Nobody downloaded yet

Historical and Theoretical Studies - Essay Example

Comments (0) Cite this document
Summary
In the decade which followed the Second World War, industrial society became characterized increasingly by the role that the mass media played in determining the nature of its institutions, its organizations, its consumption patterns and the life-styles of its populations…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER97.2% of users find it useful
Historical and Theoretical Studies
Read TextPreview

Extract of sample "Historical and Theoretical Studies"

Download file to see previous pages Inevitably, within this changing cultural climate, design took on new guises and performed new roles.
During the early postwar period, which was one of economic, social and cultural reconstruction in the industrialized world, design played a crucial, although usually silent, role. It became an important factor within two areas of postwar life; the first as part of the need to create a national identity for products on the international market and the second in the formation of mass culture - both of them highly significant aspects of the world history of the post-1945 period (Bonsiepe, 1965).
Within this economic rebirth the manufacture and trade of goods played a major role. The reasons for this resurgence were complex but the strongest stimulus, in addition to the numerous social and economic changes that occurred in these years, was the rapid development of technology. Many advances had been made during the Second World War, including the development of radar and work in aircraft production which, in Britain, was sustained into the 1950s. Perhaps the most significant development of the late 1940s, however, was that of the transistor which made possible the miniaturization of electronic equipment, including computers, which in turn were to play such a central role in the postwar period, both in the automation of production and in information retrieval (Stearn, 1968).
As a result of the numerous social, economic and technological changes that...
The lesson presented by the prewar USA example that 'design sells' was learnt and digested and became one of the major strategies in most countries' programmes of industrial reconstruction and within international trading in the postwar period (Rogers, 1946).
Design in postwar Italy was quick to develop into a highly sophisticated marketing exercise. Because its products were aimed from the beginning at a small, wealthy, international market, Italy was able to focus on quality and aesthetic innovation as the two defining characteristics of its consumer goods. This inevitably placed a strong emphasis on the role of the designers, giving them the sole responsibility of finding the right visual formula for the product. For the most part, disillusioned with prewar Rationalism because of its associations with fascism, they took their cue from contemporary fine art incorporating into many of their designs sensuous curves directly inspired by the abstract, organic sculpture of artists like Henry Moore, Hans Arp, Alexander Calder and Max Bill (qq.v.). The Turinese furniture designer, Carlo Mollino (q.v.), took this expressive aesthetic to an extreme in what he called his 'streamline surreal' tables and chairs. As a result of this pioneering work Italy, in particular Milan, soon became a centre for debate and discussion about progressive attitudes towards design, and the postwar Triennales, three-yearly exhibitions of design which had been initiated in the 1920s (Huisman and Patrix, 1968).
Mollino was the most idiosyncratic of the Italian postwar furniture designers. Based in Turin rather than Milan where most furniture designing went on, he developed a personal style ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Historical and Theoretical Studies Essay Example | Topics and Well Written Essays - 2000 words”, n.d.)
Historical and Theoretical Studies Essay Example | Topics and Well Written Essays - 2000 words. Retrieved from https://studentshare.org/miscellaneous/1532907-historical-and-theoretical-studies
(Historical and Theoretical Studies Essay Example | Topics and Well Written Essays - 2000 Words)
Historical and Theoretical Studies Essay Example | Topics and Well Written Essays - 2000 Words. https://studentshare.org/miscellaneous/1532907-historical-and-theoretical-studies.
“Historical and Theoretical Studies Essay Example | Topics and Well Written Essays - 2000 Words”, n.d. https://studentshare.org/miscellaneous/1532907-historical-and-theoretical-studies.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Historical and Theoretical Studies

Introduction to cultural and historical studies

..., style and resistance’, in Cultural studies: theory and practice. London: Sage Kratz, C. and B. Reimer. (1998) ‘Fashion in the face of postmodernity,’ in A. A. Berger (ed.), The Postmodern presence: readings on postmodernism in American culture & society. London: Sage. Bennett, A. (2005) ‘Fashion’, in Culture and everyday life. London: Sage. Black, P. (2004) ‘Ordinary people come through here,’ in The beauty industry: gender, culture, pleasure. London: Routledge. Braham, P. (1997) ‘Fashion: unpacking a cultural production,’ in P. du Gay (ed.), Production of culture/cultures of production. London: Sage Branston, G. and R. Stafford. (1999) ‘Representations,’ in The media students book. London: Routledge. Craik, J. (1994)...
8 Pages(2000 words)Essay

Historical and Theoretical Perspectives in Teaching Reading

... Historical and Theoretical Perspectives in Teaching Reading Insights on historical and theoretical viewpoints in teaching reading find great relevance today in the 21st millennium. This is so since our new generation of learners including those in Grade School are digital readers. They read texts not only from school print textbooks but are immersed in textual materials from mass media (television, movies, advertising, fun magazines, comics) and their personal library, the Internet. Teaching the new generation reading would not seem to be a problem, but in reality it is since the digital images they read are heavily audial and visual. Cognitive attunement that...
3 Pages(750 words)Research Paper

Historical and Theoretical Perspective on Teaching Reading

...Historical and Theoretical Perspective on Teaching Reading Introduction Since the 1980s, a number of theoretical perspectives regarding the teaching of reading have been provided by researchers. These perspectives have helped in creating policies and making reforms and these perspectives have been taken into consideration while curriculum is created. These theoretical perspectives inform individuals about different methods of reading that will help student in developing their reading skills. Body Teachers can teach reading through several methods, one of these methods is the testing and measuring approach, in this method the teacher uses tests and assessments to...
3 Pages(750 words)Essay

