Developing Business Plans. (Quick Take Expresso) - Essay Example

?Developing Business Plans 0 Executive Summary 1 Business Idea and Goals Quick Take Expresso seeks to satisfy the demand of coffee among local customers in Bonn, Germany. The objective of Quick Take Expresso is to provide enjoyable food and beverage services to the customers. 1.2 Marketing The primary target market of Quick Take Expresso will be the student customer segment. Apart from this, Quick Take Expresso will also target the local people, employee, business persons and travellers. 1.3 Operations In order to ensure effective business operations, Quick Take Expresso will take the assistance of different advisors. It will also insure the business from any kind of probable risks it might encounter in future. There will be full time as well as part time employees and manager to control the business operations. 1.4 Finance Quick Take Expresso will obtain finance from bank loan in order to run the business activities and collect the start-up capital. The required capital for Quick Take Expresso business is estimated as €32, 00,000 comprising the costs of building, equipment, payroll and furniture among others. Table of Contents 1.1 Business Idea and Goals 2 1.2 Marketing 2 1.3 Operations 2 1.4 Finance 2 2.0 Background 5 2.1 Mission Statement 5 2.2 Company History 6 2.3 Business Goals 6 3.0 Marketing 8 3.1 Market Research 8 3.2 Market Analysis 9 3.3 Marketing Plan 12 3.3.1 Products/Services and Target Market 13 3.3.2 Placement 16 3.3.3 Promotion and Advertising 16 3.3.4 Pricing Policy 16 3.4 Evaluation of Marketing 17 4.0 Operations 19 4.1 Legal and Licencing Requirements 19 4.2 Management Details 19 4.3 Organizational Structure and Staffing 19 4.4 Professional Advisers 20 4.5 Insurance and Security Issues 20 4.6 Business Premises 20 4.7 Equipment Required 21 4.8 Productions Processes 21 4.9 Critical Risks and Contingency Plan 21 5.0 Financial Projections 23 5.1 Basic Assumptions and Information 23 5.2 Analysis of Financial Forecasts 24 5.2.1 Sales Mix Forecast 24 5.2.2 Cash Flow Forecast 24 5.2.3 Projected Profit and Loss Statement 25 5.2.4 Owners’ Personal Expenses 26 5.2.5 Owners’ Personal Assets and Liabilities 26 6.0 Implementation Timetables 28 7.0 Conclusion 30 8.0 Works Cited 31 2.0 Background Quick Take Expresso is a new business which will provide different food products especially coffee to the customers. The company will be a partnership business with two partners who will manage the regular business activities. Each owner will have share of 50% and assist each other with accounting and back office support. Quick Take Expresso is liable to pay income tax on its gross profits. The owners will have to handle all legal, monetary and managerial duties concerning business. The partnership business structure will help to expand the business (Fair Trading, “Business Structures”). 2.1 Mission Statement The vision of Quick Take Expresso is to become one of the preferred destinations for coffee and snacks in Bonn. The company will provide good meal experience to the students, travelers and local customers as compared to other competitors. The vision of the cafe is to rapidly increase the profitability so that it can attract potential investors to invest in the business in near future. The marketing and sales strategies of Quick Take Expresso will help to maintain the demand of the products towards customers. The teenage and the adult customer groups will probably enjoy the services and the pleasant environment of Quick Take Expresso. Quick Take Expresso will provide best effort in order to develop an exclusive brand image in the mind of customers where they can properly socialize with the friends in a comfortable and calming environment while enjoying the great tastes of Quick Take Expresso’s products. The motive of the business is to assist the customers so that they can get rid of their daily work and educational strains and to provide piece of mind through great environment, suitable location, welcoming customer service and delicious meals. Quick Take Expresso will reinvest the amount of profit for improving the infrastructure of the business and for enhancing the employee satisfaction which can lead to better service and thus better customer satisfaction. In future, the company will also put certain portion of the revenue towards improvement of community as a part of corporate social responsibility. It will contribute finance towards the well-being of local community by assisting in charitable and public activities. 