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Fashion Leadership - Essay Example

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Summary
The dissertation "Fashion Leadership" aims at concluding the power of fashion in the political and social arena by making references to Mrs. Obama as an influential personality. The paper follows a careful academic structure by analyzing the theoretical importance of concepts and ideas on fashion…
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Keeping in view the importance of image of politicians, celebrities and political figures, fashion leadership is a viable methodology to increase their influence because, if people dress like politicians, it subliminally means that people will vote for them. On the other hand, lifestyle replication in public is considered as an effective measure in selecting the most famous personalities in the world. This premise can be supported with Mrs. Obama’s large-scale impact on the stock prices of the firms, which are providing her with various attires for her public appearances because, her public appearances are causing the share price of her clothes suppliers to rise substantially in following weeks and therefore she is providing these firms with elite class of endorsement.

The main point to notice is Mrs. Obama’s use of attires which are unique, distinct and not in the reach of the wider population due to its higher value in monetary terms. This gives her a distinct position and shows her ability to lead by the power of distinction and prominence as no other can compete her. Another angle of analysis can relate this observation with historic presumption of power in few hands because; capitalism is based on the concept of wealth accumulation within the highest ranks of the society (Marx, Economic and Philosophical Manuscripts of 1844.

Karl Marx Estranged Labour, 1844). Therefore, the phenomenon of fashion influence is commonly associated with the elite societal class due to new fashion’s high cost in early days.

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