Final persuasive memo prsentation - Assignment Example

This is water that members of the aforementioned community needs for purposes of drinking, domestic use, and industrial use primarily. A recent test conducted on water sources from major water bodies such as beaches, rivers and residential areas in the area revealed a disturbing pattern. This is whereby water pollution scored up to 35.71% on the pollution index. (MDEP, 2012). The following is a pictorial representation of pollution statistics in the area. Figure 1: Pollution Statistics in Boston Area As is clear from the graph, noise pollution is the highest in the region, followed closely by the pollution of water.

The memo explains that some of the waste products discovered in the tested water included chemical effluent, plastics and sewage water. The chemical effluent was highly concentrated with some of the waste product that is typically from breweries. Proposed CSR program This is where Boston Beers CSR comes in. Boston Beers needs to participate in ensuring clean and safe water for use in the community. This is because of a number of reasons. First, the water tested was high in effluent from breweries, characterized by nitrogen, carbohydrates and cleaning reagents (Natural Resources Defense Council, n.d.).

These destroy plant and animal life in rivers and bring about many ailments. Secondly, Boston Beers ranks poorly on the scales rating measures taken to reduce on water pollution. Finally, the company needs water to stay in operation. This is impossible with rampant pollution. Implementation of the Program In order to ensure that water in the community is safe for use, the company should embark on treating waste water from production. One of the ways in which the company can protect the community is by treating water on-site for recycled use, as opposed to letting it flow into the primary water sources in the community.

This project is considered to be of low cost to the company. First, various authorities on the subject have analyzed the treatment plan. It is not capital-intensive like other alternative treatment plans are. For example, the cost of equipment for this method is up to 50% less than that used in the CIP treatment (Fillaudeau ,Blanpainavet and Daufin, 2006). (CIP stands for Clean-In-Place. It is a method that focuses on cleaning the interior surfaces of brewery equipment, for example the filters and pipework.

Using this method, water containing acid and caustic soda from the brewing process is flushed out and the enzymes broken down using a chemical process before being released into water bodies. The proposed treatment plan is, first, better and cheaper given that it entails recycling of water while CIP does not. Secondly, CIP treatment is more expensive (Hanovia, n.d.). In addition to this, a report produced by the National Resources Defense Council indicated that breweries using this system incurred minimal costs.

Lastly, wastewater costs Boston Beers at least $200,000 annually. This can be reduced significantly by treating water. Benefits to the Company The project holds endless potential for Boston Beers. First, the program reduces costs incurred due to pollution of water by way of taxation, because authorities tax the brewery based on units of pollution. Secondly, methane, which is by-product of the treatment, can be used to power generators used in production in the breweries, which could drastically lower the cost of powering the plant. Thirdly,