Procter and Gamble (P&G) is primarily engaged in the production, development and distribution of a comprehensive range of products that includes detergents, beauty products, pet foods and domestic amenities. The company is headquartered in Cincinnati, Ohio, US and is based in…
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This has been one of the fundamental mantras behind the company’s endeavour to implement the model ‘consumer is boss.’ The most circulated brand manufactured by P&G includes Pampers, Gillette, Tide, Ariel, Pantene and Head and Shoulders (P&G, 2011a).
P&G has enjoyed a considerable amount of success through its extensive reach all over the world. However, the one country that stands ahead in this race is the United Kingdom. P&G’s business expansion in the UK has proven to be one of the most profitable decisions made by the management. The company has successfully established a strong supply chain network in this part of the world which has made raw materials delivery, distribution and processing very convenient for the company (Fawcett, Jones and Fawcett, 2012). The effective supply chain management strategies employed by the management has made it possible for them to reach out to the customers easily. It is with regards to this fact that the researcher has attempted to conduct a thorough analysis of the supply chain network of P&G in the UK. The study will also include an in-depth explanation of the company’s endeavours to establish a green supply chain process that is aimed towards improving environmental conditions.
P&G, UK’s supply chain has always been a very integral part of their business. The management responsible for handling operations in the UK always believes in keeping its supply chain networks absolutely shopper centric just like every other part of their business. Serving the needs of the customers has always been amongst the top priorities of the management and they have always emphasized on establishing end to end collaboration with their retail partners in order to achieve this objective (P&G, 2011a).
P&G UK has been largely successful in transforming its supply chain network through the application of agent based model. Following the transformation
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The results of the supply chain management activity are determined in accordance with different factors that were implicated regarding the steps involved and the effects that different factors had upon the supply chain of a company. The management of inventory and its importance is elaborated when there is a strategy to maintain enough stock in the inventory to fulfill the required demand and does not get stock out.
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, which include Tide soap detergent, Crest toothpaste, Crest White strips, Pampers, and Olay ProX, which reduces the appearance of wrinkles as effectively, if not more so, than expensive prescriptions and skin applications. P & G has boasted of having the best research
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As the report discusses the long supply chains that characterize many of the contemporary global supply chains have resulted in a number of obstacles some of which include increased risks of procurement frauds, lack of effective monitoring systems and difficulty in tracking the supplies to authenticate their transparency.
The company has sales of around Rs. 13718 Cr with an approximate sales volume of about 4 million. The company has in total of 20 categories of distinctive products which are been used in the daily life of every individual. Most of these products are in the
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