A Favorite Advertisement - Assignment Example

Pick a favorite advertisement  What was the objective?  My favourite advertisement is My favourite commercial is Nike “fate” commercial with LaDanian Tomlinson and Troy Polamalu as they go through the life cycle and collide against each other in a football game. The objective of this commercial is to bring the “athlete” within each person. The goal is to view the athlete’s life from birth until their adult phase, in which it was in “fate” or “destiny” to be an amazing athlete.

The primary goal is to show the dedication, training, will power and determination that an individual athlete has to be in order to reach an elite level.Does the theme match the editorial environment? Without a doubt, the theme matches the environment. The audience in this advertisement is athletes, young students, and the adult population who take place in leisure activities. In addition, it also appealed to the “Sunday warriors,” who are engrossed in sports discussions and love to watch motivational TV advertisements to propagate about their sports.

What overall, gets your attention? It slowly transitions to a life cycle of both athletes. The advertisement focused more on the training part of both athletes. One of the best clip is when Troy Polamalu is running through the bleachers in snow. In essence, that portrays his determination to train even in the harshest conditions.Do you use the product or service? Yes, as a matter of fact, I tend to use Nike products for various reasons. First, Nike itself is a brand name that is unique in its own aspects.

I wear the Nike Underarmour shirts during my workout sessions since they are fitted and give me this illusion of being bigger than I am. Moreover, Nike products are of high quality and tend to absorb sweat in such a manner that the odor is not too prevalent. Nike products, in my opinion, are a top brand and allow individuals to express their personality and style with a variety of selection of products. Undoubtedly, Nike advertisements portray the culture and attitude that Nike embraces and displays to its customer base.