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Advertising Campaign of McDonald's: Communicative Aspect
12 pages (3000 words) , Download 3 , Essay
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In fact, the company paid the advertising agencies (Leo Burnett from Publicis Groupe and DDB from Omnicom Group) around $700 billion in 2003 only. ... (visual metonyms from the lecture) At the very beginning of the development of this new campaign there was the question concerning the differences between the countries, however it was decided by the managers of McDonald's that the image of the company as depicted by the new advertisements and commercials would contribute to a better realization of the company's global marketing strategy and achieving its long-term goals. ...
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Marx and Weber- rise of capitalism
10 pages (2500 words) , Download 3 , Essay
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The theories presented by both the sociologists are very significant, yet very distinct from each other on several bases.... The theories presented by both the sociologists are very significant, yet very distinct from each other on several bases.... arx's and Weber's theories of rise of capitalism gave two distinct directions to the world concerning the emergence and growth of capitalism that dramatically transformed the social and economic aspects of life in the Western world from sixteenth century and onwards....
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Local Economic Development
13 pages (3250 words) , Download 2 , Research Paper
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The current state of the economy is in dire need of reformative measures, beginning from local levels.... The current state of economy is in dire need of reformative measures, beginning from local levels, as common citizens, everywhere, are thrust towards a growing sense of insecurity coupled with desolation and adversity.... his paper on Local Economic Development addresses various issues triggered off by the ongoing economic crisis ranging from its impact on U....
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Peculiarities of Formulating Marketing Strategies in Overseas Countries
14 pages (3500 words) , Download 2 , Research Paper
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The paper "Peculiarities of Formulating Marketing Strategies in Overseas Countries " discusses that international business is different from doing a domestic business irrespective of whether it is a coffee shop business or theatre business.... Offshoring and outsourcing are common business practices at present and adopted by MNC's to cut down their expenses and to increase their profit by exploiting cheap labour and possibilities from other countries.... Chinese products are at present challenging all the other competing products from different countries in international market with respect to the price....
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Rules of Legal Lease
14 pages (3500 words) , Download 3 , Term Paper
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This paper describes the problem relates to a lease being granted, breach of covenants by the tenant and the sale of the fee simple interest and the rights of the purchaser and the tenant.... Also will discuss the three important features that exist in respect of leasehold.... ... ... ... The most important issues in respect of exclusive possession are the fact that it gives ownership to the person for a specified period of time, and because of it being a proprietary interest, it can be assigned and may be binding on subsequent owners of reversion....
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The US Legislation as a Mirror of Culture
12 pages (3000 words) , Download 2 , Assignment
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The assignment 'Legislation as a Mirror of Culture' discusses ethical and law aspects of the cases in which the Acts, which segregated Blacks from Whites, violated related Amendments of the US Constitution, the rights of the future mother were in conflict with the rights of the unborn child etc.... This uncertainty stems from Rosen's theory that the law is but a mere expression or perception of how society of what constitutes facts, so that when that perception changes, facts also changes....
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Plant Competition
10 pages (2724 words) , Download 3 , Assignment
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In the paper 'Plant Competition' the author analyzes competition, from a biological sense, which refers to a type of interaction between two or more organisms wherein the survival of one is affected by the presence of the other.... ompetition, from a biological sense refers to a type of interaction between two or more organisms wherein the survival of one is affected by the presence of the other (Went, 1973; Bengtsson et al.... It was observed in the study that as the number of plants increased from 17 to 135 individuals per meter-squared of land, the mean dry weight and nitrogen content per D....
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Business Strategies of Marks and Spencer towards Their Business Expansion into China
11 pages (2750 words) , Download 3 , Essay
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Marks and Spencer is one of most established players in the retail industry with a large array of products ranging from food to apparels.... Marks and Spencer is one of most established players in the retail industry with a large array of products ranging from food to apparels (Marks and Spencer, 2011).... argaining power of buyers is large when customers have a large number of options to choose from.... China has a large number of suppliers however Marks and Spencer would use its own network of suppliers and try to source most of its products from its presents suppliers in Europe accept for certain category of items....
