Social Media and Its Impact Worldwide - Essay Example

Download file to see previous pages Some of the websites include social bookmarking such as Blinklist; social news, e.g. Propeller; social networking e.g. Facebook; social photo and video sharing, e.g. YouTube; wikis, e.g. Wikipedia. Social media has both the negative and the positive impact on the users. However, as much as we criticize social media, the benefits outweigh the drawbacks. Social media connects people, allows them to interact with different people and hence exposes them to different opinions and ideas (Pernisco 5). People are also given an opportunity to share their opinions with a wide variety of social media users. This kind of interaction has made the world smaller. People can communicate with friends and beloved ones from any part of the world. Information is passed much faster compared to other media, and organizing events and workshops have been made easier especially for the young generation since it is easier to find them on social media than anywhere else. Businesses and individuals are using social media for advertising (Faraz and Zohaib 2). For companies to prosper in this generation, they must embrace social media. In social media, one is able to contact more friends than they would if they did it personally. Therefore, companies are taking advantage of this to advertise their products online. Zuckerberg's Facebook is the most successful social media with over 500 million users, and the number is still increasing. Many companies have turned to Facebook for their advertising by creating groups, pages, events, and social ads. These Facebook tools are used to promote a company’s product. Discussions about the products are generated, and the consumers are enlightened more about the product. Pictures, videos, and links are also shared (Faraz and Zohaib 3). In job hunting, the network is key, and hence, individuals are creating their profiles on various websites for the target employers to view them and offer them jobs. Children and adolescents have benefited a lot from social networking. They can connect with their mates and exchange notes on their school work. ...Download file to see next pagesRead More