Globalization in Media Essay Samples and Topics Online

Role of Technology in Development

7 pages (1750 words) , Download 4 , Term Paper

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The free media has unveiled the conspiracies and has made the politics transparent.... As the use of social media websites has become common, a lot of marital couples that would otherwise have sustained have divorced.... In addition to the social media websites, increased health care is also a prime reason for decline in marriage rate.... This has also been one of the prime causes of the spread of globalization and development....

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Corporate strategy case

8 pages (2000 words) , Download 2 , Essay

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The company is currently not focusing much on the marketing and relies heavily on word-of-mouth; instead of relying too much on such technique the company should focus on mass media.... The company should use mass media to convey the company's message regarding the healthier lifestyle and should also use internet sources to post recipes making it easier for the customers.... om/sites/default/files/media/Global/Company%20Info/PDFs/ar10.... Increasing competition and globalization has resulted in making it difficult for the organizations to survive in the industry....

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Evolution of corporate social responsibility into a strategic tool

8 pages (2000 words) , Download 2 , Essay

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In the recent past, the public relations specialists carried out a key role in communicating on behalf of the company to the external and internal stakeholders and the media (Farrar 2008, p.... They have to have good relations with the media to get positive coverage (Greenfield 2006, p.... Companies have to ensure that they have a good relationship with the community and the media.... They include growing affluence, globalization, ecological sustainability, brands, and improvements in the communication technology sector....

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New Information and Communication Technology

6 pages (1622 words) , Download 4 , Essay

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Unlike other traditional forms of media, the use of the internet can facilitate a two way communication between the participants involved.... ompared to other forms of communication media, online marketing through internet use offers a variety of benefits to both the marketer and the customer....

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Theism in the Postmodern World

6 pages (1633 words) , Download 2 , Essay

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Other important factors include the omnipresence of the media as well as the era of the fastest technologic development in history.... The pro-postmodernism theorists argument that the new social, technologic and economic conditions have given rise to a media-dominated society in which ideas are mere copies of each other, without any originality in substance....

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The Aspects of Marketing Mix

10 pages (2867 words) , Download 1 , Coursework

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In East Asia they appeal to the younger generation while in Beijing it is pointless using television as a media to advertise as the commercials are shown only between two programs.... Various macro economic factors have to be taken into account which includes the government controls, the media availability, economic differences, local distributors, tastes and attitudes and availability of agency.... media cannot be used as the medium of advertising in every country for the same product....

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Offshore Outsourcing - The Good, Bad, and Ugly

9 pages (2250 words) , Download 2 , Essay

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An alternative that corporations have moved into for globalization and with the services required for functioning is offshore outsourcing.... An alternative that corporations have moved into for globalization and with the necessary services required for functioning is offshore outsourcing.... The popularity of outsourcing to other countries has also grown in recent years because of the theories of globalization that are associated with outsourcing....

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Developments in International Advertising Regulation and Impact on International Marketing Practice

12 pages (3335 words) , Download 2 , Essay

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Some of the notable marketing aspects include e-marketing, social media marketing, product diversification, repositioning of brands among others.... In addition, lack or adequate effectiveness of media in terms of giving the valuable and reliable information, language and literacy differences makes it more complex (De Mooij, 1998).... In addition, legal restrictions may jeopardize the responsibilities of media thus affecting the communication intended to reach large number of consumers who are targeted by a particular advert. ...

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Analysis of the Current Developments in International Advertising Regulations

12 pages (3331 words) , Download 2 , Essay

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Some of the notable marketing aspects include e-marketing, social media marketing, product diversification, repositioning of brands among others.... In addition, lack or adequate effectiveness of media in terms of giving the valuable and reliable information, language and literacy differences makes it more complex (De Mooij, 1998).... In addition, legal restrictions may jeopardize the responsibilities of media thus affecting the communication intended to reach large number of consumers who are targeted by a particular advert....

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Rising Trend of Government Media Censorship Programs into the Internet

18 pages (5177 words) , Download 3 , Essay

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This essay "Rising Trend of Government media Censorship Programs into the Internet" is about the restrictions on Internet freedom and the consequences of uncontrolled politics as the Internet began to rise in popularity and has become a very important part of the lives of the 21st-century.... Rising trend of government media censorship programs on the Internet Introduction: Internet has become a very important part in the lives of the 21st century people.... n the modern world the media plays a vital role in formation of opinions....

