StudentShare
Our website is a unique platform where students can share their papers in a matter of giving an example of the work to be done. If you find papers matching your topic, you may use them only as an example of work. This is 100% legal. You may not submit downloaded papers as your own, that is cheating. Also you should remember, that this work was alredy submitted once by a student who originally wrote it.
Contact Us
Sign In / Sign Up for FREE
Sign Up for FREE Sign In
Search
✕
Go to advanced search...
✕
Home
Free Samples
Premium Essays
Editing Services
Editing Proofreading Rewriting
Extra Tools
Essay Topic Generator Thesis Generator Citation Generator GPA Calculator Study Guides Donate Paper
Essay Writing Help
About Us
About Us Testimonials FAQ

Marketing Essays

Result for Subject Marketing:
19895 essays
Starbucks Coffee Company - Product and Services, Foreign Entry Marketing
17 pages (3931 words) , Download 0
Free
The paper “Starbucks Coffee Company - Product and Services, Foreign Entry” is a  forceful example of the report on marketing. Starbucks coffee company was founded in 1971 by three coffee aficionados at a time when selling coffee drinks and fresh roasted whole beans in a specialty store were revolutionary.
Preview sample
Value Proposition: Mobile Phone Advertisement Marketing Coursework
7 pages (1936 words) , Download 0 , Coursework
Free
The paper "Value Proposition: Mobile Phone Advertisement" is an outstanding example of marketing coursework. In the world of business, there has been affluence of collaborations between organizations in order to perk up their business images and improve customer confidence. This is true whenever two companies or institutions come together with the sole purpose of either benefiting the community.
Preview sample
sponsored ads
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
—
Apply my DISCOUNT
Strategic Marketing Plan for the Smartphone in the Developing Countries Markets Marketing Case Study
8 pages (2429 words) , Download 0 , Case Study
Free
The paper 'Strategic Marketing Plan for the Smartphone in the Developing Countries’ Markets ' is a great example of a Marketing Case Study. The purpose of this report is to provide a strategic plan for the Smartphone – a smartphone mobile product developed and marketed by Smart Machines Inc. Details about the following topics are contained in this report.
Preview sample
Exporting and Importing Marketing Essay
7 pages (2210 words) , Download 0 , Essay
Free
The paper "Exporting and Importing" is an outstanding example of an essay on marketing. Globalization has led to an integrated global economy thus exportation and importation form an integral part of it. Exportation entails selling of goods and services which are produced in the country to another one. On the other hand, importing entails purchasing goods or services from another country.
Preview sample
Contemporary Marketing Fashion Marketing Report
7 pages (2640 words) , Download 2 , Report
Free
Threats – The other important element I took into consideration in building my enterprise plan was the threats that my products would face in the market. The main threats were competition from established brands. I decided that my enterprise would employ co-branding as well as investment in powerful apps to position the products in the market
Preview sample
Construction Company's Entry into a New Country's Construction Industry Marketing Assignment
8 pages (2051 words) , Download 0 , Assignment
Free
The paper "Construction Company's Entry into a New Country's Construction Industry" is an outstanding example of a marketing assignment. The construction industry is being annoyed continuously by risks and frequently it has been showing poor outcomes. There are a large number of risk management techniques easy to get to assist in improving this, but generally, these are based on equipped study techniques developed in the 1960s.
Preview sample
A Large Customer Base of McDonald's Marketing Research Paper
6 pages (1987 words) , Download 0 , Research Paper
Free
The paper 'A Large Customer Base of McDonald's' is a perfect example of a marketing research paper. McDonald's is one of the world's largest chains of fast-food restaurants and serves a lot of customers daily in 119 countries. This study will investigate how the company brand image enables it to retain its customers.
Preview sample
Gambling Industry in Australia Marketing Case Study
8 pages (2158 words) , Download 0 , Case Study
Free
The paper “Gambling Industry in Australia”  is a  forceful example of the case study on marketing. The gambling industry in Australia holds a very important place and contributes towards 26 percent of the GDP. The economic reforms framed by the government have supported the gambling industry to flourish.
Preview sample
Tea Industry: Succeeding in the Global Market Marketing
7 pages (2020 words) , Download 0
Free
The paper "Tea Industry: Succeeding in the Global Market" is a wonderful example of a report on marketing. Iced-tea is growing increasingly becoming one of the most popular drinks in the world with its sales escalating all across the world. The drink is now gradually moving away from established markets such as Japan and the United States towards potentially high consumption markets.
