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McDonalds Products - Article Example

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Summary

This paper 'McDonalds Products' tells us that this ad persuades the clients to consume MacDonald’s products together with Coca-Cola products. McDonald's has a very large market base. As a result, many multinational firms would like to be associated with the restaurant to use the link to attract more customers to their products…

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Subject: Marketing
Type: Article
Level: Undergraduate
Pages: 1 (250 words)
Downloads: 2
Author: emmettokeefe

Extract of sample "McDonalds Products"

The advertisement informs the customers that they can take Coca-Cola from McDonald’s premises. This is significant in increasing the overall sales of the company. In addition, it informs the loyal customers of McDonald’s that the firm is also selling Coca-Cola products in the restaurants. This is also a message to all Coca-Cola lovers that they can enjoy their drink while taking a meal inside McDonald’s restaurants. This is significant in diversifying the source of the company’s revenues through retailing other company’s products.

The advert reminds the customer of the value of consuming both Coca-Cola and McDonald’s products. With the increasing levels of competition in the market, loyal customers can easily be swayed away by the substitutes in the market. As a result, this advert is aimed at reminding the customers of the existence of the two products. In addition, it reminds the loyal customers of the need to combine the two products to get a better value for their money.

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