Green Attitude Leads To Green Action - Case Study Example

GREEN ATTITUDE LEADS TO GREEN ACTION Consumers like Madhu think green but cannot act as they see this process as being complex. Such consumers have been exposed to a lot of information about the ecological damage that is done by human action and have developed an environmentally friendly attitude but fail to act. The impediment of acting green is mainly caused by the ability to change various factors in our lifestyle that lead to environment pollution. People find it difficult to change simple things like reducing the purchase of plastic bags and plastic water bottles that are big contributors of environment pollution (Kocsis, 2010).

People find it difficult in differentiating what waste product can be recycled and which cannot. Taking the initiative to act green is quite a difficult task. 2) Incentives can be necessary to alter consumer behavior that is related to reusing and recycling. The advantage of this is that a lot of plastics and non degradable material can be reused and recycled. This can also save on a lot of expenses that might have been incurred. However, the disadvantage of this method is people may not get the sense of conserving the environment and put more focus of obtaining the incentive.

People may focus on the incentive and not see the sense of protecting the environment. 3) As a green living consultant, I would advice Madhu to increase her awareness on electricity use. She should try to minimize on the use through turning any application off when not in use. She should also reduce driving the car for short distance that she can walk. This will help to reduce carbon emissions. Plant a tree to provide shade or start a garden because this will cut down on cost of buying vegetables (Kocsis, 2010). 4) I can help Madhu find organizations that provide an eco friendly seals of approval for household’s items like grocery purchase.

This includes agencies like green seal which ensure that everything you buy has a green seal. There are sites on the internet like Eco friendly shopping. com and eco friendly products. com. The Green Seal TM is also a nonprofit organization that I will recommend for Madhu. ReferencesKocsis, A. B. (2010). The complete guide to eco-friendly house cleaning: Everything you need to know explained simply. Ocala, Fla: Atlantic Pub. Group.