to Tuten (2008), social media helps to impart a personality to brands which helps to differentiate a brand from others.
Preview sample
E-Marketing Strategic Planning and E-Marketing Objectives Marketing Essay
14 pages (3896 words) , Download 4 , Essay
Free
The e-marketing domain is largely affected by competition, technology, newer trends in the advertisement, and more importantly dynamic strategies used by firms and therefore e-marketer has to foresee how these variables may significantly impact their business and how they can be effectively managed so as to create a long-term sustainable competitive edge.
Preview sample
Rhetorical Analysis of an Ad: An Extended Outline Marketing Research Paper
3 pages (750 words) , Download 3 , Research Paper
The Ad promotional Ad “Yes We Can” has been excellently produced in a manner that the audience readily identifies with the Ad in context, context, and meaning. The timing was excellent in the sense that it was produced when people knew elections were coming and presidential candidates would be campaigning.  
Preview sample
Samsung Galaxy S4 Consumer Review and Satisfaction Marketing Assignment
6 pages (1601 words) , Download 2 , Assignment
Free
Consumer satisfaction is an aspect of any business establishment whose main aim is to realize profits. This is so since consumer satisfaction ensures that the business establishment maintains a wide range of consumers through consumer loyalty, which gives the establishment an upper hand especially where there is competition.
Preview sample
Market Strategy, Market Positioning and Marketing Mix Marketing Assignment
5 pages (1386 words) , Download 4 , Assignment
Free
Metrao is a brand name that is made up of a wide range of calorie calculators. This can be attributed to the marketing strategies applied by the company. In a highly competitive environment such as the personal care sector, it is important for Metro to improve its marketing in addition to organizational approaches to meet the customers’ needs.
Preview sample
Part 2: Individual Report (15%) Marketing Essay
3 pages (750 words) , Download 2 , Essay
Free
The company has been moving forward to upgrade its technology and go for internationalization of its operations. This report will take a look at the market entry strategy of Fujairah Cement Industries in India and analyses the marketing environment which the company will face in India.
Preview sample
Exploring Organisations Marketing Essay
11 pages (3054 words) , Download 2 , Essay
Free
Though this model is unpopular, it helps to illustrate relations between assortments of objects. This tool finds ready to use in systems development. However, William Hill also has diverse systems. This model suits situation requiring the resolution of hitches, which result from the interface of several factors. William Hill is an entity that faces multiple problems.
Preview sample
Defining the brand identity of Benetton:Semiotic analysis of company advertisements Marketing Essay
11 pages (2750 words) , Download 2 , Essay
Free
The intention of this study is Benetton as a shock marketer, utilising racism-inspired advertisements as a means to promote its corporate values and also establish its market position as a colour-intensive fashionista. Benetton operates in a highly competitive fashion marketplace, therefore creative advertisements are provided by the firm in order to differentiate itself significantly from other fashion retailers.
Preview sample
Marketing of General Electrics Marketing Essay
8 pages (2000 words) , Download 2 , Essay
Free
The firm that is analyzed in the paper is General Electrics, one of the most famous companies of all time that is famous all over the world. It is a corporate giant that has established it to be the best brand and it has capitalized well on the brand aspect. It is a company that is operating all over the world and has got a huge resource base as well.
Preview sample
Managing the marketing process of Jims Cleaning Marketing Essay
10 pages (2500 words) , Download 3 , Essay
Free
In relation to the study the company which has been selected is Jim’s Cleaning in Australia. It is used to demonstrate on how a company manages the marketing process. Jim’s Cleaning uses measurement metric approach to make business and marketing strategies. Business and market metrics are used by Jim’s Cleaning to evaluate its performance.
Preview sample
Ethics of Consumers Engaging in Ethical Purchases Marketing Essay
9 pages (2529 words) , Download 2 , Essay
Free
Various scholars have studied consumer ethics from different perspectives. Newman (2011) studied them and explained that those consumers who try to make ethical purchases only to realize they were duped may become cynical and feel their efforts were futile. DaVinney et al. (2010) studied them in terms of consumer social behaviors.
Preview sample
Marketing Within The Airlines/Aviation Industry Marketing Essay
17 pages (4250 words) , Download 2 , Essay
Free
The airlines have to strive to meet the ever increasing demands of their customer base. As a part of these quality increasing measures, airlines have also introduced ticketless air travel, in-flight entertainment systems and more comfortable seating space and travel experience to attract new customers and keep their old ones loyal to themselves.
Preview sample
Various Sales Promotion Techniques Adopted by Companies Marketing Research Paper
10 pages (2914 words) , Download 3 , Research Paper
Free
Objectives of sales promotion are discussed in the second half of the study. A hypothetical comparison between three different retail outlets has been drawn to analyze the application of sales promotion on creating brand equity. Finally, the study will try to discuss various budgeting techniques applied for sales promotion in brief.
Preview sample
Consumer Behaviour: Hellmans Marketing Essay
12 pages (3000 words) , Download 2 , Essay
Free
The marketing therefore, provides the necessary linkages to facilitate the awareness, needs and access to the products by the consumers. In the current times, the globalization and technology have contributed to a paradigm shift in the consumer behaviour.
