Global Business Environment: The Pestle Analysis
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At this phase, many organisations or project managers find it very vital to carry out a SWOT or PESTLE analysis to figure out the nature of its internal and external environments (Qasemi, 2010, p.... A PESTLE analysis categorises the effects of a project or business' external environment (Hamilton & Webster, 2012, p.... In the process, the business or project rapidly becomes flexible and adapts to the realities of the external environment.
... Second, a PESTLE analysis helps businesses consider how changes in the external environment pose as threats to its future....