StudentShare
Our website is a unique platform where students can share their papers in a matter of giving an example of the work to be done. If you find papers matching your topic, you may use them only as an example of work. This is 100% legal. You may not submit downloaded papers as your own, that is cheating. Also you should remember, that this work was alredy submitted once by a student who originally wrote it.
Contact Us
Sign In / Sign Up for FREE
Sign Up for FREE Sign In
Search
✕
Go to advanced search...
✕
Home
Free Samples
Premium Essays
Editing Services
Editing Proofreading Rewriting
Extra Tools
Essay Topic Generator Thesis Generator Citation Generator GPA Calculator Study Guides Donate Paper
Essay Writing Help
About Us
About Us Testimonials FAQ

Marketing Essays

Result for Subject Marketing:
19702 essays
Customer Target of ANAC Color Store Marketing Case Study
8 pages (2355 words) , Download 0 , Case Study
Free
The paper "Customer Target of ANAC Color Store" is a great example of a case study on marketing. ANAC Color Store is a high quality fashioned store that deals with quality clothing. This and the fact that the fashion retailer sells his product cheaply are one of the biggest factors, which have seen the fashion retailer rise to the top of the industry in Australia.
Preview sample
Virgin Blue - Vision, Mission, Strategic Objectives, and Environmental Analysis Marketing Case Study
12 pages (2859 words) , Download 0 , Case Study
Free
The paper “Virgin Blue – Vision, Mission, Strategic Objectives, and Environmental Analysis” is an exciting version of the case study on marketing. Virgin Blue is one of the fastest-growing airways in Australia is looking towards aiming the people who are price-conscious. The company has an aggressive marketing strategy and is looking towards becoming a cost leader and differentiator.
Preview sample
sponsored ads
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
—
Apply my DISCOUNT
International and Comparative Employment Relations - Qantas and Jetstar's Capabilities Marketing Case Study
12 pages (3416 words) , Download 1 , Case Study
Free
The paper “International and Comparative Employment Relations - Qantas and Jetstar's Capabilities” is a great example of a case study on marketing. In this report, there is an internal analysis of the Qantas Group where there has been the identification of the group’s capabilities, its competitive advantages, and its core competencies.
Preview sample
The Business Strategy of Kentucky Fried Chicken in China Marketing Research Paper
6 pages (2497 words) , Download 0 , Research Paper
Free
The paper "The Business Strategy of Kentucky Fried Chicken in China" is an excellent example of a research paper on marketing. It is evidently clear from the discussion that western fast-food major outlets like Subway, McDonald and Kentucky Fried Chicken (KFC) have been flooding the Chinese market over the years.
Preview sample
Brand Extension for Marx for Men Marketing Case Study
7 pages (1840 words) , Download 0 , Case Study
Free
The paper "Brand Extension for Marx for Men" is a wonderful example of a case study on marketing. This is a report presented to the management of Novik Company by the marketing department. It focuses on the brand extension of Marx for Men-stick deodorant. The report provides the possibility of the introduction of the new brand based on the core brand mentioned before.
Preview sample
The Marketing Strategies for Learn to Surf Strap Marketing Case Study
10 pages (2987 words) , Download 0 , Case Study
Free
The paper “The Marketing Strategies for Learn to Surf Strap” is a  convincing example case study on marketing. Learn to surf strap is a new product for helping young kids to learn how to surf. Learn to surf strap is a stylish tool that makes it easy to teach young children to learn how to surf safely.
Preview sample
Brand Performance, Buyers' Consumer Preferences Regarding Kit Kat and Twix Marketing Case Study
8 pages (2305 words) , Download 0 , Case Study
Free
The paper “Brand Performance, Buyers' Consumer Preferences Regarding Kit Kat and Twix" is an intriguing example of a case study on marketing. Consumer behavior is the study of the procedures involved when individual buyers who are in a buying situation think, select, purchase, and use or dispose of products/ services to satisfy needs and desires.
Preview sample
Flight Centre Australia - Customer Satisfaction, Gap Analysis, and Market Prospects Marketing Case Study
7 pages (1873 words) , Download 1 , Case Study
Free
The paper “Flight Centre Australia - Customer Satisfaction, Gap Analysis, and Market Prospects" is a breathtaking variant of a case study on marketing. Customer service and customer satisfaction are some of the key elements of a company to be successful and maintain their clientele. This goes a long way in also helping the company to enhance its reputation and economic status.