Historical and Theoretical Perspectives on Teaching Reading

...Historical and Theoretical Perspectives on Teaching Reading: An Analysis Historical and Theoretical Perspectives on Teaching Reading: An Analysis Therelevance of teaching children the rudiments of reading cannot be overemphasized. There has been an increasing magnitude of literature both on historical and theoretical perspectives that impact contemporary teaching methodologies in the classroom setting. From among the more famous theoretical approaches in teaching reading delve into the modernist, transactional and critical perspectives, in addition to the whole-language, literature based reading instruction, and more...
3 Pages(750 words)Essay

Cultural and Historical Studies

...(1996, p. 111). Fashion in this case plays an important role of creating both the female and male image. Thus, it determines what is and what is not socially acceptable in the society. As a result, the fact that men took to fashion was deemed to be out of the natural and not effeminate while the dressing of women in many different types of attire was easily accepted socially in the society and in addition referred to as “power dressing”. Nonetheless, there has been a great evolution in the fashion industry that explains the extreme contrast between historical traditions. According to Leopold (1992, p. 102), this can be done through the supply side history of the dressmaking practices for women especially in the twentieth...
8 Pages(2000 words)Essay

Cultural and Historical Studies

...changes in the fashion sphere include globalization, the rise of social media, innovation and trends such as attitudes and appeal towards heterosexuality or homosexuality. References Appleford, K., 2013. Fashion and class evaluations. In: S. Black, et al. eds. The handbook of fashion studies. London. London: Bloomsbury Academic, pp. 102-120. Bennett, A., 2005. Culture and Everyday Life. London: Sage Publications Ltd. Breward, C., 1999. Renouncing consumption: men, fashion and luxury. In: A. De La Haye & E. Wilson, eds. Defining Dress: Dress as Object, Meaning, and Identity. Manchester: Manchester University Press, pp. 1870-1914. Chakrabarti, N., 2009. My Wonderful World of Fashion: A Book for Drawing, Creating and...
8 Pages(2000 words)Essay

Historical & Contextual Studies in Fashion

...waist (Waugh, 1990). The corset at this age did not end at the hips; instead it spread and ended below the waist. Instead of having a funnel shape, the corset became curvaceous. It can be noted that the corset has been a key item with an historical context between 1500 and 1900, changing from the early years until the Victorian era. Historically, the corset was made of a steel busk and was won as an undergarment or a top garment. Its purpose was to protect the breasts and slim the waist. In a social context, this was intended to be used in special occasions and events where women would look attractive. References list Davies, M 1982, “Corsets and Conception: Fashion and Demographic Trends in the...
3 Pages(750 words)Essay

Historical & Contextual Studies in Fashion

...was at the centre of it. Currently, Paris is still one of the leading fashion centres alongside London, Milan and New York. Fashion around the world is still evolving, but the shopping centres of Paris are still the same, with a lot of shoppers from around the world and the famous High End Couture still receiving a lot of attention. Summer shopping is specifically becoming a common practice in Paris as people move around browsing boutiques along the arcades of historic Palais-Royal and the spectacular Canal of St. Martin. Fashion shopping is like a hobby for many people visiting the town, and fashion is like a tourist attraction in the entire Paris. This essay argues that Paris was once a centre for fashion and this is...
11 Pages(2750 words)Essay

Theoretical Studies in Fashion

...that the society traditionally views as feminine. The men’s clubbing boots demonstrate that role. References list Adelman, Μ. (2008). Reviews: Gender Matters: Malcolm Barnard, ed., Fashion Theory: A Reader. International Sociology, 23, 735–739. Craik, J. (1993). The Face of Fashion: Cultural Studies in Fashion. New York: Routledge. Johnson, K., Lennon, S. J., & Rudd, N. (2014). Dress, body and self: research in the social psychology of dress. Fashion and Textiles: International Journal of Interdisciplinary Research, 1(1), 1-24. Lurie, A. (1981). The Language of Clothes. New York: Random House. Miller-Spillman, K. A., Reilly, A. H., Hunt-Hurst, P., & Damhorst, M. L. (2012). The meanings of dress. New York:...
3 Pages(750 words)Essay

Theoretical Studies In Fashion SOCIAL MEDIA

...and Counselling, Vol. 15, No. 1, pp. 68-76. Ellison, N. 2013, Future Identities: Changing identities in the UK – the next 10 years. London: Crown/Foresight. Ellison, N. B., Steinfield, C., & Lampe, C., 2011, “Connection strategies: Social capital implications of Facebok-enabled communication practices”, New Media & Society, Vol. 13, No. 6, pp. 873-892. Fitzgerald, B. 2012, “Bullying on Twitter: Researchers Find 15,000 Bully-Related Tweets Sent Daily (STUDY)”, Washington Post, Accessed from http://www.huffingtonpost.com/2012/08/02/bullying-on-twitter_n_1732952.html. Hogg, M.A., Terry, D.J., & White, K.M. 1995, “A tale of two theories: A critical comparison of identity theory with social identity theory”, Social...
14 Pages(3500 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Historical and Theoretical Studies for FREE!

Contact Us