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How Does Social Media Affect Guest Behaviour in the Hotel Industry

21 pages (6661 words) , Literature review

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The paper "How Does Social media Affect Guest Behaviour in the Hotel Industry" states that social media is a platform that has attracted billions of users who come from diverse backgrounds.... This chapter seeks to draw insights from other literary works to justify the influence that social media networks have on the behaviour of guests in the hotel industry.... Social exchange theory discusses the cost and benefits analysis that ensues when one is deciding on whether to take part in an exchange on social media or not....

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Journalism and Press Freedom

8 pages (2227 words) , Download 0 , Essay

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The breakthrough in media broadcasting in Arab countries is due to the introduction of conflicting debates according to Faisal al-Qassim who is a presenter at Al-Jazeera.... Journalism is an important part of democracy since people depend on the media as their major means of expression(Barendt, 2007).... The media as an institution is also important as a mean of economic development.... The media enlightens the public concerning economic activities, which are useful in raising their living standards....

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Intro and conclusion

2 pages (500 words) , Download 2 , Essay

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One of Greece's major usages in media is television that accounts for 78% of the population ("Greece Country Profile").... EDIA The types of media uses in the country of Greece are television, internet, radio and the press.... Surprisingly, the internet is ranked third on the list of usage of media and the press above ("Greece Country Profile").... In this case, selling our product the Buzz-Café the television and newspapers would be the prefer media....

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Strategic Position Analysis: Lenovo

17 pages (4850 words) , Download 4 , Essay

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Smaller low-priced media note books are manufactured to entertain the younger generations of students and teenagers who mainly require them for multimedia and internet connectivity purposes and have only limited funds to spare.... The globalization strategy followed by management has enabled the company to be internationally recognized and be specialized in this sector resulting in lower costs.... To gain an upper hand in PCs industry, in 2004, Lenovo acquired IBM's PC business globally which indicated the company's intention to move towards globalization policy....

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REFLECTIVE COMMENTRY-

4 pages (1000 words) , Download 2 , Essay

All the available options including the media and other avenues should be used to reach the public and create awareness on the antisocial behaviour sand how they are to be avoided.... There are clear legislation, policy and guidelines that have been put in place to ensure that the suspects are well identified and dealt with in a rehabilitative manner....

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National Geographic Photography

16 pages (4000 words) , Download 2 , Dissertation

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iterature, sociology, history, anthropology, and media studies.... as changed as society has changed and has turned to globalization to accomplish its mission ... he positives of globalization can be found in the following statements quote by ... globalization ... “globalization: A World Together....

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Competitive Strategy of McDonalds

12 pages (3000 words) , Download 3 , Case Study

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The technological advancements have brought forth an explosion of information that is easily accessible to public through the internet and other media like television, radio, mobile phones etc.... In the highly competitive environment of globalization, emerging new economies offer huge business opportunities of expansion.... Emerging markets are crucial in the era of globalization and can be defined as the new area with high income and where the demand for the product can be created with relative success....

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Sprite Marketing Strategy, Budgets, and Controls

7 pages (1839 words) , Download 2 , Essay

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To do that, they must use the social media such as Facebook, Twitter, etc.... media choices ... he company should increase the media spending and brand building initiatives.... globalization is making human lifestyle and market places dynamic....

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How the Company Seeks To Deliver Customer Value

8 pages (2000 words) , Download 2 , Assignment

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The Coca-Cola Company is one of the leading multinational companies, which operates in more the 200 countries across the world.... It was established during the late nineteenth century.... Headquarter of the organisation is located at Atlanta in the USA.... ... ... ... The company was established during the late nineteenth century....

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Translation Studies

7 pages (1750 words) , Download 3 , Essay

s Ramez Maluf the director of the Beirut Institute for media Arts at the Lebanese American University comments that subtitling required readers to read and gave them a feeling that they were watching a foreign production and could not attract a huge market.... In the advent of the 1990's linguistic, social and cultural borders have progressively become blurred due to globalization of business and technological advances have diminished cultural constrictions. ...

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Platos Cave Allegory and the Mass Use of Mobile Telephones in the E.U

8 pages (2000 words) , Download 1 , Essay

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The author of this essay outlines "Plato's cave allegory and the mass use of mobile telephones in the E.... .... This paper describes 3 arguments for the use of these items and 3 against.... .... ... ... In this context, the use of mobile phones has been extended in all countries around the world covering a significant part of the population....

