How could HMV survive in digital word
How could HMV survive in digital word Marketing Literature review
12 pages (3000 words) , Download 1 , Literature review
They are presently no more dependent on record labels and can perform similar tasks at their homes. Also, distribution of their recorded products is also feasible through internet. Video sharing
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Promotion Plans and Blends Part II
Promotion Plans and Blends Part II Marketing Assignment
1 pages (250 words) , Download 0 , Assignment
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These two are indeed very powerful forms of promotion that could work under any independent usage (Laureate Education, 2013). But as the company blends these, I believe that one of the most effect ways to use them is to relate the promotional blend
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Buyer Behaviour: The Consumer Decision-Making Process as it relates to buying a new car
Buyer Behaviour: The Consumer Decision-Making Process as it relates to buying a new car Marketing Essay
8 pages (2000 words) , Download 2 , Essay
The UK auto market is dominated by key players like Nissan, Honda and Toyota (SMMT, 2013), with smaller firms competing over the rest of
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Chinas Economic Analysis
China's Economic Analysis Marketing Research Paper
10 pages (2500 words) , Research Paper
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This research will begin with the statement that China’s population has been on a decline in the present past. It has a population growth rate of 0.47% ranking it 159th in the world statistics. Although China has registered the largest population in the world, its growth rate has been on a downward movement recording rates lower than countries such as the United States.
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Value Creation
Value Creation Marketing Essay
1 pages (250 words) , Download 1 , Essay
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Firstly, the attendant should ensure meals provided to the customers are hot. In addition, the waiter may enquire from the customer on how they wish their chips to be served. It is also required that a business enterprise admit
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Business Plan
Business Plan Marketing Assignment
4 pages (1000 words) , Assignment
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The similar type of products is the use of the seat belt but the seat belt along with the air bag can provide better protection. The main features or the characteristics of the air bags are it is introduced and developed to minimize the risk
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League of Denial
League of Denial Marketing Assignment
1 pages (250 words) , Download 0 , Assignment
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By introducing the protective gears and helmets, the National Football League (NFL) should have known about the issue with players’ head injuries. This is because the sport involves physical contacts that cause concussions and brain injuries that affect the health and fitness of the players (Fainaru-Wada and Fainaru 15). 
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Markting plan
Markting plan Marketing Assignment
8 pages (2000 words) , Assignment
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Understanding the huge business opportunities lying in this retail industry, a small but profitable retail superstore is expecting to expand its business and establish a chain of retail outlets. In this
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MARKETING ACROSS CULTURES
MARKETING ACROSS CULTURES Marketing Assignment
8 pages (2000 words) , Assignment
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There are several advantages that are provided by the country in the form of the fact that the country is characterised by a young population whose median age is 27. The per capita income is
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Marketing Value of Advertisement Campaign for New Product Launch
Marketing Value of Advertisement Campaign for New Product Launch Marketing Research Paper
8 pages (2000 words) , Download 1 , Research Paper
The marketer-consumer relationship has changed due to changes in the economic environment. Marketing does not merely involve ‘using a pinch of the internet, a sprinkle of product sampling and a dash of PR’. Changing social behaviors combined with increases in consumer choice in media consumed has led to the fragmentation of mass audiences.
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The Applicability of the Elaboration Likelihood Model to Understanding Consumer Behaviour
The Applicability of the Elaboration Likelihood Model to Understanding Consumer Behaviour Marketing Coursework
8 pages (2000 words) , Coursework
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Advertising is a vast and complicated field as it brings about varied outcomes for prospective customers. Consumers assimilate and interpret the messages at various levels of their consciousness – for example, ads may lead to generating interest or liking for a product or the advertising message may bring about a change in behavior and lead to the actual purchase.
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What Causes Market Inefficiency
What Causes Market Inefficiency Marketing Essay
1 pages (250 words) , Download 0 , Essay
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This was a particularly important development as it tells us how changes in demand and supply which in turn changes the price leads to the most efficient point output. Whenever the Price Mechanism fails to lead the market into producing the most efficient output and allocating the efficient amount of resources to the production of a good. 
