We use cookies to create the best experience for you. Keep on browsing if you are OK with that, or find out how to manage cookies.
Nobody downloaded yet

Sony PlayStation2 (A) - Lab Report Example

Comments (0)
The Sony PlayStation2 has been the dominant design in the video game industry. Its predecessor, the Sony Playstaion, was the first video game console to offer true and interactive 3-D games to gamers all over the world, and by 1999 it had claimed more than 57 percent of the total world market share.
Download full paper

Extract of sample
Sony PlayStation2 (A)

Download file to see previous pages... Before the advent of the Playstaion console, Nintendo, another game maker, had control of a big part of the game market, but "their games were usually simple and consumers were usually between 6 to 13 years of age, due to limited technology." (Deshpande, Rohit p. 8). The Sony Playstaion and playstation2 however, came out with high resolution 3-D graphics, and "enabled game developers to create more sophisticated games that appealed more to mature gamers, especially those between 20 and 30 years old" (Deshpande, Rohit p. 8)
The Sony Corporation is the Manufacturer of the palystation2 console, and the company has set up various websites that serve as the company's driving force on the internet. Sites like sonystyle.com and playstation.com. These Websites provide information about new and upcoming Playstaion games, game console sales, and customer service. Playstation.com has already been quite successful, because the Playstation console is an industry leader when it comes to video games.
Sony has also been striving to create an all new lifestyle in the net era, which is based on the interconnectivity of Sony's digital electronic products with modern IT technologies, and the company is well positioned take the lead in the market for digital home products, if it succeeds in aligning its software systems with its content business lines. Presently, the company has been perceived to be in a struggle to reinvent itself, in the process of pursuing hit products like the new PlayStation3 console

Business Strategy & Analysis
The makers of the playstation2 console, Sony Computer Entertainment Inc. (SCEI), came out with the objective to own the largest share of the home video game market. The company intended to achieve this by "leveraging proprietary, interactive 3-D graphics technology to provide entertainment that was unmatched by any other game system." (Deshpande, Rohit p. 4)
Between 1994 and 1997, the price of the Playstaion console was reduced in a series of gradually increasing drops, forcing competitors to also decrease the prices of their products. "in 1997, Sony Computer Entertainment Inc. lowered the price of the Playstaion to $149, and Nintendo and Sega refused to reduce their prices too, but by 1999, Playstaion and Nintendo's N64 platform were being sold at $99 in order to clear inventory for upcoming game models.
In 2000, "Fuelled by anticipation of the success of playstation2, Sony stock rose, and hit an all time high of $314 from the $74 recorded the previous year". (Deshpande, Rohit p. 14)

SWOT Analysis for Sony and the Playstation2


Sony has many valuable physical assets
The playstation2 console is also a clear market advantage for Sony


Sony might be seen to have a narrow product line in its production of Playstaion games

Excellent software capabilities
Joint ventures with other progressive corporations
There is a risk that Sony's innovative nature with the Playstaion might not continue as well as it has in the past
There is a possibility that the video game market may, in the long run, separate the Sony Corporation video game makers into winners and losers.

Deshpande, Rohit Sony PlayStation2(A)
Grant, R.M. Contemporary strategy ...Download file to see next pagesRead More
Comments (0)
Click to create a comment
Outsourcing as a strategic tool
The recent trend in outsourcing shows an increase in overseas outsourcing than the confned domestic one. “Outsourcing has taken many forms in recent times. Like the past organizations still hire service providers to handle diverse business functions.
6 Pages(1500 words)Lab Report
Thus, for example, even celebrities use social networks as communicating means with their fans or free-of-charge promotion of their creativity. They invest nothing, but they gain money hand over fist. The same can be said about the modern companies. For example, bricks-and-mortar trade is currently substituted by a more efficient clicks-and-mortar campaign (Burt).
6 Pages(1500 words)Essay
Physics lab A
These were due to either slight distortions of the equipments or errors when talking measurements. The first step was to measure the diameter of the metal sphere
2 Pages(500 words)Lab Report
Acceleration - Mass over a pulley
The results of this lab experiment conformed to Newton’s second Laws of Motion which can expressed mathematically as F=ma. Newton stated three essential laws of motion some many years back, and they included: First law of motion, second law of
4 Pages(1000 words)Lab Report
Writing a physics report
Generally, as far as this experiment was concerned, three theory equations were applied. These were (1) , Most components used in the current world, are characterized by a shear stress often induced in them when a torque is applied (Hearn,
3 Pages(750 words)Lab Report
One of the major problems in healthcare relates to dehydration. Research indicates that this problem prevails more amongst older people, compared to young individuals, and it accounts for a high rate of hospitalization
5 Pages(1250 words)Lab Report
Event management a report)
Different forms of performances will be conducted during the events and the participants will be registered according to the
9 Pages(2250 words)Lab Report
Physical separation of starch granules is utilized in making Burre Manie through mixing and coating of starch within oil thus making them not to stick together. Starch normally sticks on each other thus its particles ought to be separated prior, which normally depend on
1 Pages(250 words)Lab Report
Not a paper, lab assignments
17. blood enter the aorta, it then gets into the hepatic artery that goes to the kidney, from the kidney blood gets into the hepatic portal vein which joins the venacava that takes the blood to the heart via the right atrium. 17. The
2 Pages(500 words)Lab Report
Acceleration of a cart
These calculations will then be compared to the data from an acceleration sensor mounted on the sensor. Newton’s law relates the motion of an object to the net force exerted on it. It is given by F=ma. This equation is a vector
3 Pages(750 words)Lab Report
Let us find you another Lab Report on topic Sony PlayStation2 (A) for FREE!
Contact us:
Contact Us Now
FREE Mobile Apps:
  • About StudentShare
  • Testimonials
  • FAQ
  • Blog
  • Free Essays
  • New Essays
  • Essays
  • The Newest Essay Topics
  • Index samples by all dates
Join us:
Contact Us