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Role of IT in generating competitive advantage
11 pages (2750 words) , Download 3 , Coursework
Their reach is far and wide from house hold activities to leisure and professional....  Role of IT in generating competitive advantage Executive summary: In modern times the methods of operations in organizations have totally changed.... The way how they operated in past are totally revamped and computer has taken over them....
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Challenges that Face SMEs within the Current Economy
10 pages (3164 words) , Download 0 , Literature review
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These shifts create the need for the business entity to change as a means of integrating with the market and continuing to accrue a profit from the goods or services that they provide to the ultimate consumer.... et, it must not be understood that large corporations are able to benefit from international business at the expense of the smaller firm....
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The Effect of the Technological Change on the Business Environment
10 pages (2627 words) , Download 2 , Essay
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The company instigated its marketing operations in Europe from 1963.... But apart from all these factors the company's operations are likely to be strongly influenced by the technological changes as it entirely deals with the technological innovations.... The freshly executed production system has also reduced the water usage by 37% from 2001.... For instance, technological vision of the company shifted from mainstream automotive technology to the implication of clean technologies....
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The Role and Meaning of Death in Tristan and Iseult
10 pages (2636 words) , Download 2 , Essay
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Analyzing the translations of the French version of Tristan and Iseult, one can see that there were two main versions from the French poets of the twentieth century: Beroul and Thomas.... The discrepancy between listening and comprehension reveals great interpretative dilemmas from the part of the reader/audience.... Wagner used the term magic potion from the 12th and 13th century French and Irish writings.... The image of supernatural power, magical forces require a serious attention from the part of the reader/audience towards the social and historical backgrounds of medieval Europe. ...
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Accounting and Finance Management
10 pages (3407 words) , Download 0 , Literature review
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Another point of concern about this theory is the argument from studies such as Livne and Yonay (2015) who have noted that ground theory is able to generate the theory and at the same time generate the theory.... ractitioners of grounded theory have argued that studies which have begun their researches on pre-defined operational variables that have been developed from positivist point of view have excluded the possibility of identifying two aspects: a more sensible analysis of the link between patterns and variables and categories of data or variables (Livne and Yonay, 2015; Lapsley, 2000; Merkl-Davies et al....
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Agglutination of bacteria
10 pages (2500 words) , Download 4 , Thesis Proposal
Apart from the specific antigen antibody reaction, there are other substances which lead to agglutination of bacteria.... There is a variety of agglutination reactions commonly used like bacterial typing reaction, blood typing reaction, etc.... (Katz par.... ... ... ... Agglutination occurs when the reagents bind with the epitopes on two different surfaces and link them together....
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Effective Cross-Cultural Management in the UK Company
14 pages (3500 words) , Download 3 , Essay
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Despite this fact, the company may also obtain opportunities from such an international expansion.... This is precisely the reason why the management has intended to appoint general workforce from the host country and managers from the home country.... Trompenaars (1993) and Hofstede (1991) highlighted several cultural dimensions that distinguished one country from the other.... Alongside, another major barrier lying in face of the company is the fact that majority of the managers belong from US, Europe and UK who possess knowledge regarding intricacies of cross-border expansion into a country with greatly dissimilar culture (Lee, Madanoglu and Ko, 2013; Ahmed and Pang, 2009; Bennett, Aston and Colquhoun, 2000)....
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National Response Team and Hazards
10 pages (2500 words) , Download 2 , Term Paper
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The national response team also has to ensure that those in the transport sector are safeguarded from hazards.... To achieve an efficient update, they are compelled to integrate relevant information from all agencies working on disasters.... In particular, they have to incorporate important information from the Environmental protection Agency (EPA) (Raymond, 2009).... o add to that, they have to give directives to their to seek consultation from the Chemical Emergency Preparedness and Prevention Office (CEPPO)....
