Social media policy - Essay Example

Running Head: Social Media policy of the League Social Media policy of the League s In the rapid pace of information in present time, sports and social media have created a tremendous way to interact with fans and to attain several goals as well (Evans, 2012). The social media policy for the league is aimed at insuring the personal safety of players. Some of the basic policies for the league are discussed as follows:League’s Official Page Official social media page well designed and exploited with appropriate information can adequately serve the purpose set forth by the organization (Kaplan and Haenlein, 2010).

The league’s official page must be created and informed to the rest of employees, teams and spectators as well. The official page must be moderated thoroughly and the basic purpose should always be reflected through the images and posts generated on the page which is “to insure the personal safety of players is not compromised.” Code of Behavior The code of behavior for all the members and moderators must be followed given as:To show courtesy and respect for everyone who is involved in the sportsTo respect the rights of people irrespective of their caste, religion or affiliation with a teamTo act with objectivity and responsibility and to be concerned with the basic aim of the policySpectator Behavior Spectators are allowed to take part provided safe environment of participation.

The spectators if not follow the following will be banned to participate on the league’s official page:To never harass, threat or be aggressive with the players, coaches or any other memberTo never make religious, racist or ridiculing comments about players, coaches or the leagueTo follow the codes given through posts, images, etc on the league’s pageMember Protection The members must be protected through the social media policy in order to retain the healthy sports environment and to avoid any hassle or messed up situation (Culnan et al. 2010). The league will protect members by assuring no threats or foul language and by keeping active complaint cell that will listen to and take action against the complaints made by the members.

Team Selection The selection of teams in the league will be communicated thoroughly on the page provided the selection criteria of the league and values and code of behavior followed by the teams. The selected selectors and the working committees will also be updated on the page.Employees’ Obligation Employees play the most vital part when it comes to implement the social media policy as any laps left at their end may create an undesirable situation (Kaplan and Haenlein, 2010). The employees will be responsible to:Post, update and moderate the page with their original identityKeep the page clean and abide by code of behaviorBe active on the page and generate ethical participationCover events and upload photographs and players profilesReporting Concerns Any image, comment or material inappropriate for children’s view or any kind of violence must be refrained to exist on the page.

ReferencesCulnan et al. (2010) HOW LARGE U.S. COMPANIES CAN USE TWITTER AND OTHER SOCIAL MEDIA TO GAIN BUSINESS VALUE. MIS Quarterly Executive. Vol. 9 Issue 4, p243-259. Evans, D. (2012) Social Media Marketing: An Hour a Day. John Wiley & SonsKaplan, A.M. and Haenlein, M. (2010) Users of the world, unite! The challenges and opportunities of Social Media. Business Horizons. Volume 53, Issue 1, January–February 2010, Pages 59–68