Segmentation Targeting and positioning of hotels Essay Samples and Topics Online

E Business Roadmap for Success

4 pages (1000 words) , Download 3 , Essay

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The author of the present essay "E-Business Roadmap for Success" underlines that in the age of rapid globalization and advancing technologies, Acme Corporation is a pioneer in wireless broadband technologies and related products and services that have huge scope in the emerging market.... ... ... ...

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Why are some firms Born Global

4 pages (1000 words) , Download 2 , Essay

This is an area that has also developed a great deal of concern for researchers in trying to understand the concept of these firms'.... ... ... These firms have been seen through these researches to have developed through a number of incremental stages.... These firms that are regarded as born global have their operations spread far and wide to other countries The motivation behind this phenomenon has been the increasing ease in conducting international trade and the globalisation concept that is being embraced the world over where the globe is one big market....

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Prepare for a meeting

4 pages (1000 words) , Download 2 , Essay

Three people ( HR Manager, Marketing Director and Supervisor) belonging to the core team must meet and discuss the issues surrounding Ms.... Nasbitt.... If the issues would not be attended too.... ... ... Nasbitt has been behaving badly . ... ... .... Nasbitt again committed a serious mistake when she threatened an agency that she would review that agency's contract....

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Quench as World Leading Soft Drinks Brand

4 pages (1000 words) , Download 2 , Case Study

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In this paper, solutions to the current problems faced by Quench will be identified and expert recommendation on how to regain lost market share given to Quench's board of directors.... From its foundation in 1998, Quench has become a world leading soft drinks brand.... ... ... ... As the discussion stresses, Quench has managed to carve out a market niche, among consumers with a preference for healthy and sports-themed products....

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Businesses Approach To the Use of Primary and Secondary Research

4 pages (1000 words) , Download 2 , Essay

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This essay explores the businesses approach the use of primary and secondary research, its advantages and disadvantages.... After an in-depth analysis of the various research methods a firm can utilize for effective marketing, it is evident that primary research is the most useful.... ... ... ... The conclusion states that primary research does not only reflect the real happenings in a firm but also maintain the privacy of the information collected....

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McDonalds & KFCs Success in China

4 pages (1000 words) , Download 2 , Essay

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This research paper, McDonalds' & KFC's Success in China, highlights that McDonald's is without a doubt the most successful fast food chain in the world.... Close rival KFC is not even near the accomplishment in terms of global expansion and market share of McDonalds.... .... ... ... According to the paper, McDonalds has 17,500 outlets across the globe, and in fact the first one to properly start international franchising....

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Cruise line research

2 pages (500 words) , Download 5 , Research Paper

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The cruise line research proposal was given by the company to the Victoria cruise industry, to uncover the reason for the decline of 2014 and is now going into the qualitative research stage.... Although the seasonal visits to Victoria have numbered around 465,000 in 2014, there.... ... ... This has presented as an opportunity for research....

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Analysis of MyPerfectWedding.com

5 pages (1250 words) , Download 2 , Case Study

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The study "Analysis of MyPerfectWedding.... om" presents a website devoted to wedding theme and focused on a specific geographic area of North Carolina.... This platform also was supposed to provide people with information related to wedding and offers of local-wedding related services.... ... ... ...

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Difference in Customers Purchasing Behavior

4 pages (1000 words) , Download 2 , Research Paper

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This research paper "Difference in Customers Purchasing Behavior" proposes research to investigate the significance of customer relationship management to profit-making organizations.... The need for certainty, accuracy, and validity in processes requires investigations.... ... ... ... The research proposal proposes a simple random sampling, a probability sampling in which each element has an equal probability of being selected....

