ARLA Foods Relationship Marketing Practices
14 pages
(4265 words)
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The paper "ARLA Foods Relationship Marketing Practices " states that generally, the present macroenvironmental changes make it necessary for them to customize these strategies, which should be consistent and supportive of overall organizational goals.... ... ... ... 'In a few hundred years, when the history of our time is written from a long-term perspective, it is likely that the most important event those historians will see is not technology, not the Internet, not e-commerce....