Preview sample
How does Starbuck or IKEA create the customer experience in their marketing Marketing Essay
12 pages (3000 words) , Download 2 , Essay
Free
This research will begin with the statement that IKEA was started up in 1943 in Sweden since then the company has grown into a huge conglomerate with a large employee base and diverse global presence. It generates its highest sales volumes from Germany, followed closely by USA and France.  Its top three purchasing countries, however, are China, followed by Poland and Italy.
Preview sample
Marketing as a Science Marketing Essay
3 pages (750 words) , Download 5 , Essay
Free
Marketing can be viewed as art because marketing tools such as advertising require the use of imagination and creativity. There are many different marketing challenges and opportunities companies face today.  A great opportunity is the rise of mobile advertising. Marketers can utilize the rising popularity of smartphones such as the iPhone to deliver marketing ads to mobile users.
Preview sample
Rossetta Stone: A brief insight into marketing strategy Marketing Research Paper
3 pages (1162 words) , Download 3 , Research Paper
Free
Rosetta Stone has placed great emphasis on the advertising of its products in recent times. It has relentless marketing, with swaying TV commercials that have attracted many consumers towards the brand. Some of its advertisements feature Michael Phelps who is a celebrity and this helps to strengthen its marketing efforts.  
Preview sample
Small Business Marketing Marketing Essay
9 pages (2250 words) , Download 2 , Essay
Free
However, it is important to understand that while both concepts are significantly different, they are aimed to facilitate each other and the existence of any one of the practices in isolation would be extremely difficult. It is for this reason that marketers and salespeople alike, focus on integration and alignment of the two functions and a greater focus on the ultimate objective.
Preview sample
Hospitality Industry Marketing Marketing Research Paper
5 pages (1474 words) , Download 3 , Research Paper
Free
For those working in hotel management, understanding what the customers need is vital. Better hospitality services; involve maximum cooperation between managers and leaders of both hospitality and human resource. It is important for them to have an agreement that, for them to achieve their goals, they should recognize their customers and do their best to please them.
Preview sample
Design a Marketing Metrics System for a Commercial Organisation - Coca-Cola Marketing Essay
12 pages (3281 words) , Download 3 , Essay
Free
If there is no marketing, then all logistics and operations are of no use as the revenue needs to flow. “Marketing may once have been regarded as more an art than a science. Executives may once have cheerfully admitted that they knew they wasted half the money they spent on advertising, but they didn’t know which half. Those days, however, are gone.” (Farris et al., 2006).
Preview sample
The Different Types of Marketing Strategies Marketing Research Paper
8 pages (2000 words) , Download 3 , Research Paper
Free
The promotion of the product is reasonably and undoubtedly salient and preeminent. The promotion depends upon how the marketing strategies have come under development. With proper, accurate, and precise marketing strategies, the marketers are in a better situation to promote and market the product or service.
Preview sample
Understanding the Factors Affecting the Influence of Children on Their Parents Total Purchases Marketing Dissertation
35 pages (9833 words) , Download 3 , Dissertation
Children play a crucial role of influence in the purchase decisions of their parents, especially in decisions regarding less expensive products such as food and playthings.  Marketing researches in the past couple of decades have focused on how the children are involved in the household decision making, in which stages, and in which product categories.  
Preview sample
New Product to the Market Marketing Essay
5 pages (1360 words) , Download 2 , Essay
Free
The five-gallon dispensers are well insulated and easy to clean. The dispenser can keep the beverage hot, warm, or cold as per an individual’s preference. This product is quite effective since it can be used anywhere and is portable, hence can be carried by families and friends for trips.
Preview sample
Principles of Brand Extension and its Rationales Marketing Essay
3 pages (750 words) , Download 2 , Essay
Principles of Brand Extension and its Rationales Brand extension is a good strategy to increase the input of a certain company in the market (Gelder, as cited in Kapferer, 1997). Thus, exploring new ideas through this paper to know how and what to consider before conducting a brand extension.
Preview sample
Classic Airlines Marketing Solution Marketing Essay
8 pages (2000 words) , Download 2 , Essay
Free
The current paper focuses on the marketing needs of a well – known organization, in the context of the airline industry, Classic Airlines. It should be noted that the above firm has, traditionally, focused on the limitation of its costs, so that its potentials for high profitability are increased.
Preview sample
Starbucks Culture as per Hofstedes Cultural Dimensions Marketing Essay
10 pages (2656 words) , Download 6 , Essay
Free
The Starbucks chain of coffee stores has a long history, which began in 1971. It was then a humble, single store founded by three partners: Jerry Baldwin an English teacher, Zev Siegel a History teacher and Gordon Bowker a writer. These three scholars were influenced by Alfred Peet, a Dutch immigrant and importer of Arabica coffee.
Preview sample
Marketing and the Apple global organization Marketing Research Paper
4 pages (1000 words) , Download 2 , Research Paper
Free
In this article the author discussed about the unique marketing initiatives of Apple Inc. Furthermore the article highlighted some interesting facts about the company. In the introduction part of the article the author demonstrated about the hype that Apple creates before launching a product in the market place.
