Nobody downloaded yet


Comments (0) Cite this document
The company made its entry in the Chinese market in the year 2000. The company found the business environment in China to be very restricted. The Chinese government imposed strict regulations on any kind of political…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER93.9% of users find it useful
Read TextPreview


Download file to see previous pages The cultural environment prevailing in the country proved to be a hurdle in the expansion plans of Google.
The company had decided to tap the burgeoning Chinese market by setting up search engines in the country. Google is based in America, where search related to human rights will yield a number of results. But it found the Chinese environment to be very complex. Any kind of search relating to human rights is frowned upon by the Chinese government. Since, the Chinese government was not in a position to demand for voluntary restrictions by the company, it jammed the internet traffic. The government also used the firewall technique to restrict access to the search of Google. These had an adverse impact on the company’s operations within the country. The consumers were forced to switch to the local service providers. This impacted the market share of Google. It was slowly losing out to the local rivals.
The Chinese government even blocked the site of the company in 2002. But, this was quickly restored for the fear of public outcry. The company’s operations until now were based from outside the Chinese border. After this the company started giving serious thoughts to operating from within the Chinese territory. Although this meant giving in to the Chinese regulations the company agreed to it as it will save the market of the company from slipping to the Chinese rivals. This can be seen as a compromise made by Google for getting a foothold in the Chinese market. In the underlying sections, a detailed discussion has been done about the Chinese censorship practices and the concept of firewall. The reason for this attitude of the government has also been highlighted. The apathetic attitude of the existing firms has also been talked about. In the end, the merits and demerits of a joint venture of Google with a Chinese competitor has been discussed. It has been shown as to how the company ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“GOOGLE IN CHINA: - THE BIG DISCONNECT Essay Example | Topics and Well Written Essays - 5000 words”, n.d.)
GOOGLE IN CHINA: - THE BIG DISCONNECT Essay Example | Topics and Well Written Essays - 5000 words. Retrieved from
(GOOGLE IN CHINA: - THE BIG DISCONNECT Essay Example | Topics and Well Written Essays - 5000 Words)
GOOGLE IN CHINA: - THE BIG DISCONNECT Essay Example | Topics and Well Written Essays - 5000 Words.
“GOOGLE IN CHINA: - THE BIG DISCONNECT Essay Example | Topics and Well Written Essays - 5000 Words”, n.d.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document


Should China be Promoting Big Business Groups

...Introduction China has made a decision to promote large enterprises and enterprise groups as a way to show its commitment in economic reforms. According to Smyth (1999), with the failing rate of enterprises in Japan and South Korea, china’s brilliant move to promote large scale enterprises has greatly been criticized. It is essential to note the fact that large scale enterprises have played a vital role in china’s development. Its decision to do so went in contrast with the World Bank rules. The big bang theorists criticize the development of large enterprises. They said that they did not perform exceptionally well and were pulling financial development behind. Some...
12 Pages(3000 words)Essay

Google and saving face in China

...?Article 30: Google and Saving Face in China Given Google’s China experience (please elaborate), how do you think Google should be handling its search engine’s openness policy in the Middle East and Latin America that have autocratic regimes? During the year 2006, Google implemented "" with the purpose of providing the Chinese people access to the global information.1 Four years after its launch and protracted negotiations with the Chinese government, Google announced that it was redirecting users of to where the search results were not censored or filtered. Also, Google...
4 Pages(1000 words)Case Study

Google in China Case Study

...?Google in China Case Study Describe the legal, cultural and ethical challenges that confront the global business presented in the Google in China" case study Global businesses face various legal and ethical challenges that depend on the country of origin and their immediate business environment. China has a unique culture that influences business that operates in its environment. Firstly, China has an open policy on internet investment and usage. The policy allows Google China to compete with other domestic and international competitors targeting the Chinese market. Due to the speedy growth of the...
3 Pages(750 words)Case Study