Preview sample
Non-Probability Samples Management in Research Marketing Essay
8 pages (2315 words) , Download 0 , Essay
Free
The paper “Non-Probability Samples Management in Research”  is a  convincing example of the essay on marketing. A sample is a chosen item from a certain population. This chosen item is used for further research on the subject matter. In sampling, it is essential to make a good description of the individuals who may be left out during the sampling process.
Preview sample
Service Quality in Hotel Industry Marketing Case Study
7 pages (1952 words) , Download 0 , Case Study
Free
The paper “Service Quality in Hotel Industry”  is an exciting example of the case study on marketing. Throughout my coursework, I have realized that meeting the needs of the customers is crucial in ensuring the success of any firm. This is more so in the service industry where a service quality that meets the needs of the customers is essential in encouraging them to use your service again.
Preview sample
Designing the Smarter TV Marketing Case Study
7 pages (2029 words) , Download 0 , Case Study
Free
The paper "Designing the Smarter TV" is a perfect example of a marketing case study. The project is to establish a market for a new digital TV product that is set to have superior and desirable features from those already offered in the competition. This requires the adoption of initial marketing data, analysis, undertaking the initial conceptual design and product design specification.
Preview sample
Public Accountability Has Seen an Erosion Under the Current Mode of Governance Marketing Coursework
8 pages (2346 words) , Download 0 , Coursework
Free
The paper "Public Accountability Has Seen an Erosion Under the Current Mode of Governance" is an outstanding example of marketing coursework. Owing to the realisations of various shortcomings associated with bureaucratic governments, various countries embarked in reforming their public service through the new public management framework with the hope of reforming how service is delivered in an efficient manner.
Preview sample
External Factors of Consumer Behavior Marketing Coursework
9 pages (2511 words) , Download 0 , Coursework
Free
The paper "External Factors of Consumer Behavior" is an outstanding example of marketing coursework. Daily, people do search, purchase, evaluate, as well as dispose of products and services for one reason or another. Services like insurance services are normally subjected to benefits derived from the subject to the premiums paid for them. One of the human behaviors is that of evaluation and analysis traits of the surrounding.
Preview sample
Competition in Restaurant Business Marketing Research Paper
11 pages (3087 words) , Download 0 , Research Paper
Free
The paper 'Competition in Restaurant Business' is a great example of a marketing research paper. This research empirically aims to focus on marketing efforts and the expansion of Anita’s restaurant in additional locations. The investigation will be based on a quantitative approach to data collection via the use of questionnaires.
Preview sample
Use of Social Networking Sites for Marketing in the Fast Food Industry Marketing
6 pages (1865 words) , Download 0
Free
The paper "Use of Social Networking Sites for Marketing in the Fast Food Industry" is a perfect example of a report on marketing. Marketing remains one of the most important functions of any business or company. It is the branch that is responsible for raising awareness of products and services of business among its target market (Marshall & Johnston, 2010).
Preview sample
Game of Thrones - Winning through Product Development and Diversification Marketing Case Study
10 pages (2936 words) , Download 1 , Case Study
Free
Game of Thrones is based on the best-selling book by George R.R. Martin from the Song of Ice and Fire saga. Game of Thrones portrays the pursuit of power among seven families for the control of Westeros. By Season 2, Robb Stark has waged a war to avenge his father’s death and is on a winning streak. His sisters are prisoners at King’s Landing. 
Preview sample
Marketing in Specific Industry Contexts Marketing Essay
9 pages (2558 words) , Download 0 , Essay
Free
The paper 'Marketing in Specific Industry Contexts' is a great example of a Marketing Essay. Blackwell and Engel (2006) define consumer behavior as the study of why, when, how, where individuals do or do not purchase products. The customer plays the three unique roles of user, buyer, and payer. Relationship marketing is a powerful advantage in customer behavior assessment.
Preview sample
SERVQUAL Model in Telecommunication Companies Marketing Research Paper
10 pages (3949 words) , Download 0 , Research Paper
Free
The paper "SERVQUAL Model in Telecommunication Companies" is a great example of a Marketing Research Paper. SERVQUAL model has been widely used in most telecommunication industries, in the different cultural contexts given its reliability and validity (Pieore, 2005). Primarily, it is recognized as a significant tool in the service market given the consequent quality assessment.