Preview sample
Kit Kat and Mars Bars Brand Performance Marketing Case Study
8 pages (2081 words) , Download 0 , Case Study
Free
The paper “Kit Kat and Mars Bars Brand Performance" is an impressive variant of a case study on marketing. After collecting data, categorizing the data into various tables makes it easier to study and provide an overall summary of the findings.
Preview sample
Strategic Marketing Management: Case of Sony Marketing Case Study
9 pages (2745 words) , Download 0 , Case Study
Free
The paper "Strategic Marketing Management: Case of Sony" is a good example of a case study on marketing. Sony is one of the largest electronics manufacturers in the world and produces a different variety of electronic gadgets that matches the need for a different segment of customers. Sony has launched different types of handy cams, plasma, television, laptops, computers, cameras, etc.
Preview sample
Market Evaluation for Successful Business Marketing Case Study
9 pages (2465 words) , Download 0 , Case Study
Free
The paper “Market Evaluation for Successful Business" is a cogent example of a case study on marketing. Market evaluation is a very essential component of any successful business. This is because evaluation makes it possible to gauge the current market and make decisions based on what will succeed.
Preview sample
The Role of Materialism and Religion in the Spread of Global Consumption or Brands Marketing Literature review
8 pages (2656 words) , Download 0 , Literature review
Free
The paper "The Role of Materialism and Religion in the Spread of Global Consumption or Brands" is a wonderful example of a literature review on marketing. In the past, purchasing expensive items was seen as a kind of extravagant consumption behavior. In fact, buying such goods was a preserve of individuals holding top leadership positions in society (Budiman & O’Cass, 2007).
Preview sample
Marketing Plan of Delamere Dairy's Range of Goats' Marketing Assignment
10 pages (2622 words) , Download 0 , Assignment
Free
The paper "Marketing Plan of Delamere Dairy's Range of Goats" is an outstanding example of a Marketing assignment. The name of the new business is YOYO goat’s Yoghurt Shop selling exclusively Delamere goat’s yogurt and flavors that will be served in cups varying from 360g, 360g, 450g, and 125g. The yogurt will be sold in two places namely: Dubai Mall and Dubai Festival City.
Preview sample
Measuring and Interpreting Brand Performance - Kit Kat Brand Marketing Case Study
7 pages (2121 words) , Download 0 , Case Study
Free
The paper 'Measuring and Interpreting Brand Performance - Kit Kat Brand " is a perfect example of a marketing case study. The aim of this report is to demonstrate the performance of the Kit Kat brand in the market. By using brand performance metrics, the brand’s performance can be measured and interpreted in relation to its position among its competitors.
Preview sample
ShoeAholic as a Company Providing Women with Quality Shoes and Jewelry Marketing Case Study
17 pages (4801 words) , Download 0 , Case Study
Free
The paper “ShoeAholic as a Company Providing Women with Quality Shoes and Jewelry" is a perfect example of a case study on marketing. ShoeAholic is an international firm that is focused on providing women with quality shoes and jewelry. The increased demand for women to wear is the driving force that made the company enter the new market.
Preview sample
The Brand Performance Kit Kat Marketing Case Study
11 pages (2449 words) , Download 1 , Case Study
Free
The paper “The Brand Performance Kit Kat” is a  perfect example of a case study on marketing. Kit Kat faces a huge competition with Twist, Snickers, and Mars. It performed better-having half of the total number of brand buyers but the market share dominated by Mars Bar.
Preview sample
Business and Marketing Planning: Game Theory vs Driving Markets Marketing Coursework
8 pages (2434 words) , Download 0 , Coursework
Free
The paper 'Business and Marketing Planning: Game Theory vs Driving Markets" is a great example of marketing coursework. When formulating a strategy, it is possible to utilise two approaches; a deliberate or an emergent strategy. The former is characterised by analysis and structure and contains such features as a vision statement, mission statement, SWOT analysis etc.
Preview sample
Nike's PESTEL Analysis, SWOT Analysis, Target Market, Ansoff Matrix, and 4Ps of Marketing Marketing Case Study
9 pages (2544 words) , Download 0 , Case Study
Free
The paper “Nike’s PESTEL Analysis, SWOT Analysis, Target Market, Ansoff Matrix, and 4P’s of Marketing” is an engrossing variant of case study on marketing. The world’s athlete industry offers a wide variety of footwear and apparel to choose from. The launch of running shoes for men which has different features like the distance run, the average speed, the calories burnt is the need for the hour.