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Solo Project
Solo Project Marketing Research Paper
2 pages (500 words) , Download 0 , Research Paper
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Research exercises supplement information concerning the actual association between two variables in the marketing environment (Kolb, 2008). Determining the nature of the relationship between these variables facilitates objective decision making with
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Haagen-Dazs
Haagen-Dazs Marketing Essay
2 pages (500 words) , Download 0 , Essay
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In addition, the two pioneers did not think of creating a brand that people increasingly associate it with luxury and as premium products (Haagen-Dazs, “History”). While the company remains a market leader in the ice cream industry, there are various ways that
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Employability and Consulting Skills for Marketing
Employability and Consulting Skills for Marketing Marketing Assignment
6 pages (1500 words) , Assignment
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I have a strong educational background that makes me competent in marketing. My interpersonal skills and effective communication capabilities will prove to be a worthy human resource asset for your company. I believe that I can be a role player in the fulfillment of the objectives and corporate goals of the company.
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Marketing Plan
Marketing Plan Marketing Essay
1 pages (250 words) , Download 0 , Essay
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This product has been selected as a result of growing concern for improving healthcare and welfare of different people. Nowadays, conscious people on personal about their health prefer organic foods and ABC
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Experiments in Democracy and Globalization
Experiments in Democracy and Globalization Marketing Essay
1 pages (250 words) , Download 0 , Essay
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Free trade defines a market environment that lacks regulations such as policies and tariffs. It develops a uniform playfield in which only demand and supply forces regulate interactions between buyers and sellers. Fairtrade, however, defines a market environment in which rules are developed for the protection of marginalized players in the market.
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Netflix Case Analysis
Netflix Case Analysis Marketing Case Study
4 pages (1000 words) , Case Study
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The entire case has been studied and recommendations have been presented to discuss alternate measures which can take place. The company analysis of Netflix can be done by analyzing the position at which the company stands. This will enable
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Marketing transportation homework
Marketing transportation homework Marketing Essay
2 pages (500 words) , Download 0 , Essay
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The assurance of better planning of the Enterprise Resource Planning tools as the processing, commercialization and distribution is done in a more efficient manner. This ensures that the logistics information
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The failure of Ralph Lauren Rugby
The failure of Ralph Lauren Rugby Marketing Essay
9 pages (2250 words) , Essay
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The lifestyle apparel brand had launched a high-end brand extension, when demands appeared to be high. However, the company was unable to appropriately judge the target market segments and ultimately, failed to generate enough
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Internship report
Internship report Marketing Essay
40 pages (10000 words) , Essay
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During the internship, the intern was able to interact with the department manager and other employees working at the department. The intern was able to participate in the department’s programs and even conduct some of them.
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International marketing
International marketing Marketing Essay
6 pages (1500 words) , Essay
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The product to be launched in the markets of United States is Arabic cuisine or national food cuisine of Arab. Arab cuisine comprises of various regional cuisines that are traditionally found across the Arab world. It comprises of all cuisines from
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A group assignment to produce a strategic marketing plan for your new product
A group assignment to produce a strategic marketing plan for your new product Marketing Assignment
2 pages (500 words) , Download 0 , Assignment
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The role of products and services remains hinged at the promotion of the revenue capacity of a firm. A consideration of a soft drink firm calls for the consideration of the market structure in terms of consumer
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Internet Marketing a Practical Approach
Internet Marketing a Practical Approach Marketing Essay
2 pages (500 words) , Download 0 , Essay
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The problem is on guaranteeing the quality of these products by the small business owners once the products are received the products. Small business owners have no skills or financial ability to test the product’s quality or ship back the products or even engage in international legal battle and hence they are worse affected in case of quality fraud.
