Market Segmentation Concept Essay Samples and Topics Online

Management: Strategic Decision Making in a Global Business Setting

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Antioco makes two big strategic decisions – discontinuing late fee penalties and entry into the online retail market – that both the board and investors find unconvincing.... For Netflix, to sustain their market leadership the company should increase its investment (financial, human resource) in knowledge brokering....

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People Making Predictions

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Provided that all these people whose job it is to evaluate the market and make good, solid predictions about it, had all the necessary information about its fluctuation, one can only conclude that they made the wrong call and their decision making was blurred by the current success of the company/name in question.... Still, making highly accurate predictions about a thing as unstable as the market requires not only knowledge and ability to evaluate, but to also have luck while doing so....

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Marketing and Product Life Cycle

1 pages (370 words) , Download 3 , Case Study

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The introduction of the Key Ring in the market will be accompanied by wide publicity efforts.... During the growth stage, it is expected that the product will already be popular in the market but competitors are trying to catch up by making their own campaigns.... In the following paper 'Marketing and Product Life Cycle,' the author examines the marketing of the new product which will accompany all the products distributed by Procter and Gamble....

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E-Commerce: Amazon.com

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mazon enjoys the ability to market a host of other products and advertise their site as a venue for other retail opportunities.... (hint: easy entry)The number of web retailers increases due to several factors: the lure of financial profit, easy entry, and access to create a site and market products and services, and the wide range of clients that search the internet for opportunities to buy, sell or simply initiate social networking....

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Human resources internal and external recruitment

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External recruitment also increases the reputation of the institute in the job market.... The increased popularity of the organization in the job market leads to growth of the organization (Byrnes, 2009).... Internal recruitment is employing persons from inside the organization to acquire the vacancies left in an organization....

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Baskin Robins

1 pages (250 words) , Download 3 , Research Paper

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Syndicated data is a collection of information related to a specific industry that is collected and classified by market research firms (Proctor, 2005).... Basin-Robins require syndicated data concerning organizations within its industry, especially those that serve the same or similar market....

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Trends in Healthcare Services

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he economic and societal factors affecting the pricing and demand of healthcare services in health insurance market are: We compensate our hospitals, doctors and other medical services providers in ways that rewards for doing more, rather than for being efficient.... ospitals and other healthcare providers are gaining market share and are able to demand higher rates....

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Satisfactory Data Sheet

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Generally, manufacturers and suppliers of chemical substances are required under regulations of classification, labeling and packaging (CLP) to submit certain labeling and classification information of the products that they release into the market.... This supplier's classification correctly agrees with the EU CLP Chemical ification Labeling and Packaging Essay Chemical ification Labeling and Packaging Essay Generally, manufacturers and suppliers of chemical substances are required under regulations of classification, labeling and packaging (CLP) to submit certain labeling and classification information of the products that they release into the market....

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Answer questions

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In order to increase its market competitiveness, Daimler AG has embarked on Business Intelligence.... The company, therefore, can produce vehicle values that can be delivered in real-time to the market.... For once, BI enables the company to identify the different needs of not only their existing customers but potential ones as well....

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Offshoring (Offshore Outsourcing)

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Offshoring is gaining popularity because it allows organization to reduce their costs, develop an extended market reach, and improve efficiency and productivity of work at the same time (Masciarelli, 2011).... (2009) Services Offshoring and its Impact on the Labor market: Theoretical Insights, Empirical Evidence, and Economic Policy Recommendations for Germany, NY: Springer...

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What is branding

2 pages (500 words) , Download 2 , Essay

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Branding is a vital component of any company because not only does it set a business apart from its competitors, but it also helps the company focus on a particular market segment.... Branding is a vital component of any company because not only does it set a business apart fromits competitors, but it also helps the company focus on a particular market segment.... Besides budding entrepreneurs, branding is also a waste of time for companies that have not accurately defined their target market....

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Differences and similarities between any public and private organizations you are familiar with

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econdly, public organizations are predominantly controlled by political forces while private sectors are controlled by market forces.... This enables the private schools to define their market and set achievable goals while the public institutions pursue goals set for them by legislatures (Tompkins, 2005)....