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Nokia Smartphone Concept Design

5 pages (1308 words) , Download 0 , Speech or Presentation

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The presentation "Nokia Smartphone Concept Design" focuses on the characteristics of Nokia's novelty.... Known for its pioneering role in the mobile telecommunications industry (Story of Nokia 2010), Nokia Corporation still remains an industry leader.... ... ... ... However, with the emergence of aggressive handset manufacturers, such as Research in Motion (Blackberry and Apple (I Phone), and the presence of perennial competitors Sony Ericsson, Samsung and LG among others, Nokia faces the challenge of maintaining its stature in the global market....

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Competitive Advantages of Google

4 pages (1000 words) , Download 2 , Essay

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The essay "Competitive Advantages of Google" focuses on the critical analysis of the major issues in the competitive advantages of Google.... This seems to be true because Google is making use of all those essentials that a company requires to be in the top position.... ... ... ... Google's search engine is very efficient, and fast, and makes use of the latest information technology resources to provide top-class services to users....

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Yahoo SWOT Analysis

5 pages (1250 words) , Download 0 , Research Paper

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The paper 'Yahoo SWOT Analysis' examines Yahoo, which a top international brand that forms extremely personal digital experiences by means of technology, insights supported by facts and figures, and instinct to draw together individually applicable content as well as experiences from all over the Web....

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System Analysis and Design

4 pages (1132 words) , Download 2 , Essay

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The paper "System Analysis and Design" highlights that the new customer booking system would incorporate various parties concerned with the booking procedure.... An information system entails a database responsible for storing, retrieving and updating booking information.... ... ... ... When customers call Outback Tours (OT) concerning booking of tour reservations, confirming records and making up follow up, they experience delays due to the manual system of record keeping....

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International Business Competence and the Contemporary Firm

4 pages (1117 words) , Download 0 , Article

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The paper "International Business Competence and the Contemporary Firm" describes that Over one million SMEs equivalent to over 30% of the manufacturing SMEs in the industrialized countries are now active in international business, accounting for more than a third of world merchandise trade.... ... ...

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Fashion Blogging

4 pages (1318 words) , Download 0 , Essay

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This paper ''Fashion Blogging '' tells that in this highly competitive globalized world, fashion has become an integral part of our lives.... Style is no more a personal choice for one's happiness, but knowledge of technique, to some extent, has become a requirement in workplaces, universities, social gatherings....

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The Current Problem of Penetrating an Existing Daily Newspaper Market with Several Competitors

3 pages (1065 words) , Download 6 , Research Paper

"The Current Problem of Penetrating an Existing Daily Newspaper Market with Several Competitors" paper is based on the principles of the survey that would ensure that data is collected from as many potential consumers and customers of Al Waseet as possible.... ... ... ... Reporting of results and conclusion of the research shall be done in two major forms....

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Balancing Freedom of the Press and the Right to a Fair Trial

7 pages (1750 words) , Download 2 , Term Paper

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In the paper “Balancing Freedom of the Press and the Right to a Fair Trial” the author provides different methods used for balancing the right to a fair trial and the freed/unrestrained press is the closed proceedings.... The most effective method for ensuring free press is sequestration.... ....

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Research methodology.research methods

8 pages (2000 words) , Download 5 , Dissertation

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There are different styles of research which are in practice, including the document study which is exploratory one, the questionnaire study which is analytical and the interview study which is based on theoretical observations.... ... ... ... Document study is about collecting facts, while interview and questionnaire methods are to understand individuals' perceptions in the descriptive and theoretical manner (Bell, 2010)....

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What makes American Design American

9 pages (2250 words) , Download 2 , Essay

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The American Union of Decorative Artists and Craftsmen, known by the acronym AUDAC, was formed in 1928 out of informal meetings held on Wednesday evenings in the ground - floor gallery of interior designer and decorator Paul Frankl.... ... ... The American Union of Decorative Artists and Craftsmen, known by the acronym AUDAC, was formed in 1928 out of informal meetings held on Wednesday evenings in the ground- floor gallery of interior designer and decorator Paul Frankl at 4 East 48th Street n New York City....

