Free

Accommodation Theory - Essay Example

Comments (0) Cite this document
Summary
Chief among these researchers was Howard Giles. The theory focuses on the role that conversations have in the lives of human beings (Giles…
Download full paperFile format: .doc, available for editing
GRAB THE BEST PAPER93.4% of users find it useful
Accommodation Theory
Read TextPreview

Extract of sample "Accommodation Theory"

Accommodation Theory This a theory that was developed by researchers in 1970s, who undertook research based on the interactions between people in the society. Chief among these researchers was Howard Giles. The theory focuses on the role that conversations have in the lives of human beings (Giles and Nikolas, 1991). The study of accommodation theory is incorporated in a number of studies, which include mass media, interviews sessions, and the telephone messages. The accommodation theory is simple to understand because of the simplicity of its core processes (Bickmore and Daniel, 2012, 58). Accommodation theory suggests that every person in a given society has the ability to change or adjust their speech depending on the nature of the conversation, or the other person they are addressing and the purpose of the interaction.
The changing of the speech patterns is a summary of how the accommodation theory works. For example, when native people talk to foreigners, they tend to speak more slowly or when adults talk with children and babies, they use simple language (Griffin, 2008). When put into context, it means that people accommodate others by adjusting their communicational behavior to match the level of those they are with, in a conversation. The results of accommodation are ultimately either divergence or convergence. As their names suggest, a convergence result is where a person moves their speech to be closer to that the other person’s. On the other hand, a divergence result is when the speech move away from each other. Convergence result allows the reduction of the social distance between the two conversing parties. It allows a person who is of a higher class to tone down their speech so that they can communicate effectively with the lower class person. On the contrary, the divergence result increases the distance between people. The divergence result emphasizes the differences that exist between people.
The accommodation theory has many existing and available means by which it may be applied. Currently the accommodation theory is applied to many communication processes. Gasiorek and Howard (2013, 15) opines that in a company or an organization that has different levels of employees, the accommodation theory can be applied to aid the communication between the management and the employees. For instance, it is used for horizontal communication amongst the employees and in vertical communication between employees and senior management.
To test this theory, Giles came up with several theories that served to test why people change their speech patterns. The four theories he suggested are the similarity attraction, social exchange process, causal attribution process and the process of intergroup distinctiveness (Giles and Nikolas, 1991). For instance, similarity attraction theory means that when one speaks to a person who they have a similarity with, it is most likely that they attracted to them. It is observed that such attraction will cause the two people to change their speech patterns.
The accommodation theory suggested by Giles has its shortcomings. At any particular moment in time, the conversations that are held between two people are very complex in nature. The complexity of such conversations makes them hard to be broken down into the processes of convergence and divergence as described by the accommodation theory. Another shortcomings of the accommodation theory is the confusion that arises when during a conversation, the people involved utilize the two techniques. In addition, conflict between two people can arise from the use of this theory. This is because the accommodation theory is purely based on rational thinking but it is widely known that human beings conversation can be irrational at times (Giles and Nikolas, 1991).
Works Cited
Bickmore, Timothy and Daniel Schulman. "Empirical Validation of an Accommodation Theory." Journal of Language and Social Psychology (2012): 47-126. Print.
Gasiorek, Jessica and Howard Giles. " Accommodating the Interactional Dynamics of Conflict Management." Journal of Society, Culture and Language (2013): 10-36. Print.
Giles, Howard and Nikolas Coupland. Accommodating Language. Great Britain: Open University Press, 1991. Print.
Griffin, Ern. A First Look at Communication Theory (7th ed.). Boston: McGraw-Hill Higher Education, 2008. Print. Read More
Cite this document
  • APA
  • MLA
  • CHICAGO
(“Accommodation Theory Essay Example | Topics and Well Written Essays - 500 words”, n.d.)
Retrieved from https://studentshare.org/journalism-communication/1670023-accommodation-theory
(Accommodation Theory Essay Example | Topics and Well Written Essays - 500 Words)
https://studentshare.org/journalism-communication/1670023-accommodation-theory.
“Accommodation Theory Essay Example | Topics and Well Written Essays - 500 Words”, n.d. https://studentshare.org/journalism-communication/1670023-accommodation-theory.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document

CHECK THESE SAMPLES OF Accommodation Theory

Theory

... Module: Democracy as an End in Itself or a Means to an End There has been a belief that majority of thewestern nations achieved prosperity due to their advancement in democracy. Advocates of democracy have been fighting against socialism and communism for over 200 years but since the World War II democracy started to gain root in many countries especially in the east. The Cold War marked quite a significant period where democracy emerged a victor over communism. Using this analysis democracy acts as an end to countries that have been undergoing turmoil or other instabilities. Other outlooks bring forth the concept that democracy is a means to an end. In considering each claim it is important to look into what democracy actually... Module:...
4 Pages(1000 words)Term Paper

International hospitality- To critically evaluated marketing strategic in accommodation sector

