We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Marketing - Article Example

Comments (0) Cite this document
The innovative ideas get the brand identification while the product with poor marketing goes in sink. A well-built brand is the reward for efficient and successful marketing. The advantages of…
Download full paper
Read TextPreview

Extract of sample

Download file to see previous pages... Change in consumers’ behavior can be seen. In the present century where consumers are faced with a turbo-charged variety of options, it is necessary to understand their needs and provide them with honesty, truth and advice about the product.
Present day marketing is engaging people in a way so that they not only get entertainment, but also get the information that they want. It is no surprise that numerous companies and professionals are adopting new approaches to marketing for the better definition of their brands. But it is also important to understand where, how and what to market.
It is also important to make best use of new technology while not obsolescing the old media. The trend which can be seen in new models of marketing is that all the consumers are moving online, predominantly the young ones. But we can’t say that print media is dying since it has its own significance. We have print and electronic media; marketing just needs to be done at the right place and at the right time.
It could be through Internet, video games, print media, social networks or anything at all. There are brands and consumers. It is necessary to understand how to create relevant and meaningful conversations with them that engage and enlighten and make the consumers want to find us.
Marketers should understand the consumers’ new and primarily used communication media such as mobile devices (and the apps on them), YouTube, blogs, emails and a must mention, social networking sites such as “Facebook”. Marketers can place their ads on Facebook, based on the demographics of the people they want to target. For example, Nokia may display its new smartphone ad on a teen’s profile page in a particular country and during different times.
However, marketing may not only be limited to these media. In fact, each and every connection point with the consumer can ...Download file to see next pagesRead More
Cite this document
  • APA
  • MLA
(“Marketing Article Example | Topics and Well Written Essays - 500 words - 3”, n.d.)
Retrieved from https://studentshare.org/miscellaneous/1567720-marketing
(Marketing Article Example | Topics and Well Written Essays - 500 Words - 3)
“Marketing Article Example | Topics and Well Written Essays - 500 Words - 3”, n.d. https://studentshare.org/miscellaneous/1567720-marketing.
  • Cited: 0 times
Comments (0)
Click to create a comment or rate a document
International Services Marketing: Marketing Journal Article
vice company encompasses a wide range of options ranging from consulting, outsourcing of business processes, providing needed solutions to industry and information technology related queries, and other allied products and services to customers located worldwide.
12 Pages(3000 words)Article
As was discussed in the text, the need to create value in any product is a necessity in order to ensure that the consumer integrates with the product in a positive manner and provides a degree of promotion and longevity to whatever product or service is considered.
23 Pages(5750 words)Article
Business Marketing Communication
Traditional marketing models fail to capture the complexity of contemporary consumer behaviour. Simple cause and effect can no longer be relied upon as a predictive guide for consumers or markets. Established communication models, particularly those which picture communication as a magic bullet fired at the customer's mind to ensure compliance with marketing plans, are similarly inadequate.
2 Pages(500 words)Article
Marketing Article
So far, the function of finance in marketing has been seen as a sphere of activities that is concerned basically with the garnering of funds to carry out promotional and other marketing based activities. In a revolutionary article titled Market-based assets and shareholder value: A framework for analysis, writers Rajendra K Srivastava, Tasadduq A Shervani, and Liam Fahey have demonstrated the role of finance in a different perspective.
6 Pages(1500 words)Article
In designing strategies for specific products or services, marketers embrace societal needs and ethical business practices because ethics, like preference,
2 Pages(500 words)Article
Marketing Audit
The emergence of new processes and spaces is increasingly becoming a major determinant of the characterization of today’s society. Although the daily interactions of individuals continue to take place at a level that is local, the flows of money, information, images
2 Pages(500 words)Article
Marketing Article
6, p.522-530 2) The article focuses on the importance of marketing mix for the development of the travel industry in Indonesia. Therefore, the involvement of the marketing mix in the country’s travel industry is examined but specifically in regard to travel agents.
1 Pages(250 words)Article
Article - Marketing Campaigns
In the magazine article, some of the marketing strategies mentioned are innovative, applicable by all businesses and highly resourceful. However, others may not be appealing to all
1 Pages(250 words)Article
Various industries appreciated the use of scents then on. Ambient scent, fragrance associated with a certain store or brand is the basis of various research works conducted on the role of scent in an environment on the behavioural patterns of the consumers. The various
2 Pages(500 words)Article
Marketing plan
Between 2010 and 2013, this soft drink industry has grown at 8.0% annualized rate. Carbonated soft drinks constitute the third-biggest sub-segment by volume of output within the entire segment of soft drink product. However,
3 Pages(750 words)Article
Let us find you another Article on topic Marketing for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us