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Asian Blepharoplasty As A Type Of Body Modification

7 pages (1750 words) , Download 2 , Essay

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Many advertisements in the Asian media relate individual and professional success to people with Western and Caucasian features and clear messages that in order to achieve significant things in life, then one has to follow the Western way of life, which involves looking like them (Nguyen et al.... Thus, Asians have started to respond to the pressure of the media and fashion in high numbers.... Transnational Sport: Gender, media, and Global Korea....

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The Multicultural Policy under the Australian Government

8 pages (2288 words) , Download 5 , Essay

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u/media/publications/multicultural/issues97/macpape3.... u/media/publications/multicultural/issues97/macpape3.... u/media/publications/multicultural/pdf_doc/people-of-australia-multicultural-policy-booklet.... Cultural diversity in Australia Introduction This paper analyses the multicultural policy under the Australian government and explores its meaning under the frames of globalization and ever changing Australian political culture....

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The Term Dark Tourism

10 pages (3379 words) , Download 2 , Essay

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The paper "The Term Dark Tourism" discusses that travelling to places, sites, and regions that represent the stories, memories, and people of the past has gradually evolved to become a powerful force.... Heritage tourism involves visitors moving to places, largely motivated by curiosity.... ... ... ...

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Fashion in the Contemporary World

6 pages (1696 words) , Download 3 , Essay

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here are various factors that drives fashion in the contemporary world, the fist is the social status, designers and the media.... In the twenty first century, media is driving the fashion industry.... The fashion weeks and days in Paris, Milan, New York, London and other places are broadcasted in most media houses including the National TV broadcasts.... The media campaign on fashion is directed to female and male, young and old as well as rich and poor....

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Marketing Concept and Marketing Segmentation in Practice

36 pages (9625 words) , Term Paper

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The paper 'Marketing Concept and Marketing Segmentation in Practice" is an informative example of term paper on marketing.... Marketing is a management tool used in identifying and satisfying customer's requirements profitably as defined by the chartered institute of marketing.... ... ... ... Philip Kotler (2009) defines marketing as an exchange process whose goals are to satisfy customer's needs....

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Asian Blepharoplasty As A Modern Trend In Plastic Surgery

7 pages (1750 words) , Download 2 , Research Paper

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Many advertisements in the Asian media relate individual and professional success to people with Western and Caucasian features plus clear messages that in order to achieve significant things in life, then one has to follow the Western way of life, which involves looking like them (Nguyen et al.... Thus, Asians have started to respond to the pressure of the media and fashion in high numbers.... Transnational Sport: Gender, media, and Global Korea....

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Technology Improves Transportations

8 pages (2246 words) , Download 2 , Essay

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lthough the invention of wheel had created certain dimensions in transportation world, however, it is rightly considered that the invention and use of rail transport was the first media which acted as a real transportation technology and brought a real revolution to this field.... atest technology has foster numbers of transportation media and further these media have given the exports an important place to expand them into various markets....

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Ways in Which the UK Football Industry Has Embraced the Principles of the CSR Movement

8 pages (2000 words) , Download 3 , Essay

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Sports also have a high appeal in media coverage than any other areas such as education, arts and culture, health, and environment.... Additionally, they would get more and better media coverage.... The media will be ready to cover the events of a football team because the responsibility the football team had to the public.... The present research has identified that in the modern society, there is a need to increase corporate social responsibility because of the improvements in communication technology, globalization, and growing affluence among other factors....

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Technology's Broad Impact on the Management

6 pages (1824 words) , Download 2 , Term Paper

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Information and advertisement cost can also be scaled down significantly through technology, for example instead of costly TV ads, many firms are opting for online advertising through social media such as Facebook which can reach more people transcending geopolitical borders and which is either low cost or free.... KENSHOO to make Next Generation Social media Advertising .... om/news-releases/kenshoo-to-make-next-generation-social-media-advertising--personal-89701527....

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Organisational Audit of Cibo Espresso

12 pages (6834 words) , Download 0 , Case Study

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radley, A & McDonald, M 2013, The social organisation: how to use social media to tap into the collective genius of your customers and employees, Harvard Business Press, New York.... radley, A & McDonald, M 2013, The social organisation: how to use social media to tap into the collective genius of your customers and employees, Harvard Business Press, New York.... The paper is based on an assessment of how prepared and capable the organization is to deal with the following issues: globalization, and outsourcing....

