Although she often referred to the ‘no taxation without representation’ argument as it applied to her own personal feelings, she took a “shrewd” approach of “a series of tangential moves, in the course of which women … were gradually led to understand that they could not protect their homes and families from liquor or other vices, without a voice in public affairs” (Flexner, 1975: 187). Because she knew she was working with many women who had, prior to their involvement with the WCTU, subscribed wholly to the traditional roles of women, Willard’s approach “encouraged women to see themselves as serious participants in the political community” (Flexner, 1975: 187) in a less threatening manner, allowing them to evolve their ideas rather than defy them altogether.
In addition, Willard played a large role in making the murky business of politics available to women without ‘dirtying their skirts’ by further emphasizing the virtues of the traditional woman and illustrating a picture in which women are necessary in the public sphere in order to clean up the mess that has been made by men. “Notably, while Willard used the ideal of domesticity to further her argument, she directly rejected another part of the True Womanhood ideal: submissiveness” (Slagell, 2002: 10).
Instead, she helped strengthen women’s faith by helping them rediscover “scriptural passages that supported women’s activism and as they experienced a calling from God to work for temperance and for Home Protection” (Gifford, 1986: 111). As women and men held roles in different but complementary spheres, it was necessary for women to be involved in the public sphere if they were to provide the type of protection they were expected to provide. The 1890s were plagued by a series of widespread societal issues such as severe economic depression, bloody labor disputes and racist terrorism as federal armies pulled out of the south.
This urbanizing, industrializing, conflict-filled context was the realm of the middle class New Woman and the new Working Class Girl, each of whom enjoyed a measure of individuality and autonomy that frightened many of their contemporaries. The individuality and power of these independent women marked a cultural shift away from communal domesticity, undermining the Victorian culture with a new emphasis upon autonomy, pleasure, and consumption (Evans, 1989: 145). The increase in numbers of independent, educated, unmarried older women punctuated this period.
“Perhaps the most striking evidence of change among women was the emergence of the college-educated, frequently unmarried, and self-supporting new woman. Nearly half of all college-educated women in the late nineteenth century never married. Those who married did so later than most women and bore fewer children. For a few years or for a lifetime these independent career women began to create a new life-style. They moved into growing female professions such as teaching and nursing” (Evans, 1989: 145).
In addition, women became very active in the total landscape of America’s immersion in consumerism and pleasure as they achieved access to more and more communal areas. “Labor unions, womens clubs, and settlement houses all represented new public spaces for women, arenas in which they could experiment freely with new ideas and actions. Between 1900 and World War I the old Victorian code which prescribed strict segregation of the sexes in separate spheres crumbled. The women’s movement reached the apex of its political power, achieving new laws for pure food, protective legislation regulating wages and hours for working women and children, prison and court reforms” (Evans, 1989: 145).
With the advent of the twentieth century, it became as natural to see a woman enjoying public spaces such as dance halls, amusement parks, theaters and movies as it was to see a man. The younger crowd brought sexuality out of its closet with the new century while the second and third generation college-educated women gained, for the first time in history, the ability intellectually, socially and economically, to seek a new lifestyle and ideology that did not reduce her individuality or infringe upon her personal rights.
Read More