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Human Resource Management - Recruitment, Retention, and Employee Relations

8 pages (2000 words) , Download 4 , Essay

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This paper "Human Resource Management - Recruitment, Retention, and Employee Relations" focuses on the fact that while making a selection, HR- managers adopt attractive strategies like advertising and recruitment channelling, the outcome of which is the huge queue of participants.... .... ... ... Whether the participants are talented people/professionals with well-set jobs or they are unqualified personnel, it is often observed that all categories of people have to wait for their turn....

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The Bretton Woods System

6 pages (1500 words) , Download 2 , Essay

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The Bretton Woods system of foreign exchange controls has the distinction of being the first fully negotiated monetary management principles that were formulated to control financial and commercial relationships between the world's nations.... .... ... ... After the chaotic situation that led to the Great Depression, employment, stability and growth needed to be the primary components of public policy....

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How It Feels When My Team Loses

8 pages (2000 words) , Download 1 , Essay

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This paper "How It Feels When My Team Loses" discusses the feeling of loss that is very hurting especially when one is a hardened fan of a particular team, and it would be difficult to cope up with the loss.... A feeling of desperation and deep sense of anguish would be prevalent.... ... ... ... Coping with loss without losing one's cool is a good example of a good sports fan....

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Cool Moose Creamery

7 pages (1750 words) , Download 2 , Essay

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This is a business plan of a new franchisee development of an ice cream company Cool Moose Creamery which is a company located in Alliston, Ontario.... he franchise will be set up in a city in United Kingdom.... .... ... ... Finance Table of Content Answer 1 3 Answer 2 6 Reference 11 Appendix 11 Answer 1 This is a business plan of a new franchisee development of an ice cream company Cool Moose Creamery which is a one year young company located in Alliston, Ontario....

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1965 Selma to Montgomery march

6 pages (1500 words) , Download 4 , Essay

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The civil rights movements have been influential in United States for a long time.... However, their prime years were in the 20th century.... In this period, the United States had a strong emphasis on white supremacy at the expense of black American .... ... ... 1965 Selma to Montgomery march The civil rights movements have been influential in United States for a long time....

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Impact of Naturalism, Capitalism and Urban culture in Sister Carrie

8 pages (2000 words) , Download 2 , Essay

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Theodore Dreiser uses his interceptions of naturalism, capitalism and urban society in Sister Carrie and shows their effects on a town girl, who got attracted by dazzling city life and makes it her an American dream to get materialistic success, however ending up in loneliness and with a never-ending thirst of desires....

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The Concept of Apotemnophilia

9 pages (2250 words) , Download 3 , Research Paper

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This paper analyzes the concept of Apotemnophilia, the causes for this desire, effects as well as recommendations for treatment of this condition.... In addition, there are various reasons and causes for this desire with different individuals experiencing different moves for amputation.... ... ... ...

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Thelma and Louise: the Actor's Point of View

6 pages (1500 words) , Download 2 , Movie Review

Clients Name Name of Professor Name of Class Date Thelma and Louise: The Actor's Point of View Thelma and Louise is a 1991 film directed by Ridley Scott and written by first time screenwriter Callie Khouri.... The film was a sleeper hit, making 45,361,000 in the USA with a budget of only 16,500,000 (IMDB)....

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Psychological Issues of Jewish Humor

8 pages (2224 words) , Download 2 , Assignment

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The assignment "Psychological Issues of Jewish Humor" focuses on the critical analysis of the major psychological issues concerning Jewish humor.... It can be assumed that the Ndake, who also use joking as a form of mediation, would uphold the same joking relationships as the Mandinka.... ... ... ...

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Definition of Common Law

7 pages (1750 words) , Download 3 , Term Paper

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This paper discusses some common law from the United Kingdom: The Criminal Evidence Act 1984 and regulations in Codes of Practice cover stop and search.... The paper analyses that common law gives citizens rights that they are entitled to and in most respects, it protects the common man.... ... ... ...

