StudentShare
Our website is a unique platform where students can share their papers in a matter of giving an example of the work to be done. If you find papers matching your topic, you may use them only as an example of work. This is 100% legal. You may not submit downloaded papers as your own, that is cheating. Also you should remember, that this work was alredy submitted once by a student who originally wrote it.
Contact Us
Sign In / Sign Up for FREE
Sign Up for FREE Sign In
Search
✕
Go to advanced search...
✕
Home
Free Samples
Premium Essays
Editing Services
Editing Proofreading Rewriting
Extra Tools
Essay Topic Generator Thesis Generator Citation Generator GPA Calculator Study Guides Donate Paper
Essay Writing Help
About Us
About Us Testimonials FAQ

Marketing Essays

Result for Subject Marketing:
19702 essays
Satisfaction: A Behavioral Perspective on the Consumer Marketing Essay
7 pages (2431 words) , Download 3 , Essay
Free
Products are no longer traditional goods and services and the emphasis is on brand building and marketing brands as part of a comprehensive marketing effort to reach out to consumers. Consumers consume products not only for their intrinsic value but also as status symbols that are supposed to confer perceived and notional benefits like increased social recognition and to move up the social ladder.
Preview sample
Public Relations Campaign Marketing Essay
1 pages (250 words) , Download 2 , Essay
Free
The major objective of this campaign is to address the issue of negative exposure of Wells Fargo in the media due to lacking in one of the areas of the company related to home loans. The company anticipates that this public relations campaign will enable Wells Fargo to alter its negative image in the public and generate positive reporting.
Preview sample
sponsored ads
Hire a pro to write
a paper under your requirements!
Win a special DISCOUNT!
Put in your e-mail and click the button with your lucky finger
Your email
YOUR PRIZE:
—
Apply my DISCOUNT
International Marketing -Situational analysis, Marks and Spencer FRANCE Marketing Essay
1 pages (250 words) , Download 4 , Essay
Free
The perceptual map below displays the relationship of each company relative to the consumer perception. Kookai and Jigsaw are multi-quadrant participants. The map includes the customer
Preview sample
Kinds of Crisis Situation and the Consequences Marketing Lab Report
7 pages (1750 words) , Download 3 , Lab Report
Free
7-Eleven could face crisis both in its internal as well as external environment and operations, necessitating the need for an optimum crisis communication plan. The plan can aid it to alleviate the customers’ ill-will immediately after the crisis, then regain, restore and rebuild customers’ confidence and trust. 
Preview sample
Why Public Relations Professionals Should Use Facebook Marketing Essay
2 pages (500 words) , Download 4 , Essay
Free
As the internet has developed, so, too, have new resources for online communication and information exchange. One recent resource is the development of social networking communities, such as MySpace, facebook, tweeter and Google Plus. The primary use of these network communities has been social interaction.
Preview sample
Strategic Proposals to Manipulate the Trends Marketing Essay
2 pages (854 words) , Download 7 , Essay
Free
HSBC personal financial services, private banking, commercial banking, and corporate investment banking are available to individuals, businesses, organizations, and governments in Europe, Asia-Pacific regions, the Middle East, and Africa. Banking trends in the demographic segment that centers on gender are emerging almost imperceptibly, although quite a few have proved to be highly effective.
Preview sample
Delivery of Customer Value of Coca Cola Company Marketing Assignment
7 pages (1750 words) , Download 3 , Assignment
Free
In order to achieve this mission, the company’s objectives include overviewing the changes in the trends and preferences of choices of the customers. Also, the company has its focus on achieving and maintaining quality growth and its objectives include the 6 Ps that are the main concerns of the company.
Preview sample
Target Population Needs at JHUSON Primary Care Clinic Marketing Case Study
2 pages (500 words) , Download 3 , Case Study
Free
In addition, the other providers’ position in the neighbourhood is established. Thus, the analysis identifies the competitive edge JHUSON will have over its competitors. On the other hand, the components of the SWOT analysis will include the identification of the need for the service as strength. 
Preview sample
Written Discussion Marketing Admission/Application Essay
1 pages (250 words) , Download 2 , Admission/Application Essay
Free
Call it ‘under pressure ‘or ‘need of the hour’, many companies, big and small, have embraced the five principles of Enlightened Marketing namely Consumer-Oriented
Preview sample
The Internal and External Environments of 2 Real-World Companies Using an Environmental Scan Marketing Essay
4 pages (1171 words) , Download 2 , Essay
Free
The internal environment at Wal-Mart is generally characterized by a strong influence of the Walton family which takes a lot of direct responsibility on the operation of the operations of the company. A highly centralized format of operation of the management system has ensured a highly efficient system of performance of various departments.