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Apple's Strategy for its products

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As a result, Apple has become the world's most liquid organization despite having a niche target market which is miniscule as compared to Microsoft.... This tells us that any organization can do well in the market by positioning their products on some differentiating factor rather than price....

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Summary of Two Recent Articles on Investment Banking

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While Germany's pharmaceutical sector took advantage of the Greek market inefficiencies to reap the huge profits, they are today labeling Greeks as corrupt and lazy.... 2000 jobs may be shed and the tough market conditions are making it harder for the bank to achieve a turnaround (Slater & Kar-Gupta, 2011)....

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Oil dependence is a dangerous habit

1 pages (250 words) , Download 2 , Essay

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increases world oil prices in the world market and sometimes benefits oil-producing nations that do no sell to the U.... market (Lefton and Weiss para 4).... The following paper "Oil dependence is a dangerous habit" seeks to discuss the problem of oil dependence, describe its possible consequences and recommend some steps to avoid this problem....

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Thomson Greenhouse

1 pages (250 words) , Download 4 , Essay

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Because of the small yet competitive market that the Thomsons find themselves in, there would not be much room for growth.... In order to compete with its rivals, Thomson Greenhouse would have to focus on which target market to focus on, either upper class customers who are.... To evaluate how a new greenhouse would impact Thomson Greenhouse Because of the small yet competitive market that the Thomsons find themselves in, there would not be much room for growth....

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Credentalism

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This aspect ensures that the organization maintains high performance and remains competitive in the market (Grip and Borghans, 2000, p.... With the current level of globalization, business world has become so dynamic therefore, requiring an individual who is qualified to know what to do in case of any change in the market (Grip and Borghans, 2000)....

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Assumptions Made in the U.S. Economic Decisions

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lthough a free market experiences a number of challenges, the condition was avertable.... A though research in market trends would help contain the economy and avoid such assumptions.... The paper 'Assumptions Made in the U.... .... Economic Decisions' will look at the state of a country's economy, which is dependent on vital decisions made by key stakeholders....

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Strategic Choice and Evaluation Paper for Garmin Company

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This strategy will not only enhance the product breadth of company but will also support in competing with major rivals as well as creating a sustainable position in market.... In this manner, it would be difficult for competitors to compete with Garmin and it can also direct the company to the position of market leader in a period of next 10 to 20 years....

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Dell Computers - Supply and Demand

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Customers who like the experience provided by the Dell products are likely to purchase from the company despite market forces (Mankiw, 2011).... Consumers have an option of purchasing cheaper products because there are numerous suppliers in the market.... The main factors affecting the demand of Dell computers include customer experience, preference, price of the product, customer service and consumers' income....

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What is to fear I would the answer from the papers I aploaded

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In the poem by Christina Rossetti about the goblin market, this is evidence of the strength of the heart.... Goblin market: And Other Poems.... There is no other force in the world stronger than the will to survive, as many people claim.... To some extent, this statement is true....

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Discussion Question 1 Week 8

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Promotion planning involves identifying a target market, making a budget and coming up with an appropriate advertisement.... Cartoon network's target market is the kids and the best way would have been to organize for a kid's fun day or to come up with an audio visual advert that is appealing to kids....

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Essay on a Modest Proposal written by Jonathan Swift

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10), and the remainder may be sold on the market as food for wealthy landlords.... He declares that there is a good market for this ‘commodity'.... In his essay 'A Modest Proposal', Jonathan Swift begins by regretting the widespread presence of beggars and impoverished children on the roads of Ireland, and proposes to submit a 'cheap and easy method of making these children sound and useful members of the....

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Strongest sources of legitimacy

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Freedom and the free market economy can also be said to be contributing to the country's democracy.... When people operate under free market they are able to practice democracy without having fears of being discriminated.... Education is one of the ways through which people are able to acquire knowledge and skills that enable them to be of meaningful importance to the society....

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Quality Management

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Relying on three major economic sectors; manufacturing, support, and service, he proposed a realistic strategic plan aimed at helping companies achieve market-driven goals and objectives (Watson, & Howarth, 2012).... He identified products' failure, waste of resources, and loss of market powers as primary reasons behind poor quality planning....

