StudentShare
Our website is a unique platform where students can share their papers in a matter of giving an example of the work to be done. If you find papers matching your topic, you may use them only as an example of work. This is 100% legal. You may not submit downloaded papers as your own, that is cheating. Also you should remember, that this work was alredy submitted once by a student who originally wrote it.
Contact Us
Sign In / Sign Up for FREE
Sign Up for FREE Sign In
Search
✕
Go to advanced search...
✕
Home
Free Samples
Premium Essays
Editing Services
Editing Proofreading Rewriting
Extra Tools
Essay Topic Generator Thesis Generator Citation Generator GPA Calculator Study Guides Donate Paper
Essay Writing Help
About Us
About Us Testimonials FAQ

Marketing Essays

Result for Subject Marketing:
19930 essays
The Marketing Strategy of GoPro Based on Social Media Marketing Essay
4 pages (1000 words) , Download 2 , Essay
Free
Premium+
If you’ve been yearning for the activities, you can get the best goods from the company. A product produced by GoPro is designed for people interested in entertainment activities. GoPro is known for producing goods that will be relevant in filming and other entertainment activities.
Preview sample
Tesco: Market Environment and Resource Capability Analysis Marketing Essay
12 pages (3495 words) , Download 1 , Essay
Free
Retail shopping has changed the traditional shopping customs by introducing a western shopping culture through product variety and modern store formats. Retailing grocery is an intensely competitive, low-margin, and high volume industry that has evolved over the years and is now dominated by chains utilizing the latest technology.
Preview sample
sponsored ads
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
—
Apply my DISCOUNT
The Principles of Marketing in the Service Sector Marketing Assignment
13 pages (3555 words) , Download 1 , Assignment
Free
The knowledge gap indicates the gap that arises due to not properly understanding the customer expectations, whereas the service design and standards gap arise due to improper selection of service designs and quality standards. The service performance gap arises as a result of not delivering to the service standards.
Preview sample
Agricultural Marketing Orders Marketing Essay
6 pages (1744 words) , Download 1 , Essay
Free
Agricultural marketing orders were legislated to allow farmers to hoard their farm produce to stabilize the market. The marketing orders put a ceiling on the number of products produced, handle surpluses, inspected the commodities and change the commodities to meet market requirements. The orders covered thirty-five fruits as well as vegetables, nuts and specialty crops. Marketing agreements were also developed.
Preview sample
Applying the Marketing Concepts to Forever21 in the Chinese Market Marketing Case Study
10 pages (2744 words) , Download 1 , Case Study
Free
Forever 21 is a well-established brand in many countries around the globe. The Chinese market can effectively be targeted by choosing the right market segment(s) and carefully catering to their requirements, tastes and choices associated with their cultures. Positioning plays a key role in establishing the brand in the minds of the consumers. Strong brand positions would lead to higher growth and sales for Forever 21 in the Chinese market.
Preview sample
The Marketing Game Marketing Report
10 pages (2883 words) , Download 1 , Report
Free
In the game plan report, the components of the marketing mix determine the product’s development or downfall. Various factors of the marketing mix like the product, pricing, place and promotion have been discussed and their limitations in our firm have been analyzed.
Preview sample
Fruit Delight - Communications Considerations for the Target Market Marketing Case Study
8 pages (2310 words) , Download 1 , Case Study
Free
Word Of Mouth marketing using the brand’s current customers would also influence the target audience as they are highly image-conscious and trust their peers more than others. What is more, Fruit Winders already has a positive image (especially with the mums) as far as health benefits are considered. 
Preview sample
Marketing And Advertising Strategies Of Delta Airlines Marketing Essay
11 pages (2750 words) , Download 1 , Essay
Free
Premium+
Its history began in 1924 when it was created as a branch that specialized in the design of military aircraft giant Huff Daland.
Preview sample
The Customer Satisfaction Study Marketing Research Paper
15 pages (4182 words) , Download 1 , Research Paper
Free
The primary reason for this research is that Lin Ye Daxue wishes to understand exactly what the level of satisfaction is among the attendees at the conference. However, the university will recognize how difficult it will still be to identify exactly what actions will increase the value of the conference.