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Cultural and Critical Perspectives of Rock-N-Roll

8 pages (2000 words) , Download 3 , Essay

To understand cultural perspectives of a form of art, a music genre or cinema, one need to go to the root of evolution of the art.... As arts and cultures evolve over time they are influenced by society and current social issues.... A true genre generally assimilates the social issues of the time and reflects the society of time for a long time to come. ...

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Integration of the Individual in the Community and Home in Hawthornes Roger Malvins Burial

7 pages (1869 words) , Download 2 , Literature review

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The paper "Integration of the Individual in the Community and Home in Hawthorne's Roger Malvin's Burial" states that Hawthorne's was an exploration the effect of self-imposed sense of sin in conferring tragic dimension to the family life, Anderson's was a study of broken channels of communication....

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Business management work

5 pages (1250 words) , Download 2 , Essay

Change is unending, and it would not be very hard to characterise any particular ten-year period during the twentieth century as a decade of change.... With the exclusion of key disruptions for instance war or revolution, it is challenging to tie social change to a particular point in time.... ... ...

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Demonstrating Math Competency through Life Application

6 pages (1500 words) , Download 2 , Essay

Demonstrating Math Competency through Life Application Introduction A way back Pythagoras said "Number rules the universe".... I do not know in what sense he uttered this phrase but I always found the phrase true in my daily life.... One cannot proceed and grow in one's life without mastering the essential math....

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Research Methods for Business by Uma Sekaran

9 pages (2361 words) , Download 3 , Book Report/Review

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The following book report "Research Methods for Business by Uma Sekaran" is focused on the processes of a research method in relation to business.... It is stated that the problem at hand, involves students of New Brunswick College who are studying hotel and restaurant operation.... .... ... ... The students from New Brunswick College are managing and operating a restaurant where the tips received are given to the school....

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The Sandy Corpse

7 pages (1750 words) , Download 2 , Essay

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It was a pleasant morning as Brent Stockett and I walked down the beach.... This vacation was just what I needed and Stockett, who hadn't been to this town before, decided to come along.... We passed by giggling children dashing out to the waves, exhausted parents looking half-drowned trudging back up to the towels and a pouty....

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Career Field Analysis: Top Executive

8 pages (2000 words) , Download 2 , Coursework

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The author states that the job of a top executive is demanding in educational and certification requirements.... However, these requirements are worth it with the rewards inherent in the profession.... The profession also has a positive future-outlook with minorities and women gaining more representation....

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Ansel Adams Photographs

8 pages (2000 words) , Download 2 , Research Paper

Visual Arts and Film Studies Name Tutor Institution Subject Code Ansel Adams Photograph's.... Thesis statement: Photography as an art Introduction Art has been in existence since time memorial where it has been categorized as vague and mechanical forms of art.... ... ... ... Liberal arts involve the understanding of specific skills and knowledge while mechanical arts deal with practicing certain skills such as building....

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Character Development in Last Holiday

7 pages (1750 words) , Download 1 , Movie Review

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The current review "Character Development in Last Holiday" will explore how Georgia Byrd, played by Queen Latifah, in the film "Last Holiday", exhibits many of the developmental traits that are discussed in Erik Erikson's 'Psychosocial Development Theory'.... ... .... ... ... Erikson's theory contains eight distinct stages of human development and most of these stages are shown by Georgia over the course of this film....

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Audit of Airline Industry

6 pages (1500 words) , Download 3 , Assignment

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The author states that the airline industry faces strategic financial risks that are further spread over its operations and risks involving hazards.... For the investors, financial risks forecast a lot of uncertainty due to changes in economic systems and fluctuations in revenues, and financing costs....