Preview sample
Marketing Strategy for IKEA Based on China and the UK Markets Marketing Case Study
9 pages (3197 words) , Download 0 , Case Study
Free
The paper 'Marketing Strategy for IKEA Based on China and the UK Markets" is a good example of a marketing case study. IKEA is one of the companies that have been able to succeed in the global business scene. The company is the largest furniture retailer with operations in different markets globally.
Preview sample
Prices of the Stock Market and the Respective Macroeconomic Variables Marketing Coursework
7 pages (2031 words) , Download 0 , Coursework
Free
The paper "Prices of the Stock Market and the Respective Macroeconomic Variables" is a perfect example of marketing coursework. For the last decade, capital flows to various stock markets have increased significantly due to the liberalization of different economies and the withdrawal on foreign capital controls.
Preview sample
An Integrative Model of Market Orientation Constructs in Consumer Goods Industry Marketing Research Paper
21 pages (5250 words) , Research Paper
Nobody downloaded yet
The paper "An Integrative Model of Market Orientation Constructs in Consumer Goods Industry" is a wonderful example of a Marketing Research Paper. This research work examines the issues relating to market orientation. Market orientation was initially defined, by Kohli and Jaworski as a combination of profitability, coordinated marketing, and customer focus.
Preview sample
Factors Affecting Online Shopping Behaviour of Consumers Marketing Research Proposal
11 pages (3606 words) , Download 0 , Research Proposal
Free
The paper “Factors Affecting Online Shopping Behaviour of Consumers“ is a  comprehensive example of research proposal on marketing. Online consumer behaviour proves to be one of the emerging research areas with an annual increase in the number of publications. Social media marketing is becoming an effective platform with the perfect opportunity for business entities.
Preview sample
The Pepsi Company in the Thailand Market Marketing Case Study
11 pages (3400 words) , Download 0 , Case Study
Free
The paper "The Pepsi Company in the Thailand Market " is a good example of a marketing case study. International development is an imperative new concept in business management. In this case, increased globalization has increased the overall international markets. As such, organizations have resulted in increased strategic management structures seeking to venture into these new markets.
Preview sample
Concept of Liberalization of the Labor Market Marketing Coursework
11 pages (3194 words) , Download 0 , Coursework
Free
The paper "Concept of Liberalization of the Labor Market " is an outstanding example of marketing coursework. The essay focuses on explaining the concept of liberalization of the labor market and how it has impacted companies in recent days. This is because of the drastic shift and move taken by the businesses in order to align their strategic goals and plans in line with the concept of liberalization.
Preview sample
Unique Value Proposition Related to the Interaction between People and Technology Marketing Coursework
7 pages (2029 words) , Download 0 , Coursework
Free
The paper "Unique Value Proposition Related to the Interaction between People and Technology" is a great example of marketing coursework. The survey of the market over the past century or so reveals the fact that there have been experienced a number of changes in the setting up of the market and the various market forces have evolved and changed in accordance to the various needs, demands and requirements of the individual.
Preview sample
Benefits and Challenges of Free Trade Marketing Coursework
7 pages (2151 words) , Download 0 , Coursework
Free
The paper "Benefits and Challenges of Free Trade" is a perfect example of marketing coursework. Free trade has elicited every kind of debate owing to the mixture of effects that result from it. More glaringly, it has been pointed out that free trade favors developed countries while ignoring the developing countries.
Preview sample
Evaluation of Process Design and Facility Layout in a Service Operation (Marks and Spencer) Marketing Coursework
10 pages (2810 words) , Download 2 , Coursework
Free
Otherwise, it is very likely that they will not manage to survive in the long term. On the other hand, the development of technology has resulted in an increase in the customers’ demands and as a result all firms internationally are called to improve their facilities and their services offered to the customers in order to keep their performance at high levels.
Preview sample
The PESTEL Analysis of Virgin Blue Airlines Marketing
8 pages (2116 words) , Download 0
Free
The paper “The PESTEL Analysis of Virgin Blue Airlines”  is a  worthy example of a report on marketing. The PESTEL analysis of Virgin Blue Airlines will help to explain how these factors have been included in the marketing strategies. It will also throw light on the effectiveness of the marketing concepts and theories that have helped Virgin Blue Airlines.
Preview sample
Customer Service and Manage Quality Customer Service Marketing Literature review
9 pages (2525 words) , Download 0 , Literature review
Free
Quality customer service plays a critical role in any business. Any job that needs interaction with individuals requires having efficient customer service abilities so as to attract and retain customers. It is concerned with relating with individuals who form a critical part of everything businesses do.