2.2 Company History Quick Take Expresso is a new business which will be initiated in the area of Bonn, Germany. Quick Take Expresso will take the advantage of huge popularity of coffee, espresso and tea along with other beverages. Germany is considered as one of the biggest European markets for coffee which represented almost 23% of total Europe in 2010. The total consumption of coffee was almost 558 thousand tonnes in the year 2010 in Germany (CBI, “Coffee in Germany”). 2.3 Business Goals The business objectives of Quick Take Expresso are as follows: To develop an unique brand image by delivering good customer service, best products and superior environment at reasonable cost To make Quick Take Expresso as one of the preferred destinations for students where they can enjoy coffee with other snacks items To gain sales of above €1000000 in the first accounting year and accomplish profit growth rate of 16% within first three accounting years To expand the business in order to gain more extensive customer segment To create another outlet in Germany within seven years of business operations To maintain low business expenses in order to gain higher profit margin 3.0 Marketing Coffee is served in numerous ways and numerous styles in various countries. The biggest market of coffee in the world is the United States and Germany is considered as the second biggest market for coffee. The cafe is a North American and European trend which has made consumption of tea, sandwiches, cakes, pastries and other light foods into an exceptionally profitable business. In Middle East, Africa, South America and Asian regions coffee is observed as more significant than consumption of cigarettes. It is a way of entertainment rather than socializing (TalkAboutCoffee, “Coffee Culture Around The World – Coffee Ceremonies”). 3.1 Market Research In European context, the consumption of coffee in Western Europe was almost 2.4 million tons in the year 2010. On the other hand, the consumption of coffee in Eastern Europe was almost 396,000 tons in 2010. The use of coffee in Western Europe is subjugated by roasted coffee which represents almost 85% of total coffee consumption (Whleeler, “European Coffee Market Situation”). Germany is considered as a coffee consumption country. In the year 2010, the per capita utilization of coffee had increased by 150 liters with respect to total quantity. In contrast, the per capita consumption of tea has reached around 84 liters (Euromonitor, “Coffee in Germany”). In Germany, Kraft Foods, as one of the major competitors of products offered by Quick Take Expresso, represents almost 17% of sales of coffee. The other significant competitors in coffee segment are Jacobs brand which accounts for 12% share in retail sales of coffee. Coffee is a healthy drink and it encourages the psychological performance of people. Coffee certainly strengthens sports related actions such as fitness. Apart from that, coffee also precludes diabetes, Alzheimer’s syndrome and protects the lever. These advantages of coffee expressively impact on customers purchasing behavior and sales quantity (Euromonitor, “Coffee in Germany”). The following table depicts the per capita consumption of coffee in Germany along with other regions in Europe from 2005 to 2009: Source: (Whleeler, “European Coffee Market Situation”). 3.2 Market Analysis The fast food market in Germany is comprised of several leading players. The key fast food chains in Germany provide numerous dishes with concentration upon product quality, product cost and sophisticated design of outlet. The design of the fast food outlet helps to increase the average amount of time expended by customers in the outlet. The fast food outlets are inclined to spend more funds on promotion in order to position themselves strongly in high traffic sites (Euromonitor, “Fast Food in Germany”). The food and beverage market in Germany was worth €252.1 billion in the year 2010 encompassing €209.6 billion in retail sector and €42.5 billion in food service sector. The retail sector represents almost 83.1% of food and beverage market whereas food service sector comprises 16.9% of overall food and beverage market in Germany. The total value of food and beverage market in entire Europe was €1263.9 billion where Germany accounted for 19.9% market share (Food For Thought, “The Food and Drink Market”). The following graph will depict the food and beverage market of Europe and share of Germany in 2010: Source: (Food For Thought, “The