Tesco and the Supermarket Industry in the UK - Case Study Example

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The paper "Tesco and the Supermarket Industry in the UK" has explained Tesco Plc current position in the UK retail industry. The analysis of corporate strategizes ensures that they have a number of successful business units to generate sufficient profit. …
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Tesco and the Supermarket Industry in the UK
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Download file to see previous pages The UK operation is the largest out of all the Tesco business units (Kumar, 2008). The vision of Tesco has 4 major objectives such as creating need and demand across the world, implementing modern and innovative ideas, leading the local market and earning loyalty and trust of the stakeholders. Their strategic priorities are establishing leadership throughout all the channels, focusing on international growth and proper investment to strengthen the UK business (Tesco Plc, 2014).
The industry structure analysis is an effective part to understand the competitive advantage of any company (Porter, 2008). Porter’s five force analysis has been utilized as an important tool to assess the competitive environment of Tesco.
The food retail market in the UK is contained with major supermarket chains. The substitutes of these leading retailers are a small chain of convenience stores. These small establishments are unable to give any competition to supermarkets like Tesco (Hollingsworth, 2004). Tesco is also opening Express Stores in local markets which is creating a tough competition for these substitutes to enter into the competitive market (Kumar, 2008). Therefore, the threat of substitutes is very low.
The supermarket industry in the UK is already very well established (Kumar, 2008). Any company need to invest a huge amount in the entry level. The main organisations that have captured the market are Tesco, Sainsbury’s and Asda. They have captured 80% of all the buyers in the UK market. New entrants have to come up with something very innovative at an exceptionally low price to penetrate the market. Gaining the authorisation of the local government is also a time-consuming matter (Kumar, 2008). Therefore it can be concluded that the threat of the new entry in the food retailer market of UK is considered moderate.
The intensity of rivalry is very high in the food retail market.  ...Download file to see next pagesRead More
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