Ciscos Product Grant Program
12 pages
(3000 words)
, Download 2
, Case Study
This paper is an analysis of Cisco's Product Grant Program (PGP), one of the company's social initiatives.... The following key questions are answered: what is the PGP, what are its key policies, does it make sense and why, how Cisco does it, who are eligible to benefit from it, how do interested parties establish their eligibility and avail of it, and how does Cisco measure the effectiveness of the social initiative Two case studies would be used to illustrate the PGP in practice, and a critical analysis would be included....