Targeted Media and Audience
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On the other hand, some of the highly influential individual journalist to be contacted includes Fotheringham William, Fotheringham Alasdair, Daily Express newspaper Correspondent, Garbutt Robert, Cycling weekly Online Version Editor, Harlett Richard, RCUK ROAD CYCLING UK News Website Editor, and Milner Daniel, MBR magazine Acting Editor (Appendix 1 & 2).... This group is also experienced in reading route maps while riding, and thus making it easier for other riders without route maps to follow and enjoy the cycling tour....