The research paper provides a high level overview of Hong Kong mobile markets, including an introduction of various services provided by the six mobile operators that were in business in Hong Kong at the time of this study…
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The report presents a review of Hong Kong mobile commerce markets together with areas where work has been undertaken to introduce new services and products for potential customers. It is noted, however, that the paper does not differentiate among the actions that have already been taken by mobile service providers in Hong Kong market, and the ones that are recommended by the authors in this report. There is no separate section to provide recommendations for improving the overall state of affairs. Even in the conclusion section of the paper, it is evident that the authors have made no efforts to provide any recommendation. The entire conclusion is a brief summary of the contents above it. No future grounds have been identified for the Hong Kong mobile commerce market and that causes the report to be just a compilation of facts (unconfirmed, as these are not referenced at many places in the text). It is difficult to establish the utility of such a report since it does not serve a great deal of useful purpose to audience in general, except to provide a summary of current market situation and industry trend in the Hong Kong mobile commerce market industry. The study presents some very interesting facts have been provided like WAP enabled mobiles, stock and news through mobile phones, credit card transactions and other interesting and knowledge enhancement uses of the mobile commerce technology. This provides a comprehensive insight into the mobile commerce industry and builds a foundation for developing feasibility analysis of market potential for m-commerce in Hong Kong markets.
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This research will begin with the statement that before drawing up the marketing plan it is essential to evaluate the external environment in which Brown Brothers proposes to introduce its wine products. The external environmental analysis of Hong Kong suggests that the market has high growth potential.
This study looks into marketing as a daily activity is perceived to constitute all processes that are concerned with activities of conception, pricing, promotion, and distribution of ideas, goods, and services. Here, the paramount aim is to create exchange that is satisfactory to individual and organizational objectives.
Using the Porter’s five forces, SWOT and PESTLE framework, and Porter’s generic positioning strategies model, this study analyzed the strategic management used by Hutchison Telecom in promoting its 3G mobile services in Hong Kong market. As part of determining whether or not Hutchison Telecom be able to preserve its brand and competitive advantages as the pioneer of 3G mobile system in Hong Kong, the researcher exerted an effort to identify and anlyze factors that could improve Hutchison Telecom’s competitive advantages as compared to its close competitors.
The per capita wine consumption of Hong Kong legal drinkers is an average of 3.3 liters which is higher than Japan (2.3 liters) and Singapore (1.9 liters) (Suen, 2009). Hong Kong wine consumption is expected to reach 4.2 liters by 2012. Despite financial tsunami, the development of Hong Kong wine market has high growth potential.
With new industrialization capacity and growth in education and jobs availability, consumer discretionary incomes are rising in China that has created a new breed of buyer. China is emerging from its traditionalist past and taking a more capitalistic approach to lifestyle, considering ostentatious and generic consumption to be lifestyle fulfilment opportunities.
Project life cycle outlines how to achieve the completion of project through completing different activities.
Procurement is one such activity which is considered as essential for the overall success of the project as it attempts to clearly set into action various different components and processes related with the project.
a predictable manner, arbitrageurs would discern the trends, act on them, and make money at a rate above normal market returns and their actions would quickly bring stock prices to their intrinsic values.
This set of assumptions is defined by the Efficient Market Hypothesis
Precious metals were for a long time used as a method of transaction but gradually this system was replaced by paper money and coins, thus making the transactions much faster and efficient. In the last decade of 20th century, a new system of