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The Issue of Lesbian Rights

8 pages (2159 words) , Download 3 , Coursework

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The paper "The Issue of Lesbian Rights" highlights that there is now a need for lesbian rights to be made part of the universal human rights as mandated by the United Nations.... The legal disparities across national borders have already given the governing authorities a handful of headaches.... ....

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The Role of Women in The Handmaids Tale, by Margaret Atwood

8 pages (2108 words) , Download 4 , Book Report/Review

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The paper states that the reading of A Handmaid's Tale is illuminating in many ways regarding the silence of women by emphasizing the details that work to erase Offred's identity and existence, reduce her to little more than an object, and detract from the entire society in so many ways.... ... ... ...

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Traditional Model of Employment

8 pages (2000 words) , Download 2 , Case Study

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This paper "Traditional Model of Employment" presents the traditional model of employment that has undergone a shift but it is not for the benefit.... While certain benefits have been enjoyed by the employer and the employee, trying to maintain flexible work schedules has its own negative impact....

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Team Challenges

7 pages (2022 words) , Download 1 , Case Study

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The paper "Team Challenges" studies a team with different types of issues such as internal conflicts, leadership issues and role clarity.... It further illustrates possibilities of accomplishing the 'big' task through a new leader considering all the positive and negative attributes of the existing team members....

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Ratan Tata: Leading the Tata Group into the 21st Century

6 pages (1500 words) , Download 2 , Research Paper

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The author of this essay critically discusses the leadership of Ratan Tata and evaluate his successes and failings by setting them in the right context.... The author also attempts to identify areas where the Tata group lags behind and propose measures to improve those .... ... ... This also means that the shareholders in Tata Motors can only hope to see moderate returns on their investment in the medium term....

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Analysis of Inceptions Media Content

7 pages (2130 words) , Download 0 , Movie Review

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This movie review "Analysis of Inception's Media Content" presents Inception in an American science fiction movie.... Written, directed, and produced by Christopher Nolan, the movie is a blockbuster.... The Star cast of the movie includes Leonardo Di Caprio, Joseph Gordon-Levitt, etc.... ... ... ...

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Exclusion Clauses in Business Contracts

7 pages (1750 words) , Download 3 , Essay

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The business which is being started is a service industry but he also intends to sell some products; as a result, Mr.... Gillespie needs to be aware of the contractual implications of warranties, representations and exclusion clauses.... .... ... ... The obligations arising out of a contract may be distinguishes on the basis of mutual agreement between parties....

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The Film Life Is Beautiful

7 pages (1996 words) , Download 1 , Movie Review

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This movie review "The Film Life Is Beautiful" focuses on the remarkable combination of tragedy and comedy in a film that is set in a World War II concentration camp under Nazi tyranny.... Roberto Benigni's direction made the film heart-wrenching and funny both at the same time.... .... ... ... This mixing of emotions makes it a good tragicomedy....

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Ethical Dilemmas and Theories in Hospitality and Tourism Industry

8 pages (2439 words) , Download 2 , Term Paper

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The paper "Ethical Dilemmas and Theories in Hospitality and Tourism Industry" focuses on the major ethical dilemmas faced by the industry; analyses the major ethical theories such as teleology, deontology, and virtue ethics; and tries to show how these theories address various ethical dilemmas within the hospitality and tourism industry....

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The Duty to Intervene in Conflicts Around the World

7 pages (1750 words) , Download 3 , Essay

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This essay describes intervene in conflicts around the world because it is right to do something that should be a universal law.... Furthermore, as the 'Genocide in Rwanda' article stressed, these nations could have done something more to discourage or reduce the deaths of the Tutsis in Rwanda.... ...

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Understanding How the Service Employees International Union Operates

8 pages (2000 words) , Download 2 , Term Paper

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The paper focuses on Service Employees International Union which has over 2 million members and has offices in major cities in the different states.... The SEIU is an umbrella organization and it has a number of affiliate local labor organizations from different parts of the United States and Canada....

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Essays on Segmentation Targeting and positioning of hotels