Preview sample
How Preferred Brands Relate to Different Types of Self-Concepts Marketing Assignment
6 pages (1659 words) , Download 0 , Assignment
Free
The paper "How Preferred Brands Relate to Different Types of Self-Concepts" is an amazing example of an assignment on marketing. My favorite brands are TAG HEUER and HUGO BOSS. TAG HEUER range of products includes luxury wristwatches, chronographs, glasses, eyewear, fashion accessories, and cell phones.
Preview sample
Marketing Plan for Starbucks Children Products Marketing Research Paper
8 pages (2135 words) , Download 1 , Research Paper
Free
The paper “Marketing Plan for Starbucks Children Products" is an affecting example of a research paper on marketing. This report entails a situational analysis of Starbucks. Under this, both the external and internal environment of the company will be analyzed in relation to marketing children and teenage Starbucks products.
Preview sample
Google Marketing Analysis - Industry Stakeholders, Application of Porters Five Forces, SWOT Analysis, Customers Marketing Case Study
9 pages (2250 words) , Download 0 , Case Study
Free
The paper “Google Marketing Analysis - Industry Stakeholders, Application of Porter’s Five Forces, SWOT Analysis, Customers" is a potent case study on marketing. New and creative modes of thinking are outlined by the structure of the systems of business and marketing performed by Google. Google's basic product is its engine used for searching and the generation of relevant results.
Preview sample
E-business Models of Kogan and Harvey Norman Kogan Marketing Case Study
13 pages (3544 words) , Download 0 , Case Study
Free
The paper "E-business Models of Kogan and Harvey Norman Kogan " is a perfect example of a marketing case study. This paper compares and describes e-business models of two companies; Harvey Norman and Kogan. It also focuses on how the two companies employ technologies in their online sales.
Preview sample
Viability of Launching an Energy Gymnasium Marketing Case Study
11 pages (3039 words) , Download 0 , Case Study
Free
The paper "Viability of Launching an Energy Gymnasium" is a perfect example of a literature review on marketing. Due to rapid changes to the global market environments, increased and changing customer demands global organizations and industries are investing in technology and innovation as a means to counter competition and to help them remain feasible.
Preview sample
Starbucks Marketing Strategies Marketing Case Study
8 pages (2069 words) , Download 0 , Case Study
Free
The paper 'Starbuck’s Marketing Strategies" is a good example of a marketing case study. Starbuck was once an ordinary coffee shop, but it has expanded to a big coffee retailer specialty. Children are acknowledged as part of the company’s market base; however, proper product exposure to this group of people has not been given much thought in the previous years.
Preview sample
Tourism and Hospitality Marketing Marketing Report
9 pages (2684 words) , Download 0 , Report
Free
The paper "Tourism and Hospitality Marketing" is a decent example of a MArketing report. In this high competitive corporate world, businesses are devising ways of gaining a larger market share than their rivals.  In their expansion strategies, firms engage in the production of new products that meet their consumer needs. However, the success of these products is determined by the kind of marketing strategies used by the firms.
Preview sample
Price Discounts and Brand Equity Marketing Coursework
7 pages (2017 words) , Download 0 , Coursework
Free
The paper 'Price Discounts and Brand Equity" is an outstanding example of marketing coursework. Marketing is a function that positions a brand or rather builds brand equity; which to the minds of the consumers is the real value of a product. It is important for marketers to realize that consumers evaluate brand equity or value in relation to the price being charged.
Preview sample
Market Entry Strategies of Unilever to Entry to Turkey Marketing Research Proposal
11 pages (3443 words) , Download 6 , Research Proposal
Free
The paper "Market Entry Strategies of Unilever to Entry to Turkey" is a great example of a marketing research proposal. Unilever is a multinational corporation jointly owned by the British and the Dutch. It is among the biggest world producers of consumer product brands such as cleaning agents, food, beverages, and personal care products.
Preview sample
Marketing Strategy Protecting the Schools against Threats Marketing Assignment
8 pages (2194 words) , Download 0 , Assignment
Free
The paper “Marketing Strategy Protecting the Schools against Threats” is a great example assignment on marketing. Our General Manager with a very credible economic background was of the opinion that in the product category the brands with lower market shares would have higher average prices.
Preview sample
Marketing Plan for Apples iPhone Marketing Case Study
7 pages (1957 words) , Download 0 , Case Study
Free
The paper "Marketing Plan for Apple’s iPhone" is a perfect example of a case study on marketing. Technology is really growing very fast globally hence causing mobile phones to be a necessity in both developed and developing nations. It is estimated that in the next few years, more than half of the world population will have ownership of mobile phones.