Food and Drink Market”). With respect to process, food can be categorized into ambient, fresh, canned, chilled, solid, dry and beverages where fresh foods consist of 24% share among all food categories (i.e. highest among all). The beverage, solid and chilled foods have market shares of 21%, 7% and 26% (Food For Thought, “The Food and Drink Market”). The following graph will show the total share of all kinds of food and beverage products in Germany: Source: (Food For Thought, “The Food and Drink Market”). The chilled products are the fastest rising segment in food and beverage market of Germany. From 2005 to 2010, chilled products have gained average growth rate of 1.05% yearly, representing €1583 million growth in a year. The second biggest item in food and beverage market with respect to average growth rate is beverages representing almost 0.40% growth rate annually from 2005 to 2010 amounting to above €1000 million increase per year (Food For Thought, “The Food and Drink Market”). The following chart will show the average growth rate of different food and beverage items in Germany from 2005-2010 with respect to average percentage and worth: Source: (Food For Thought, “The Food and Drink Market”). The above research depicts that the food and beverage industry in Germany has strong condition irrespective of international economic turmoil. German people also prefer to consume different coffee, espresso and tea and drinks which increases the probability of high profitability of Quick Take Expresso in the food and beverage segment in Bonn area. 3.3 Marketing Plan Quick Take Expresso will concentrate on providing best customer service to the target customer segment. Due to uniqueness in design and products, Quick Take Expresso will draw the attention of potential customers towards its outlet. In order to keep the customers satisfied, Quick Take Expresso will develop a friendly and calm environment where people who prefer coffee and beverages can come and enjoy the cafe. Quick Take Expresso will seek to become a part of German society. At the initial phase, the marketing strategy of Quick Take Expresso will be to attract new customers and eventually retain them so that they become repeat purchasers of the services. Developing a loyal customer base will be the utmost concern for Quick Take Expresso, because loyal customers not only generate higher sales, but also provide favorable recommendations towards relatives and friends. 3.3.1 Products/Services and Target Market Quick Take Expresso will provide customers with quality coffee and other beverages such as espresso, tea, soft drinks, energy drinks and other nutrition drinks in the area of Bonn. Quick Take Expresso will engage in delivering quality products with fresh ingredients. The working arrangement of the cafe and menu listing along with marketing activities will be concentrated towards increasing the sales. Apart from beverages, Quick Take Expresso will also provide snacks such as pastries, pies, chocolates, salads, burgers and sandwiches. The prices of the products of Quick Take Expresso will be kept matched with the key food and restaurant chains in Germany in order to maintain consistency in demand. The beverages will be prepared by experienced employees who have adequate understanding about the products. Quick Take Expresso will also provide gifts as a part of promotion for encouraging the customers to become loyal towards the company. The products of Quick Take Expresso will be classified into five categories which are espresso, coffee, juices, other beverages and snacks. Espresso: Espresso Macchhiato Espresso Con Panna Caffe Latte Caffe Mocha Cinnamon Dolce Latte Caramel Macchiato (Starbucks Coffee Company, “Coffee & Espresso”). Coffee: Brewed Coffee Caffe Misto Black Coffee The Cafe Milano Coffee Mocha (Starbucks Coffee Company, “Coffee & Espresso”) Juices: Lemon juice Orange juice Apple juice Mango juice Mixed fruit juice Other Beverages Tea Milk Soup Soda Soft drinks Chocolate shake Bottled water Snacks: Muffins Burger Sandwich Pastries Cake Ice Cream (Espressotogo, “Mobile Cafe Menu”). Customers will also be provided the opportunity to choose numerous meals from the five product groups. The product offering will allow Quick Take Expresso to provide range of products in comparison with other fast food cafes, at the same time maintaining the preparation of drinks which are easy to implement. Quick Take Expresso will concentrate mainly on providing services to the young customer segment