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Advanced Human Resource in Toyota Motor Corporation
10 pages (2500 words) , Download 4 , Case Study
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In most of the cases, negative behaviour arises from the behaviour of the managers in the organisation (Burnes & Pope, 2007).... Toyota uses an old model system where the team members are instructed to pull a cord when they notice any deviation from standard, which can stop the production cycle of the company.... Additionally, the employees from different backgrounds are offered with uniform training services due to which the employees are identified to face difficulties in having an appropriate understanding of the training services....
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Company Analysis
14 pages (3663 words) , Download 3 , Research Paper
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Financial statements from sources like Forbes show that the company has maintained steady stability and its financial ratios indicate a highly profitable company.... It deleted “computer” in 2007 as a way to reflect its strategic shift from general electronics to consumer electronics with the advent of the iPhone.... Apart, from hardware, Apple also develops software to ensure, the consumer has the best experience possible, which has led to customer loyalty....
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Trade Relationships between the USA and Netherlands
13 pages (3462 words) , Download 0 , Case Study
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Apart from Luxembourg and Belgium, the country is also one of the members of the Benelux Economic Union.... There are no imperative investments or trade barriers and thus the Netherlands is a strong receptive market for exports from the United States and it also serves as a strong partner for investment.... As far as the position of investors in the United States concerned, Netherlands occupies the third position (USD 217 billion in 2010) with an estimated support for 700,000 jobs and the country is also the 8th largest importer of consumer goods from the United States....
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Health and Safety Managment in Construction
10 pages (2683 words) , Download 1 , Literature review
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The HSE reports that between 2011/2012 and 2014/2015, the number of construction workers suffering from work-related illnesses per year was 69,000.... Apart from making the lives of the injured workers miserable, the work-related injuries also contribute to lowered industry output.... Apart from the high amount of money that is lost, poor health and safety management in construction also costs lives.... ) reports that each year, 3% of workers in the construction industry suffer from an illness they believe is occupational-related and that another 3% sustain work-related injuries....
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A Conflict between Privacy and Freedom of Expression
12 pages (3357 words) , Download 1 , Assignment
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In a global context as well as in the domestic legal sphere of countries like the United Kingdom (UK), the aforementioned rights derive their validity mostly from Articles 8 and 10 of the European Convention on Human Rights (ECHR).... 3 Hence in the case of Hellewell v Chief Constable of Derbyshire14, where a photograph was taken from a distance of persons engaged in a private act without taking consent of such persons, the Court didn't hesitate to hold that it's the duty of the law to protect what might be reasonably inferred to be an individual's right to privacy....
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How We Find Information by Technology and How It Helps
13 pages (3464 words) , Download 3 , Essay
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It has dissolved distances such that people from two ends of the globe can communicate on a real-time basis.... It has dissolved distances such that people from two ends of the globe can communicate on a real-time basis.... The people who are searching for jobs give the employer either a positive or negative impression from the comments, friends, photos and other content on their social media account.... When customers watch these videos, and appreciate the content, they visit the websites and may buy from the marketer....
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Strategy as Practice & Leadership
11 pages (3503 words) , Download 0 , Coursework
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Surveys by CEOs from all significant companies and countries have indicated they believe that one factor crucial to their organisations' successful growth and consistency is the quality exhibited by their leadership styles.... A strategy is denoted as having importance because resources needed to achieve certain goals in organizations and institutions are said to be limited, requiring the use of an approach that maximizes its outcomes from those available resources. ...
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The Social and Political Status of Women in the Choson Dynasty
9 pages (2616 words) , Download 0 , Term Paper
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The paper 'The Social and Political Status of Women in the Choson Dynasty' presents the Choson Dynasty that was the last and the longest-lasting dynasty in East Asia having lasted from 1392 to 1910.... he Choson Dynasty was the last and the longest lasting dynasty in East Asia having lasted from 1392 to 1910.... For instance, it is during this dynasty that women were cut from the privileges of their families.... This is because they were no longer legible for inheritance from their natal families after being married....