Sexual Disconnect

...?SEXUAL DISCONNECT: Effectiveness of Viagra use in James’s case Viagra has been used for a long time to improve the sex life of individuals, however the only area that the Viagra has been proven to improve is to increase the firmness of an erection and the duration of the erection which can last up to four hours. James problem, however, goes beyond maintaining an erection during the period of having sex and is partly psychological therefore; Viagra may not entirely improve James’s sex life. James believes that a man should never ask a woman to help him have a predictable and sustainable erection; therefore, he is shy in seeking help from his wife, which may have been the best solution to ensure that he has a better...
3 Pages(750 words)Research Paper

Google in china

...accomplished personnel in China that had experience of working with successful US companies. Hence, Google with this entry also attempted to comply with its motto “Don’t be Evil” as it tried to facilitate the market in line with its fundamental principal of access of information. Also it also complies with motto for not being evil by refusing to make efforts in serving market whose government has its own set authoritarian regulation and does not totally fix with Google’s business model. Hence, the difficult choice was made in expectation of better and optimistic prospects. Google made significant efforts in establishing its place in China. Investments in...
3 Pages(750 words)Research Paper

Sexual Disconnect

...? Introduction Child sexual abuse involves actions that allure or expose a child into actions that lead to the sexual stimulation of the perpetrator. Andrews et al note that child sexual abuse can be analysed in several dimensions which include the age of the child, the frequency of abuse, the duration, the use of coercion or force and even the relationship between the victim and the perpetrator. The child abuse fact sheet, (2009), explains that child abuse is not only perpetrated by adults but can also occur between children, who may be of similar ages or a victim who is slightly younger. Cruise, (2004) states that acts of sexual acts of sexual abuse will involve a child who cannot or is not in a position to give informed consent...
3 Pages(750 words)Term Paper

Censorship Problem between China and Google

...During March, Google stopped censoring its search results in China following its earlier warning that it would pull out its operation from the country if no consensus would reach with the Chinese Government(Google 'may pull out of China after Gmail cyber attack'). The Chinese users were redirected to the uncensored pages of its Hong Kong website, as from March 22. (Google stops censoring search results in China ). The horn between Google and China started after Google received some highly sophisticated and coordinated hack attack on its overseas servers. The company said that the...
5 Pages(1250 words)Essay

Google in China Analysis 2 Pham

...Google in China April 16 From a holistic business perspective (regardless of functional discipline) comment on Google’s decision to enter China in 2005 to compete in the Internet search market. Limit the response to 200 words. From a holistic perspective, Google’s decision to compete in China’s Internet search market industry in 2005 will be good for Chinese users and Google, because it will provide another option for users and will enhance Google’s revenues, as well as its economies of scale and scope. Google struggles in following the various and complex internet filtering laws and...
2 Pages(500 words)Essay

Google in china

...Google in China Google in China Google’s mission is the main basis of its business strategy. In line with its mission, Google has allowed users to access vast information in an organized manner. The usefulness of information within the internet is realized through Google’s search engine offering. The company’s mission has enabled users to access useful information from several websites. The company’s main strategy is online marketing. This is demonstrated by the fact that more than 95% of its revenue comes from its advertising endeavors. Through the implementation of its mission the company has been able to reach millions...
3 Pages(750 words)Case Study

Google in China

...Google in China affiliation Google in China On numerous occasions, the Chinese government has developed measures aimed atlimiting and controlling internet use. Google being the most significant search engine has been severely affected. Across China, products offered by Googlehave been inaccessible due to the limitations developed by the state. Many users do not have access to mail services, advertisement services, and social networking sites such as Facebook, YouTube or Twitter. The problemhas been made significant since government has politicized internet services with claims that it could be used to upset the current regime. Just recently, the state has developed a firewall system that blocked numerous sites supported by Google... ways...
1 Pages(250 words)Article
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic GOOGLE IN CHINA: - THE BIG DISCONNECT for FREE!

Contact Us