Preview sample
The Collapse of the Thai Baht Marketing Essay
2 pages (500 words) , Download 3 , Essay
Free
Finance one was a major company in Thailand, the Thai government suspended the shares of the company and also tried its best to make an acquisition, a small Thai bank was supposed to acquire the much-troubled company but this failed to happen and the shares of the company plummeted further which only made matters worse.
Preview sample
Media of age group Marketing Research Paper
1 pages (250 words) , Download 3 , Research Paper
Free
ls are becoming more valuable, 27% said that media is the core element of their communication strategy, only few were disagree with the above statement. Awareness and engagement factors are quoted in front of hard metrics. Social media is sensed to be more effective when
Preview sample
Technology Changing Customer Service Marketing Essay
2 pages (573 words) , Download 2 , Essay
Free
With the aid of technology, companies are capable of promoting the features of the product through the internet on their websites and responding in a very short time span regarding the reaction of the customers. The in-store promotions can help in demonstrating the results to enhance the process output as and when required.
Preview sample
Challenging Customers in the Marketplace Marketing Essay
1 pages (339 words) , Download 2 , Essay
Free
Challenging customers are those customers who are difficult to deal with. Companies and shopkeepers have to deal with many kinds of customers who have different sets of characteristics and personalities. Among all those customers, challenging customers are those who have many questions, fears, and concerns regarding the product that they want to buy.
Preview sample
The Sales Promotion Marketing Article
2 pages (500 words) , Download 3 , Article
Free
The sales force are made up of salespeople: individuals representing a company to customers or vice versa charged with responsibilities of prospecting, communicating, selling, servicing, and information gathering. They serve a significant connection between the company and customers with a key role in creating a long-term profitable relationship.
Preview sample
Am making a family business website Marketing Essay
1 pages (250 words) , Download 2 , Essay
Free
Since 1972, we have done offered our services in UK, France, Japan, Canada, Italy and China. In addition to the traded, construction and leasing, we also offer services in
Preview sample
Retail Strategy of LuLu Hypermarket Marketing Essay
2 pages (649 words) , Download 4 , Essay
Free
The retail strategy becomes a critical element of the success of the business, especially for hypermarket chains like LuLu. It is one of the largest hypermarkets of Doha, Qatar that has more than 90 stores across 18 countries with more than 435,000 shoppers per day (LuLu). It has been able to maintain its niche market position because of its retail strategy that is people-centric. 
Preview sample
Are Marketers to Blame for Fat Kids Marketing Essay
5 pages (1250 words) , Download 2 , Essay
Free
It is evidently clear from the discussion that social marketing is a broader concept. It involves many things such as TV, internet, mobile etc. this marketing has provided many benefits to the children’s. But at the same time also has negative perceptions. It is presently promoting all types of unhealthy product on television.
Preview sample
Electronic arts in 2007: retain its global lead in video game software Marketing Essay
2 pages (500 words) , Download 4 , Essay
Free
It has a design staff of 4100 people spread across various centers around the world. Tacit knowledge acts as a big barrier leading to inimitability because it is really a very complex process to accumulate such talent
Preview sample
Marketing Strategy - Netflix versus Blockbuster Marketing Case Study
8 pages (2000 words) , Download 4 , Case Study
Free
A company’s strategy is its lifeline in maintaining a competitive advantage over rivals in the market. One such avenue is through focusing on consumer convenience and preempting changes in the market. In the movie industry, there has been a shift from traditional company-market interaction due to the advent of new technology which enhances consumers’ opportunities for viewing movies.
Preview sample
Business statergy and implementation capsim simulation Marketing Assignment
1 pages (250 words) , Download 3 , Assignment
Free
This is as shown below. Marketing decisions take into perspective the quantity of goods to be sold and the expectations of the market at the end of the year (Darwin 19). Most of all we take a look at the sales forecast as listed below. The above results
Preview sample
History of Wal-Mart Marketing Essay
2 pages (500 words) , Download 4 , Essay
Free
The author states that in 1968, Wal-Mart stepped out of Arkansas with the inception of its operations in Sikeston and Claremore. The company was incorporated in 1969 and it was listed in NYSE in 1970. By 1971, the company was functional in five states of USA: Oklahoma, Missouri, Louisiana, Kansas, and Arkansas.
Preview sample
Video Case Meredith Marketing Case Study
2 pages (500 words) , Download 2 , Case Study
Free
One of the strongest ways in which Meredith segments its market is by gender, targeting advertising and publishing efforts solely around the
Preview sample
Regulation in Externalities - Whether Positive or Negative Marketing Essay
6 pages (1704 words) , Download 4 , Essay
Free
The trust is composed of 40 commercial office towers each valued at 5 billion dollars. The paper evaluates whether regulation in externalities would give rise to either positive or negative consequences. Implications will be generated regarding whether Profit Ltd should embrace changes due to consideration of externalities or it should attempt to resist the change with the help of lobby groups.