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MARKETING
MARKETING Marketing Essay
2 pages (500 words) , Download 0 , Essay
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Setting the research agenda by Halford and Boyland. According to the article, "Specific HFSS food items may less likely to be promoted during child-specific programming but fast food outlet promotion appears to be on the increase as does
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Managing Growth Assignment
Managing Growth Assignment Marketing Essay
2 pages (500 words) , Download 0 , Essay
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Within a simulation of 10 years, as a CEO, one has to invest on current that involve trading securities that involve a business purchasing products that it can sell in short-term to make profit. The result will help to attract new customers,
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Marketing database
Marketing database Marketing Essay
1 pages (250 words) , Download 0 , Essay
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In this regard, a basic understanding of the estimated duration a customer is to abide to a specified royalty program, and their purchasing behavior for the duration
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5 positive and 5 negative ways companies who have faced harassment cases have handled them
5 positive and 5 negative ways companies who have faced harassment cases have handled them Marketing Article
1 pages (250 words) , Download 0 , Article
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Samsung too had sued Apple for violating two of its patents of which they were awarded $138,000 (Miller 208). The top leadership of the both companies has not changed because the focus has
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Retailer Brief
Retailer Brief Marketing Research Paper
1 pages (250 words) , Download 0 , Research Paper
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On twitter, customers and guests can get live announcements about offers and exclusive products or services. Guitar Center’s Facebook page allows customers and visitors to turn into fans of the
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Up Move European Marketing Strategy
Up Move European Marketing Strategy Marketing Research Proposal
13 pages (3250 words) , Research Proposal
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The author of the paper states that the methodology he is going to adapt to develop the survey instrument will be based on a combination of a focus group interview process and secondary sources. The questions to be used in the survey and focus group interviews will be based on our secondary sources.
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Market Position of Riverview Regional Medical Center
Market Position of Riverview Regional Medical Center Marketing Case Study
8 pages (2000 words) , Download 1 , Case Study
In 1991 RRMC was sold to Health Management Associates (HMA), a national health administration company that owns and operates in excess of 50 similar facilities located around the country. Since they were founded in 1977, HMA has experienced steady growth by focusing on a core group of hospitals located in rural communities in the Southeast and Southwest with 30,000 to 400,000 in population.
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Le Bistrot Pierre Product Mix
Le Bistrot Pierre Product Mix Marketing Research Paper
8 pages (2000 words) , Research Paper
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The restaurants Le Bistrot Pierre are widely known to the customers not only for the quality of food products but also for the affordable price ranges. It is widely viewed that the chain of restaurants has independence in their way of store furnishings. This is done to present the uniqueness of the restaurant concept to the customers.
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Understanding Consumer Needs
Understanding Consumer Needs Marketing Assignment
1 pages (250 words) , Download 0 , Assignment
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Coke – The Coca Cola Company is one of the fortune 500 companies which has changed the way people look at beverages as a product, marketing as a means to grow business and in fact as a landmark example of positioning and branding. At the Coca Cola Company, we strive to refresh the world, inspire moments of optimism and happiness, create value and make a difference.
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Marketing Mix & Marketing Mix Planning with Nutritional Supplements
Marketing Mix & Marketing Mix Planning with Nutritional Supplements Marketing Assignment
2 pages (500 words) , Download 1 , Assignment
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Consumer products/services include those that are purchased by customers for final consumption while industrial products/goods are
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Strategic Management: Audit of Nintendo
Strategic Management: Audit of Nintendo Marketing Essay
6 pages (1500 words) , Essay
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The resources and capabilities of the company are listed in accordance with its ranking and description by the researcher. This essay also mentiones the number of staff ranks, intangible and tangible resources, capabilities of the Nintendo and analysis of it's strategies on management and staff education.
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If industrial robots get cheap enough, they may replace almost all unskilled factory worker in the future. discuss the benefits and costs of this to society
If industrial robots get cheap enough, they may replace almost all unskilled factory worker in the future. discuss the benefits and costs of this to society Marketing Essay
2 pages (500 words) , Download 0 , Essay
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Robots have been the focal point of many Hollywood stories and recently, many news stories as well, thus increasing the widespread concern about robots that within the few decades, they would take over the industrial sectors thus creating
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The finest one-stop shop for ambulance vehicle
The finest one-stop shop for ambulance vehicle Marketing Essay
6 pages (1500 words) , Essay
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The author explains that the proponent will provide medical supplies such as oxygen, first aid kit, other life-saving devices, beddings, hydraulics, and other relevant medical equipments for emergency purposes. In cases when the clients would want customized medical equipments such as beddings, the business would substantially design them.
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Using digital marketing and outdoor Ads for SMEs
Using digital marketing and outdoor Ads for SMEs Marketing Essay
6 pages (1500 words) , Download 1 , Essay
On the other hand, we can define marketing as selling more stuff to more people to more often (Daimond, 2005:p24). “With that end in mind, every action your team takes affects the sales of your company. To that end, everything you do is marketing."