Preview sample
Entrepreneur Marketing: Vickers A Case Study Analysis Marketing Case Study
3 pages (750 words) , Download 4 , Case Study
Their business concept involved the development of desktop interface preferably for people between the ages of 12 and 24. It incorporated a 3D “brandable” browser for gaming (Crane, 2009). When it was due time for Vickers-Willis to make a decision, she suddenly found herself in the midst of her three likely options.
Preview sample
Market Research Implementation Plan: Research Tools Paper. Wal-Mart in India Marketing Essay
3 pages (750 words) , Download 2 , Essay
Market Research Implementation Plan: Research Tools Paper. Both, primary and secondary research tools will be utilized to determine the extent and kind of demand for Wal-Mart in India. This shall be more productive as primary research tools such as interviews, questioners; observation will provide first hand data from direct contact with customers and public.
Preview sample
Marketing American Products in the China Market Marketing Essay
7 pages (2101 words) , Download 2 , Essay
Free
American Goods Wholesale Club (AGW) is a service-providing company that offers products made in America to local retailers and to the members of the club. AGW Club is situated in Virginia, United States of America. The club has also planned to expand the company in other States in the future with enhanced growth and prosperity.
Preview sample
Viral Marketing of FMCG Using Social Media Marketing Essay
3 pages (750 words) , Download 2 , Essay
Viral marketing or viral advertisement is a recent buzzword in the field of marketing. Viral marketing is defined as a marketing phenomenon that fosters and influences people to go through the marketing messages created by companies. Viral marketing is a self-replicating process and uses pre-existing social networks and online platforms.
Preview sample
Summary of Mauritian Tourist Industry Marketing Assignment
8 pages (2395 words) , Download 2 , Assignment
Free
The increasing oil prices in the world oil market have also forced airlines and shipping companies to increase fares. This has even forced some people o stay at home rather than burn their savings on fare. Access to some amenities may also affect revisits. Some regions especially in rural areas are not fully developed in terms of infrastructure.
Preview sample
Business Ethics and Corporate Social Responsibility Marketing Assignment
5 pages (1540 words) , Download 2 , Assignment
Free
Although Wal-Mart has been severally accusing of paying its employees’ salaries below the wage rate, taking customers from neighborhood stores and hurting its neighboring communities, and its predatory pricing, in the recent past, it has undergone a major transformation and focused to commit itself on progressive policies aimed towards corporate social responsibility.
Preview sample
Eastern Foods in Marketing Marketing Coursework
8 pages (2408 words) , Download 2 , Coursework
Free
There are certain issues that are deemed quite important as far as the development of the fast-food business in Birmingham is concerned. This issues human resources, accounting, and marketing. To be able to develop a complete organizational structure for this business to be able to realize success this issue will have to be adequately addressed.
Preview sample
Market Analysis of W M Morrison Supermarket Marketing Essay
9 pages (2430 words) , Download 2 , Essay
Free
The main tactics and DIM activities for Morrison include the use of media and messages. Social media will be used across all the online shops in order to create awareness of the organization’s move towards employing online shopping. It is also important to understand that there will be the use of other forms of media.
Preview sample
The World is Flat Approach to International Marketing Marketing Essay
4 pages (1012 words) , Download 2 , Essay
Free
He found that few if any of his books would have sold had he included some derivative or discussion of globalization within the title. However, regardless of whether or not such an inclusion is made, the fact of the matter is that the influence and power that globalization plays upon the economic system which Friedman defines is vast.
Preview sample
Marketing Strategy and Competitive Positioning of Volvo Marketing Case Study
8 pages (2000 words) , Download 2 , Case Study
Free
In regard to Volvo, its entry to the Curitiba market can be analyzed to represent Volvo’s best practices and competitive advantage. In essence, both managerial and innovation strategies play a great part in putting the organization at its current place in Curitiba market. The following sections will deliberate on Volvo’s strategies of maintaining a competitive advantage in the Curitiba market.
Preview sample
Customer Relationship Management Marketing Coursework
4 pages (1197 words) , Download 2 , Coursework
Free
It improves shareholder value as it helps establish a proper relationship with customer segments. Apart from establishing, maintaining, and enhancing relationships, CRM also helps to terminate the relationship with customers when necessary, to ensure the objectives of all parties are met (Grönroos, 1996 cited in Boedeker, 1997).
Preview sample
Marketing Strategy of Aer Lingus Marketing Assignment
20 pages (5000 words) , Download 10 , Assignment
Free
Recommendations After analyzing the marketing strategy of Aer Lingus, it has become evident for the researcher that the Irish airline is moving through an industry shift where international airlines are consolidating the industry through merger & acquisition of small airlines.
Preview sample
A New Line of Organic Products for an Existing Company Marketing Assignment
9 pages (2250 words) , Download 4 , Assignment
Free
According to the paper several important aspects have been taken into concern while devising an effectual marketing plan for the company. These aspects embraced conducting market analysis, identifying the target marketsas well as buying behavior of the customers and performing competitor’s analysis among others.
Preview sample
    17101 - 17150 results of 19914 items
    We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
    ✕
    Contact Us