Making Purchase Decisions about Banking Service - Case Study Example

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Summary

The paper "Making Purchase Decisions about Banking Service" is a perfect example of a marketing case study. This essay requires the student to select product/services from assignment one and highlighted the five steps involved in making purchase decisions about these services. The product chosen in assignment one was banking service. This will be followed by laying some focus on the bank’s marketing strategy…

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Subject: Marketing
Type: Case Study
Level: Undergraduate
Pages: 16 (4000 words)
Downloads: 0

Extract of sample "Making Purchase Decisions about Banking Service"

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