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Importance of Implementing a Customer Service System
Importance of Implementing a Customer Service System Marketing Assignment
1 pages (250 words) , Download 1 , Assignment
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Customer relationship management systems will be used to manage customer relationships and they are used to manage business contacts, client contacts, and sales leads, which are paramount in ensuring that business customer data that ascertains that the business provides services that the customer wants and provide better services to the customer.  
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Individual Assignment 10
Individual Assignment 10 Marketing Article
1 pages (250 words) , Download 0 , Article
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Some of the unethical practices in sales lead generation and nurturing include opportunism, dishonesty, breach of privacy and spamming (Solomon and Tuten 9). In addition to the above unethical behavior, another unethical behaviour of sales lead generation
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Re writing/ making changes to the topic : Analysing the impact of Confucianism on customer behaviour and perception of western brands
Re writing/ making changes to the topic : Analysing the impact of Confucianism on customer behaviour and perception of western brands Marketing Essay
16 pages (4000 words) , Essay
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On the contrary, there have not been sufficient studies on the Chinese consumer brands even though they seem to assume greater importance. Up to this moment, the very strongly proven brands to be the
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Allstar Brands Distribution Channel
Allstar Brands Distribution Channel Marketing Essay
1 pages (250 words) , Download 0 , Essay
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The author states that the marketing management group consists of the brand manager, assistant brand manager, and a brand assistant. The responsibility of these is the development of the marketing strategy including any reformulation or line extension options. For the company to maintain its level of success, it ensures that it meets its goals.
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ELs Case Analysis
EL's Case Analysis Marketing Case Study
2 pages (500 words) , Download 0 , Case Study
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The company grew in stature after the productions by Saab gained global recognition. However, Saab needed strategies that would but the company in a position in a competitive position. The developed strategies required a lot of financial
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A Message without Words
A Message without Words Marketing Essay
11 pages (2750 words) , Download 1 , Essay
There are various forms of media advertising that one can engage in to ensure effectiveness in marketing. The mode of advertising requires evaluation and
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Strategic Management Competitiveness & Globalization
Strategic Management Competitiveness & Globalization Marketing Essay
1 pages (250 words) , Download 0 , Essay
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With that, the multinational commercial world nears its end and so does the multinational corporation (Levitt, 1983). There is a ring of truth is he foreshadow as the business world today is characterized by tumultuous developments. The Ford Company is an example of companies that have proven Levitt’s prediction right.
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The Design for How Mobile Social Media Tackle with Bangor University Chinese Undergraduate Students Career Issues
The Design for How Mobile Social Media Tackle with Bangor University Chinese Undergraduate Student's Career Issues Marketing Research Proposal
8 pages (2000 words) , Research Proposal
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The dwindling number of Chinese students enrolling at the university is a portrayal of the underlying crisis at the university. The use of mobile social media may help the foreign students adapt and integrate into the new society but the new type of media may also further compounds the problems that the foreign students face.
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Marketing Planning and Strategy (The Dark Side)1
Marketing Planning and Strategy (The Dark Side)1 Marketing Assignment
1 pages (250 words) , Download 0 , Assignment
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In addition, new firms marketing their products and services these days also attempt to create needs so that consumers have a reason to purchase. In short, marketing is able to satisfy the needs of existing consumers and to
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Various options hedging strategies
Various options hedging strategies Marketing Research Paper
1 pages (250 words) , Download 0 , Research Paper
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Ratio spread-This is an option strategy that has the aim of reducing risks associated with the movement of the price of the underlying asset with short and long positions offsetting. This strategy relies on the change of the price of the option that has been caused by changes in the underlying security’s price.
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IBM
IBM Marketing Assignment
2 pages (500 words) , Download 1 , Assignment
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The technology and hardware business has numerous competitors that require a lot of resources spent on promotion strategies (Monahan 56). One opportunity that may arise from this vision is that the company
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Metabical
Metabical Marketing Admission/Application Essay
1 pages (250 words) , Download 1 , Admission/Application Essay
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The customers have to identify the BMI before employing the use of the prescription (Quelch 3). Market segmentation is dividing the market into different sections and finding out the
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