Preview sample
Business Cultures In Japan And Korea Marketing Case Study
11 pages (3207 words) , Download 0 , Case Study
Free
The paper "Business Cultures In Japan And Korea" is a perfect example of a business case study. K.J. Bread Company currently manufactures a range of classic bread and products are distributed across Perth. The company is now launching a new type of bread called ‘Fruity Delight’, which combines the flavours of fresh fruits with healthy bread.
Preview sample
The Introduction of Cadbury in the United States Marketing Research Proposal
15 pages (4170 words) , Download 0 , Research Proposal
Free
From the first phase of its introduction, it was looked like a competition but the business experts revealed later it was a strategy and that the competition was necessary, and therefore, strategic input from the company was necessary. One of the tools to use was the inclusion of Nostalgia to serve as a tool for marketing changes.
Preview sample
Smart ForTwo - Integrated Marketing Communications Marketing Case Study
14 pages (4022 words) , Download 0 , Case Study
Free
The paper "Smart ForTwo - Integrated Marketing Communications" is a perfect example of a marketing case study. This plan provides an outline of the objectives and strategies for communication needed to execute integrated marketing successfully. Moreover, it also provides an outline for activities for launching communications for the product.
Preview sample
Low and High Involvement Situations of Buying Behaviour Marketing Coursework
8 pages (2175 words) , Download 0 , Coursework
Free
The paper 'Low and High Involvement Situations of Buying Behaviour " is an outstanding example of marketing coursework.  Consumer involvement refers to the state of mind, which motivates consumers to identify with product or service offerings, their consumption patterns, and consumption behaviour.
Preview sample
The Corporate Debt Market Marketing Assignment
6 pages (1786 words) , Download 0 , Assignment
Free
The paper 'The Corporate Debt Market' is a wonderful example of a marketing assignment. The equity market, which is also known as the stock market, is one that is used for trading of equity instruments. One example of the equity instrument is the stock shares such as those traded in stock exchange markets in different parts of the world.
Preview sample
Australian Vintage Ltd Marketing Research Paper
9 pages (2415 words) , Download 1 , Research Paper
Free
It was also in this year, that the company got listed in the Australian Securities Exchange. In the year 2008, it was re-branded with the title Australian Vintage Limited. Few of the brands which are marketed by the company in the nationally and internationally include McGuigan, Miranda, Nepenthe, Passion Pop, Sunny Vale, Tempus Two, and Yaldara. Internationally, the company operates in the wine markets of Asia, New Zealand, UK & Europe, and the USA & Canada.
Preview sample
Advanced Marketing: Shopping as a Key Part of Christmas Marketing Essay
8 pages (2333 words) , Download 1 , Essay
Free
Over the years, the celebration of Christmas Eve has evolved from one culture to the other. However, tradition has remained one common aspect of the Christmas celebration in every culture. The values of Christmas in Western culture and among Christians are enormous and are spreading all over the world.
Preview sample
Sports Fitness Centre in Mayfair London Marketing Case Study
8 pages (2379 words) , Download 2 , Case Study
Free
Being an entirely new organization it would need to have a strategy that would entail market penetration strategy. Overall wellbeing and health fitness have become a major concern in every society. There has been an increase in the number of people becoming obese and overweight. More than half of London adults do not engage in any form of sport or fitness program.
Preview sample
International Market Entry - Pomlife Company Marketing Case Study
7 pages (2109 words) , Download 0 , Case Study
Free
The paper 'International Market Entry - Pomlife Company" is a perfect example of a marketing case study. Business leaders and managers around the world increasingly become cognizant of benefits that come with the global market. According to a survey conducted in 2014, a large number of business organizations are expanding to the international markets to leap the benefits associated with global marketing.
Preview sample
Market Entry Strategies of Unilever to Entry to Turkey Marketing Research Proposal
11 pages (3443 words) , Download 6 , Research Proposal
Free
The paper "Market Entry Strategies of Unilever to Entry to Turkey" is a great example of a marketing research proposal. Unilever is a multinational corporation jointly owned by the British and the Dutch. It is among the biggest world producers of consumer product brands such as cleaning agents, food, beverages, and personal care products.