Preview sample
Research Method Marketing Assignment
6 pages (1796 words) , Download 1 , Assignment
Free
As has already been established this is only a pilot survey conducted to know the trends and preferences of a sample population although it could be said that it has been authentic and free of statistical variances and errors since the data were fed into computers and the data analysis and results were free of manual or statistical errors.
Preview sample
Product Launch of a Company Marketing Case Study
6 pages (1602 words) , Download 1 , Case Study
Free
The marketing plan involved in the promotion of the particular product should focus on the following issues: a) limitation of the cost of advertising (at least for an initial period in order for the profits from the selling of the product to pay-back the expenses made for its acquisition and its promotion in the market).
Preview sample
Relationship Marketing: Improving Work Environments and Employee Relations Marketing Literature review
8 pages (2334 words) , Download 1 , Literature review
Free
Finally, one of the most important aspects of keeping employees happy is the benefit plans offered tot hem.  Health insurance is such an important feature to any company’s benefit plan such as many people work at certain companies strictly for the benefit of retaining healthcare benefits from them and their families.
Preview sample
Value in the Context of Marketing Marketing Essay
10 pages (3132 words) , Download 1 , Essay
Free
The digital era fuelled novel business opportunities and the continuous evolution of online business channels has made multi-channel retailing a reality, with the customer now placed at the forefront of business strategy. This has propagated discussion with regard to the need for businesses to adopt a customer relationship-oriented approach in order to create value in marketing.
Preview sample
Principles and Practice of Marketing Management Marketing Assignment
10 pages (2673 words) , Download 1 , Assignment
Free
The strategies include: determining the best marketing mix and assessing the environment using PEST analysis to establish future opportunities, threats. Determining the marketing mix ensures the firm is able to satisfy target market segments. A marketing audit to evaluate the effectiveness of strategies in accomplishing objectives is essential. 
Preview sample
Critical Analyse Global Markets and the New Product Development Marketing Article
10 pages (3473 words) , Download 1 , Article
Free
It is one to in reality discover and calculate the customer’s needs and wants but to attain desired outcomes these answers need to be interpreting into corporation language. Therefore, the corporation is supposed to focus on what is incorrect with the obtainable product or services and try to appreciate what the purchaser actually needs.
Preview sample
Export Marketing: What You Need to Do To Go Global Marketing Assignment
6 pages (1602 words) , Download 1 , Assignment
Free
Typically, export is used for trade or sale and it, therefore, is an important part of the international trade. The export goods and services are generally targeted for foreign consumers, and these goods or services are provided by the domestic producers. In simple terms, export is the marketing of goods and services produced in one country into another country.
Preview sample
Role of Government and Industry Agencies in Marketing Communications Marketing Essay
7 pages (2110 words) , Download 2 , Essay
Free
According to the American Marketing Association, integrated marketing communications (IMC) is “a planning process designed to assure that all brand contacts received by a customer or prospect for a product, service, or organization are relevant to that person and consistent over time.” (marketingpower.com). Advertising is an integral component of marketing communications in the fast-changing in the fast-changing world of the commodity market.
Preview sample
The Perfectly Competitive Firm Marketing Essay
7 pages (2994 words) , Download 1 , Essay
Free
To prevent monopolies from forming, the government creates industrial policies such as antitrust laws. These antitrust laws are formed to provide disincentives for companies to resort to monopolistic tendencies within their given industries. The antitrust laws prohibit any company from creating a cartel to get hold of the price and output within the industry.
Preview sample
Influence of Advertising Magazines on Young Women Self Esteem Marketing Essay
10 pages (2650 words) , Download 2 , Essay
Free
The impact of magazines on the self-esteem of young women, as they compare their body shapes with the “perfect” ones of models, seriously needs to be denounced. The myth about beauty will be broken by revealing the real benefits media enjoy by impacting the values of women. The paper also focuses on identifying ways through which this insecurity can be prevented or remedied. 
