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Unilever: Marketing Plan for Magnum Ice Cream in India - Case Study Example

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"Unilever: Marketing Plan for Magnum Ice Cream in India" paper examines how Magnum Ice – Cream could meet the ice-cream tastes of Indian customers. It should be pointed out that India, with 1.2 billion citizens, is the second-most densely populated nation worldwide after China…
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Unilever: Marketing Plan for Magnum Ice Cream in India

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