...?Table of Contents 0 LITERATURE REVIEW – Marketing Concepts 2.0 MARKETING STRATEGY OF 3 HOTELS – Marriott, Hyatt, Hilton 3.0 IMPORTANCE OF BRAND BUILDING IN THE HOTEL BUSINESS  4.0 CHALLENGES FACING THE HOTEL INDUSTRY 5.0 REFERENCES LITERATURE REVIEW Unlike in the olden days when the demand far outstripped the market supply, the hotel Industry today is facing intense competition. It follows logically that a hotel has to market its services in an appropriate and efficient manner in order to survive in the hospitality industry. The marketing should be such that guests are easily attracted, retained and converted into goodwill ambassadors for a hotel in the long run, (Lowson, King, and Hunter, 1999). This is possible only when... of Contents 0...
15 Pages(3750 words)Essay

Theory

...? Part Theory Assessment INTRODUCTION Business environments are constantly changing and pressing businesses to strengthen competitive positions with adaptability. Businesses are also constantly been striving to adopt the performance means for gaining sustained position in market. In the quest of sustainability and lead, many businesses adopted an extra edge in business operations. For instance, Japanese companies have been stringent in following Total Quality Management techniques for driving operational efficiencies. On the other hand, there had been firms polarized towards achieving sustainability with strengthening positioning aspect. Both aspects being significance to business; however, the real benefit lies in what is named... as...
20 Pages(5000 words)Essay

Accommodation Management

...?Topic Accommodation Management Number Introduction The hotel industry is one of the mature industries that are marked by stiff competition. The market share has kept on increasing every day at the expense of the competitors. In essence, stiff competition occurs at international level as opposed to a local arena. There are various types of hotel industries ranging from commercial, airport, conference and economy, all-suite hotels among others. Categorically, these types fall under fall broadly under luxury or budget hotels. Hotels offer diverse services to its customers depending on the type and customers to be served. Hotels offer it services both to local and international customers; most of the international customers...
8 Pages(2000 words)Essay

Child Sexual Abuse Accommodation Syndrome

...? The Child Sexual Abuse Accommodation Syndrome The Child Sexual Abuse Accommodation Syndrome Child sexual abuse can be considered to be one of the most heinous crimes that an individual can commit and yet it has occurred on a frequency level that is simply too disconcerting when one thinks about it. There are a number of problems that a child who undergoes such a trauma can suffer from and one of these is known as the Child Sexual Abuse Accommodation Syndrome (CSAAS). This is a term that was coined by Roland C. Summit in the early 1980s, but it is however considered to be a non-diagnostic syndrome. In simple terms, this means that it cannot officially be diagnosed via scientific methods...
5 Pages(1250 words)Term Paper

Accommodation and outcomes for the special children

...Accommodations Designing an activity for preschoolers aged three to four years old is a good way to make use of their motor skills, while at the same time, a means for them to be able to create patterns that they are starting to see in their surroundings, whether observed on their own or intentionally taught by teachers and caregivers. An activity that combines finger painting and hand sculpting using a variety of materials that will allow them to choose on their own their choice of materials in creating shapes, figures or even imitate letters of the alphabet -- combines play, creativity and learning. Preschoolers as such are more concerned with the novelty of the activity itself, rather than what they produce. For the teachers... of the...
5 Pages(1250 words)Essay

Federalism and the Accommodation of Diversity in Ethiopia

...Federalism and the Accommodation of Diversity in Ethiopia: Comparative Study Assefa (2006) emphasizesthe purpose of federalism in sustenance of the peaceful coexistence among the people of ethnic diversities. The comparative study reflects on the political viability of the federalism for resource optimization and power sharing between representatives of multicultural federations. The federal system in Ethiopia provides the expedient case study for understanding the political concept as the reconciling unit for diverse populations. The suppressive policy of Derg regime in Ethiopia could not bring the people together. Assefa finds the role of federal system into decentralizing power addresses the issues of nationality...
2 Pages(500 words)Research Paper

Communication theory

...20 July, Management Communication Theories A lot of management communication theories have been proposed. Of all, I particularly find the communication accommodation theory and the theory of narrative paradigm most rational and useful in everyday communication. The communication accommodation theory investigates the results of shift in the communication styles of two speakers. While communicating with each other, people tend to adjust their style of speech with a view to facilitating communication. Divergence and convergence are the two ways in which this is achieved. Divergence is commonly made use of by groups which...
1 Pages(250 words)Essay

Animal Accommodation in the UK

...Animal Accommodation in the UK In the United Kingdom, animal rights are perceived with significant regard. It for this reason that the U.K Government report on livestock and husbandry was created in 19651. The creation of the Government Report was based on ways animals in the state could be given much more comfortable lives. One major component of the report was the inclusion of the Five Freedoms. They were also referred to as the Brambles’s five freedoms. The five freedoms were set to govern handling animals under human control. The freedoms also govern animals intended for foods as well as working animals. The significance of the freedoms led to their adaptation by international representation groups2. They included...
1 Pages(250 words)Assignment

THEORY-

... "Evolution" In the analysis and study of literature, there are two broad attitudes, descriptive, and theoretical attitudes respectively. When dealing with structural analysis there are two approaches, theoretical and non-descriptive approach. The work of analysis is considerably seen as the manifestation of an abstract structure, and an understanding of that structure is the real objective of structural analysis. The narrative or the story is one of the many possible ways an abstract idea is compilable in some form and not the description of this that is the objective but instead, its the understanding of its structure (Roman, 1975). It shows that the structure has a logical importance rather than a particular one. Basing... "Evolution" In...
3 Pages(750 words)Essay
sponsored ads
We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.

Let us find you another Essay on topic Accommodation Theory for FREE!

Contact Us