Preview sample
Marketing Mix and Invisional Hosting Ltd in Achieving Its Marketing Plan in the Industry Marketing Case Study
10 pages (2794 words) , Download 0 , Case Study
Free
The paper "Marketing Mix and Invisional Hosting Ltd in Achieving Its Marketing Plan in the Industry" is a good example of a case study on marketing. The writer commissions the work for grading in the department as part of my academic work. The work is also authorized for use by other interested parties such as Invisional Web Hosting Company for implementation to achieve business’ marketing goals.
Preview sample
The Marketing Theory for the Development of Albury Center Marketing Case Study
7 pages (2118 words) , Download 0 , Case Study
Free
The paper “The Marketing Theory for the Development of Albury Center" is a thrilling example of a case study on marketing. Albury has one of the largest inland populations in Australia having over 90,000 persons inhabiting the districts that are statistically recognized districts. The tourist attraction area is located along the Hume Highway.
Preview sample
Online Small Scale Retailing Business Marketing Essay
5 pages (1509 words) , Download 0 , Essay
Free
The paper "Online Small Scale Retailing Business" is an outstanding example of a marketing essay. The use of the internet for the retailing purposes has increased over recent years. Organizations have resolved to embrace technology to pursue their objectives. Small business enterprises accept the new move.
Preview sample
Coca-Cola Company's Situation Analysis and the Association of the Company with Olympics Marketing Research Proposal
10 pages (4342 words) , Download 0 , Research Proposal
Free
The paper “Coca-Cola Company’s Situation Analysis and the Association of the Company with Olympics” is a breathtaking example of a research proposal on marketing. The Coca-Cola Company has just launched its Global 2012 Olympic marketing campaign on 29th September 2011. The marketing campaign is titled “Move to the Beat” and it is led by Mark Ronson, a British Grammy award-winning music producer.
Preview sample
Marketing Concept: GlaxoSmithKline Company Marketing Case Study
11 pages (3398 words) , Download 1 , Case Study
Free
The paper "Marketing Concept: GlaxoSmithKline Company" is a great example of a case study on marketing. This report analyzes the marketing concept of GlaxoSmithKline Company, the largest drug maker in the UK and a leading firm in the healthcare industry.
Preview sample
Positioning: The Battle of the Mind Marketing Assignment
13 pages (3323 words) , Download 0 , Assignment
Free
The paper "Positioning: The Battle of the Mind" is a great example of a marketing assignment. In marketing keep cup, the objectives to consider will include; Profitability Objectives whereby the company will work hard to realize a 25% return on investment. Next will be Market Share Objectives where we are looking forward to gaining 50% of the market share for our product by January 2020.
Preview sample
Individual Situation Analysis and Marketing Objectives Company: IKEA Marketing Case Study
7 pages (2216 words) , Download 0 , Case Study
Free
The paper "Individual Situation Analysis and Marketing Objectives Company: IKEA" is a perfect example of a case study on marketing. The furniture industry is one of the major sectors in the economy in Australia. This paper describes in-depth how IKEA can improve its marketing strategy by using strategic marketing to increase its market share in Australia.
Preview sample
Individual Situation Analysis and Marketing Objectives Company: IKEA Marketing Assignment
6 pages (1910 words) , Download 0 , Assignment
Free
The paper "Individual Situation Analysis and Marketing Objectives Company: IKEA" is a wonderful example of an assignment on marketing. IKEA's story began when its founder Ingvar Kamprad was born in southern Sweden in 1926. IKEA is an internationally known furnishing retailer with an online order option and is known to have approximately 9,500 different products (Daniles, 2004, p.6)
Preview sample
What Impact Has Social Media on Music Marketing Marketing Term Paper
7 pages (2143 words) , Download 0 , Term Paper
Free
The paper “What Impact Has Social Media on Music Marketing?" is an exciting version of a term paper on marketing. The term social media refers to the web-based as well as mobile technologies in transforming communication into interactive dialogue among organizations, communities as well as individuals.
Preview sample
Trading In a Monopolistic Competitive Markets Marketing Case Study
10 pages (2890 words) , Download 0 , Case Study
Free
The paper 'Trading In a Monopolistic Competitive Markets' is a great example of a Marketing Case Study. The report reveals business activities and market competition as practiced by PepsiCo. Attention is directed on the US market were PepsiCo has for years developed a massive customer base. The firm is an established producer of snacks partnering with Frito-lay Company.
