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Quality in Management - Essay Example

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Easton and Jarrell (2010, pp-45-56) opined that, “the total quality management is a an approach to serving customers that involves totally re-engineering proves and systems to improve products and services in the way customers expects while considering the needs of the…
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Quality in Management
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In this paper, the researcher has summarised the wave of quality management that has been taken by the organization in UAE in reference to Agthia. Agthia is one of the largest Food and Water product manufacturing company based in UAE. The company mainly focuses on delivering better customer experience (Agthia, 2014). In this context, quality management is an important parameter that helps to differentiate organizational product from other competitors. Thus, quality management is an essential tool not only to create advanced quality products and services, but also to meet needs and requirements of the customers.

Some of the quality and excellence initiatives launched by the UAE economy play an important role to provide the organization insights towards the excellence. W. Edwards Deming, Joseph Juran and Philips Crosby, three major contributor of quality philosophy, has developed different aspect of TQM (Ho Tang, 2009). Each of the view, suggested by them, needs to be examined to understand difference in their approaches regarding TQM. Deming, worked with the Japanese automobile manufacturers to improve their product quality and gaining competitive foot within the industry.

His philosophy is based on 14 points of TQM which can be summed up by saying that, the management team must redesign their production strategy into four different steps, namely, plan, do, check and act. In planning segment, business should design quality of the product and service as per the needs and requirements of their customers, and at the same time reduce waste and decrease the production cost. Next, businesses should construct their work by putting the plan into action and must continually seek ways to do things better way (Hendricks and Singhal, 2008).

The check strategy is implemented to monitor the changes that supposedly take place, for example, removing barriers to the quality by providing right job at right time. Finally,

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