Preview sample
Teamwork in companies and corporate change Marketing Research Paper
2 pages (500 words) , Download 6 , Research Paper
Free
When problem occurs, he can blame the individuals for the failure of the project. On the other hand in teamwork, decisions are taken after the team meeting and therefore it is difficult for the managers
Preview sample
Hyundai and Hankook Manufacturing Companies Marketing Essay
4 pages (1000 words) , Download 2 , Essay
Free
This research will begin with the statement that the motor car industry comprises many players who operate in various geographical regions. Due to the desire to reach the remote market and fetch good profits, particular motor companies extend their operations by investing in remote markets to reduce extra costs that may involve ferrying of their products to far markets.
Preview sample
Provide an economic analysis of Netflix Marketing Essay
2 pages (500 words) , Download 4 , Essay
Free
Netflix started to stream movies on other devices such as Xbox 360, set top boxes, and other internet connected devices beginning from 2008. The company had 12.3 million members at the end of year 2008. The company was launched in Canada in 2008 and
Preview sample
Kia company Marketing Research Paper
1 pages (250 words) , Download 5 , Research Paper
Free
452). A possible strategy for KIA motors would include addition of an attribute as a part of a cognitive based strategy towards changing customer attitudes (Schiffman &
Preview sample
Segmentation Targeting Positioning Marketing Essay
1 pages (389 words) , Download 2 , Essay
Free
Market Segmentation is the initiative of dividing a product or services into various categories to survive in the competitive market and meet the needs of every purchaser. Proper segmentation is realized where customers with a common need are placed together and the demand strategy should differ from the needs of the other customers, (Capon, 2009).
Preview sample
Business Market Segmentation, Choice of Target Customer Segments Marketing Essay
7 pages (2155 words) , Download 2 , Essay
Free
A business can only exist and provide value if it has customers that have specific needs to be satisfied. Products and services provide value to the customers with needs. Customer behavior and customer profiles are very important for the selection of a customer segmentation model. Through market segmentation companies divide large markets into smaller segments.
Preview sample
Problem Solving and Decision Making in Customer Service Interactions Marketing Assignment
2 pages (590 words) , Download 6 , Assignment
Free
The accounts receivable department that you manage has been having problems with customers not paying their bills on time. An additional problem is that numerous customers are sending the wrong portion of their bill with their payment. It has been suggested that the real problem is that the billing statement needs a new, more readable look. 
Preview sample
Discussion Unit-6 Marketing Article
1 pages (250 words) , Download 2 , Article
Free
This is the most widely used promotional mix strategy by McDonalds. McDonalds has always aimed to promote new products in its menu. It has 2 ranges of products- global and local. Local products need huge sales promotion. For
Preview sample
The Aim of Peace Corp Organization Marketing Essay
1 pages (250 words) , Download 2 , Essay
Free
The aim of the project was to learn and create websites and databases on which small-scale youth enterprises could enhance their entrepreneurial ventures. Together with colleagues, we helped small-scale business enterprises embrace information technology. This was related to what we were engaged in at home. 
Preview sample
Describe either a good or a bad experience with a sales person. What made it good or bad Marketing Essay
2 pages (500 words) , Download 3 , Essay
Free
This product was rejected, not be cause of its features or concept, but more because of the approach adopted in the personal selling process. As expected, this personal selling process was initiated without the
Preview sample
Franchising Inquiry Submission Marketing Case Study
10 pages (2500 words) , Download 3 , Case Study
Free
The author of the paper will begin with the statement that the franchise consists of five people who have pooled together their retirement proceeds to set up a business. The members of the group were former colleagues who have received a reasonable amount of pay after their company decided to relocate and an option for early retirement was made available.
Preview sample
Touchpoint Mapping by Mounir Ariss and Not All Interactions Qualify as Dialogue Marketing Assignment
2 pages (500 words) , Download 3 , Assignment
Free
When organizations go through a business process reengineering, it is important to introduce programs like culture change to train employees on how to deal with difficult
Preview sample
Market Analysis: Opening a Tapas Restaurant in Pearland, Texas Marketing Research Proposal
6 pages (1575 words) , Download 4 , Research Proposal
Free
The restaurant business is one of the cornerstones of the US financial system. It is also the country’s highest private sector segment that generates an annual financial impact of $1 Trillion. The restaurant business contributes considerably to the financial system and employs around 15% of the tri-state area's employees.