Preview sample
Marketing Plan of the Australian Ballet Company Marketing Case Study
11 pages (2950 words) , Download 2 , Case Study
Free
The paper “Marketing Plan of the Australian Ballet Company” is an engrossing variant of case study on marketing. Goal statement: we would like to market the Australian ballet company to an extent that we will be viewed as one of the leading dance companies in Australia by both the artistic directors and the globe.
Preview sample
L'Oreal Netherlands - Promotion of Its Product Lines with the Help of Garnier Name Marketing Case Study
15 pages (3949 words) , Download 0 , Case Study
Free
The paper “L’Oreal Netherlands - Promotion of Its Product Lines with the Help of Garnier Name" is an engrossing example of a case study on marketing. It all started with the fact that in 1997, a chemist named Eugene Schueller founded a company named French Harmless Hair Colouring. As early as 1912, Schueller was exploring his hair color products across borders to Holland, Australia, and Italy.
Preview sample
How to Make the Toyota Brand Greater Than It Is Today Marketing Research Paper
15 pages (4195 words) , Download 0 , Research Paper
Free
The paper "How to Make the Toyota Brand Greater Than It Is Today" is an excellent example of a research paper on marketing. The report contains brief and basic background information on Toyota. This helps in understanding the core purpose, mission, vision, goals, and objectives of the company. It also aims to understand what strategies Toyota has been using all these years.
Preview sample
The Australian Ballet Marketing Plan Marketing Assignment
12 pages (3330 words) , Download 0 , Assignment
Free
The paper "The Australian Ballet Marketing Plan" is a wonderful example of an assignment on marketing.  The Australian ballet is one of the largest ballet companies in Australia and around the world. The company was founded in 1962 and has been the defining face of ballet in Australia and around the world for more than five decades.
Preview sample
Exporting Services Successfully: Antecedents and Performance Implications of Customer Relationships Marketing Essay
10 pages (2821 words) , Download 0 , Essay
Free
The paper "Exporting Services Successfully: Antecedents and Performance Implications of Customer Relationships" is an outstanding example of an essay on marketing. In an article by Christina Sitchmann and Maren von Selasinky, these two writers try to explain the drivers of service export performance.
Preview sample
Assessment Consumer Behavior at Airline Company QANTAS Marketing Case Study
8 pages (2345 words) , Download 0 , Case Study
Free
The paper 'Assessment Consumer Behavior at Airline Company QANTAS " is a perfect example of a marketing case study.
Preview sample
Tourism Marketing: Great Wall of China as a Tourist Attraction Marketing Term Paper
12 pages (3285 words) , Download 0 , Term Paper
Free
The paper "Tourism Marketing: Great Wall of China as a Tourist Attraction" is a good example of a term paper on marketing. The paper seeks to synchronize the various concepts that are harbored in tourism, their developments, and their shortcomings. The report is to analyze the Great Wall of China as a tourist attraction in relation to the segmentation strategy that the attraction employs.
Preview sample
Market Segmentation of McDonalds Marketing Case Study
12 pages (3189 words) , Download 0 , Case Study
Free
The paper “Market Segmentation of McDonald's" is a fascinating example of a case study on marketing. The article is more focused on achieving a complete market segmentation of McDonald's. The article focuses on a primary target audience. The main targets aimed by the market segmentation are children.
Preview sample
7Ps in the Service Industry of the Kenya Railway Marketing Case Study
14 pages (3739 words) , Download 0 , Case Study
Free
The paper “T7Ps in the Service Industry of the Kenya Railway” is an engrossing variant of case study on marketing. The stiff competition that has been experienced in the business arena has forced many companies to diversify their product portfolio with the aim of increasing their sales as well as profits.
Preview sample
Marketing and Customer Service Component in Australian Outback Marketing Assignment
12 pages (3892 words) , Download 0 , Assignment
Free
The paper “Marketing and Customer Service Component in Australian Outback" is a persuading example of a case study on marketing. In the business world today, there is great emphasis on the quality of service a company or rather any business offers.
Preview sample
Target Market Objectives of World of Warcraft Marketing Case Study
9 pages (2623 words) , Download 2 , Case Study
Free
The paper “Target Market Objectives of World of Warcraft” is a meaningful variant of case study on marketing. With the huge success of World of Warcraft (WoW), measurable by subscription numbers, it is easy for website developers to sit back and assume that improving the website is not necessary.
Preview sample
    4501 - 4550 results of 19702 items
    We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
    ✕
    Contact Us