i.e. college and university students and employees working in organizations nearby Quick Take Expresso outlet. The new business will also target the classy youth customers. On the basis of the market, the customers of Quick Take Expresso will be divided into four categories which are prosperous local people, travelers, businessman and employed persons and students. These target segments will be key customers for Quick Take Expresso. The advantage for targeting these customer groups is that they will assist in maintaining reliable business performance during the entire year. For instance, in festive seasons such as in summer and Christmas events when tourism activity is strong, the sales of traveler customer segment will be high. On the other hand, when festive season is over, the sales from student and other customer segments are expected to be high. Concentrating on various customer segments will help to minimize the limitation of over reliance on a specific customer segment. For instance, several cafes which only concentrate on college and university customer segment can face difficulty during non-college period such as festive time or Christmas time and their sales become highly deteriorated. In order to avoid these business drawbacks, Quick Take Expresso will focus on a blend of customer segment. 3.3.2 Placement Quick Take Expresso will position itself as a fashionable cafe. It will cover wide area of Bonn and thus attract large customer base. The company will attempt to draw the attention of students in order to gain higher sales. Due to high competition in the fast food market, Quick Take Expresso will ensure that every customer is treated in a similar humble way. 3.3.3 Promotion and Advertising Quick Take Expresso will use coupons as a part of brand promotion which would help the frequent customers to enjoy discounts and other distinct offers. Quick Take Expresso will also deliver various gifts to the customers in order to generate brand loyalty. Moreover, direct mail method will be used in the grand opening event which can also help to draw attention of potential people towards the new cafe business in Bonn. 3.3.4 Pricing Policy In food and beverage industry, the pricing is very competitive, thus it needs to be managed carefully. The pricing of coffee, tea and other drinks items should not vary in higher amounts. At the initial phase, in order to attract more customers Quick Take Expresso will provide the products with 5% less cost. It can help to boost the number of customers who like to enjoy eating snacks and coffee in cafe. 3.4 Evaluation of Marketing Competition in fast food restaurants and cafes is quite high, thus Quick Take Expresso needs to engage towards providing good facilities and products to the customers. Technology would play a significant part in Quick Take Expresso. The company will be equipped with contemporary technology such as wireless computer facility, good sound system and modern equipments for preparing foods among others. The objective is to make customers feel that they are present in a high-end retail store. The computer ordering system will help Quick Take Expresso to recognize the requirements of customers and their purchasing behavior. Therefore, Quick Take Expresso can effectively develop marketing and promotional tactics in order to entice them. As a part of marketing strategy, Quick Take Expresso will spend money on advertisement in order to increase the brand awareness. The advertisements will help to increase the customer base. There are several ways to advertise a brand such as direct mail, print media, free sample and television advertisements among others. Quick Take Expresso will advertise the brand through print media such as newspaper advertisement and print brochures. There will be trained personnel who will be capable of handling all the sales transactions and customer objections. Quick Take Expresso will attempt to provide speed delivery through expert employees so that it can generate a loyal customer base. The major competitive advantage of Quick Take Expresso will be: Quality products and services Effective location near Bonn University Smart decoration of the outlet Regular weekend services to the customers Wireless internet facilities to the people Ambient atmosphere with comfortable seating arrangements 4.0 Operations 4.1 Legal and Licencing Requirements Quick Take Expresso will be registered as limited company through subsequent documents and filings. The name will be approved through legal registration process (Business.Gov, “Decide on a Business Structure”). 