Analysis of the case
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National Trust is a non-profit making body that looks after heritage buildings, 255,000 hectares of land that includes gardens, mills, coastlines, forests, farmland, moorland, castles, nature reserves etc.... The major strengths of National Trust are wide range of its properties.... ... ... They are important assets that could be exploited to generate not only fresh revenues but also help serve as motivation for the young people towards outdoor activities for greater health outcome....