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Role of Media in Promoting Respect for Human Rights and Human Development

24 pages (5795 words) , Research Paper

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"Role of media in Promoting Respect for Human Rights and Human Development" paper argues that free media in democratic societies have charted the way for the advancement of human rights in the entire world.... In many countries, the role of media in the promotion of respect for human rights and human development cannot be disputed.... The media has played a major role in bringing forth or into the limelight the violation of human rights that occur in different democracies around the world....

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Benefits of Integrating Marketing Communication

12 pages (3113 words) , Download 5 , Essay

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Many big companies have been implementing new ways of technology and media that will help them in their IMC strategies.... This includes selecting the target audience, understanding the target audience decision-making, determining the best positioning, developing a communication strategy, and setting up a media strategy. ... The final step is setting up a media strategy to market to the intended target audience.... Some of the media strategies available include television and radio advertisements that runs for a reasonable period of time during normal programming....

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The Effects of Social Media in Purchase Behaviour ofthe UK Consumers

16 pages (5322 words) , Download 1 , Research Paper

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"The Effects of Social media in Purchase Behaviour of the UK Consumers" paper provides the basic idea of social media and its use in marketing.... This is followed by an exploration of the relationship between consumer behavior and social media which provides a theoretical background to the topic.... The growth of social media has become a formidable phenomenon in the 21st century, which is, shaping the behavior of the consumers on both sides of the Atlantic....

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Critical Analysis of International Co-Production in World Cinema

20 pages (5742 words) , Download 4 , Essay

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media in Transition 2: Globalization and Convergence May 10-12, 2002, at MIT, Cambridge, Massachusetts, USA.... Co-productions, global markets and new media ecologies.... Managing in the media.... Tracking ‘Global media' in the Outposts of Globalization.... Critical Arts: A South-North Journal of Cultural & media Studies, 28(2), pp.... The interest has shifted from the west to the east in line with globalization trends....

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Pop-Tarts Brand Analysis Project

4 pages (1358 words) , Download 2 , Research Paper

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This is to enable the marketing department to use visual, audio, and print media in order to reach the target market.... This is to enable the marketing department to use the visual, audio, and print media in order to reach the target market.... In addition, the Company should shift its attention to the social media.... In the meantime, people are shifting to social media is order to look for information concerning their products of choice....

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Te Whanau O Waipareira Situation Examination

5 pages (1250 words) , Download 0 , Case Study

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ith the increasing use of social media and the internet, the organization has not been left behind in investing in the new technology.... For instance, it is now using social media and internet in order to reach a large number of people.... In addition, it is using the social media in order to communicate directly with Whānau.... This can be achieved through intensive advertising in the visual, audio, social media, and print media....

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Interpersonal Communication with High School and College Students

5 pages (1250 words) , Download 2 , Research Paper

Interpersonal Communication with high school and college students College-going students need to build new networks at college.... Nonetheless, it does not happen always that they earnestly attempt to maintain good and life-long connections.... Totally ignoring this wealth of social connectivity would result in the loss of earned capital....

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Public Relations in the Organizations

6 pages (1785 words) , Download 0 , Essay

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Currently, organizations through social media and online advertising persuade people to buy their products (Bivins 1980, pp.... coping with public and media criticism or manage the crisis.... However, through internet as a media of communication there are demands on the roles of PR i.... For example, currently people have different opinions on the possible effects of some of the policies legislated by the government to curb negative effects of globalization....

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Dangers of social networking for employees

14 pages (3500 words) , Download 2 , Research Paper

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Initially the purposes of social media were; spending leisure time, relaxation, enjoyment and instant communication etc.... However, after few years from introduction, social media have changed everything.... It is difficult to describe the influence of social media on current human life in few words.... Virtually, all the segments of current human life are influenced by social media now.... Irrespective of culture, race, gender, age or socioeconomic background, people from all parts of the world are interested in social media activities....

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Is there something problematic in the idea of European citizenship

9 pages (2250 words) , Download 2 , Essay

As party members they contribute to shaping mass media communication about, and national publics' understanding of, European political alternatives.... The issue is very controversial and it is not easy to find the answer in modern conditions of globalization, when everything is changing rapidly.... globalization provides us with the opportunity to move from one country to another.... This original contribution to the debate about democratic citizenship vis-a-vis the challenges of economic globalization and European political integration presents critical explorations of different fields of direct, representative, participatory and deliberative democratic citizenship practices that affect the transformation of Europe” (Liebert 2013:2)....