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Increasing Cars Problem in China
9 pages (2739 words) , Download 2 , Essay
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The paper "Increasing Cars Problem in China" states that households owning an MV will increase from 2.... Generally, 'More than 2 million passenger cars were sold in China last year, an increase of more than 80 percent from the year before, according to the State Information Centre.... More than 2 million passenger cars were sold in China last year, an increase of more than 80 percent from the year before, according to the State Information Centre....
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The Concept of Motivation across Cultures
12 pages (3416 words) , Download 2 , Essay
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from the paper "The Concept of Motivation across Cultures " it is clear that generally, through the supporting style of leadership, the employees are motivated by various factors hence it is recommended that the leaders must be supportive of their employees.... During the current period, it can be seen that there is the migration of labour and multinational organizations can establish business in different countries across the globe but of notable concern is that employees from these different regions have different cultural values....
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Livestock and Greenhouse Gases
10 pages (3101 words) , Download 3 , Essay
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On the global scale, agricultural sector incorporating the world's food system from fertilizers' production to food packaging is reported to make up one-third of the overall greenhouse gas amount (Gilbert, 2012).... , leather, wool, fiber and others from domesticated animals on commercial scale.... As an example, an average dairy cow producing from 8 to 10 thousand liters of milk annually also produces from 500 to 700 liters of methane daily....
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Good Management and Leadership
9 pages (2702 words) , Download 4 , Essay
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With respect to what leadership means to me, the answer to this deviates slightly from the textbook definition of what defines leadership.... However, leadership is something that should not be understood to exist wholly separate from the management process.... Rather, past instances have proven that many times there is a market deviation from standard managerial protocol and the means through which effective leader's impact upon the decisions and consequences for the individuals under their purview....
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Risk Management in the Burj Khalifa Construction
10 pages (2804 words) , Download 16 , Assignment
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Its construction lasted for six continuous years starting from 2004 to 2009 and it is used for a lot of purposes be it residential, entertainment or business facilities; Burj Khalifa offers all.... The paper "Risk Management in the Burj Khalifa Construction" describes that the fast pace growth demands continuous maintenance and risk controlling techniques to be practiced so that the technologies and progress mesh together thus procuring the position over and over again....
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Key Aspects of Bonds Brand
14 pages (3891 words) , Download 0 , Coursework
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Furthermore, these departmental stores benefit from the high customer traffic from customers who come to shop for everyday use items such as grocery.... Therefore, chances are high that customers would prefer to buy underwear and other clothing from these department stores due to the convenience they offer.... These associations must be desirable to the target audience, deliverable by the organization and distinctive from other competing brands (Keller K....
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Online Marketing as a Part of the Marketing Mix
12 pages (3565 words) , Download 0 , Case Study
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Since this is a professional certification mark for financial planners, the company sets itself apart from its competitors as well as its people.... Most families have diverse insurance needs that vary from homeowners/renters insurance, insurance policies and car insurance.... This group can also benefit from Medicare supplemental insurance as well as auto insurance in the case of students (Chaffey, 2009).... ith the adoption of the product differentiation strategy, Outwordly Insurance will be able to distinguish itself from its peers by selecting its products and services broadly, and ensure that they are delivered through professional means by the Certified Financial Analysts....
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Procedural Justice: The Presumption of Innocent
10 pages (2691 words) , Download 2 , Case Study
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Further, the rules, which are for guidance of human conduct, must be differentiated from rules of strict regulation.... Whenever the police have reason to doubt the commissioning of a crime, they must move in and prevent such a crime from happening.... In their duty, they should register a First information report from the petitioner and they should move in to investigate to find evidence so that they can prosecute. ... nder this rule, a statute is interpreted in such a way as to remove any inconsistency, absurdity that might arise from a literal interpretation of the words used. ...
