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Veterinary Activity and Promotional Advertisements - Thesis Example

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The area talking in the paper "Veterinary Activity and Promotional Advertisements" is veterinary products and services. It covers a limited scope and gamut, that is why it is not difficult to determine the methods to be used for the consumer can be easily identified…
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Veterinary Activity and Promotional Advertisements
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Download file to see previous pages The authors can opt for three methods; 1) the conducting of face to face interviews, b) carrying out of telephone interviews and c) sending mailed questionnaires. However, with the advancement of state-of-the-art technologies, these methods can be applied through the internet and the utilization of contact centers. Before a project or activity is to be lunch, it is important that there is an identification of potential consumers and customers. It is best to consider that customers and consumers can be classified into categories: one is the individual customer and the other one is business organizations. Between the two, what would need intensive research is the individual consumer. For one the individual is unpredictable, and most of the time, they can only be considered as valid consumers once they have the budget and the preference for the products and services you are offering. On the other hand, businesses are stable and are established based on their preference for a certain product in the first place. Applying this simple concept, face-to-face interviews, and telephone interviews can be conducted to random individuals in order to determine what are their major concerns when it comes to animal care (e.i. their pets) and for larger business, the same concern would revolve around animal husbandry (e.i. farms and poultry). A classification of the community and locality that you are in, will greatly narrow down to whom should the survey be conducted. Design a survey that will tailor the extent of how your product and services will survive in the market. Or another way of looking at it would be, tailoring your products and services to what the market in your locality needs. ...Download file to see next pagesRead More
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