4.2 Management Details In order to manage the operations of business, Quick Take Expresso will employ a fulltime manager who can supervise all other employees. The duty of manager will be to handle the employees, manage the inventory, maintain relationship with suppliers, create marketing strategies and conduct other regular executive operations. 4.3 Organizational Structure and Staffing For enhancing the performance of the business, flat organizational structure with less hierarchical level will be followed in Quick take Expresso. Staffing is the vital constituent for any business. Initially, there will be around 22 full time employees and six part time employees who will work only on weekends and seasonal time when the sale of the cafe is expected to be high. There will be two scheduled working periods for employees which will encompass ten hours including two-hour break. The employees must be capable of managing restaurant activities and handling customers carefully. Furthermore, when Quick Take Expresso expands the business in future, it will employ additional workers in order to satisfy the demand. 4.4 Professional Advisers Taking professional advice is a crucial part of any start-up business. For the new business, Quick Take Expresso will take the assistance of an auditor, an IT expert, a financial guide, an insurance agent and a legal professional (The State of Queensland, “Types of Business Advisers”). 4.5 Insurance and Security Issues Selecting the appropriate insurance is significant for managing the business as it assists in handling and decreasing possible risks. Without appropriate insurance coverage conducting business is risky because it endangers the business to potential losses in case any accident occurs. The business will use fire insurance, electronic breakdown insurance and money insurance for alleviating the risks (The State of Queensland, “Type of Insurance”). 4.6 Business Premises Quick Take Expresso will operate the business in 2500 square foot spaced coffee inn within a close proximity of Bonn University in Germany. The reason for securing this position for business is that it can attract the students as well as adult customer segment. The location will be taken through lease purchase agreement for five years being subjected to extension. The cafe will be accessible by every people due to its locational advantage. The architecture of the building will be developed in such a way so that it will be easier for customers as well as employees to perform the business activities effectively. With 2500 square feet space there would be sufficient place for dining, seating of almost 60 people at ease and parking space for customers (Urbach, “The Business Plan Oklahoma Small Business Development Center”). 4.7 Equipment Required In order to make the business successful, numerous equipments are required which are categorised in four ways such as: Restaurant Equipment Kitchen Equipment Catering Equipment Coffee Machines (Reed Business Information, “Cafe Equipment”). 4.8 Productions Processes Quick Take Expresso will produce the food products after getting raw materials from suppliers. The numerous equipments of Quick Take Expresso will help to produce the food products desired by customers and to store surplus raw materials for future use. 4.9 Critical Risks and Contingency Plan Risks is business can arrive from several ways. It can be either internal or external and can impact on the capability of business. In Quick Take Expresso, the major external risks are changes in the regulation of government such as water restrictions, quarantine restrictions and tax rate. Apart from these, the economic condition of a country, changes in customer preferences towards the products offered by Quick Take Expresso can also generate risks in business. The internal risks can arrive from employees as well as suppliers. Improper conflict management can result in bad supplier relation which can make the business devoid of raw materials. Moreover, any accident which can occur in business premises can also harm Quick Take Expresso (The State of Queensland, “Identifying Business Risk”). Therefore, in order to avoid internal and external risks, Quick Take Expresso will develop contingency plan by recognising the major risks, assessing the consequences of those risks and taking possible steps to make the workplace safe. As a part of contingency plan, Quick Take Expresso will prepare incidence reaction plan, retrieval plan and insurance plan (The State of Queensland, “Preparing a Risk Management Plan and Business Impact Analysis”). 