Corporate Social Responsibility in Present Business Environment
17 pages
(4250 words)
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Enron, WorldCom, Adelphia Communications, AOL, Arthur Andersen, Global Crossing, tyco), corporate crime (i.... Besides, the world famous fast food company - McDonald also adopts the CSR strategy.... The benefits of CSR as summarized by Nilsson & Rahmani (2008) are that it enhances reputation, enhances employee satisfaction and loyalty, enhances product life cycles, improves risk management due to a wider audience, innovation improvements, higher probability to attract investments, supports marketing objectives, contributions to general business goals, reduces operating costs, reduces regulatory oversight, and builds strong community relationships.
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