Preview sample
Advertising Media Planning Marketing Essay
6 pages (1794 words) , Download 2 , Essay
Free
In the 20th century, the economy was inclined towards the production side, the competition was not severe, and awareness regarding the products was not significant due to all these factors, the producers were somehow able to victimize the consumers through their advertisements. Corporations, not individuals, were in power. The tables turned when the world was passing through the mid-20th century.
Preview sample
Handling the Marketing Needs of PDR Hotels and Resorts to Increase Annual Profit Gains Marketing Coursework
10 pages (2724 words) , Download 1 , Coursework
Free
Purchasing the Mortloch hotel was only the beginning of this diversification. Marketing the location and the facility itself is another side of the story. With successful operations handled though, it could be expected that this branch could well become one of the most unique branches of the PDR Hotels and Resorts group around the globe. 
Preview sample
The Marketing Process and the Four Major Components of the Marketing Mix Marketing Coursework
6 pages (1610 words) , Download 1 , Coursework
Free
Marketing is the business discipline responsible for attracting customers by delivering a message about a product in order to persuade the customer to make a purchasing decision. The job description of the marketer involves creating a marketing program or plan to achieve the company’s desired goals (Kotler, 2002). 
Preview sample
Advertising, Sales and Promotion: London 2012 Olympics Marketing Term Paper
6 pages (1611 words) , Download 1 , Term Paper
Free
London has been awarded the right to host the 2012 edition of Olympics and it is no mean feat. Every British citizen must feel proud of this achievement. In its quest for winning the right to host it in the first place, it defeated a number of significant cities which also included Paris – considered a hot favorite for it.
Preview sample
Marketing of the UK Tourism Agencies Marketing Essay
10 pages (2547 words) , Download 1 , Essay
Free
Tourism marketing involves an analysis of the tourists’ requirements, product planning according to tourists’ requirements, and promoting the products through advertisements, promotions, and contacts. The tendency among tourist firms, mostly, is to neglect marketing planning and policy, which is very crucial for attaining a strong competitive and growth-oriented position and the resulting success of a marketing strategy.
Preview sample
Marketing Opportunities at Rooneys Bed and Breakfast Marketing Case Study
13 pages (3353 words) , Download 1 , Case Study
Free
Communications of new policies and procedures would have to be done in a manner that would allow all stakeholders easy access. Therefore writing new ideas and displaying them in a prominent spot on a weekly basis in an allotted area for all team players to peruse is crucial to the success of this organization. 
Preview sample
Non-Market Factors Crucial in Emerging Markets Marketing Essay
6 pages (1558 words) , Download 1 , Essay
Free
The first one focuses on the competencies of the product/ company and the second one prepares a facilitating background environment within which it operates. The first one defines the market factors and basically involves intermediate markets, private agreement, economic transactions, and exchange of goods. 
Preview sample
Marketing Communications Done by Toyota and Subaru Marketing Essay
6 pages (1963 words) , Download 1 , Essay
Free
Both Toyota Land Cruiser 200 and Subaru Forester used a similar marketing communication approach in order to reach its target consumers.  However, Subaru Foresters’ television advertisement seems to be better than the advertisement set by Toyota Land Cruiser 200 because of the way it delivers its marketing information to its audiences.
Preview sample
Marketing Plan for Starbucks Light Lunch Option Marketing Business Plan
17 pages (5261 words) , Download 11 , Business Plan
Free
The promotion could increase the sales and profitability of the company given that the average number of customers who visit Starbucks store outlets between 11 a.m. to 1 p.m. is low as compared to the rest of the business hours. To enable to remain profitable in the market, the company should avoid saturating a specific geographic market. This will allow the company to maximize the business operation in each Starbucks store outlet.
Preview sample
Understanding the Olympic Marketplace Marketing Research Proposal
11 pages (3059 words) , Download 1 , Research Proposal
Free
The recruited survey sample will consist of a wide variety of citizen and businessperson demographics, encompassing the responses of 50-100 consumers in the UK. Each surveyed respondent will be shown several pieces of marketing literature and asked to respond about various brand features (both Olympics-based and other sponsor brands).