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Political Economy of Race, Class and Gender

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By the turn of the nineteenth century, the European countries and especially Great Britain led to the creation of the first global market economy.... The result was a global economic system that was hardly a free market.... Critics of globalization assert that poor people all over the world suffer more impacts of global economic downturns compared to citizens of industrialized nations....

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Business Law dis #5

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409)Bi-Economy market, Inc.... CoFacts: Bi-Economy market was insured by Harleysville Insurance.... It is an oral contract, enforceable even when there is no written memorandum. ... ... xplanation: Krug international had a contract with Power Engineering.... Krug....

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Assignment 3: Selling Executives on Project Management

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Through this, I could also have exhibited to them how to build a stiff competition against their competitors hence eliminating other corporation from the market (Dinsmore, 2009).... They will also be familiar with customers' feelings about their products and services, and this would be enough to meet the standards required by their customers and be able to contest with the available industries in the market....

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Social Media: Difference between Traditional Measures of Success

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Social media measures allow businesses to know how viral a product is within a given market.... For example, monitoring oversees an enterprise's ability to introduce new commodities in the market, increase product value for customers, and better operating competences (Gibs, 2015)....

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Statistics for Managers Project wk6

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Marketing ResearchThis is the practical inquest into the popularity or market share of brands, and statistics is the tool used in this process (Chakrapani, 2004).... ?Statistics in market research.... In this section, the paper shall introduce the topic, the use statistics in marketing and briefly provide a nip into what the reader would expect in the body of the text....

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Formal report for specific company

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Where by, when market interest rate go high, the lender cannot adjust the rates thus continues to earn less interest.... With the weakening interest margins in the market, Wells Fargo's management should develop strategic planning to ensure that they continue to attract as much customers as possible as well as encourage more investors in the organisation in view of maximization of shareholders interest....

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Boeing Innovation article

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The current airline market is not willing to pay more for new and more advanced technologies.... The approach proved costly as the company lost its market share to rival company Airbus Group NV (Ostrower 2015).... The new strategy is also seeking to reduce the prices of their carriers significantly....

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The Uniform Commercial Code (UCC)

1 pages (250 words) , Download 2 , Admission/Application Essay

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n this contract, both entities are not in a fair condition but then they need the air conditioners but then they both do not have time to look for the fair market price.... The extra $100 paid by each of them above market price is nothing comparable to the losses they would incur as a result of the lack of air conditioning besides it also saves them time....

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Financial Analysis of Ford Motor

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enezuelan bolivar's value fluctuates due to the illegal market.... The focus of this paper "Financial Analysis of Ford Motor" is on Ford Motor is an American international automaker company headquartered in Dearborn, Michigan.... The company operates in many countries including Mexico....

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Globalization of Food Systems in Developing Countries

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Internationalization of food is advanced by the conceptual framework as the market forces are controlled by demand, supply, and even internal and external forces in the market (Senauer and Venturini 28).... "Globalization of the Food System" paper states that to overcome the insufficiency in the food supply, factors like international migration, the communications revolution, and international tourism should be encouraged in developing nations to increase food productivity....

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Demographic Changes, Demand, Supply, Regression and Progression of Property

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In situations when the demand for houses exceeds the available houses in the market, the price of houses increases as people's willingness to purchase also increases.... Thus, an increase in supply will create or rather offer opportunities for potential buyers in the real estate market....

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The US Investment in Education

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From the paper "The US Investment in Education " it is clear that generally, the government should offer uniform support in all professions while the attractiveness of the labor market determines the choice individuals make when choosing their career.... Increasing subsidies to certain professions will violate the economic principle that upholds government market outcomes because it will increase inequalities in sharing national resources (Mankiw 64)....

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Dealing With Big Data

1 pages (250 words) , Download 14 , Essay

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This data is used to analyze the market and improve their business.... oday, there is a very high demand for data in business performance and market analysis and hence the need for companies to invest in big data.... This essay "Dealing With Big Data" focuses on two things that are usually taken into account: data generation and data analytics....