5.0 Financial Projections 5.1 Basic Assumptions and Information Introduction of new business requires immense start-up expenses comprising cost of location, cost of equipment, cost of raw materials and cost of employees. The launch of new cafe business necessitates working capital worth around €32,00,000. The following table will describe the detailed amount of working capital requirement for opening Quick Take Expresso: Working Capital Amounts in Euros Raw Materials 450000 Equipment 250000 Furniture 900000 Employee Expenses 240000 Lease Agreement 450000 Cost of Registration 460000 Cost of Construction 350000 Marketing and Operational Expenses 100000 Total 3200000 Out of total estimated working capital cost almost 93% will be covered by bank loan. Thus, the amount of bank loan will be approximately €30,00,000. The company will obtain loan from Barclays Bank in Germany. The estimated fixed loan interest rate of the bank would be 6.50%. (Barclay Bank, “Business Loans, Overdrafts And Mortgages”). The estimated repayment installment amount will be €200,000. Therefore, the estimated interest amount of loan will be: 1st year = €30,00,000 ? 6.50% = €195000 2nd year = € (3000000-200000) ? 6.5% = €182000 3rd year = € (2800000-200000) ? 6.5% = €169000 5.2 Analysis of Financial Forecasts 5.2.1 Sales Mix Forecast The following graph will show the sales mix forecast of Quick Take Expresso for three years: 5.2.2 Cash Flow Forecast The following table will show the forecasted cash flow of the business in three year time period: Particulars (Amounts in Euros) Year 1 Year 2 Year 3 Cash Sales 1350000 1400000 1500000 Total cash Received 1350000 1400000 1500000 Payroll 50000 54000 59000 Interest on Loan 19500 18200 16900 Insurance 2000 2000 2000 Total Cash Spent 621500 694200 727900 Cash Balance 728500 705800 772100 5.2.3 Projected Profit and Loss Statement From the above report, it has been observed that there is significant growth of coffee consumption in Germany. Keeping this in mind, it is expected that the company will experience sales growth of approximately 10% on yearly basis. The food and beverage industry is expected to stay strong in upcoming days (Commonwealth Bank of Australia, “Financial Plan template”). It is forecasted that the net profit will be low in first year and then increase significantly afterwards. The cafe business may expect to have 500 to 600 customers in a day on an average rate. The financial projection of profit and loss statement of Quick Take Expresso for first three years is as follows: Amounts in Euros Year 1 Year 2 Year 3 Cash Sales 1350000 1400000 1500000 Cost of Sales (including marketing) 550000 620000 650000 Payroll 50000 54000 59000 Interest on Loan 19500 18200 16900 Insurance 2000 2000 2000 Maintenance 1500 1700 2100 Depreciation 37500 37500 37500 EBIT 660500 733400 767500 Corporation Tax (29.37%) 193988.85 215399.58 225414.8 Net Profit 466511.15 518000.42 542085.3 5.2.4 Owners’ Personal Expenses The total requirement for working capital will be €3200000 where €3000000 will be collected from bank loan and the rest €200,000 will be secured from personal capital of the owners. 5.2.5 Owners’ Personal Assets and Liabilities Quick Take Expresso will position itself as a medium risk business with high concern for balanced cash flow. The debts will be paid in every month and all the sales will be made in cash i.e. there will be no credit sales. The depreciation on building, equipment and furniture is calculated as 2% per annum and the corporation tax will be 29.37% (KMPG, “Corporate and Indirect Tax Survey 2011”; Alpha Retail Estate Investment Limited, “German Tax Overview”). This forecasted financial plan will provide the company an excellent cash structure and will help to maintain a strong financial position in the industry. The projected sale for first year is €1350000 and the total sales and marketing expenses is expected as €5000. The following table will show the projected balance sheet for the company in three years’ time period: Liabilities (Amounts in Euro) Year 1 Year 2 Year 3 Assets (Amounts in Euro) Amount Year 1 Year 2 Year 3 Capital 200000 200000 200000 Cash in hand 1154011 97666 51528 Net profit 466511 518000 542085 Cash at bank 700000 1945334 1858057 Loan 3000000 2800000 2600000 Inventory 350000 50000 45000 Furniture Less: Depreciation 8750 341250 332500 323750 Building Less: Depreciation 22500 877500 855000 832500 Equipment Less: Depreciation 6250 243750 237500 231250 Total 3666511 3518000 3342085 Total 37500 3666511 3518000 3342085 The above balance sheet reflects the estimated value of liabilities as well as assets of Quick Take Expresso in three accounting years. 