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Business communication - Essay Example

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Culture is an aspect that influences values, attitudes, beliefs, norms and perceptions, and as such it, should be considered as an important aspect of management, especially where the workforce or the team comprises of diverse cultural composition of individuals (Hofstede, 5)…
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Business communication
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Business communication Introduction Culture is an aspect that influences values, attitudes, beliefs, norms and perceptions, and as such it, should be considered as an important aspect of management, especially where the workforce or the team comprises of diverse cultural composition of individuals (Hofstede, 5). Culture is a form of expression for a group of people, which emanates from long periods of experiences that eventually shapes the behaviors and the perceptions of the people. Therefore, in the case of the US trainer, the most suitable method of handling the situation is the application of the integrating conflict resolution strategy, which creates a win-win situation for the parties involved in a conflict (Kelman, 97).

Under the integrating conflict resolution method, the negotiator applies the cultural diversity of the two parties, by selecting the strength that is presented by each culture, and then integrates the strengths to form a formidable neutral ground, that suits the cultural diversity of the different groups (Kelman, 102). Applying the integrating method of resolving cultural conflictsTherefore, considering that Prasan is an Indian with a strong preference for making impression, while Andreas is a Swedish with a strong preference for accuracy in information communication and delivery, the two cultural aspects can be blended, to form a single concept that incorporates the strengths.

Thus, in combining the two strengths, the US trainer will negotiate with Andreas to adapt impression as a fundamental aspect of winning the hearts of others, considering that other than making a straight forwards response to the effect that it is not possible to provide the documents within a duration of two days, Andreas can adapt the Indian culture of making impression, by giving a response that will express good impression as well as accuracy. Similarly, Prasan can adapt to the accuracy culture of the Swedish, through incorporating the element of accuracy in the response.

This can be achieved through Prasan and Andreas adapting the culture of ‘accurate-impression making’ communication, which would give an answer like; “I will try to avail the documents in two days, although I am not sure about that, since I have more workload to address’. Such an answer will reflect both impression and accuracy, since Prasan will have made a good impression in indicating the willingness to avail the documents within the required two days, while expressing the accuracy of the difficulty existing in presenting the documents as indicated by Andreas.

Conclusion Therefore, through the combination of these two strengths that emanate from different cultures in the response, both cultures will be respected and accommodated. In addition, the US trainer will have helped in addressing the cultural conflict existing between the Swedish and the Indian culture, without negating the importance of either of the cultures (Hofstede, 7). The essence of the application of the integrating method of cultural conflict resolution is to ensure that none of the cultures will feel underrepresented or negated, since a neutral ground will be established as the right mode of communication, comprising some aspects of strength from each culture.

This way, the attitudes, values, beliefs and perceptions of each culture will be accommodated by the integrating method of resolving cultural conflicts (Kelman, 114). Works CitedHofstede, Geert. Cultures and Organizations. Maidenhead: McGraw-Hill, 1991. 2-28. Print.Kelman, Herbert C. "Negotiation as Interactive Problem Solving." International Negotiation 1, (1996):99-123. Print.

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