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WWF - Case Study Example

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The World Wildlife Fund is a non-governmental, not-for-profit international organization founded in Morges, Switzerland in 1961, working today in over 100 countries as the largest independent organization for conservation (World Wildlife Fund UK, 2013: p1). With more than five…
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Download file to see previous pages... The organization seeks to push for the recognition of the interdependent nature of the environment, wildlife, and people. With over 300 employees around the world, including the UK, WWF has grown in stature around the world, especially due to increased attention on sustainability. In the UK, this expansion has necessitated a move of HQ to Woking from its previous Godalming base. The new HQ, the Living Planet Centre LPC, will enable WWF to interact more with an increasingly interested public with an education suite, an auditorium, and a visitors’ centre (World Wildlife Fund UK, 2013: p1). As part of this relocation strategy, WWF will also seek to merge the communication and fundraising departments, while also dealing with the cultural changes that will accompany this strategic restructuring. This paper aims to report on specific challenges facing WWF with regards to recruitment and selection, as well as to use the findings to provide recommendations for their human resource operations.
WWF strives to ensure that wildlife, environmental, and human needs are taken into account, especially in developing countries. To do this, they utilize scientific knowledge to inform conservation activities by sharing findings with specialists and partners (Powell, 2011: p34). The organization also uses the lessons that it learns from conservation activities as case studies to offer feedback for future conservation models, especially through horizontal transfer of best practices through encounter promotion among its partners and peers. In order to undertake the challenging task of conservation, WWF also recognizes the importance of alliances and stakeholder coordination, which allows them to intervene, at numerous levels, to support international, national, and local interventions from regional perspectives. In doing this, it is the organization’s plan to respond with flexibility and dynamism in the face of emerging ...Download file to see next pagesRead More
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