Preview sample
Coke and Pepsi in India Marketing Essay
6 pages (1500 words) , Download 2 , Essay
Free
According to the study, Coke and Pepsi, the government had allowed outside investment mainly in high-tech sectors whereas it was almost completely prohibited in consumer goods sectors. India had followed the “principle of indigenous availability” that forbade the imports if similar items obtainable anywhere else within the country. 
Preview sample
Measuring Brand Equity across Products and Markets Marketing Case Study
7 pages (2140 words) , Download 3 , Case Study
Free
From the beginning of mass production of goods, brands have gone out of their way to differentiate themselves from one another. The problem was that brands were not necessarily appreciably different, so it was important to build brand equity. Brand equity is basically where a certain brand manages to differentiate itself from the pack of competitors and build a loyal following.
Preview sample
How Saturated the DVD Market Has Become Marketing Case Study
2 pages (500 words) , Download 2 , Case Study
Free
The future development of the market will mainly depend on innovation; the company who manages to come up with new things will become the market leader. Blue-ray discs may not perform well because the blue ray players are quite expensive, people may be reluctant to buy blue ray players at a hefty price.
Preview sample
Coke and Pepsi Competition for Indian Market Marketing Case Study
8 pages (2072 words) , Download 3 , Case Study
Free
A country that is a home for more than 17.5% of the entire world’s population does seem to be amongst the most promising opportunities for companies of such credibility and stature. Yet what appeared to be an easy roll did not quite materialize as anticipated.It is characteristic of the Indian nation that they are very patriotic and take pride in ‘Mother India.’
Preview sample
Answer 4 questions Marketing Assignment
3 pages (750 words) , Download 2 , Assignment
Such as leaving feedback and attempting to develop direct communication. 5. Business-to-Employee (B2E) data: B2E data refers to
Preview sample
Provide an example for five of the ten Price Sensitivity Effects Marketing Essay
2 pages (500 words) , Download 2 , Essay
Free
When specific group of medicines are introduced into the market, they are highly priced. However, with changes in treatment approaches, competitors’ invasion and other factors, substitutes to such medicines usually enter with modified price levels. Eventually,
Preview sample
Oil Change Behavior of Passenger Cars Owners in Egypt: Effects of Brand Origin on Consumer Attitudes Marketing Thesis
20 pages (5603 words) , Download 2 , Thesis
Free
More specifically, the paper shall investigate factors and conditions that inform their line of purchase and how marketers can take advantage of this line of purchase. There is a preference for nonlocal oil products among vehicle owners. Oil product marketers can take advantage of the trend of consumer behavior towards oil product purchases.
Preview sample
The Impact of Digital Marketing on Consumer Behaviour Marketing Essay
7 pages (2072 words) , Download 5 , Essay
Free
This paper aims to explore the impact of digital marketing on consumer buying behavior. Specifically, it intends to analyze the consumer attitudes towards four sub-types of interactive digital advertising such as internet-based and email advertising, and mobile-phone-based SMS and MMS-type advertising for young users in the United Arab Emirates (UAE) market.
Preview sample
Best Companies to work for Marketing Essay
2 pages (500 words) , Download 2 , Essay
Free
The company has elevated the level of animation as to draw audiences of all ages with its closest rival being no less than ‘Finding Nemo’ creator Pixar Animation. DreamWorks is the brains behind successful animation franchises
Preview sample
Information and Data Requirements Marketing Research Paper
1 pages (470 words) , Download 2 , Research Paper
Free
This will help to understand what exactly the course has in store for the students and how it can help them in their careers. This will also give an idea of what are the attributes that need to be included in the program. Information needs to be gathered from various quarters (mainly intellectuals and experts in the field) on the future of the program and the need for such a program.
Preview sample
Video case Wild Planet Marketing Case Study
2 pages (500 words) , Download 4 , Case Study
Free
Culture helps to define what an individual wants and the manner in which they behave. Wild Planet takes advantage of this by working out exactly what children desire in
Preview sample
How Do Consumer Characteristics Influence Buying Behavior Marketing Research Paper
9 pages (2250 words) , Download 3 , Research Paper
Free
This research will begin with the statement that over the last few decades, the organizations and marketers have witnessed drastic and substantial variations in the buying patterns of the products and services in the consumer market. In other words, the organizations have come to an observation that the buying patterns of the consumers and their decisions have altered over the time.
Preview sample
Marketing survey Marketing Assignment
1 pages (250 words) , Download 4 , Assignment
Free
kelihood of 10 supposing that the ratio of the number of deaths indicated is influenced by certain factors as taking the drug late or when the patient being treated may be at the critical or incurable stage. Such count representing twenty percent of the base may be thought to
Preview sample
    13701 - 13750 results of 19702 items
    We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
    ✕
    Contact Us