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Racial and Criminal Profiling
9 pages (2634 words) , Download 2 , Assignment
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from the paper "Racial and Criminal Profiling" it is clear that there are ways in which cultural diversity has an impact on crime commitment.... For instance, the introduction of ranks in terms of criminal incidents to states may serve to reinforce the fact that people from certain states do not engage in crimes as those of other areas.... Areas may differ from others in terms of cultural factors, political uniqueness, crime intervention strategies and unemployment rates, among others....
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Influence of CILFIT and Da Costa Judgments on the Relationship between Justice Court and National Court
14 pages (3236 words) , Download 3 , Essay
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It also makes a reference of any interference from the litigants or the hurdles imposed by national law4.... To liberalise the national courts from the obligations, which the case law already provides a solution in a clear term, the ECJ can establish value of its rulings.... Keeping in mind the number of references since 1990, the court is now taking a rigid attitude in entertaining and reviewing the admissibility of references besides extending its jurisdiction to respond to its requests from national courts to interpret the available provisions of Community law6....
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Investment and Fund Management
11 pages (2996 words) , Download 4 , Essay
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5 million from a total revenue over 65.... with effect from January 2009.... Problem with the Current Portfolio from the analysis of the current portfolio it can be said that the pension fund of Fortunes Inc.... This is because from the analysis of existing portfolio, it seems that portfolio was created from ad hoc decisions made by the trustees of Fortunes Inc.... 000, the short term loss making companies from the portfolio have to be replaced....
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Equities and Fixed Income Investments
13 pages (3692 words) , Download 2 , Assignment
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The analysis of the EBITDA indicates the cash flow from the operations (Hatten and Ruhland, 2005).... The cash flow from the operations will indicate if able to optimize its operational performance.... Issuing debt securities will save the company from unnecessary burden.... Disadvantages Although the issuer is saved from the obligation to pay a huge lump sum amount of money once the bond matures, but the issuer has to always furnish a fixed interest payment throughout the life time of the bond....
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Formation of Contracts and Its Legal Effectiveness
15 pages (3774 words) , Download 2 , Essay
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As per Professor Atiyah, the issue of offer and acceptance has been determined by courts in two ways, that is ‘reason forwards' and ‘reason backwards', the former is where existence of offer and acceptance are determined first and then the conclusion on the dispute is made; the latter is where the courts can reason from the appropriate solution back to the legal concepts of offer and acceptance.... An offer should be differentiated from a mere statement of price that is an enquiry as to the price....
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Damages for Breach of Contract
13 pages (3645 words) , Download 2 , Assignment
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This typically includes compensation for actual loss incurred as a result of the breach and for net gains, including lost profits, that the claimant was precluded from because of the respondent's actions.... ains, including lost profits, that the claimant was precluded from because of the ... Rescission is also available to relieve aggrieved parties from unconscionable contracts - typically, deceitful contracts on pre-printed forms with hidden, "surprising" terms that are utterly unfair and one-sided to the point of being oppressive'....
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The Masculinity and the Profiles of Gendered Offending
10 pages (2925 words) , Download 0 , Research Paper
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It is important to note that there has been a shift in the offense profiles of men and women away from the public order crimes such as public drunkenness, vagrancy, gambling and disorderly conduct to the changing enforcement priorities. ... According to Heidensohn (8) argued that the commitment of female crimes and unofficial deviance provides the view that sociologists should shift from analyzing infractions and focus on conformity.... She argues that informal sanctions control women from straying from the correct behavior....
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Change Plan at Marwah School
23 pages (5750 words) , Download 3 , Essay
Summative financial resources needed to be allocated for implementing the program are also considered with a plan to ensure commitment from all stakeholders in making this plan for change a sustainable success.... Probable weaknesses are identified from within these statistics and the problem areas are identified....
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Tempering Justice With Mercy
20 pages (5000 words) , Download 3 , Essay
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In this section, the subjects of mercy and justice are defined and explained from two major contexts.... In democratic governance such as the one that United Kingdom and United States practice, mercy is often viewed from two aspects which are judicial mercy and executive clemency.... 0 Based on this premise, justice can be said to have been tempered with mercy when culprits in a crime or offence are given an outcome of justice that is different from what they would really have deserved....