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In What Way Was Hank Experiencing Burnout

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However, the changing times meant that his particular skills were becoming obsolete with the technological changes being experienced in the changing market of the television industry.... I would have pleaded for more time to learn about the new methods of operation that were necessary to succeed in the changing market....

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Financial Health and Core Performance

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herefore, the portfolio Beta beat the market value Beta since -25.... However, in the two cases, Beta is negative implying that the general trend is opposite to that of the market.... The author of the paper "Financial Health and Core Performance" will begin with the statement that the stock under consideration was selected based on the share price of at least $5 per share....

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Kantianism Approach to Child Labor

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The MNCs adjust ethical standards once they enter the overseas host market to increase their earnings.... The utilitarianism theory suggests that MNCs should continue using the ethical standards in their home countries in the host market.... The essay "Kantianism Approach to Child Labor" focuses on the critical analysis of the major issues in the Kantianism approach to the ethical dilemma of child labor....

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Educational Role of Video Games

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The strategy is to increase sales by 50% each succeeding year by hiring more employees and establishing two more branches within the neighbourhood of the target market segment which are teenagers who ideally attend the same school and live within the same local residential area.... his firm has a strong social orientation in the sense it will market these video games to make profits and also have a social impact by positively changing the wrong public perceptions about video games as educational as well as entertaining to video gamers....

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IKEA's Strategy in the USA

1 pages (384 words) , Download 3 , Essay

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KEA's target market segment in the U.... Till now IKEA has faced a few issues in expansion in the US market.... "IKEA's Strategy in the USA" paper states that IKEA has been very successful in Sweden and other countries because of the company's prime focus on the customer....

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Board of Directors and Auditors Roles and Responsibilities in Accounting Frauds

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the inclusive type and the exclusive type.... In the inclusive type of accounting frauds, unreal entries are made in the company's books of accounts with an intention to overstate (or understate) company expenses or assets.... ... ... The paper 'Board of Directors and Auditors' Roles and Responsibilities in Accounting Frauds' is a germane example of a finance & accounting case study....

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Beans Production in Australia

30 pages (7500 words) , Download 2 , Term Paper

In this paper discuss strategy in the development of beans production in Australia which can be achieved only through a series of specific measures.... Australia needs to monitor the global production of the specific crop and choose the appropriate variety in order to avoid a financial damage.... ...

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Challenges facing the succession of family owned businesses in Saudi Arabia

22 pages (5500 words) , Download 2 , Dissertation

The study has been conducted to find out the major challenges faced by the Saudi family business in achieving succession and probable ways to overcome those challenges.... The study has been conducted keeping the business strategies of Al sharbatly fruits and halwani bros at the focal point of interest....

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USA Interest in the Gulf Region and Its Bid to Minimize the Role of China

22 pages (5521 words) , Download 2 , Essay

Furthermore, with low oil production costs, countries around the Gulf like Iraq and Saudi Arabia have more flexibility in the events where prices of oil in the world market dive.... The instability of prices of oil in the world market makes it difficult for other oil producers to keep up with the fluctuations of prices....

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Equity Analysis of Gap Inc

2 pages (712 words) , Download 3 , Essay

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has a very strong market presence and delivers a quality product, but the organization is not without some key challenges; primarily strong competition within the apparel industry and the need to accurately predict consumer preferences in the world of fashion trends (Gap, 6-9).... Its position in the industry and the overall market is positive.... , the company is carrying a little higher volatility than the market in general, but nothing that is out of line with the industry....

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3 questions on US health care

2 pages (500 words) , Download 3 , Essay

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(More Than a market: Making Sense of Health Care Systems: W.... "With or without insurance, the culture of health systems is difficult to understand and harder to navigate" (More Than a market: Making Sense of Health Care Systems: W.... More Than a market: Making Sense of Health Care Systems: W....

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The Land of Opportunity

3 pages (750 words) , Download 2 , Essay

The firm might also consider expanding its market.... The aim of the paper 'The Land of Opportunity' is to examine an economic view of the country regarding unemployment and income-contributing aspects.... The positive forecast for the aggregate economy also holds benefits for the small-scale industries and businesses....

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Essays on Market Segmentation Concept