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How convincing are assertions that training and development contribute to firm levels of performance

11 pages (2750 words) , Download 3 , Essay

In today's highly competitive global business environment, it is common for organizations to want to take advantage of all opportunities at their disposal to enhance their effectiveness at value creation.... Organizational strategic direction is to achieve competitive advantages in form of differentiation based on skills, knowledge and motivation of workers (Aguinis and Kraiger, 2012); such differentiation strategically positions them above the pack in their respective industries, and enables them to survive the tough competition from rival industry players....

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Contributions of the FIFA World Cup 2010 to Local Businesses in South Africa

18 pages (5101 words) , Download 2 , Dissertation

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Also the mega-event has created important positive effects on the development of the media business in the country (Blackshaw, 2011, p.... Greater level of media coverage of the world cup has provided significant level of beneficiary effects on the exposure of the mega-event in local televisions and other media sources, like newspapers.... The business of media services has emerged in the country with the new dimension as large number of people has obtained the jobs in television media and newspapers during this time....

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Impact of External Environment on Apple Operations

8 pages (2000 words) , Download 4 , Essay

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Additionally, its market includes city dwellers, upper and middle economy class, university students and media professionals (Chien, 1986).... Taking into consideration the current development in the music industry, Apple has established the largest virtual media store, iTunes making it to effectively face its competitors.... New York: America media International. ... Some of the major external factors that affect the operations of Apple include wars and terrorism, inflation, globalization, competition in the technology industry as well as legal processes in foreign countries....

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Popular Culture in Relation to Value Change in China

7 pages (2273 words) , Download 0 , Case Study

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Complicated Currents: media Flows, Soft Power and East Asia.... "K-pop, Indonesian Fandom, and Social media', Transformative Works and Cultures, no.... media, Culture and Politics in Indonesia.... Indeed, globalization has inspired a cultural hybrid between South-Korean and Western cultural elements....

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Employment Relations Concept

8 pages (2216 words) , Download 2 , Essay

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It means that, apart from acting as the arbiter of social conflict, the government should take a proactive role in the reduction of social and industrial conflicts by acting on its source in this case media reports on the Rio Tinto affair, that is, by improvement of the institutional arrangements to welfare of labor and its share in the wealth of the nation.... Demand media.... Fair Max media.... At the heart of national policies to meet the social challenges of globalization is a dynamic strategy for managing labor market change....

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Race and Community

5 pages (1473 words) , Download 2 , Research Paper

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The media in Phoenix has been unbiased along racial lines.... For this media what is important is the way they will deliver their stories to captivate their listeners and viewers.... Due to heightened competition between media houses what matters to them is how many listeners and viewers they have managed to capture (Hartmann & Cornell, 2007).... This is partly due to the realization that without people from all races forming their clientele base, success in the media business is impossible....

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Mega Events and Hallmark Events

8 pages (2273 words) , Download 0 , Coursework

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They are events that harbor exponentially high levels of tourism, prestige, media coverage, economic significance and impact for the host community or country.... Such events are reverberated in global media and are defined in terms of size, target markets, political effects, extents of coverage, facility design and construction and the socioeconomic impacts they confer on the host community (Page & Connell, 2012: 106).... As have been the case with the Olympic Games, Commonwealth Games and FIFA world cup, there is always large media coverage (Page & Connell, 2012: 118)....

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The Theory of Multiculturalism

9 pages (2807 words) , Download 1 , Case Study

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ccording to the report, the media too was contributing to divisive attitudes.... Globalization and diversity has meant that influence of Diasporas, social media, transnational communication and international travel has resulted into creation of new relationships.... he media could be used as a medium of promoting cohesion and any acts of publishing articles that otherwise jeopardize this efforts could be criminalized.... Information dissemination via media, schools, as well as in social events needs to be heightened so that we can all live in harmony....

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Cinema And The City

10 pages (2500 words) , Download 3 , Book Report/Review

His subjects are Realism and the Cinema Introduction to American Film and Visual Culture Cinema and the City Cinematic Relationships of Europe and America Introduction to the History of Art II Art media and Techniques.... This review cover jointly the composite and numerous inter-sections among film, cities, urban cultures and globalization is no easy job, as any number of very high-quality particular authored works will show....

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Essays on Globalization in Media