6.0 Implementation Timetables A timetable is one of the most significant elements for developing any business plan. Timetable is the plan which needs to be completed within specified time period with accurate budget estimation and administration responsibilities. The following table will describe the important programs that need to be achieved before starting the business: Milestones Estimated Time Required Allocated Budget (Amounts in Euro) Creation of Business Plan 4 months 750 Securing Finance 2 months 0 Securing Lease Agreement 2 months 2000 Registration 6 months 3000 Completion of All Certification and Licensing 8 months 1500 Location Planning 3 months 500 Selection of Contractor 1 month 0 Selection of Raw Materials Dealer 2 months 150 Development of Training Program For Employees 0.5 month 100 Development of Technological System 2 months 2500 Decoration of Store Design 8 months 3500 Securing Power And Water Supply System 3 months 500 Employing Workers 1 month 0 Selecting Insurance Service Provider 1 week 0 Giving Advertisements 1 week 1000 Grand Opening 1 day 1500 Total 17000 The business will provide strong focus on planning activities (such as business plan, marketing plan, technology plan and designing of store). Apart from that, the milestone also provides timetable and budget for each activity. The estimated time needed for finalizing the milestones is approximately 3.5 years. The total forecasted budget for completing those above mentioned activities is expected as €17000. Therefore, the success of the millstones is reliant on receiving adequate finance for introducing the cafe business. 7.0 Conclusion The purpose of Quick Take Expresso is to gain profit by creating sales in Bonn area of Germany. As it is a service business, the major objective will be to provide excellent services to the customers. From the analysis of the market, it can be observed that the coffee business is relatively strong in Germany and is comparatively less affected due to situations like economic crisis. Appropriate marketing strategy will help Quick Take Expresso to retain customers and accomplish competitive edge in the market. The location of Quick Take Expresso is suitable as it can attract the student customer segment effectively. Quick Take Expresso needs to recognize the demands of employees and accordingly take measures to satisfy them and improve the business. 8.0 Works Cited Alpha Retail Estate Investment Limited. “German Tax Overview”. May 09, 2012. Germany, No Date. Business.Gov. “Decide on a Business Structure”. May 09, 2012. Register your Business or Company, No Date. Barclay Bank. “Business Loans, Overdrafts And Mortgages”. May 09, 2012. Business Banking, No Date. Commonwealth Bank of Australia. “Financial Plan template”. May 09, 2012. Templates & Forms, 2012. CBI. “Coffee in Germany”. May 09, 2012. Ministry of Foreign Affairs of the Netherlands, 2010. Espressotogo. “Mobile Cafe Menu”. May 09, 2012. Menu Flyer, No Date. Euromonitor. “Coffee in Germany”. May 09, 2012. Country Report, 2011. Euromonitor. “Fast Food in Germany”. May 09, 2012. Country Report, 2011. Food For Thought, “The Food and Drink Market”. May 09, 2012. Germany, 2012. Fair Trading. “Business Structures”. May 09, 2012. Businesses, No Date. KMPG. “Corporate and Indirect Tax Survey 2011”. May 09, 2012. Documents, 2011. Reed Business Information. “Cafe Equipment”. May 09, 2012. Do Business Differently, 2012. Starbucks Coffee Company. “Coffee & Espresso”. May 09, 2012. Starbucks Australia, 2012. TalkAboutCoffee. “Coffee Culture Around The World – Coffee Ceremonies”. May 09, 2012. Coffee Culture, 2012. The State of Queensland. “Types of Business Advisers”. May 09, 2012. Queensland Government, 2011. The State of Queensland. “Type of Insurance”. May 09, 2012. Queensland Government, 2011. The State of Queensland. “Identifying Business Risk”. May 09, 2012. Queensland Government, 2011. The State of Queensland. “Preparing a Risk Management Plan and Business Impact Analysis”. May 09, 2012. Queensland Government, 2011. Urbach, Susan. “The Business Plan Oklahoma Small Business Development Center”. May 09, 2012. The Business Plan, 2004. Whleeler, Mick. “European Coffee Market Situation”. May 09, 2012. Coffee in Europe, 2010. Read More