Preview sample
Essentials of Gillette's Marketing Company Marketing Report
12 pages (3303 words) , Download 1 , Report
Free
The market strategy of an organization enables it to utilize the available opportunities thereby facilitating its expansion capabilities. Segmenting, targeting, and positioning are significant in ensuring that the company’s competitiveness in the market is enhanced through the provision of products and services which correspond to consumer demands. Gillette is the most successful company in the safety razors amongst other sanitation products.
Preview sample
Competition in Supermarket Industry Marketing Essay
7 pages (2313 words) , Download 1 , Essay
Free
This static competition explains why in marking out the boundaries within the supermarket sector, there are numerous problems that oftentimes arise. When trying to capture a large market, especially during the peak periods of the year, most supermarkets tend to lower their prices in comparison to that of their rivals in a bid to retain and get more customers due to the competitive advantages that they seek to leverage within the market
Preview sample
The Role of Data Mining and Fusion in Modern Marketing Management Marketing Article
14 pages (3992 words) , Download 2 , Article
Free
There is a danger of information overload and that management should not become totally reliant on the findings. There are a number of research methodologies available to a marketing manager, all methods are valuable in their own way but will blend with each other for better strategic decision making. 
Preview sample
Consumer Behaviour: Blue Lagoon Marketing Assignment
9 pages (2322 words) , Download 1 , Assignment
Free
Classical conditioning is a type of learning that occurs when a neutral stimulus becomes associated with a stimulus that causes a reflexive behavior and in time is sufficient enough to produce that behavior. Operant conditioning is the learning process that carries along with it the consequences of previous learning. 
Preview sample
Marketing Communications on Drinks Market Marketing Case Study
8 pages (2424 words) , Download 2 , Case Study
Free
The UK soft drinks market is undergoing a transition as consumers lay greater stress on health and well being. The market for carbonated drinks has thus been reducing while the market for bottled water and juices is increasing. Today the consumer is well informed and they are increasingly aware that carbonated drinks contain excessive levels of benzene (DBR, 2006). 
Preview sample
India as an Emerging Market Marketing Case Study
7 pages (1948 words) , Download 1 , Case Study
Free
Indian culture is profoundly influenced by the notion of homo hierarchus that is derived from the caste system. The caste system is unique to India in which graded inequality is legitimate. The norms and values of Hindutva are also being propagated widely as part of Indian culture such as the reproduction of Brahmanism.
Preview sample
Effective Strategies for Marketing Communication Marketing Essay
14 pages (4183 words) , Download 1 , Essay
Free
Premium+
Arguments that a highly informed marketplace might become easily bored or irritated with such advertisements is valid, however, causing information based ads to contribute to levels of information overload experienced by the modern consumer.  It is only in this context in which the emotion-laden advertisement gains advantage in its ability to entertain and distract.
Preview sample
Advertisements and Anorexic Models Marketing Essay
6 pages (1765 words) , Download 1 , Essay
Free
The advertisers of fashion and other goods are certainly a part of the problem when it comes to Anorexia since their idealized picture of what a woman should look like is nothing compared to what women in the real world are used to. The images used by the advertisers may push women into believing that low weight is the ideal of beauty and attractiveness while normal weight is nothing more than being a failure as an individual. 
Preview sample
Motorola: Consumer Relationship Marketing Marketing Essay
12 pages (3337 words) , Download 1 , Essay
Free
The process of benchmarking outcomes first requires the identification of the benchmark. This ensures that the information is correct. In many cases, benchmarking involves partnerships with similar or consolatory organizations to develop a set of common operational definitions, characteristics, and statistics. The collected information is examined using several analysis techniques, such as a gap analysis to define holes in order processing.
Preview sample
Army Marketing Shift: Snafu or Effective Exercise Marketing Case Study
12 pages (3586 words) , Download 1 , Case Study
Free
Using the SWOT-PESTEL situational analysis model, an assessment of the U.S. Army’s marketing strategy is conducted.  The discussion established the bases for an objective study of the previous campaign and why it was not effective, and the assessment as to whether the new campaign would be more effective.  