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Overcoming the Limitations of Command and Control and Free Market Approaches
23 pages (6190 words) , Research Paper
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Following the European Union, The Consumer Product Safety Commission in the United States asked manufacturers to remove phthalates from baby pacifiers and toys for children under age three, and many companies are doing so.... However, reports on phthalate and other hazardous chemical levels in children's products show that many manufacturers are far from compliant.... s the problem of toxic plastics begins to hit the mainstream media, manufacturers may soon be pushed to remove them from children's toys....
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Admission For Scholarship in Information Technology Sphere
1 pages (250 words) , Download 91 , Scholarship Essay
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The writer of the following essay seeks to describe the personal interest and fascination in contemporary information technology.... Furthermore, the essay outlines the writer's professional aims and goals in the IT field in order to describe a rationale for scholarship admission.... ... ... ... Information technology has fascinated many people all across this globe and I am no different, the only difference is that I have been fascinated much more....
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Nat King Coles Unforgettable
1 pages (265 words) , Download 2 , Essay
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The following paper entitled 'Nat King Cole's Unforgettable' focuses on some people who claim that at times the moving images synchronize in some way.... Here, we attempt a similar exercise with a still picture and a song.... Both are contemporary works post-1945.... ... ... ... It creates a mood similar to the artwork....
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Aristotle's Moral Values
1 pages (250 words) , Download 3 , Essay
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For an individual, the satisfaction of a good life comes mostly from the relationship with society and the individuals who form it.... Emotions and passions cannot be silenced and they do shape our life as humans, but the deliberation over a situation in a reasonable manner grants, if not always a clear solution, at least a better and, certainly ethical, aim in life; that aim is to make the best of our 'practical reason' that we can only acquire by learning how to act far from anxiety and pure instinct, under the influence of ethical values....
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Moving Towards an Open World Economy
1 pages (306 words) , Download 0 , Article
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There are fears insufficient investment restriction encourages companies to relocate to lower-wage countries, but people should understand foreign direct investment would go from rich countries to other rich countries rather than poor ones.... The author of the article "Moving Towards an Open World Economy" states that many misconceptions surround the move toward trade liberalization In "Moving towards an Open World Economy: the Next Phase," Robert Litan discusses the future of the World Trade Organization (WTO)....
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Gender and Hygiene:Could cleanliness be hurting girls
1 pages (250 words) , Download 2 , Article
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Retrieved 25 March 2011, from http://www.... Retrieved 25 March 2011, from http://www.... Retrieved 25 March 2011, from http://www.... Retrieved March 25, 2011, from http://www.... The article entitled “Gender and Hygiene: Could cleanliness be hurting girls?...
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Women and the advancement they have made in society
1 pages (250 words) , Download 2 , Essay
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The status of women in the society has improved manifolds in the last five decades, and their rights have generally been acknowledged.... Today, women are much more educated than they were fifty years ago.... ... ... ... Women and the advancement they have made in society: The status of women in the society has improved manifolds in the last five decades, and their rights have generally been acknowledged....
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Phrase that makes you think
1 pages (250 words) , Download 4 , Essay
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“With Great Power, Comes Great Responsibility” A famous phrase from a classic movie, “Spiderman”, could be applied to our life in many ways, more than anyone knows it.... Aside from being in-charge of what happens, you are also granted the power to speak to the whole class with all their attention and at the same time, represent the class.... “With Great Power, Comes Great Responsibility” A famous phrase from a ic movie, “Spiderman”, could be applied to our life in many ways, more than anyone knows it....
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Structural Change in the Telecommunications Industry
1 pages (323 words) , Download 3 , Assignment
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The author of this assignment "Structural Change in the Telecommunications Industry" focuses on the discovery and development of innovative technological gadgets through the mobile phones and the internet that enabled immediate access to different peoples from diverse cultures and locations....
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