Preview sample
Business and Marketing Planning: Game Theory vs Driving Markets Marketing Coursework
8 pages (2434 words) , Download 0 , Coursework
Free
The paper 'Business and Marketing Planning: Game Theory vs Driving Markets" is a great example of marketing coursework. When formulating a strategy, it is possible to utilise two approaches; a deliberate or an emergent strategy. The former is characterised by analysis and structure and contains such features as a vision statement, mission statement, SWOT analysis etc.
Preview sample
Using the Porter Five Forces Model Marketing Coursework
9 pages (2635 words) , Download 0 , Coursework
Free
The paper "Using the Porter Five Forces Model" is a perfect example of marketing coursework. It is quite evident that while some people consider the stock market as a technical exercise which involves interpreting charts and other who view it as qualitative processes which largely involves estimating company share value compared to its competitor, it is quite important to assess the possibility of using porters five forces model.
Preview sample
Reasons I Choose to Buy an IPhone rather than Other Brands such as Blackberry Marketing Coursework
7 pages (1968 words) , Download 0 , Coursework
Free
It is essential to state that the paper "Reasons I Choose to Buy an iPhone rather than Other Brands such as Blackberry" is a perfect example of marketing coursework. The mobile phone industry is experiencing great changes in the design of mobile phones where currently we are in the age of smartphones.
Preview sample
Why Do I Feel Confident while I Am Using Louis Vuittons Products Marketing Coursework
9 pages (2484 words) , Download 0 , Coursework
Free
The paper "Why Do I Feel Confident while I Am Using Louis Vuitton’s Products" is an outstanding example of marketing coursework. Since branding is a major component of a business that cannot be ignored, and based on the fact that just a tiny item such as a small bag mounted lipstick may fetch more money if sold at the luxurious hotels, shops and airports.
Preview sample
Current State of Rolex Watches Marketing Case Study
7 pages (2151 words) , Download 0 , Case Study
Free
The paper 'Current State of Rolex Watches " is a perfect example of a marketing case study. The aim of this paper is to look at the current state of Rolex watches and then recommend various growth strategies as well as propose an event that will be used to create awareness of Rolex and further increase the growth.
Preview sample
E-Procurement Challenges Facing Boeing Australia Limited Marketing Case Study
8 pages (2323 words) , Download 1 , Case Study
Free
The paper 'E-Procurement Challenges Facing Boeing Australia Limited" is a good example of a marketing case study. E-procurement entails the internet utilization by companies to purchase or procure services and goods, ensure the advertisement of goods, manage services, select vendors, organize contracts’ fulfillment, as well as effect payments (Neef 2011, p. 28).
Preview sample
Ethical Consumerism at Starbucks Marketing Case Study
8 pages (2386 words) , Download 0 , Case Study
Free
The paper “Ethical Consumerism at Starbucks”  is a  thrilling example of a case study on marketing. Owing to increased activism as well as increased consumer awareness, companies have increasingly embraced ethical practices in support of ethical consumerism. Companies now increasingly ensure that their practices, products, and services are not harmful to society and the environment.
Preview sample
Marketing Communications Plan for UNICEF Marketing Case Study
9 pages (2447 words) , Download 1 , Case Study
Free
UNICEF has a global presence, implementing programs in 190 countries (Welcome to UNICEF UK 2011). Its headquarters is located in the United States of America (USA). They get funds mainly from donations from individuals, groups or organizations and from the government as well. The UNICEF has several programs being implemented in the United Kingdom.
Preview sample
Advertising Influence Customers - Specific Brand of Mobile Phone Handsets in London Marketing Research Proposal
8 pages (2491 words) , Download 0 , Research Proposal
Free
The paper "Advertising Influence Customers - Specific Brand of Mobile Phone Handsets in London" is an outstanding example of a marketing research proposal. Advertising can be referred to as “the soul of marketing” in the highly competitive global market. The American Advertising Association defines advertising as any form of non-personal presentation and promotion of ideas, goods and services by an identified sponsor.
Preview sample
Adapting Strategy of McDonalds in the 4 Ps to Enter Saudi Arabia Market Marketing Research Proposal
11 pages (3026 words) , Download 2 , Research Proposal
Free
The paper "Adapting Strategy of McDonald’s in the 4 P’s to Enter Saudi Arabia Market" is a good example of a marketing research proposal. The increased integration of major world economies and globalization implies that firms operating in the international market will continue to standardize in addition to adapting to the existing marketing strategies.
Preview sample
    4451 - 4500 results of 19895 items
    We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
    ✕
    Contact Us