Preview sample
Impression of the Advertisement Marketing Case Study
10 pages (2710 words) , Download 1 , Case Study
Free
It is no secret that advertisements are trying to get us to buy something. Although today’s consumers feel much more sophisticated in their ability to spot the obvious ploy, the truth is that advertisements and their designers have kept pace with these changes. Their even more sophisticated use of images, colors, text, and placement is designed to circumnavigate our logical defenses.
Preview sample
Viral Branding Marketing Coursework
7 pages (2090 words) , Download 1 , Coursework
Free
The viral model is a compendium of insights and concepts embedded in the traditional notions of public influence, such as word of mouth, diffusion of originality, and public relations, which acted in response to two main events in the 1990s: the greater distrust toward mass marketing and the invention of the Internet (Mathieson 2005).
Preview sample
Brand Positioning of Apple Computers Marketing Essay
10 pages (2683 words) , Download 1 , Essay
Free
The modern world and modern marketing techniques allow companies to take some unique ways in which their brand can be identified as unique amongst the competition. Although there are many ways to do this, branding on the internet and artistic advertising come across as the most outstanding methods for getting a better position for any given brand.
Preview sample
Abbey National in All Its Greatness Marketing Essay
6 pages (1583 words) , Download 1 , Essay
Free
Abbey National had achieved this success only by having a good commitment and sincerity towards its customer and having a flexible working environment to its organisational staffs that are the backbone of the firm. All these initiatives had helped Abbey National to perform efficiently and retain a satisfied customer base for a longer period of time.
Preview sample
Internationalize AA Ireland Marketing Environment Marketing Coursework
14 pages (3982 words) , Download 1 , Coursework
Free
International Marketing creates new challenges and provides new opportunities in every sector. The market is affected by macro changes like government regulations and policies and demographics. Other complexities and uncertainties include consumer behavior. There can be shifts within the industry itself like globalization and technological advances which alter the marketing strategies.
Preview sample
Information for Marketing Decisions Marketing Assignment
8 pages (2212 words) , Download 1 , Assignment
Free
To ensure that the focus groups came up with relevant and accurate research carefully chosen criteria would be needed to select the membership of each focus group. One simple method of obtaining potential members for the Waitrose wine focus groups would be to prepare questionnaires for recent Waitrose customers to complete.
Preview sample
Technology and Services Marketing Marketing Report
6 pages (2749 words) , Download 2 , Report
Free
Services are products that, like goods, could also be produced and marketed. There are some major differences, though, between a product-good and a product-service. A service is essentially an activity done for the benefit of a person or a thing. Services are intangible, which is why services marketing is sometimes called “selling the invisible”.
Preview sample
Impact of Culture on the International Marketing Marketing Research Proposal
8 pages (2478 words) , Download 1 , Research Proposal
Free
The structure of the business network in the international commercial area has led to the necessity of specific marketing strategies that could offer a competitive advantage in a particular international business towards its competitors. The methods for the design and the application of such a strategy tend to differ.
Preview sample
Marketing Communication Plan for the Hi-Fi Audio Products Marketing Case Study
13 pages (3085 words) , Download 1 , Case Study
Free
Analyzing the market situation is very essential to build an effective communication strategy, thus this would occupy most of the space and will be referred frequently in the later parts of the report. After the analysis part, the second step would be the development of the objectives for marketing communication. 
Preview sample
Strategic Marketing in Tourism and Leisure Marketing Coursework
13 pages (3780 words) , Download 2 , Coursework
Free
In fact, tourism planning, as a concept, is characterized by a range of meanings, applications, and uses. It encompasses many activities; it addresses physical, social, economic, business, and environmental concerns, and in so doing involves different groups, agencies, and institutions with their own particular agendas.
Preview sample
Strategic Marketing is Inadequate unless it Encompasses Social Corporate Responsibility Marketing Coursework
7 pages (2621 words) , Download 1 , Coursework
Free
Along with the process, it is possible for the company to increase its sales and eventually gain a good market value. Marketing managers should always be reminded that it takes a good combination of the external CSR initiatives and a well functioning internal corporate abilities to make the CSR work its miracle for the company. 
Preview sample
    4801 - 4850 results of 19930 items
    We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
    ✕
    Contact Us